But what are the habits and behaviors that actually lead to success? Drawing on his own experiences, Rajeev Agarwal, the founder and CEO of MAQ Software, concisely explains the steps he took for a successful career. As Agarwal realized that an IIT degree and a technical knowledge was not enough for his success. To distinguish himself, he shares his habits, behaviors, and thinking. Encouraging graduates to look at their careers over a forty-year span, Agarwal explains that successful people choose to be passionate about every job they have. Successful people recognize that performing average work does not advance them in the direction they want. The little bits of dedication here and there all add up-showing up to work on time, getting proper rest and nutrition, always striving to learn, and owning the results of your actions all build toward success. Transitioning from college to the workplace can be difficult. Graduates are required to determine their own lives, making several important decisions before the age of thirty. By providing an honest account, this book will make that transition easier.

    Even so, many of us believe that propaganda and manipulation aren't problems for us--not in the way they were for the totalitarian societies of the mid-twentieth century. In "How Propaganda Works," Jason Stanley demonstrates that more attention needs to be paid. He examines how propaganda operates subtly, how it undermines democracy--particularly the ideals of democratic deliberation and equality--and how it has damaged democracies of the past.Focusing on the shortcomings of liberal democratic states, Stanley provides a historically grounded introduction to democratic political theory as a window into the misuse of democratic vocabulary for propaganda's selfish purposes. He lays out historical examples, such as the restructuring of the US public school system at the turn of the twentieth century, to explore how the language of democracy is sometimes used to mask an undemocratic reality. Drawing from a range of sources, including feminist theory, critical race theory, epistemology, formal semantics, educational theory, and social and cognitive psychology, he explains how the manipulative and hypocritical declaration of flawed beliefs and ideologies arises from and perpetuates inequalities in society, such as the racial injustices that commonly occur in the United States."How Propaganda Works" shows that an understanding of propaganda and its mechanisms is essential for the preservation and protection of liberal democracies everywhere.

    New York was the city that embodied the spirit and strength of a newly powerful America.  In 1924, in the vibrant heart of Manhattan, a fierce rivalry was born.  Two architects, William Van Alen and Craig Severance (former friends and successful partners, but now bitter adversaries), set out to imprint their individual marks on the greatest canvas in the world--the rapidly evolving skyline of New York City.  Each man desired to build the city’s tallest building, or ‘skyscraper.’ Each would stop at nothing to outdo his rival.Van Alen was a creative genius who envisioned a bold, contemporary building that would move beyond the tired architecture of the previous century.  By a stroke of good fortune he found a larger-than-life patron in automobile magnate Walter Chrysler, and they set out to build the legendary Chrysler building.  Severance, by comparison, was a brilliant businessman, and he tapped his circle of downtown, old-money investors to begin construction on the Manhattan Company Building at 40 Wall Street.  From ground-breaking to bricklaying, Van Alen and Severance fought a cunning duel of wills. Each man was forced to revamp his architectural design in an attempt to push higher, to overcome his rival in mid-construction, as the structures rose, floor by floor, in record time.  Yet just as the battle was underway, a third party entered the arena and announced plans to build an even larger building.  This project would be overseen by one of Chrysler’s principal rivals--a representative of the General Motors group--and the building ultimately became known as The Empire State Building.Infused with narrative thrills and perfectly rendered historical and engineering detail, Higher brings to life a sensational episode in American history. Author Neal Bascomb interweaves characters such as Al Smith and Governor Franklin Delano Roosevelt, leading up to an astonishing climax that illustrates one of the most ingenious (and secret) architectural achievements of all time.

    Four Walls and a Roof challenges this notion, presenting a candid account of what it is really like to work as an architect.Drawing on his own tragicomic experiences in the field, Reinier de Graaf reveals the world of contemporary architecture in vivid snapshots: from suburban New York to the rubble of northern Iraq, from the corridors of wealth in London, Moscow, and Dubai to garbage-strewn wastelands that represent the demolished hopes of postwar social housing. We meet oligarchs determined to translate ambitions into concrete and steel, developers for whom architecture is mere investment, and the layers of politicians, bureaucrats, consultants, and mysterious hangers-on who lie between any architectural idea and the chance of its execution.Four Walls and a Roof tells the story of a profession buffeted by external forces that determine--at least as much as individual inspiration--what architects design. Perhaps the most important myth debunked is success itself. To achieve anything, architects must serve the powers they strive to critique, finding themselves in a perpetual conflict of interest. Together, architects, developers, politicians, and consultants form an improvised world of contest and compromise that none alone can control.

    One of these principles is what Harold Speed calls "dither," the freedom that allows realism and the artistic vision to play against each other. Very important to any artist or work of art, this quality separates the scientifically accurate from the artistically accurate. Speed's approach to this problem is now considered a classic, one of the few books from the early years of this century that has continued to be read and recommended by those in the graphic arts.In this work, Harold Speed approaches this dynamic aspect of drawing and painting from many different points of view. He plays the historical against the scientific, theory against precise artistic definition. He begins with a study of line drawing and mass drawing, the two basic approaches the artist needs to learn. Further sections carry the artistic vision through unity and variety of line and mass, balance, proportion, portrait drawing, the visual memory, materials, and procedures. Throughout, Speed combines historical backgrounds, dynamic aspects which each technique brings to a work of art, and specific exercises through which the young draughtsman may begin his training. Although not a technique book in the strict sense of the terms, The Practice and Science of Drawing brings to the beginner a clear statement of the principles that he will have to develop and their importance in creating a work of art. Ninety-three plates and diagrams, masterfully selected, reinforce Speed's always clear presentation.Harold Speed, master of the art of drawing and brilliant teacher, has long been cited for this important work. For the beginner, Speed will develop a sense for the many different aspects which go into an artistic education. For the person who enjoys looking at drawings and paintings, Speed will aid developing the ability to see a work of art as the artist meant it to be seen.

    This fictional account of the dismantling and removal of the Empire State Building describes the structure of a skyscraper and explains how such an edifice would be demolished.

    Kindfulness is the cause of relaxation. It brings ease to the body, to the mind, and to the world. Kindfulness allows healing to happen. So don't just be mindful, be kindful!With his trademark knack for telling engaging stories paired with step-by-step anyone-can-do-it instructions, Brahm brings alive and makes accessible powerful tools tranformation. This slim, beautifully designed volume is a Quick Start guide for living a life of joy and compassion.

    Bruce Hoadley explains everything from how trees grow to how best to cut, season, machine, join, bend, and finish wood. Why do miters open and glue joints loosen? How do you get a really sharp edge? Examples of problems and solutions help woodworkers puzzle through their own projects, while full-color photos and helpful tables illustrate key points.

    As a child she just wanted to be an actress - she never imagined she'd also become a hugely popular pin up girl or that she'd be romanced by film stars and pursued by paparazzi.Now, in her deeply personal and honest autobiography, Kelly opens up about the men she has loved and the tragic loss and heartache she has overcome. And she reveals how, by refusing to be limited by other people's perceptions of her, she has forged a successful career as an actress, model and business woman. In Close Up we see the real Kelly. The girl behind the gloss. A funny, feisty woman who lives life on her own terms.

    This book talks about how one can acquire the expertise to forge leaders, I have delved deep into my interactions with inspiring leaders/mentors who have carved a niche for themselves & benchmarked their best practices for you to imbibe.There is a lot of Vedic & Greco-Roman cultural influence which you shall find in this book, as it draws a parallel between ancient knowledge & its modern interpretation.Each of the 22 Chapters should be perceived as a tool & this book aspires to serve as a instrument to learn techniques to develop leaders & forge them into champions.

    Simply written yet comprehensive, this invaluable field guide will appeal to you whether you are a nature enthusiast or a botanist.

    Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today's customers have less time and attention to devote to your brand—and they are surrounded by alternatives every step of the way. You need to stand up, get their attention, and deliver the message they want to hear. This book examines the marketplace's shifting power dynamics, the paradoxes wrought by connectivity, and the increasing sub-culture splintering that will shape tomorrow's consumer; this foundation shows why Marketing 4.0 is becoming imperative for productivity, and this book shows you how to apply it to your brand today. Marketing 4.0 takes advantage of the shifting consumer mood to reach more customers and engage them more fully than ever before. Exploit the changes that are tripping up traditional approaches, and make them an integral part of your methodology. This book gives you the world-class insight you need to make it happen. Discover the new rules of marketing Stand out and create WOW moments Build a loyal and vocal customer base Learn who will shape the future of customer choice Every few years brings a "new" marketing movement, but experienced marketers know that this time its different; it's not just the rules that have changed, it's the customers themselves. Marketing 4.0 provides a solid framework based on a real-world vision of the consumer as they are today, and as they will be tomorrow. Marketing 4.0 gives you the edge you need to reach them more effectively than ever before.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.