This book includes everything you need to prepare for the test. The revised second edition contains three brand new model TKT practice tests, new tips for preparing for the TKT, an additional unit on approaches to language teaching tested in the TKT, completely rewritten tasks in every unit, and revised ELT terms and concepts matching the latest Cambridge ESOL TKT Glossary. This best-selling course has been written in collaboration with Cambridge ESOL by a team of experienced TKT writers. It provides a comprehensive and reliable package for TKT candidates, as well as for teachers preparing for other initial teacher training qualifications and those on in-service training programmes.

    A long-standing favorite of English speaking tourists and visitors, Chinglish is now quickly becoming a culture relic: in preparation for the 2008 Olympic Games in Beijing, the Chinese government was determined to wipe out incorrect English usage.

    People are interacting more frequently and more fervently than ever before, turning the English language into an indecipherable mess. Now, this unique and concise compendium presents the most confused and misused words in the language today -- words misused by careless speakers and writers everywhere. It defines, discerns and distinguishes the finer points of sense and meaning. Was it fortuitous or only fortunate? Are you trying to remember, or more fully recollect? Is he uninterested or disinterested? Is it healthful or healthy, regretful or regrettable, notorious or infamous? The answers to these and many more fascinating etymological questions can be found within the pages of this invaluable (or is it valuable?) reference.

    These are the same rules that all my top students used to become masters with the English language. Implement 1 of these rules, and your English will improve. Implement all 10, and you're sure to become an excellent English speaker.

    Rarely has a book so packed with accurate and well researched factual information been so widely read and popularly acclaimed. It has played a key role in the spread of general interest in language matters, generating further publications and broadcasting events for an avid audience. Its First Edition appeared in hardback in 1995 and a revised paperback in 1997. There have been numerous subsequent updated reprintings; but this Second Edition now presents an overhaul of the subject for a new generation of language-lovers and of teachers, students and professional English-users concerned with their own linguistic legacy.The book offers a unique experience of the English language, exploring its past, present and future. David Crystal systematically explains the history, structure, variety and range of uses of English worldwide, employing a rich apparatus of text, pictures, tables, maps and graphics.The length of the Second Edition has increased by 16 pages and there are 44 new illustrations, a new chapter, extensive new material on world English and Internet English, and a complete updating of statistics, further reading suggestions and other references throughout the book.

    Fully updated for the new millennium with definitions culled from the intellects of Viz's finest readers, this is positively the last word in contemporary profanity.

    We think nothing of jumping on a plane to travel to another country or continent. The most exotic locations are now destinations for mass tourism. Small business people are dealing across frontiers and language barriers like never before. The Internet brings different languages and cultures to our finger-tips. English, the hybrid language of an island at the western extremity of Europe seems to have an unrivalled position as an international medium of communication. But historically periods of cultural and economic domination have never lasted forever. Do we not lose something by relying on the wide spread use of English rather than discovering other languages and cultures? As citizens of this shrunken world, would we not be better off if we were able to speak a few languages other than our own? The answer is obviously yes. Certainly Steve Kaufmann thinks so, and in his busy life as a diplomat and businessman he managed to learn to speak nine languages fluently and observe first hand some of the dominant cultures of Europe and Asia. Why do not more people do the same? In his book The Way of The Linguist, A language learning odyssey, Steve offers some answers. Steve feels anyone can learn a language if they want to. He points out some of the obstacles that hold people back. Drawing on his adventures in Europe and Asia, as a student and businessman, he describes the rewards that come from knowing languages. He relates his evolution as a language learner, abroad and back in his native Canada and explains the kind of attitude that will enable others to achieve second language fluency. Many people have taken on the challenge of language learning but have been frustrated by their lack of success. This book offers detailed advice on the kind of study practices that will achieve language breakthroughs. Steve has developed a language learning system available online at: www.thelinguist.com.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    Mixed-up, mangled expressions; foreign-language faux pas; confused and confusing terms; commonly mispronounced words - they're all explained in this useful guide.

    Provides lists of words, phrases, sentences, and paragraphs that help letter writers know what to say and how to say it when writing such letters as cover letters, fundraising letters, invitations, and refusals.

    An essential work for anyone with an interest in Japanese battle techniques or military traditions.

    This introductory course includes an audio CD with practice dialogues-just the ticket for readers who need basic Russian for business, school, or travel.Serafima Gettys, PhD (Newark, CA), is Coordinator of the Foreign Language Program at Lewis University.Andrew Kaufman, PhD (Charlottesville, VA), is a Visiting Assistant Professor at the University of Virginia.Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

    Fortunately, now an Anglo-American husband-and-wife team are here to help with a smart, funny, and handy guide that minds the gap between fact and fiction. From Whigs and Windsors to wankers and Wales, this spit-spot-on reference covers all manner of British history, society, culture, language, and everyday life, including• the class system, title envy, and a thumbnail sketch of British dynasties• highlights of the social season (yes, they have a social season)• Parliament, prime ministers, and a wild variety of political parties• British sports 101, including football (by which we mean soccer), cricket, rugby, snooker, and darts• answers to the pressing question: What’s on the telly?• British culinary delights, from Marmite to late-night tikka masala • odd pronunciations (e.g., how “St. John” becomes “Sin Jun”)• cockney slang, or why you should never get caught “telling porkies on the dog” • Londoners’ pride in the Tube and the truth about trainspottingSo whether you’re traveling to England on business or for pleasure, dating a Brit, hoping to comfort a homesick Londoner (whip up a treacle tart, recipe included), or simply curious about life across the pond, Britannia in Brief is the perfect companion.

    This is the one book that makes you love to learn.

    Budge gives the history of hieroglyphic writing, its evolution into hieratic and demotic scripts, and the fascinating tale of its decipherment by Young, Champollion, Åkerblad, and others.