Learn terms for the sunlight that filters through the leaves of trees, for dancing awkwardly but with relish, and for the look shared by two people who each wish the other would speak first. Other-Wordly is an irresistible gift for lovers of words and those lost for words alike.

    Did you know that the Japanese language has a word to express the way sunlight filters through the leaves of trees? Or that there’s a Finnish word for the distance a reindeer can travel before needing to rest? Lost in Translation brings to life more than fifty words that don’t have direct English translations with charming illustrations of their tender, poignant, and humorous definitions. Often these words provide insight into the cultures they come from, such as the Brazilian Portuguese word for running your fingers through a lover’s hair, the Italian word for being moved to tears by a story, or the Swedish word for a third cup of coffee. In this clever and beautifully rendered exploration of the subtleties of communication, you’ll find new ways to express yourself while getting lost in the artistry of imperfect translation.

    We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you'll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen?What makes memories stick?What is more important, peripheral or central vision?How can you predict the types of errors that people will make?What is the limit to someone's social circle?How do you motivate people to continue on to (the next step?What line length for text is best?Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

    It’s the harmful debris of your education—a mixture of half-truths, myths, and false assumptions that prevents you from writing well. Drawing on years of experience as a writer and teacher of writing, Verlyn Klinkenborg offers an approach to writing that will change the way you work and think. There is no gospel, no orthodoxy, no dogma in this book. What you’ll find here isn’t the way to write. Instead, you’ll find a way to clear your mind of illusions about writing and discover how you write. Several Short Sentences About Writing is a book of first steps and experiments. They will revolutionize the way you think and perceive, and they will change forever the sense of your own authority as a writer. This is a book full of learning, but it’s also a book full of unlearning—a way to recover the vivid, rhythmic, poetic sense of language you once possessed. An indispensable and unique book that will give you a clear understanding of how to think about what you do when you write and how to improve the quality of your writing.

    John Cleese shows us how. Creativity is usually regarded as a mysterious, rare gift that only a few possess. John Cleese begs to differ, and in this short, immensely practical and often very amusing guide he shows it's a skill that anyone can acquire. Drawing on his lifelong experience as a writer, he shares his insights into the nature of the creative process, and offers advice on how to get your own inventive juices flowing.What do you need to do to get yourself in the right frame of mind? When do you know that you've come up with something that might be worth pursuing? What do you do if you think you've hit a brick wall?Not only does he explain the way your mind works as you search for inspiration, he also shows that, regardless of the task you've set yourself, you can learn to be better at coming up with a promising idea, refining it and knowing when you're ready to act on it. We can all unlock new reserves of creativity within ourselves. John Cleese shows us how.____________________________'Humorous and practical ... Whether you're hoping to write a novel or paint a masterpiece, you're sure to feel inspired' OK Magazine'His candor is endearing ... An upbeat guide to the creative process' Kirkus'A jovial romp ... Cleese fans will enjoy, and writers and other artists will breeze through, picking up a few nuggets of wisdom along the way' The Festival Review'A sincere and thoughtful guide to creativity, and a very useful book' Graham Norton'Wise words on the serious business of being silly' Sunday Business Post

    Filled with fun anecdotes, quirky photos, and off-the-wall business advice, the provocative sequel to "It's Not How Good You Are, It's How good You Want to Be" reveals the surprising power of bad decisions.

    We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival.Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal. Did you know that the more absorbed you are in a story, the more it changes your behavior? That all children act out the same kinds of stories, whether they grow up in a slum or a suburb? That people who read more fiction are more empathetic?Of course, our story instinct has a darker side. It makes us vulnerable to conspiracy theories, advertisements, and narratives about ourselves that are more “truthy” than true. National myths can also be terribly dangerous: Hitler’s ambitions were partly fueled by a story.But as Gottschall shows in this remarkable book, stories can also change the world for the better. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. We know we are master shapers of story. The Storytelling Animal finally reveals how stories shape us.

    From bloopers and blunders to Signs of the Times to Mixed Up Metaphors...from Two-Headed Headlines to Mangling Modifiers, Anguished English is a treasury of assaults upon our common language.

    Peter Bowler will teach you the practical riches of saying it well with good words, neglected words, and precise words for vocabular exultation!

    She shows the shocking and hilarious sketches that didn’t make the cut and explains how these are essential stages in the evolution of a cover that stands the test of time but retains its edge. Her book captures contemporary history—from the farce of Monica Lewinsky to the adventures of Michelle and Barack to nuclear meltdown in Japan—in images that are as acute as they are outrageous. More than that, it shows how the magazine that exemplifies journalistic excellence in America also dares to cultivate a sense of humor when grappling with complex moral and political issues.Praise for Blown Covers:“Interesting failures are the driving force behind BLOWN COVERS: New Yorker Covers You Were Never Meant to See (Abrams, $24.95), by Françoise Mouly. Mouly is the art editor of The New Yorker, and paging through this book is like standing in the corner of her office as she pins up rejected covers on the wall. Mouly has dozens of tales about images that failed for one reason or another. Now, presumably with the approval of her bosses at Condé Nast, she has created a tell-all (or tell-most) that even non–illustrators and designers will find enlightening.” —New York Times Book Review “Yes, Blown Covers sometimes offends—and that’s the audacious joy of it.” —NPR.org“[New Yorker] art editor Mouly offers some true delights.” —Sacramento Bee

    A VINTAGE ORIGINAL.What do we see when we read? Did Tolstoy really describe Anna Karenina? Did Melville ever really tell us what, exactly, Ishmael looked like? The collection of fragmented images on a page - a graceful ear there, a stray curl, a hat positioned just so - and other clues and signifiers helps us to create an image of a character. But in fact our sense that we know a character intimately has little to do with our ability to concretely picture our beloved - or reviled - literary figures.In this remarkable work of nonfiction, Knopf's Associate Art Director Peter Mendelsund combines his profession, as an award-winning designer; his first career, as a classically trained pianist; and his first love, literature - he thinks of himself first, and foremost, as a reader - into what is sure to be one of the most provocative and unusual investigations into how we understand the act of reading.

    As author James Cochrane explains, he does not take issue with the so-called "educated or uneducated" uses of the English language. Between You and I is more concerned with the particular form of English debasement we now have, which might be called the "half-educated" uses of language. Readers may be surprised to find that much of what they thought was "bad" English is in fact perfectly good and that what they have learned to think of as "good" English is sometimes ignorant, dishonest, or just plain stupid.

    It covers getting launched to running a multi-person shop to retiring comfortably, and is aimed at freelance graphic designers, art directors, illustrators, copywriters.

    Half the 'rules' they use to humiliate others are really just judgement calls and the rest they don't even understand themselves. Learn the truth of basic grammar and punctuation from June Casagrande in chapters like:I'm Writing This While Naked--The Oh-So Steamy Predicate NominativeI'll Take "I Feel Like a Moron" for $200, Alex--When to Put Punctuation Inside Quotation MarksSnobbery Up with Which You Should Not Put--PrepositionsHyphens--Life-Sucking, Mom-and-Apple-Pie-Hating, Mime-Loving, Nerd-Fight-Inciting Daggers of the DamnedIn this collection of hilarious anecdotes and essays Casagrande delivers practical lessons not found anywhere else, demystifying the subject and taking it back from the snobs.

    How do you react to sandwich boards, road signs, laminated instructions, and other written missives that are just not exactly what their creator meant? If you've ever (gently) judged anyone else for their linguistic failures, if you find yourself guffawing about the frequent confusion between "incontinence" and "inconvenience," if you've ever been tempted to whip out your marker to add in or cross out apostrophes, and if you've refused to answer e-mails in which "your" and "you're" are used interchangeably, this book is for you. With pictures culled from the Facebook group by the same name, I Judge You When You Use Poor Grammar is a hilarious and eye-opening tour through restaurants and shops, through parking lots and along winding roads, and around the world.