Propaganda: The Formation of Men's Attitudes


Jacques Ellul - 1962
    With the logic which is the great instrument of French thought, [Ellul] explores and attempts to prove the thesis that propaganda, whether its ends are demonstrably good or bad, is not only destructive to democracy, it is perhaps the most serious threat to humanity operating in the modern world."--Los Angeles Times"The theme of Propaganda is quite simply...that when our new technology encompasses any culture or society, the result is propaganda... Ellul has made many splendid contributions in this book."--Book Week"An exhaustive catalog of horrors. It shows how modern, committed man, surrounded and seized by propaganda, more often than not surrenders himself to it only too willingly, especially in democracies--because he is educated for his rule as dupe. 'The most favorable moment to seize a man and influence him,' Ellul writes, 'is when he is alone in the mass; it is at this point that propaganda can be most effective. This is the situation of the 'lonely crowd,' or of isolation in the mass, which is a natural product of modern-day society, which is both used and deepened by the mass media.' "--Los Angeles Free Press

Chavs: The Demonization of the Working Class


Owen Jones - 2011
    From Little Britain’s Vicky Pollard to the demonization of Jade Goody, media and politicians alike dismiss as feckless, criminalized and ignorant a vast, underprivileged swathe of society whose members have become stereotyped by one, hate-filled word: chavs. In this groundbreaking investigation, Owen Jones explores how the working class has gone from “salt of the earth” to “scum of the earth.” Exposing the ignorance and prejudice at the heart of the chav caricature, one based on the media’s inexhaustible obsession with an indigent white underclass, he portrays a far more complex reality. Moving through Westminster’s lobbies and working-class communities from Dagenham to Dewsbury Moor, Jones reveals the increasing poverty and desperation of communities made precarious by wrenching social and industrial change, and all but abandoned by the aspirational, society-fragmenting policies of Thatcherism and New Labour. The chav stereotype, he argues, is used by governments as a convenient figleaf to avoid genuine engagement with social and economic problems, and to justify widening inequality. Based on a wealth of original research, and wide-ranging interviews with media figures, political opinion-formers and workers, Chavs is a damning indictment of the media and political establishment, and an illuminating, disturbing portrait of inequality and class hatred in modern Britain.

Tractatus Logico-Philosophicus


Ludwig Wittgenstein - 1921
    Written in short, carefully numbered paragraphs of extreme brilliance, it captured the imagination of a generation of philosophers. For Wittgenstein, logic was something we use to conquer a reality which is in itself both elusive and unobtainable. He famously summarized the book in the following words: 'What can be said at all can be said clearly; and what we cannot talk about we must pass over in silence.' David Pears and Brian McGuinness received the highest praise for their meticulous translation. The work is prefaced by Bertrand Russell's original introduction to the first English edition.

The True Believer: Thoughts on the Nature of Mass Movements


Eric Hoffer - 1951
    The True Believer -- the first and most famous of his books -- was made into a bestseller when President Eisenhower cited it during one of the earliest television press conferences. Completely relevant and essential for understanding the world today, The True Believer is a visionary, highly provocative look into the mind of the fanatic and a penetrating study of how an individual becomes one.

The Consumer Society: Myths and Structures


Jean Baudrillard - 1970
    Originally published in 1970, the book was one of the first to focus on the processes and meaning of consumption in contemporary culture. At a time when others were fixated with the production process, Baudrillard could be found making the case that consumption is now the axis of culture. He demonstrates how consumption is related to the goal of economic growth and he maps out a social theory of consumption. Many of the themes that would later make Baudrillard famous are sketched out here for the first time. In particular, concepts of simulation and the simulacrum receive their earliest systematic treatment.Written at a time when Baudrillard was moving away from both Marxism and institutional sociology, the book is more systematic than his later works. He is still pursuing the task of locating consumption in culture and society. So the reader will find here his most organized discussion of mass media culture, the meaning of leisure and anomie in affluent society. There is also a fascinating chapter on the body which shows yet again Baudrillard's extraordinary prescience in flagging the importance of vital subjects in contemporary culture long before his colleagues.Baudrillard is widely acclaimed as a key thinker in sociology, communication and cultural studies. This book makes available to English-speaking readers one of his most important works. It will be devoured by the steadily expanding circle of Baudrillard scholars, and it will also be required reading for students of the sociology of culture, communication and cultural studies.This edition is published with a long, specially prepared introductory essay written by the noted cultural commentator and social theorist, George Ritzer, author of The McDonaldization of Society.

Mutual Aid


Pyotr Kropotkin - 1891
    Kropotkin based this classic on his observations of natural phenomena and history, forming a work of stunning and well-reasoned scholarship. Essential to the understanding of human evolution as well as social organization, it offers a powerful counterpoint to the tenets of Social Darwinism. It also cites persuasive evidence of human nature's innate compatibility with anarchist society."Kropotkin's basic argument is correct," noted evolutionary biologist Stephen Jay Gould. "Struggle does occur in many modes, and some lead to cooperation among members of a species as the best pathway to advantage for individuals." Anthropologist Ashley Montagu declared that "Mutual Aid will never be any more out of date than will the Declaration of Independence. New facts may increasingly become available, but we can already see that they will serve largely to support Kropotkin's conclusion that 'in the ethical progress of man, mutual support—not mutual struggle—has had the leading part.'" Physician and author Alex Comfort asserted that "Kropotkin profoundly influenced human biology by his theory of Mutual Aid. . . . He was one of the first systematic students of animal communities, and may be regarded as the founder of modern social ecology."

Happy City: Transforming Our Lives Through Urban Design


Charles Montgomery - 2012
    Dense urban living has been prescribed as a panacea for the environmental and resource crises of our time. But is it better or worse for our happiness? Are subways, sidewalks and condo towers an improvement on the car-dependence of sprawl?The award-winning journalist Charles Montgomery finds answers to such questions at the intersection between urban design and the emerging science of happiness, during an exhilarating journey through some of the world’s most dynamic cities. He meets the visionary mayor who introduced a “sexy” bus to ease status anxiety in Bogotá; the architect who brought the lessons of medieval Tuscan hill towns to modern-day New York City; the activist who turned Paris’s urban freeways into beaches; and an army of American suburbanites who have hacked the design of their own streets and neighborhoods.Rich with new insights from psychology, neuroscience and Montgomery’s own urban experiments, Happy City reveals how our cities can shape our thoughts as well as our behavior. The message is as surprising as it is hopeful: by retrofitting cities and our own lives for happiness, we can tackle the urgent challenges of our age. The happy city can save the world--and all of us can help build it.

How to Think Like a Roman Emperor: The Stoic Philosophy of Marcus Aurelius


Donald J. Robertson - 2019
    The Meditations, his personal journal, survives to this day as one of the most loved self-help and spiritual classics of all time. In How to Think Like a Roman Emperor, cognitive psychotherapist Donald Robertson weaves the life and philosophy of Marcus Aurelius together seamlessly to provide a compelling modern-day guide to the Stoic wisdom followed by countless individuals throughout the centuries as a path to achieving greater fulfillment and emotional resilience.How to Think Like a Roman Emperor takes readers on a transformative journey along with Marcus, following his progress from a young noble at the court of Hadrian—taken under the wing of some of the finest philosophers of his day—through to his reign as emperor of Rome at the height of its power. Robertson shows how Marcus used philosophical doctrines and therapeutic practices to build emotional resilience and endure tremendous adversity, and guides readers through applying the same methods to their own lives.Combining remarkable stories from Marcus’s life with insights from modern psychology and the enduring wisdom of his philosophy, How to Think Like a Roman Emperor puts a human face on Stoicism and offers a timeless and essential guide to handling the ethical and psychological challenges we face today.

A New History of Western Philosophy


Anthony Kenny - 2007
    Now these four splendid books have been combined into one magnificent volume, providing a continuous sweeping account of the great thought of the Western world. Here readers will find not only an authoritative guide to the history of philosophy, but also a compelling introduction to every major area of philosophical inquiry. Kenny tells the story of philosophy chronologically, his lively narrative bringing the great philosophers to life and filling in the historical and intellectual background to their work. Kenny also looks closely at each of the main areas of philosophical exploration: knowledge and understanding; science; metaphysics; mind and soul; the nature and content of morality; political philosophy; and God. A New History of Western Philosophy is a stimulating chronicle of the intellectual development of Western civilization, allowing readers to trace the birth and growth of philosophy from antiquity to the present day.

The Female Eunuch


Germaine Greer - 1970
    When Germaine Greer's "The Female Eunuch" was first published it created a shock wave of recognition in women, one that could be felt around the world. It went on to become an international bestseller, translated into more than twelve languages, and a landmark in the history of the women's movement. Positing that sexual liberation is the key to women's liberation, Greer looks at the inherent and unalterable biological differences between men and women as well as at the profound psychological differences that result from social conditioning. Drawing on history, literature, biology, and popular culture, Greer's searing examination of women's oppression is a vital, passionately argued social commentary that is both an important historical record of where we've been and a shockingly relevant treatise on what still remains to be achieved.

Small Is Beautiful: Economics as if People Mattered


Ernst F. Schumacher - 1973
    Schumacher's riveting, richly researched statement on sustainability has become more relevant and vital with each year since its initial groundbreaking publication during the 1973 energy crisis. A landmark statement against "bigger is better" industrialism, Schumacher's Small Is Beautiful paved the way for twenty-first century books on environmentalism and economics, like Jeffrey Sachs's The End of Poverty, Paul Hawken's Natural Capitalism, Mohammad Yunis's Banker to the Poor, and Bill McKibben's Deep Economy. This timely reissue offers a crucial message for the modern world struggling to balance economic growth with the human costs of globalization.

Bushido: The Soul of Japan. A Classic Essay on Samurai Ethics


Inazō Nitobe - 1900
    The Way of the Warrior presents a remarkably faithful mirror of many of the characteristics and habits of modern Japanese civilization, as it represents a tradition that enjoyed great power and prestige for centuries. This work was written to provide practical and moral instruction for warriors, and to outline the parameters of personal, social, and professional conduct characteristic of Bushido, or Way of the Warrior, the Japanese chivalric tradition.Personal responsibilities, family relationships, public duties, education, finances and ethics are treated in this text from the perspective of the spirit of Japanese gentlemen. Even the forms of political incompetence and corruption that Japan currently struggles with are accurately described in this more than 400-year-old book; So deep did the feudal and military modes of government that generated them take their roots in Japanese society. This manual is therefore an essential resource for anyone who wishes to understand Japan and the Japanese people in a realistic way.

Chasing the Scream: The First and Last Days of the War on Drugs


Johann Hari - 2015
    On the eve of this centenary, journalist Johann Hari set off on an epic three-year, thirty-thousand-mile journey into the war on drugs. What he found is that more and more people all over the world have begun to recognize three startling truths: Drugs are not what we think they are. Addiction is not what we think it is. And the drug war has very different motives to the ones we have seen on our TV screens for so long.In Chasing the Scream, Hari reveals his discoveries entirely through the stories of people across the world whose lives have been transformed by this war. They range from a transsexual crack dealer in Brooklyn searching for her mother, to a teenage hit-man in Mexico searching for a way out. It begins with Hari's discovery that at the birth of the drug war, Billie Holiday was stalked and killed by the man who launched this crusade--and it ends with the story of a brave doctor who has led his country to decriminalize every drug, from cannabis to crack, with remarkable results.Chasing the Scream lays bare what we really have been chasing in our century of drug war--in our hunger for drugs, and in our attempt to destroy them. This book will challenge and change how you think about one of the most controversial--and consequential--questions of our time.

The World as Will and Representation, Vol. 1


Arthur Schopenhauer - 1818
    It is without question Schopenhauer's greatest work. Conceived and published before the philosopher was 30 and expanded 25 years later, it is the summation of a lifetime of thought.For 70 years, the only unabridged English translation of this work was the Haldane-Kemp collaboration. In 1958, a new translation by E. F. J. Payne appeared that decisively supplanted the older one. Payne's translation is superior because it corrects nearly 1,000 errors and omissions in the Haldane-Kemp translation, and it is based on the definitive 1937 German edition of Schopenhauer's work prepared by Dr. Arthur Hübscher. Payne's edition is the first to translate into English the text's many quotations in half a dozen languages. It is thus the most useful edition for the student or teacher.

The Big Sort: Why the Clustering of Like-Minded America is Tearing Us Apart


Bill Bishop - 2008
    This social transformation didn't happen by accident. We’ve built a country where we can all choose the neighborhood -- and religion and news show -- most compatible with our lifestyle and beliefs. And we are living with the consequences of this way-of-life segregation. Our country has become so polarized, so ideologically inbred, that people don’t know and can’t understand those who live just a few miles away. The reason for this situation, and the dire implications for our country, is the subject of this groundbreaking work.In 2004, the journalist Bill Bishop, armed with original and startling demographic data, made national news in a series of articles showing how Americans have been sorting themselves over the past three decades into alarmingly homogeneous communities -- not by region or by red state or blue state, but by city and even neighborhood. In The Big Sort, Bishop deepens his analysis in a brilliantly reported book that makes its case from the ground up, starting with stories about how we live today and then drawing on history, economics, and our changing political landscape to create one of the most compelling big-picture accounts of America in recent memory.The Big Sort will draw comparisons to Robert Putnam's Bowling Alone and Richard Florida's The Rise of the Creative Class and will redefine the way Americans think about themselves for decades to come.