This hands-on guide shows you how to get the most out of this free and powerful tool -- whether you're new to Google Analytics or have been using it for years.Google Analytics shows you how to track different market segments and analyze conversion rates, and reveals advanced techniques such as marketing-campaign tracking, a valuable feature that most people overlook. And this practical book not only provides complete code samples for web developers, it also explains the concepts behind the code to marketers, managers, and others on your team.Discover exactly how the Google Analytics system worksLearn how to configure the system to measure data most relevant to your business goalsTrack online marketing activities, including cost-per-click ads, email, and internal campaignsTrack events -- rather than page views -- on sites with features such as maps, embedded video, and widgetsConfigure Google Analytics to track enterprise data, including multiple domainsUse advanced techniques such as custom variables and CRM integration

    In its most simple form, earned value equates to fundamental project management. This is not a new book, but rather it is an updated book. Authors Quentin Fleming and Joel Koppelman have made some important additions. In many cases, there will be no changes to a given section. But in other sections, the authors have made substantial revisions to what they had described in the first edition. Fleming and Koppelman’s goal remains the same with this update: describe earned value project management in its most fundamental form, for application to all projects, of any size or complexity. Writing in an easy-to-read, friendly, and humorous style characteristic of the best teachers, Fleming and Koppelman have identified the minimum requirements that they feel are necessary to use earned value as a simple tool for project managers. They have also witnessed the use of simple earned value on software projects, and find it particularly exciting. Realistically, a Cost Performance Index (CPI) is the same whether the project is a multibillion-dollar high-technology project, or a simple one hundred thousand-dollar software project. A CPI is a CPI … period. It is a solid metric that reflects the health of the project. In every chapter, Fleming and Koppelman stick with using simple stories to define their central concept. Their project examples range from peeling potatoes to building a house. Examples are in round numbers, and most formulas get no more complicated than one number divided by another. Earned Value Project Management—Second Edition may be the best-written, most easily understood project management book on the market today. Project managers will welcome this fresh translation of jargon into ordinary English. The authors have mastered a unique "early-warning" signal of impending cost problems in time for the project manager to react.

     The 3D Printing Handbook provides practical advice on selecting the right technology and how-to design for 3D printing, based upon first-hand experience from the industry’s leading experts. In this book: The mechanisms behind all major 3D printing technologies The benefits and limitations of each technology Decision making tools for technology selection Actionable design advice and guidelines Industry case studies from world-leading brands

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    Hacking Exposed Linux provides the most up-to-date coverage available from a large team of topic-focused experts. The book is based on the latest security research and shows you, in full detail, how to lock out intruders and defend your Linux systems against catastrophic attacks.Secure Linux by using attacks and countermeasures from the latest OSSTMM researchFollow attack techniques of PSTN, ISDN, and PSDN over LinuxHarden VoIP, Bluetooth, RF, RFID, and IR devices on LinuxBlock Linux signal jamming, cloning, and eavesdropping attacksApply Trusted Computing and cryptography tools for your best defenseFix vulnerabilities in DNS, SMTP, and Web 2.0 servicesPrevent SPAM, Trojan, phishing, DoS, and DDoS exploitsFind and repair errors in C code with static analysis and Hoare Logic

    In the tradition of Manning's ground breaking "In Action" series, this book comes from right from the source. Written by Bruce Payette, one of principal creators of PowerShell, Windows PowerShell in Action shows you how to build scripts and utilities to automate system tasks or create powerful system management tools to handle the day-to-day tasks that drive a Windows administrator's life. Because it's based on the .NET platform, PowerShell is also a powerful tool for developers and power users.Windows PowerShell in Action was written by Bruce Payette, one of the founding members of the Windows PowerShell team, co-designer of the PowerShell language and the principal author of the PowerShell language implementation. The book enables you to get the most out of the PowerShell environment. Using many examples, both small and large, this book illustrates the features of the language and environment and shows how to compose those features into solutions, quickly and effectively.This book is designed for anyone who wants to learn PowerShell and use it well. Rather than simply being a book of recipes to read and apply, this book gives you the deep knowledge about how PowerShell works and how to apply it.

    Itzik Ben-Gan explains key T-SQL concepts and helps you apply your knowledge with hands-on exercises. The book first introduces T-SQL's roots and underlying logic. Next, it walks you through core topics such as single-table queries, joins, subqueries, table expressions, and set operators. Then the book covers more-advanced data-query topics such as window functions, pivoting, and grouping sets. The book also explains how to modify data, work with temporal tables, and handle transactions, and provides an overview of programmable objects. Microsoft Data Platform MVP Itzik Ben-Gan shows you how to: Review core SQL concepts and its mathematical roots Create tables and enforce data integrity Perform effective single-table queries by using the SELECT statement Query multiple tables by using joins, subqueries, table expressions, and set operators Use advanced query techniques such as window functions, pivoting, and grouping sets Insert, update, delete, and merge data Use transactions in a concurrent environment Get started with programmable objects-from variables and batches to user-defined functions, stored procedures, triggers, and dynamic SQL

    The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization.

    Hamilton was reshaping the image of the vampire with her own take on the vampire mythos in her Anita Blake, Vampire Hunter fantasy novel series. While Hamilton's work draws on traditional vampire and fairy lore, her interpretation of these subjects brought new dimensions to the genres, influencing the direction of urban fantasy over the past two decades.Reading Laurell K. Hamilton focuses upon Hamilton's two bestselling series, the Anita Blake, Vampire Hunter series and the Merry Gentry series. The volume is intended as a resource for leaders of book clubs or discussion groups, containing chapters that examine Hamilton's role in the current vampire literature craze, the themes and characters in her work, and responses to Hamilton on the Internet. The book also provides a brief overview of Hamilton's life.

    It guides you through every step of writing your own music, from choosing the right rhythm and tempo to creating melodies and chord progressions and working with instruments and voices. In this fun and practical guide, you'll learn how to match keys and chords to the mood you want to convey, work a form without limiting your creativity, and hammer out a musical idea, even when your mind is drawing a blank. You'll find out how to create popular songs, classically structured pieces, and even film, TV, and video game soundtracks. And, you'll learn what you need to know about music composition software, including Finale, Sebelius, Pro Tools, and more. Discover how to:Preserve and organize your musical ideas Work with established chord progressions or create your own Develop great rhythms Select the right instruments Find melodies in your head, your instrument, and the world around you Use major and minor scales Work with modes and moods Build melodic motifs and phrases Use the circle of fifths to harmonize Write for multiple voices Make a demo recording Filled with creative exercises to build your composing skills, Music Composition for Dummies is the resource you need to get that melody out of your head and into the world.

    Written by experts who rank among the world's foremost Android security researchers, this book presents vulnerability discovery, analysis, and exploitation tools for the good guys. Following a detailed explanation of how the Android OS works and its overall security architecture, the authors examine how vulnerabilities can be discovered and exploits developed for various system components, preparing you to defend against them.If you are a mobile device administrator, security researcher, Android app developer, or consultant responsible for evaluating Android security, you will find this guide is essential to your toolbox.A crack team of leading Android security researchers explain Android security risks, security design and architecture, rooting, fuzz testing, and vulnerability analysis Covers Android application building blocks and security as well as debugging and auditing Android apps Prepares mobile device administrators, security researchers, Android app developers, and security consultants to defend Android systems against attack Android Hacker's Handbook is the first comprehensive resource for IT professionals charged with smartphone security.

    Updated for the most recent version of bash, this concise little book puts all of the essential information about bash at your fingertips. You'll quickly find answers to annoying questions that always come up when you're writing shell scripts -- What characters do you need to quote? How do you get variable substitution to do exactly what you want? How do you use arrays? -- and much more.If you're a user or programmer of any Unix variant, or if you're using bash on Windows, you'll find this pocket reference indispensable. This book covers:Invoking the ShellSyntaxFunctionsVariablesArithmetic ExpressionsCommand HistoryProgrammable CompletionJob ControlShell OptionsCommand ExecutionCoprocessesRestricted ShellsBuilt-in Commands

    Windows 10 (a free update to users of Windows 8 or Windows 7) fixes a number of the problems introduced by the revolution in Windows 8 and offers plenty of new features, such as the new Spartan web browser, Cortana voice-activated "personal assistant," new universal apps (that run on tablet, phone, and computer), and more. But to really get the most out of the new operating system, you're going to need a guide.Thankfully, Windows 10: The Missing Manual will be there to help. Like its predecessors, this book from the founder of Yahoo Tech, previous New York Times columnist, bestselling author, and Missing Manuals creator David Pogue illuminates its subject with technical insight, plenty of wit, and hardnosed objectivity for beginners, veteran standalone PC users, new tablet owners, and those who know their way around a network.

    

    The information presented in this guide was taken from the book Real Havana: Explore Cuba Like A Local And Save Money. This book is available at most online book retailers. It offers a complete description of all the information presented below.In this mini-guide you will learn about:● Dozens of facts and tips on Cuban Culture and daily life.● Money saving tips on Cuban cuisine and dining.● Common restaurant scams in Havana.● Facts about buying alcohol, cigars and shopping in general.● Important tips on using taxis, public transportation and rental cars.● Info on biking in Havana● Booking a cheap apartment in Havana (casa particular)Plus, this updated 2016 edition includes a special Trinidad City Guide. Trinidad is one of the most beautiful towns in Cuba and one of the most popular excursion destinations for travelers. Learn how to explore this wonderful UNESCO World Heritage site for yourself, on your next trip to Cuba.BONUS: As a bonus, this mini-guide also includes the Top Ten Cuba Tip List! It’s packed with the most important information that any traveler must know about Cuba and Havana, in order to maximize their fun, save money and avoid any hassles.The Real Havana guide has all that information and much more. It has been described by industry professionals as being the #1 travel guide for information about Cuban culture. That’s why it is a bestseller and has been a trusted resource to over 200 000 travelers since 2010.About Full Compass GuidesFull Compass Guides are aimed at travelers who want to understand local customs and culture so that they can experience destinations like a local. Unlike regular tourist guides, Full Compass guides are not a list of attractions popular with tourists, and boring restaurant and hotel reviews that are obsolete the moment they are published. With our guides, you get succinct, useful information about the culture, people and geography of your destination so you have the tools and the confidence to explore on your own, experience everything that your destination has to offer, and save money.Our guides are written by experienced travelers who have intimate knowledge of both the location and the culture of the destination. They give you the exact information you need in order to make the most of your travel time. With a Full Compass guide, you will be a knowledgeable explorer, rather than just another flash-happy tourist.