Now he makes the case that living on Mars is not just plausible, but inevitable.It sounds like science fiction, but Stephen Petranek considers it fact: Within twenty years, humans will live on Mars. We'll need to. In this sweeping, provocative book that mixes business, science, and human reporting, Petranek makes the case that living on Mars is an essential back-up plan for humanity and explains in fascinating detail just how it will happen.The race is on. Private companies, driven by iconoclastic entrepreneurs, such as Elon Musk, Jeff Bezos, Paul Allen, and Sir Richard Branson; Dutch reality show and space mission Mars One; NASA; and the Chinese government are among the many groups competing to plant the first stake on Mars and open the door for human habitation. Why go to Mars? Life on Mars has potential life-saving possibilities for everyone on earth. Depleting water supplies, overwhelming climate change, and a host of other disasters — from terrorist attacks to meteor strikes — all loom large. We must become a space-faring species to survive. We have the technology not only to get humans to Mars, but to convert Mars into another habitable planet. It will likely take 300 years to "terraform" Mars, as the jargon goes, but we can turn it into a veritable second Garden of Eden. And we can live there, in specially designed habitations, within the next twenty years.In this exciting chronicle, Petranek introduces the circus of lively characters all engaged in a dramatic effort to be the first to settle the Red Planet. How We'll Live on Mars brings firsthand reporting, interviews with key participants, and extensive research to bear on the question of how we can expect to see life on Mars within the next twenty years.

    His genius as an essayist lies in his unmatched ability to use his knowledge of the world, including popular culture, to illuminate the realm of science.Ever Since Darwin, Stephen Jay Gould's first book, has sold more than a quarter of a million copies. Like all succeeding collections by this unique writer, it brings the art of the scientific essay to unparalleled heights.

    For more than two centuries, our understanding of the laws of nature expanded rapidly. But today, despite our best efforts, we know nothing more about these laws than we knew in the 1970s. Why is physics suddenly in trouble? And what can we do about it?One of the major problems, according to Smolin, is string theory: an ambitious attempt to formulate a “theory of everything” that explains all the particles and forces of nature and how the universe came to be. With its exotic new particles and parallel universes, string theory has captured the public’s imagination and seduced many physicists.But as Smolin reveals, there’s a deep flaw in the theory: no part of it has been tested, and no one knows how to test it. In fact, the theory appears to come in an infinite number of versions, meaning that no experiment will ever be able to prove it false. As a scientific theory, it fails. And because it has soaked up the lion’s share of funding, attracted some of the best minds, and effectively penalized young physicists for pursuing other avenues, it is dragging the rest of physics down with it.With clarity, passion, and authority, Smolin charts the rise and fall of string theory and takes a fascinating look at what will replace it. A group of young theorists has begun to develop exciting ideas that, unlike string theory, are testable. Smolin not only tells us who and what to watch for in the coming years, he offers novel solutions for seeking out and nurturing the best new talent—giving us a chance, at long last, of finding the next Einstein.

    In case study format, this informative reference answers questions surrounding nuclear energy, the potential of sustainable fossil fuels, and the possibilities of sharing renewable power with foreign countries. While underlining the difficulty of minimizing consumption, the tone remains positive as it debunks misinformation and clearly explains the calculations of expenditure per person to encourage people to make individual changes that will benefit the world at large.

    Today that number is one percent. What went so wrong? Losing the Signal is a riveting story of a company that toppled global giants before succumbing to the ruthlessly competitive forces of Silicon Valley. This is not a conventional tale of modern business failure by fraud and greed. The rise and fall of BlackBerry reveals the dangerous speed at which innovators race along the information superhighway. With unprecedented access to key players, senior executives, directors and competitors, Losing the Signal unveils the remarkable rise of a company that started above a bagel store in Ontario. At the heart of the story is an unlikely partnership between a visionary engineer, Mike Lazaridis, and an abrasive Harvard Business school grad, Jim Balsillie. Together, they engineered a pioneering pocket email device that became the tool of choice for presidents and CEOs. The partnership enjoyed only a brief moment on top of the world, however. At the very moment BlackBerry was ranked the world's fastest growing company internal feuds and chaotic growth crippled the company as it faced its gravest test: Apple and Google's entry in to mobile phones. Expertly told by acclaimed journalists, Jacquie McNish and Sean Silcoff, this is an entertaining, whirlwind narrative that goes behind the scenes to reveal one of the most compelling business stories of the new century.

    Addressing readers with both a general and scholarly interest in mathematics, Nahin weaves into this narrative entertaining historical facts, mathematical discussions, and the application of complex numbers and functions to important problems.

    Dozens of examples in innumeracy show us how it affects not only personal economics and travel plans, but explains mis-chosen mates, inappropriate drug-testing, and the allure of pseudo-science.

    Even after more than three centuries and the revolutions of Einsteinian relativity and quantum mechanics, Newtonian physics continues to account for many of the phenomena of the observed world, and Newtonian celestial dynamics is used to determine the orbits of our space vehicles.This completely new translation, the first in 270 years, is based on the third (1726) edition, the final revised version approved by Newton; it includes extracts from the earlier editions, corrects errors found in earlier versions, and replaces archaic English with contemporary prose and up-to-date mathematical forms. Newton's principles describe acceleration, deceleration, and inertial movement; fluid dynamics; and the motions of the earth, moon, planets, and comets. A great work in itself, the Principia also revolutionized the methods of scientific investigation. It set forth the fundamental three laws of motion and the law of universal gravity, the physical principles that account for the Copernican system of the world as emended by Kepler, thus effectively ending controversy concerning the Copernican planetary system.The illuminating Guide to the Principia by I. Bernard Cohen, along with his and Anne Whitman's translation, will make this preeminent work truly accessible for today's scientists, scholars, and students.

    From the minds of the world's leading physicists there flowed a river of ideas that would transport mankind to the pinnacle of wonderment and to the very depths of human despair. This was a century that began with the certainties of absolute knowledge and ended with the knowledge of absolute uncertainty. It was a century in which physicists developed weapons with the capacity to destroy our reality, whilst at the same time denying us the possibility that we can ever properly comprehend it.Almost everything we think we know about the nature of our world comes from one theory of physics. This theory was discovered and refined in the first thirty years of the twentieth century and went on to become quite simply the most successful theory of physics ever devised. Its concepts underpin much of the twenty-first century technology that we have learned to take for granted. But its success has come at a price, for it has at the same time completely undermined our ability to make sense of the world at the level of its most fundamental constituents.Rejecting the fundamental elements of uncertainty and chance implied by quantum theory, Albert Einstein once famously declared that 'God does not play dice'. Niels Bohr claimed that anybody who is not shocked by the theory has not understood it. The charismatic American physicist Richard Feynman went further: he claimed that nobody understands it.This is quantum theory, and this book tells its story.Jim Baggott presents a celebration of this wonderful yet wholly disconcerting theory, with a history told in forty episodes -- significant moments of truth or turning points in the theory's development. From its birth in the porcelain furnaces used to study black body radiation in 1900, to the promise of stimulating new quantum phenomena to be revealed by CERN's Large Hadron Collider over a hundred years later, this is the extraordinary story of the quantum world.Oxford Landmark Science books are 'must-read' classics of modern science writing which have crystallized big ideas, and shaped the way we think.

    After all, we ourselves are the product of evolution, and we can tackle many of our gravest challenges –– from lethal resurgence of antiobiotic–resistant diseases to the wave of extinctions that looms before us –– with a sound understanding of the science.

    Probably no one felt more disappointment and regret than Allan McDonald, who had warned us not to launch that day. His story tells of loss, grief, and the eventual rebuilding and recovery."--Robert "Hoot" Gibson, former Space Shuttle pilot and commander   "A major contribution to a difficult episode in the history of human spaceflight."--Roger D. Launius, Division of Space History, Smithsonian Institution   “McDonald tells the heartbreaking tale of how he saw his words of warning ignored, and the fateful consequences of that decision.”--Donald C. Elder III, Eastern New Mexico University   On a cold January morning in 1986, NASA launched the Space Shuttle Challenger, despite warnings against doing so by many individuals, including Allan McDonald. The fiery destruction of Challenger on live television moments after launch remains an indelible image in the nation’s collective memory.   In Truth, Lies, and O-Rings, McDonald, a skilled engineer and executive, relives the tragedy from where he stood at Launch Control Center.  As he fought to draw attention to the real reasons behind the disaster, he was the only one targeted for retribution by both NASA and his employer, Morton Thiokol, Inc., makers of the shuttle’s solid rocket boosters. In this whistle-blowing yet rigorous and fair-minded book, McDonald, with the assistance of internationally distinguished aerospace historian James R. Hansen, addresses all of the factors that led to the accident, some of which were never included in NASA’s Failure Team report submitted to the Presidential Commission.  Truth, Lies, and O-Rings is the first look at the Challenger tragedy and its aftermath from someone who was on the inside, recognized the potential disaster, and tried to prevent it. It also addresses the early warnings of very severe debris issues from the first two post-Challenger flights, which ultimately resulted in the loss of Columbia some fifteen years later.

    Republished in book form shortly thereafter, it has since gone through four hardcover and sixteen paperback printings. It is a revolutionary work, astounding in its foresight and contemporaneity. The University of Illinois Press is pleased and honored to issue this commemorative reprinting of a classic.

    Rucker acquaints us with Godel's rotating universe, in which it is theoretically possible to travel into the past, and explains an interpretation of quantum mechanics in which billions of parallel worlds are produced every microsecond. It is in the realm of infinity, he maintains, that mathematics, science, and logic merge with the fantastic. By closely examining the paradoxes that arise from this merging, we can learn a great deal about the human mind, its powers, and its limitations.Using cartoons, puzzles, and quotations to enliven his text, Rucker guides us through such topics as the paradoxes of set theory, the possibilities of physical infinities, and the results of Godel's incompleteness theorems. His personal encounters with Godel the mathematician and philosopher provide a rare glimpse at genius and reveal what very few mathematicians have dared to admit: the transcendent implications of Platonic realism.

    Crease tells the stories behind ten of the greatest equations in human history. Was Nobel laureate Richard Feynman really joking when he called Maxwell's electromagnetic equations the most significant event of the nineteenth century? How did Newton's law of gravitation influence young revolutionaries? Why has Euler's formula been called "God's equation," and why did a mysterious ecoterrorist make it his calling card? What role do betrayal, insanity, and suicide play in the second law of thermodynamics?The Great Equations tells the stories of how these equations were discovered, revealing the personal struggles of their ingenious originators. From "1 + 1 = 2" to Heisenberg's uncertainty principle, Crease locates these equations in the panoramic sweep of Western history, showing how they are as integral to their time and place of creation as are great works of art.

    In his classic The Age of Spiritual Machines, he argued that computers would soon rival the full range of human intelligence at its best. Now he examines the next step in this inexorable evolutionary process: the union of human and machine, in which the knowledge and skills embedded in our brains will be combined with the vastly greater capacity, speed, and knowledge-sharing ability of our creations.