In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: Our minds don’t work the way we think they do. We think we see ourselves and the world as they really are, but we’re actually missing a whole lot.Again and again, we think we experience and understand the world as it is, but our thoughts are beset by everyday illusions. We write traffic laws and build criminal cases on the assumption that people will notice when something unusual happens right in front of them. We’re sure we know where we were on 9/11, falsely believing that vivid memories are seared into our minds with perfect fidelity. And as a society, we spend billions on devices to train our brains because we’re continually tempted by the lure of quick fixes and effortless self-improvement.  The Invisible Gorilla reveals the myriad ways that our intuitions can deceive us, but it’s much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.

    Here is an altogether new, refreshing, alternative history of math revealing how simple questions anyone might ask about space -- in the living room or in some other galaxy -- have been the hidden engine of the highest achievements in science and technology. Based on Mlodinow's extensive historical research; his studies alongside colleagues such as Richard Feynman and Kip Thorne; and interviews with leading physicists and mathematicians such as Murray Gell-Mann, Edward Witten, and Brian Greene, Euclid's Window is an extraordinary blend of rigorous, authoritative investigation and accessible, good-humored storytelling that makes a stunningly original argument asserting the primacy of geometry. For those who have looked through Euclid's Window, no space, no thing, and no time will ever be quite the same.

    That’s a mistake, Tim Harford says in The Data Detective. We shouldn’t be suspicious of statistics—we need to understand what they mean and how they can improve our lives: they are, at heart, human behavior seen through the prism of numbers and are often “the only way of grasping much of what is going on around us.” If we can toss aside our fears and learn to approach them clearly—understanding how our own preconceptions lead us astray—statistics can point to ways we can live better and work smarter.As “perhaps the best popular economics writer in the world” (New Statesman), Tim Harford is an expert at taking complicated ideas and untangling them for millions of readers. In The Data Detective, he uses new research in science and psychology to set out ten strategies for using statistics to erase our biases and replace them with new ideas that use virtues like patience, curiosity, and good sense to better understand ourselves and the world. As a result, The Data Detective is a big-idea book about statistics and human behavior that is fresh, unexpected, and insightful.

    He explains what the mind is, how it evolved, and how it allows us to see, think, feel, laugh, interact, enjoy the arts, and ponder the mysteries of life. And he does it with the wit that prompted Mark Ridley to write in the New York Times Book Review, "No other science writer makes me laugh so much. . . . [Pinker] deserves the superlatives that are lavished on him."  The arguments in the book are as bold as its title. Pinker rehabilitates some unfashionable ideas, such as that the mind is a computer and that human nature was shaped by natural selection, and challenges fashionable ones, such as that passionate emotions are irrational, that parents socialize their children, and that nature is good and modern society corrupting. Winner of the Los Angeles Times Book Prize A New York Times Notable Book of the Year and Publishers Weekly Best Book of 1997 Featured in Time magazine, the New York Times Magazine, The New Yorker, Nature, Science, Lingua Franca, and Science Times Front-page reviews in the Washington Post Book World, the Boston Globe Book Section, and the San Diego Union Book Review

    Here, Michael Tomasello proposes a complementary theory of human uniqueness, focused on development. Building on the seminal ideas of Vygotsky, his data-driven model explains how those things that make us most human are constructed during the first years of a child's life.Tomasello assembles nearly three decades of experimental work with chimpanzees, bonobos, and human children to propose a new framework for psychological growth between birth and seven years of age. He identifies eight pathways that starkly differentiate humans from their closest primate relatives: social cognition, communication, cultural learning, cooperative thinking, collaboration, prosociality, social norms, and moral identity. In each of these, great apes possess rudimentary abilities. But then, Tomasello argues, the maturation of humans' evolved capacities for shared intentionality transform these abilities--through the new forms of sociocultural interaction they enable--into uniquely human cognition and sociality. The first step occurs around nine months, with the emergence of joint intentionality, exercised mostly with caregiving adults. The second step occurs around three years, with the emergence of collective intentionality involving both authoritative adults, who convey cultural knowledge, and coequal peers, who elicit collaboration and communication. Finally, by age six or seven, children become responsible for self-regulating their beliefs and actions so that they comport with cultural norms.Becoming Human places human sociocultural activity within the framework of modern evolutionary theory, and shows how biology creates the conditions under which culture does its work.

    In How to Create a Mind, Kurzweil presents a provocative exploration of the most important project in human-machine civilization—reverse engineering the brain to understand precisely how it works and using that knowledge to create even more intelligent machines.Kurzweil discusses how the brain functions, how the mind emerges from the brain, and the implications of vastly increasing the powers of our intelligence in addressing the world’s problems. He thoughtfully examines emotional and moral intelligence and the origins of consciousness and envisions the radical possibilities of our merging with the intelligent technology we are creating.Certain to be one of the most widely discussed and debated science books of the year, How to Create a Mind is sure to take its place alongside Kurzweil’s previous classics which include Fantastic Voyage: Live Long Enough to Live Forever and The Age of Spiritual Machines.

    In a book of unprecedented scope, McGilchrist draws on a vast body of recent brain research, illustrated with case histories, to reveal that the difference is profound—not just this or that function, but two whole, coherent, but incompatible ways of experiencing the world. The left hemisphere is detail oriented, prefers mechanisms to living things & is inclined to self-interest. The right hemisphere has greater breadth, flexibility & generosity. This division helps explain the origins of music & language, & casts new light on the history of philosophy, as well as on some mental illnesses. The 2nd part of the book takes a journey thru the history of Western culture, illustrating the tension between these two worlds as revealed in the thought & belief of thinkers & artists, from Aeschylus to Magritte. He argues that, despite its inferior grasp of reality, the left hemisphere is increasingly taking precedence in the modern world, with potentially disastrous consequences.List of IllustrationsAcknowledgmentsIntroductionAsymmetry and the brain --What do the two hemispheres 'do'? --Language, truth and music --The nature of the two worlds --The primacy of the right hemisphere --The triumph of the left hemisphere --Imitation and the evolution of culture --The ancient world --The Renaissance and the Reformation --The Enlightenment --Romanticism and the Industrial Revolution --The modern and post-modern worldsConclusionNotes BibliographyIndex

    He maintains at the outset that the importance of a physical law isn't "how clever we are to have found it out, but...how clever nature is to pay attention to it" & tends his discussions toward a final exposition of the elegance & simplicity of all scientific laws. Rather than an essay on the most significant achievements in modern science, The Character of Physical Law is a statement of what is most remarkable in nature. His enlightened approach, wit & enthusiasm make this a memorable exposition of the scientist's craft. The Law of Gravitation is the principal example. Relating the details of its discovery & stressing its mathematical character, he uses it to demonstrate the essential interaction of mathematics & physics. He views mathematics as the key to any system of scientific laws, suggesting that if it were possible to fill out the structure of scientific theory completely, the result would be an integrated set of axioms. The principles of conservation, symmetry & time-irreversibility are then considered in relation to developments in classical & modern physics. In his final lecture he develops his own analysis of the process & future of scientific discovery. Like any set of oral reflections, The Character of Physical Law has value as a demonstration of a mind in action. The reader is particularly lucky in Feynman. One of the most eminent & imaginative modern physicists, he was Professor of Theoretical Physics at the California Institute of Technology until his death in 1988. He's best known for work on the quantum theory of the electromagnetic field, as well as for later research in the field of low-temperature physics. In 1954 he received the Albert Einstein Award for an "outstanding contribution to knowledge in mathematical & physical sciences"; in 1965 he was appointed to Foreign Membership in the Royal Society & was awarded the Nobel Prize.

    It makes us aware of the world around us and our own self. How all this emerges from a kilogram of brain cells is one of the greatest unanswered questions. In Your Conscious Mind leading brain scientists and New Scientist take you on a journey through the mind to discover what consciousness really is, and what we can learn when it goes awry. Find out if we will ever build conscious machines, what animal consciousness can tell us about being human and explore the enigma of free will. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.

    Edgar, like many other people, has synesthesia - a fascinating condition in which music can have color, words can have taste, and time and numbers float through space.Everyone will be closely acquainted with at least 6 or 7 people who have synesthesia but you may not yet know who they are because, until very recently, synesthesia was largely hidden and unknown. Now science is uncovering its secrets and the findings are leading to a radical rethink about how our senses are organized. In this timely and thought-provoking book, Jamie Ward argues that sensory mixing is the norm even though only a few of us cross the barrier into the realms of synesthesia.How is it possible to experience color when no color is there? Why do some people experience touch when they see someone else being touched? Can blind people be made to see again by using their other senses? Why do scientists no longer believe that there are five senses? How does the food industry exploit the links that exist between our senses? Does synesthesia have a function? The Frog Who Croaked Blue explores all these questions in a lucid and entertaining way, making it fascinating reading for anyone with an interest in the intriguing workings of the mind.

     Early studies of the functions of the human brain used a simple method: wait for misfortune to strike-strokes, seizures, infectious diseases, lobotomies, horrendous accidents-and see how the victim coped. In many cases survival was miraculous, and observers could only marvel at the transformations that took place afterward, altering victims' personalities. An injury to one section can leave a person unable to recognize loved ones; some brain trauma can even make you a pathological gambler, pedophile, or liar. But a few scientists realized that these injuries were an opportunity for studying brain function at its extremes. With lucid explanations and incisive wit, Sam Kean explains the brain's secret passageways while recounting forgotten stories of common people whose struggles, resiliency, and deep humanity made modern neuroscience possible.

    A no-holds-barred assault on popular superstitions and prejudices, with more than 80,000 copies in print, Why People Believe Weird Things debunks these nonsensical claims and explores the very human reasons people find otherworldly phenomena, conspiracy theories, and cults so appealing. In an entirely new chapter, "Why Smart People Believe in Weird Things," Michael Shermer takes on science luminaries like physicist Frank Tippler and others, who hide their spiritual beliefs behind the trappings of science.Shermer, science historian and true crusader, also reveals the more dangerous side of such illogical thinking, including Holocaust denial, the recovered-memory movement, the satanic ritual abuse scare, and other modern crazes. Why People Believe Strange Things is an eye-opening resource for the most gullible among us and those who want to protect them.

    Every night we surrender it gratefully, only to get it back in the morning. We recognize that we have it, but we can never be sure anyone else does. Consciousness, this unique and perplexing mental state, has been the subject of debate for philosophers and scientists for millennia. And while it is widely agreed within contemporary philosophy that consciousness is a problem whose solutions are likely to determine the fate of any number of other problems, there is no settled position on the ultimate nature of consciousness.What is the most promising way to study this subject? What are the implications that arise from the fact that we have consciousness? What are the ethical and moral issues raised by its presence—or its absence? Questions like these are at the heart of Consciousness and Its Implications, 12 thought-provoking lectures delivered by distinguished philosopher and psychologist Daniel N. Robinson. Rather than merely explain away consciousness, or hide behind such convenient slogans as "it's all in your brain," Professor Robinson reviews some of the special problems that philosophers, psychologists, scientists, and doctors face when taking on such a vexing topic.What Is Consciousness? Much of what we do every day is done without our being directly conscious of the steps taken to complete the task: riding a bicycle, taking a walk, humming a tune. But as natural as this state is, it stands as a very serious threat to any number of core convictions and assumptions in both philosophy and science. One of the overarching goals of this intriguing course is to make clear just what about consciousness serves as such a challenge to these convictions and assumptions.But what makes Consciousness and Its Implications so engaging is more than just the nature of the questions it poses and the issues it tackles. It's the way in which Professor Robinson, the consummate teacher and scholar, conveys this goal in four main points, each of which you explore in depth in these lectures.Consciousness seems to require, for its full understanding, a science not yet available. What distinguishes consciousness from all else is its phenomenology—that is, the act of being conscious is different from all other facts of nature. Conscious awareness is a power that, at times, can be so strong as to greatly affect our senses. The powers of consciousness vary over the course of a lifetime; as such, they can become subject to disease and defect.Throughout the course, Professor Robinson brings this riveting topic vividly to life with real-world examples and striking anecdotes. Review the case of Deep Blue, the IBM computer that in 1997 shocked the world by defeating a human, the chess grand master Garry Kasparov. Does Deep Blue's ability to "outsmart" a human being constitute a kind of consciousness? Or is it a reflection of the human minds that created this complex computer? Consider the case of the sleepwalker, who moves around with purpose and mimics behaviors we see in everyday life, but can remember nothing upon awakening. How does this mental state relate to human consciousness? What would be lost if we lived our entire lives as sleepwalkers?Study the case of a comatose patient who lives in an unbroken sleep state but, after a miraculous recovery, recalls having heard doctors speak about her. How do we interpret this patient's ability to perceive the surrounding world while in a coma? Does the patient's experience reflect some in-between mental state we've yet to define? Look at the case of a child with autism who can perform complicated mental tasks but lacks the most basic human attribute: empathy. How does this inability to imagine other minds affect the child's capacity to enjoy the full experience of human consciousness? Using compelling examples such as these, Professor Robinson weaves a riveting tale of the human condition that will change the way you think about your own mind.Professor Robinson also draws on the wisdom of the world's greatest thinkers—from the ancient Greeks to today's top scientists—to shed light on some of the ethical debates involved in any examination of consciousness. These include John Locke, whose famous "Prince and the Cobbler" hypothesis raised questions about the relationship between one's personal identity and one's body; Ludwig Wittgenstein, whose "Beetle in a Box" scenario holds implications for how we define consciousness both inside and outside ourselves; and Aristotle, who led a pointed discussion on the relationship between the physical world and what he referred to as "real being."You also enter the lab and explore the impact of modern physics and medicine on our understanding of the self. Pondering questions ranging from the most fundamental—"Why are we here?"—to contemporary quandaries about artificial intelligence and the medical decision to prolong life, you'll gain new insights into the complexity of how great minds define consciousness.Consciousness and Its Implications is a chance for you to view this deep and profound subject from all angles. A distinguished scholar in philosophy and neuropsychology, Professor Robinson incorporates many disciplines—psychology, physics, philosophy, medicine—to explore these abiding questions. So embark on a challenging and wholly satisfying exploration of this unique, mysterious, and essential mental faculty. The knowledge you'll gain in this course is not only intriguing—it is crucial to understanding the nature of humanity and the social and ethical obligations that define us all.

    In other words, by all of us."--Dr. Bernie Siegel, author of Love, Medicine and MiraclesRule One for the neurologist in residence: "You ain't never the same when the air hits your brain." In this fascinating book, Dr. Frank Vertosick brings that fact to life through intimate portraits of patients and unsparing yet gripping descriptions of brain surgery.With insight, humor, and poignancy, Dr. Vertosick chronicles his remarkable evolution from naive young intern to world-class neurosurgeon, where he faced, among other challenges, a six week-old infant with a tumor in her brain, a young man struck down in his prime by paraplegia, and a minister with a .22 caliber bullet lodged in his skull. In candid detail, WHEN THE AIR HITS YOUR BRAIN illuminates both the mysteries of the mind and the realities of the operating room."Riveting."--Publishers Weekly

    It is believed that we must commit 10,000 hours to master a skill.  According to Lieberman, each of us has spent 10,000 hours learning to make sense of people and groups by the time we are ten.  Social argues that our need to reach out to and connect with others is a primary driver behind our behavior.  We believe that pain and pleasure alone guide our actions.  Yet, new research using fMRI – including a great deal of original research conducted by Lieberman and his UCLA lab -- shows that our brains react to social pain and pleasure in much the same way as they do to physical pain and pleasure.  Fortunately, the brain has evolved sophisticated mechanisms for securing our place in the social world.  We have a unique ability to read other people’s minds, to figure out their hopes, fears, and motivations, allowing us to effectively coordinate our lives with one another.  And our most private sense of who we are is intimately linked to the important people and groups in our lives.  This wiring often leads us to restrain our selfish impulses for the greater good.  These mechanisms lead to behavior that might seem irrational, but is really just the result of our deep social wiring and necessary for our success as a species.   Based on the latest cutting edge research, the findings in Social have important real-world implications.  Our schools and businesses, for example, attempt to minimalize social distractions.  But this is exactly the wrong thing to do to encourage engagement and learning, and literally shuts down the social brain, leaving powerful neuro-cognitive resources untapped.  The insights revealed in this pioneering book suggest ways to improve learning in schools, make the workplace more productive, and improve our overall well-being.