It’s an exploration of making, but it’s also a permission slip of sorts from me to you. Permission to grab hold of the things you’re interested in, that fascinate you, and to dive deeper into them to see where they lead you. Through stories from forty-plus years of making and molding, building and break­ing, along with the lessons I learned along the way, this book is meant to be a toolbox of problem solving, complete with a shop’s worth of notes on the tools, techniques, and materials that I use most often. Things like: In Every Tool There Is a Hammer—don’t wait until everything is perfect to begin a project, and if you don’t have the exact right tool for a task, just use whatever’s handy; Increase Your Loose Tolerance—making is messy and filled with screwups, but that’s okay, as creativity is a path with twists and turns and not a straight line to be found; Use More Cooling Fluid—it prolongs the life of blades and bits, and it prevents tool failure, but beyond that it’s a reminder to slow down and reduce the fric­tion in your work and relationships; Screw Before You Glue—mechanical fasteners allow you to change and modify a project while glue is forever but sometimes you just need the right glue, so I dig into which ones will do the job with the least harm and best effects. This toolbox also includes lessons from many other incredible makers and creators, including: Jamie Hyneman, Nick Offerman, Pixar director Andrew Stanton, Oscar-winner Guillermo del Toro, artist Tom Sachs, and chef Traci Des Jardins. And if everything goes well, we will hopefully save you a few mistakes (and maybe fingers) as well as help you turn your curiosities into creations. I hope this book serves as “creative rocket fuel” (Ed Helms) to build, make, invent, explore, and—most of all—enjoy the thrills of being a creator.

    Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we're susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes:Pride -- use social proof to position your product in line with your visitors' values Sloth -- build a path of least resistance that leads users where you want them to go Gluttony -- escalate customers' commitment and use loss aversion to keep them there Anger -- understand the power of metaphysical arguments and anonymity Envy -- create a culture of status around your product and feed aspirational desires Lust -- turn desire into commitment by using emotion to defeat rational behavior Greed -- keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use -- but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.

    In his second book, Fidgen presents more hand-tool woodworking projects for the home and workshop. The projects have a distinctive retro look, recycling designs from our not-so-distant past. He has reconceived the classic library card catalog (converted to use for kitchen storage); a clever medicine chest does double duty as a four-bottle wine tote; and his gentleman’s valet is an elegant clothing stand with a profile that harks back in time. In the opening chapters, Fidgen discusses the benefits of working in an unplugged woodshop, considers the sources of design inspiration, offers advice on the critical importance of sharpening, and even explains how to make hand tools using only hand tools.

    Its starting point is the annual Turing Test, which pits artificial intelligence programs against people to determine if computers can “think.”Named for computer pioneer Alan Turing, the Tur­ing Test convenes a panel of judges who pose questions—ranging anywhere from celebrity gossip to moral conundrums—to hidden contestants in an attempt to discern which is human and which is a computer. The machine that most often fools the panel wins the Most Human Computer Award. But there is also a prize, bizarre and intriguing, for the Most Human Human.In 2008, the top AI program came short of passing the Turing Test by just one astonishing vote. In 2009, Brian Christian was chosen to participate, and he set out to make sure Homo sapiens would prevail.The author’s quest to be deemed more human than a com­puter opens a window onto our own nature. Interweaving modern phenomena like customer service “chatbots” and men using programmed dialogue to pick up women in bars with insights from fields as diverse as chess, psychiatry, and the law, Brian Christian examines the philosophical, bio­logical, and moral issues raised by the Turing Test.One central definition of human has been “a being that could reason.” If computers can reason, what does that mean for the special place we reserve for humanity?

    Owner and designer Hadley Fierlinger shares her lovingly crafted collection of hand-knitted, heirloom-quality garments for infants and toddlers aged six months to three years. From caps, cardigans, and mittens to booties, bonnets, and blankets–each pattern features delicate period details hearkening back to the 1930s, ’40s, and ’50s while offering modern comfort and a contemporary preference for natural and organic yarns. This is a delightful gift for mothers-to-be, grandmothers, godmothers, aunties, and others, offering a full range of keepsake projects at proficiency levels for beginner, intermediate, and experienced knitters.

    And none are more charming than the graceful, functional, sewn objects called zakka. In Japanese, zakka means “household goods,” referring specifically to hand-sewn items for domestic use—tableware, kitchenware, containers of various kinds, even simple clothing. Therese Laskey and Chika Mori were enchanted by the many clever pieces they saw online but disappointed that directions and patterns were solely in Japanese. They knew they had to put together an authentic zakka book for English-speaking crafters. To do so, the authors enlisted the help of some of the best zakka makers in Japan to create 25 projects ranging from utterly simple (an appliquéd pot holder, flower-shaped coasters) to ambitious (a house-shaped camera cozy, an adorable pair of comfy padded slippers). Each project includes easy-to-follow instructions and how-to illustrations. The lovely photos of finished pieces were taken by New York–based Japanese photographer Yoko Inoue.

    This Self-Paced Training Kit is designed to help maximize your performance on 70-680, the required exam for the Microsoft Certified Technology Specialist (MCTS): Windows 7, Configuration certification.This 2-in-1 kit includes the official Microsoft study guide, plus practice tests on CD to help you assess your skills. It comes packed with the tools and features exam candidates want most—including in-depth, self-paced training based on final exam content; rigorous, objective-by-objective review; exam tips from expert, exam-certified authors; and customizable testing options. It also provides real-world scenarios, case study examples, and troubleshooting labs to give you the skills and expertise you can use on the job.Work at your own pace through the lessons and lab exercises. This official study guide covers installing, upgrading, and migrating to Windows 7; configuring network connectivity, applications, and devices; implementing backup and recovery; configuring User Account Control (UAC), mobility options, and new features such as DirectAccess and BranchCache; and managing system updates.Then assess yourself using the 200 practice questions on CD, featuring multiple customizable testing options to meet your specific needs. Choose timed or untimed testing mode, generate random tests, or focus on discrete objectives. You get detailed explanations for right and wrong answers—including pointers back to the book for further study. You also get an exam discount voucher—making this kit an exceptional value and a great career investment.

    With its sleek design and edgy tone, Super Crafty is the ultimate hipster’s craft guide, with a wide array of accessible projects suitable for all skill levels. The book offers dozens of projects for the home (Easy Etched Glass), wardrobe (One-Afternoon Skirt), body (Flirty Floral Pasties), family pet (Greta’s Tail Warmer), and more. Organized by genre, each chapter uses a rating system to indicate difficulty, cost of materials, and age-appropriateness. "101" sections offer basic instruction in sewing, working with vinyl, jewelry making, and other crafts. A resource guide helps locate supplies, tools, and further inspiration. The authors also contribute thoughtful pieces on the underlying aspects of craft, from activism to therapy, as well as lighthearted vignettes on crafting disasters and favorite art supplies.

    This new revised edition confirms Web Style Guide as the go-to authority in a rapidly changing market. As web designers move from building sites from scratch to using content management and aggregation tools, the book’s focus shifts away from code samples and toward best practices, especially those involving mobile experience, social media, and accessibility. An ideal reference for web site designers in corporations, government, nonprofit organizations, and academic institutions, the book explains established design principles and covers all aspects of web design—from planning to production to maintenance. The guide also shows how these principles apply in web design projects whose primary concerns are information design, interface design, and efficient search and navigation.

    We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival.Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal. Did you know that the more absorbed you are in a story, the more it changes your behavior? That all children act out the same kinds of stories, whether they grow up in a slum or a suburb? That people who read more fiction are more empathetic?Of course, our story instinct has a darker side. It makes us vulnerable to conspiracy theories, advertisements, and narratives about ourselves that are more “truthy” than true. National myths can also be terribly dangerous: Hitler’s ambitions were partly fueled by a story.But as Gottschall shows in this remarkable book, stories can also change the world for the better. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. We know we are master shapers of story. The Storytelling Animal finally reveals how stories shape us.

    They teach you how to make games. This book does not show you how to make games. It shows you how to take your game project to the finish line. Many game projects never make it beyond the alpha state.Game Development Success Is All About The Inner Game.Being a successful game developer does not (just) mean being a great programmer, a smart game designer or a gifted artist. It means dominating the inner game of game making. This separates the pros from the wannabes. It's the knowledge of how to stay focused, motivated and efficient during your game projects. It's the skillset of keeping things simple and avoiding misleading dreams of the next overnight success. Finally it's about thinking as a salesperson, not just as a designer, programmer or artist.

    Essinger, a master story-teller, describes how Joseph-Marie Jacquard's loom enabled the silk-weavers of Lyons to weave fabrics 25 times faster than had previously been possible. The device used punched cards, which stored instructions for weaving whatever pattern or design was required. Thesecards can very reasonably be described as the world's first computer programs. Indeed, Essinger shows through a series of remarkable and meticulously researched historical connections--connections never before investigated--that the Jacquard loom kick-started a process of scientific evolution whichwould lead directly to the development of the modern computer. The book examines a wealth of extraordinary links between the nineteenth-century world of weaving and today's computer age: for example, modern computer graphics displays are based on exactly the same principles as those employed inJacquard's special woven tableaux. Jacquard's Web also introduces some of the most colorful and interesting characters in the history of science and technology: the modest but exceptionally dedicated Jacquard himself; the brilliant but temperamental Victorian polymath Charles Babbage, who dreamed ofa cogwheel computer operated using Jacquard cards; and the imaginative and perceptive Ada Lovelace, Lord Byron's only legitimate daughter. Attractively illustrated and compellingly narrated, Jacquard's Web is an engaging and delightful volume. It is an impressive case of historical detective work, one that will leave the reader mesmerized.

    according to an artificial intelligence trained by scientist Janelle Shane, creator of the popular blog "AI Weirdness." She creates silly AIs that learn how to name paint colors, create the best recipes, and even flirt (badly) with humans--all to understand the technology that governs so much of our daily lives.We rely on AI every day for recommendations, for translations, and to put cat ears on our selfie videos. We also trust AI with matters of life and death, on the road and in our hospitals. But how smart is AI really, and how does it solve problems, understand humans, and even drive self-driving cars?Shane delivers the answers to every AI question you've ever asked, and some you definitely haven't--like, how can a computer design the perfect sandwich? What does robot-generated Harry Potter fan-fiction look like? And is the world's best Halloween costume really "Vampire Hog Bride"?In this smart, often hilarious introduction to the most interesting science of our time, Shane shows how these programs learn, fail, and adapt--and how they reflect the best and worst of humanity. You Look Like a Thing and I Love You is the perfect book for anyone curious about what the robots in our lives are thinking.

    Angela Walters creates the complementary finish and surface texture for each design, resulting in the perfect marriage of color and style for each of the featured 17 quilt projects.Pairing one shape with one color family in each chapter, you'll step through quilts of varying sizes, at the same time enjoying a front row seat to the creative collaboration between these mavens of style.In addition to the 17 signature Tula Pink quilt designs and 42 quilt design motifs from Angela Walters, you will also be treated to useful tips on choosing fabrics and mixing up prints and approaching the quilt process.Featuring bold illustrations and gorgeous photographs, Quilt with Tula & Angela is the comprehensive approach to intuitive color choices you've been waiting for.

    They actively applied a deceptively simple tool to think both smarter and faster: the doodle. And so can the rest of us-zero artistic talent required.Visual thinking expert Sunni Brown has created The Doodle Revolution as a kick-starter guide for igniting and applying simple visual language to any challenge. The instinctive and universal act of doodling need only be unleashed in order to innovate, solve problems, and elevate cognitive performance instantly.