Book picks similar to
Pleasure with Products: Beyond Usability by W.S. Green
ux
psychology
usability
ux-design
Living the Infinite Way
Joel S. Goldsmith - 1993
The need for individual prayer and meditation in the realization of the God-experience is demonstrated, with step-by-step guidance.
Remote Research: Real Users, Real Time, Real Research
Nate Bolt - 2010
In Remote Research, Nate Bolt and Tony Tulathimutte teach you how to design and conduct remote research studies, top to bottom, with little more than a phone and a laptop. TESTIMONIALS "Nate and Tony have done it! They've described beautifully one of the user experience profession's best-kept secrets-conducting remote usability tests. This book is a must-have for anyone thinking about remote testing, since it tackles everything you need from soup to nuts. I can't wait to get a copy for my own bookshelf. Oh, it also will melt your face remotely." ?Jared Spool CEO and Founding Principal, User Interface Engineering "Remote Research is filled with sage advice, entertaining case studies, methods, and clear procedures that will benefit both new and experienced user researchers. Remote Research is an absorbing book that should be on the reading list of every user researcher. Kudos to Bolt and Tulathimutte for an engaging and informative guide to better remote research." ?Chauncey Wilson Senior Manager, AEC User Research, Autodesk, Inc. "The techniques in this book will make every designer's and user researcher's life much easier. Nate and Tony use the attitude and power of Web 2.0 technologies to create a new way of thinking about user experience research. They share their expertise clearly, concisely, and with a great sense of humor, giving practitioners step-by-step details to conduct remote research of virtually any complexity." ?Mike Kuniavsky author, Observing the User Experience "No longer must you only test your interfaces with people who come to your office or some expensive lab. So stop doing boring research! Stop having a boring life! Read this book!" ?Mark Trammell User Researcher, Twitter
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
Thomas Lockwood - 2009
This anthology is organized into three sections that focus on the use of design for innovation and brand-building, the emerging role of service design, and the design of meaningful customer experiences. This book provides readers with the strategies necessary to encourage the creative thought process in their companies, which will ultimately help to cultivate innovation, and therefore boost business. Experienced design leaders share their personal stories and give specific examples of their companies’ forward-thinking creations. This unique approach helps the reader learn how to build a solid brand foundation, solve problems with simplified thinking, anticipate and capitalize on trends, figure out what consumers want before they do, and align mission, vision, and strategy with a corporate brand. A sense of the content within Design Thinking can be gained from the titles of some of the key essays: “Building Leadership Brands,” “The Designful Company,” “Brand Building by Service Design,” “Service Design Via the Global Web,” “Customer Loyalty,” and “Driving Brand Loyalty on the Web”.
Bottlenecks: Aligning UX Design with User Psychology
David C. Evans - 2017
The first generation of books on the topic focused on web pages and cognitive psychology. This book covers apps, social media, in-car infotainment, and multiplayer video games, and it explores the crucial roles played by behaviorism, development, personality, and social psychology. Author David Evans is an experimental psychology Ph.D. and senior manager of consumer research at Microsoft who recounts high-stakes case studies in which behavioral theory aligned digital designs with the bottlenecks in human nature to the benefit of users and businesses alike.Innovators in design and students of psychology will learn:The psychological processes determining users' perception of, engagement with, and recommendation of digital innovationsExamples of interfaces before and after simple psychological alignments that vastly enhanced their effectivenessStrategies for marketing and product development in an age of social media and behavioral targetingHypotheses for research that both academics and enterprises can perform to better meet users' needsWho This Book Is ForDesigners and entrepreneurs will use this book to give their innovations an edge on what are increasingly competitive platforms such as apps, bots, in-car apps, augmented reality content. Usability researchers and market researchers will leverage it to enhance their consulting and reporting. Students and lecturers in psychology departments will want it to help land employment in the private sector.
The User Is Always Right: A Practical Guide to Creating and Using Personas for the Web
Steve Mulder - 2006
This practical guide explains how to create and use personas to make your site more successful. The User Is Always Right: A Practical Guide to Creating and Using Personas takes you through each step of persona creation, including tips for conducting qualitative user research, new ways to apply quantitative research (such as surveys) to persona creation, various methods for generating persona segmentation, and proven techniques for making personas realistic. You'll also learn how to use personas effectively, from directing overall business strategy and prioritizing features and content to making detailed decisions about information architecture, content, and design.
Prototyping: A Practitioner's Guide
Todd Zaki Warfel - 2009
Prototypes help you to flesh out design ideas, test assumptions, and gather real-time feedback from users. With this book, Todd Zaki Warfel shows how prototypes are more than just a design tool by demonstrating how they can help you market a product, gain internal buy-in, and test feasibility with your development team. TESTIMONIALS "When someone asks me about prototyping, I'll be pointing them to this book from now on." �Kim Goodwin: VP Design, Cooper; author, Designing for the Digital Age "Todd's text offers a comprehensive view of prototyping--from the role of prototypes in socializing decision making and achieving organizational buy-in, to the actual pragmatics of creating interactive artifacts. This is a solid book for those 'in the trenches'--the designers doing the actual work that ends up in the actual products we use every day." �Jon Kolko: Editor-in-Chief, interactions; Associate Creative Director, Frog "If you design applications and are stuck in the land of task flows and wireframes, you really need to pick up a copy of Prototyping: A Practitioner's Guide. Todd offers practical, hands-on advice to jump start your prototyping and make your designs truly interactive before they are built." �Dan Saffer: Principal, Kicker Studios; author of Designing for Interaction and Designing Gestural Interfaces "Whether you're prototyping to explore ideas or to communicate them, Todd Zaki Warfel's smart, accessible guide will give you the tools you need." �Jesse James Garrett: Author, The Elements of User Experience; President, Adaptive Path
Meditation: Meditation For Beginners How To Relieve Stress, Anxiety And Depression, Find Inner Peace And Happiness (FREE Bonus Inside!, Mindfulness, Yoga, ... depression, Happiness Book 1)
Daniel D'apollonio - 2016
Use These Powerful Meditation Secrets To Immediately Eliminate Stress And Anxiety Today! Read on your PC, Mac, smart phone, tablet or Kindle device. This book contains proven steps and strategies on how to meditate effectively to enjoy the benefits meditation has to offer. Experts have rightly described meditation as the ‘art of living’ owing to its ability to help you disengage from the autopilot mode, discover your true self, live a more loving and caring life, be present at all times, find the capacity to live your life more wisely, and deal with mental conditions such as depression, stress, and anxiety. Millions of people meditate for different reasons such as religion and therapy just to mention a few. Whether you choose to meditate for religious or therapeutic reasons, the truth remains that meditation can help change the way you generally approach life, the way you react to life's circumstances, and how you relate and interact with the people in your life. In this meditation guide for beginners, we shall discuss and understand everything you need to know about meditation before you start practicing it and how best to meditate to reap the amazing benefits meditation has to offer. Here Is A Preview Of What You'll Learn... Meditation: Why You Should Make It A Daily Habit General Guidelines For Effective Meditation How To Make Meditation A Habit How To Meditate To Overcome Depression Using Meditation For Stress Relief Using Meditation To Ease Anxiety And Much,Much More! Check Out What Others Are Saying... Simple and Informative "I liked this quick read and intro to meditation.This is a short read, and if you're interested in exploring what meditation has to offer you, this is a good place to start. The author provides a quick grounding in the history and the many benefits, and quickly moves on to the various types of meditation practice. There are many tips provided on how to give yourself a good chance of success in building a longlasting and beneficial habit. It's pretty basic information, but that is the intent. I wouldn't recommend it for readers who have studied the subject before (beginners is in the title after all), but it is a good introduction.." The author did an excellent job and also written very well " The author provides a quick grounding in the history and the many benefits, and quickly moves on to the various types of meditation practice. The author did an excellent job and also written very well. That's why I can understand the whole book very easily. I just willing to suggest all of you to read this book everyone who wants to know about that." Love this book! "I was eager to try meditation, as I heard about its benefits for both body and soul. That's why I got this book. I really enjoyed this book, I wasn't aware about most part of information I have read, especially on the various health benefits of meditation. I will definitely try to practice meditation with the help of this book.
Undercover User Experience Design: Learn How to Do Great UX Work with Tiny Budgets, No Time, and Limited Support
Cennydd Bowles - 2010
Doors open the wrong way, websites don't work, and companies don't seem to care. And while anyone can learn the UX remedies usability testing, personas, prototyping and so on unless your organization 'gets it', putting them into practice is trickier. Undercover User Experience is a pragmatic guide from the front lines, giving frank advice on making UX work in real companies with real problems. Readers will learn how to fit research, ideation, prototyping and testing into their daily workflow, and how to design good user experiences under the all-too-common constraints of time, budget and culture.
Rich Dad, Poor Dad - Summary
ParentsDigest.com - 2009
Save time and money and download this 8 page summary now!Forget everything you know about money. Too many of us base our financial decisions on emotions, such as fear, worry, or guilt. It’s time to learn a new approach. Think like a CEO. Use your money to make more money. Know when it’s time to take a risk. We’ll outline the basics, and give you tips to help you reach your family’s financial goals.
Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
Jake Knapp - 2016
And now there’s a sure-fire way to solve their problems and test solutions: the sprint.While working at Google, designer Jake Knapp created a unique problem-solving method that he coined a “design sprint”—a five-day process to help companies answer crucial questions. His ‘sprints’ were used on everything from Google Search to Chrome to Google X. When he moved to Google Ventures, he joined Braden Kowitz and John Zeratsky, both designers and partners there who worked on products like YouTube and Gmail. Together Knapp, Zeratsky, and Kowitz have run over 100 sprints with their portfolio companies. They’ve seen firsthand how sprints can overcome challenges in all kinds of companies: healthcare, fitness, finance, retailers, and more.A practical guide to answering business questions, Sprint is a book for groups of any size, from small startups to Fortune 100s, from teachers to non-profits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.
The Expectant Father: The Ultimate Guide for Dads-to-Be
Armin A. Brott - 2013
Coming Home: Uncovering the Foundations of Psychological Well-being
Dicken Bettinger - 2016
In Coming Home you will be gently guided toward your own realizations of the fundamental principles that underlie all human experience. These insights will raise your overall level of psychological well-being. They will help you realize your spiritual and psychological nature and allow you to live in harmony with life more fully. This book is a heartfelt tribute to Sydney Banks, who uncovered the foundational Principles that create and shape all of our psychological experiences. This understanding that is known as the Three Principles is now being shared worldwide in the fields of education, business, community renewal, policing and criminal justice, addictions, prevention, psychology and psychiatry. Coming home is realizing the truth of what it is that is creating all of your experiencing, and then being at ease with all the different experiences that life brings you. It is waking up to this always-existing inner world, and as you do, you will experience a shift in your level of well-being so that your feelings are uplifted and your thinking is helpful and inspired.
Laws of UX: Design Principles for Persuasive and Ethical Products
Jon Yablonski - 2020
Instead of forcing users to conform to a product design or experience, designers need to learn how users behave and interact with various digital interfaces.This guide provides some key principles from psychology to help you design more intuitive, human-centered products and experiences. Humans have an underlying blueprint for how we perceive and process the world around us, and through simple lessons in psychology, this guide will help you define this blueprint.
Microcopy: The Complete Guide
Kinneret Yifrah - 2017
When you finish this book, you'll know how to use every word in your website or app to:Make the users fall in love and come backHelp them perform tasks easilyTurn every boring screen to a positive experienceIncrease conversionsMicrocopy (sometimes written micro-copy) is the words on sites and apps that accompany the user's actions: text on buttons, website sign up, error messages (and preventing them), field labels, newsletter sign up, instructions, empty states, confirmation messages, and more. Microcopy: The Complete Guide gives you the knowledge and tools needed to write smart, effective and helpful microcopy for your digital interface. It includes principles, practical tips, and dozens of screenshots from actual sites and apps of corporations, start-ups and SMBs. Who will find this book useful? User experience professionals; Digital marketing managers; Website managers; Marketers and sales personnel; Small business owners; Bloggers; Product managers; UI designers Fascinated by the words that light up interfaces? You'll love this one.
Designing for the Digital Age: How to Create Human-Centered Products and Services
Kim Goodwin - 2009
Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.