The sales figures of E. L. James or Dan Brown seem to be freakish—random occurrences in an unknowable market. So often we hear that nothing but hype explains their success, but what if there were an algorithm that could reveal a secret DNA of bestsellers, regardless of their genre? What if it knew, just from analyzing the words alone, not just why genre writers like John Grisham and Danielle Steel belong on the lists, but also that authors such as Junot Diaz, Jodi Picoult, and Donna Tartt had tell-tale signs of success all over their pages?Thanks to Jodie Archer and Matthew Jockers, the algorithm exists, the code has been cracked, and the results bring fresh new insights into how fiction works and why we read. The Bestseller Code offers a new theory for why Fifty Shades of Grey sold so well. It sheds light on the current craze for dark heroines. It reveals which themes tend to sell best. And all with fascinating supporting data taken from a five year study of 20,000 novels. Then there is the hunt for “the one”—the paradigmatic example of bestselling writing according to a computer’s analysis of thousands of points of data. The result is surprising, a bit ironic, and delightfully unorthodox.

    It gives you a step-by-step guide to creating your first ads and shows you how to optimize your campaigns until you are achieving excellent results.Not only that, this guide will also show you how to level up and truly master the platform, with tons of strategic advice on how to use BookBub ads to support launches, promote backlist, create an international audience, push an entire series, or build up your readership at any retailer. You will also learn a series of ninja tricks and killer moves to help take your sales to the next level.NOTE: all purchasers of BookBub Ads Expert get access to a whole bunch of extra resources at DavidGaughran.com:*visual step-by-step guide to building campaigns*gallery of successful ad images in a wide range of genres*embodying the winning principles from the book*detailed optimization advice to improve your results*links to even more tips and resources too.Praise for BookBub Ads Expert :"David Gaughran knows more about book marketing than anyone on the planet. He's always on the cutting edge of what's working in a market that is constantly changing. Skip his wisdom at your peril."--USA Today bestselling author Ernest Dempsey.PART I--BOOKBUB BASICS1. How BookBub Ads Work2. General Strategy3. Two (or Three) Ingredients For SuccessPART II--ANATOMY OF A KILLER AD4. Attractive Images5. Discriminate Targeting6. CPM BiddingPART III--TEST PREP7. Creating Clickworthy Images8. Generating Author Targets9. Bidding To Be The BossPART IV--OPTIMIZING FOR VICTORY!10. Building A Test Campaign11. Evaluating Results12. Tweakers Of The World UnitePART V--DEPLOYING THE TROPES13. When To Use BookBub Ads14. Running A Promo15. Tackling ProblemsPART VI--NINJA TRICKS...16. Also Bought Insurance17. Get Out Of Jail Free18. Filling The FunnelPART VII--...AND KILLER MOVES19. Turbocharge Series Sales20. Riding The Launch Slipstream21. Do It Again (And Again)

    Nancy Lamb can help you achieve that dream. She mixes insightful advice for mastering storytelling with dozens of examples that illustrate a variety of plot-building techniques.Nancy's instruction covers everything from format and content to setting and characterization. She also draws from a range of children's classics, including "Where the Wild Things Are," "Charlotte's Web" and "Bridge to Tarabithia" to explore and illuminate the unique nature of children's literature.Nancy also shares writing tips and tricks accumulated through years of successful storytelling–invaluable advice for crafting fiction that resonates with children of all ages, from 4 to 14 and beyond.

    Each writer begins with a favorite passage from a novel, a song, a poem—something that gets them started and keeps them going with the creative work they love. From there, incredible lessons and stories of life-changing encounters with art emerge, like how sneaking books into his job as a night security guard helped Khaled Hosseini learn that nothing he creates will ever be truly finished. Or how a college reading assignment taught Junot Díaz that great art can be a healing conversation, and an unexpected poet led Elizabeth Gilbert to embrace an unyielding optimism, even in the face of darkness. LIGHT THE DARK collects the best of The Atlantic‘s much-acclaimed “By Heart” series edited by Joe Fassler and adds brand new pieces, each one paired with a striking illustration. Here is a guide to creative living and writing in the vein of Daily Rituals, Bird by Bird, and Big Magic for anyone who wants to learn how great writers find inspiration—and how to find some of your own.CONTRIBUTING AUTHORS: Elizabeth Gilbert, Junot Díaz, Marilynne Robinson, Jonathan Lethem, Michael Chabon, Aimee Bender, Mary Gaitskill, Stephen King, Neil Gaiman, Roxane Gay, Angela Flournoy, Jonathan Franzen, Yiyun Li, Leslie Jamison, Claire Messud, Edwidge Danticat, David Mitchell, Khaled Hosseini, Ayana Mathis, Kathryn Harrison, Azar Nafisi, Hanya Yanagihara, Jane Smiley, Nell Zink, Emma Donoghue, Jeff Tweedy, Eileen Myles, Maggie Shipstead, Sherman Alexie, Andre Dubus III, Billy Collins, Lev Grossman, Karl Ove Knausgaard, Charles Simic, Jim Shepard, T.C. Boyle, Tom Perrotta, Viet Than Nguyen, William Gibson, Mark Haddon, Ethan Canin, Jessie Ball, Jim Crace, and Walter Mosley.“As [these authors] reveal what inspires them, they, in turn, inspire the reader, all while celebrating the beauty and purpose of art.” –Booklist

     Imagine if you could use Scrivener for Windows like a seasoned professional, knowing the keyboard shortcuts, what the tools on the toolbar do; flying through the application and creating an amazing story without being distracted by having to look up how to use a feature every time you want to use it. In the back of your mind you know that the Scrivener software you bought is going to simplify your writing process and help you become more productive. You have heard about the cool split screen views, virtual cork boards and the collections feature where you can process all instances of a document at once even though you have it in several different collections. But best of all you’ve heard that you can export your content to multiple platforms without having to change the original draft document! Imagine the time you are going to save. Not to mention that if you can format your own work for export you will no longer be held hostage to the whims and schedules of anyone else. The problem is, before you can do all that, you have to learn how to use the Scrivener software. This can be time consuming if you try to learn from the Scrivener users manual which is highly technical and includes every conceivable function and feature of the software. Don’t get me wrong. The Scrivener users manual has every bit of information you will ever need regarding Scrivener because it is supposed to be like that, but it sure is difficult to weed out the bits that pertain to the project you want to write. I know because that is the way I had to learn it. What I would have liked was a Scrivener essentials guide with: Plenty of pictures, so that you can instantly recognize the regions of the user interface. Arrows pointing right at the buttons mentioned in the instructions, making them easy to find. Instructions embedded into the images they refer to so that they don’t drift onto the next page because of the personal settings on your Kindle. No distracting instructions for Macintosh users that send you on a wild goose chase after functions that are not supported by Scrivener for Windows. So I wrote a guide just like that. In it you will learn to: Open a project and customize your workspaces. Toggle between normal Text Editing Mode, Cork Board Mode and Outlining Mode and how to use each of them as well as how to use the distraction free Full Screen Mode. Split your screen to have two documents or two versions of the same document open at once. Manage your files and folders, whether you are starting from scratch in Scrivener or want to import your content from another writing application pre-sorted into chapters or sections. Make use of Scrivener’s editing tools like collections and snapshots (which takes a snap shot of the current state of a document so that you can revert to it if you don’t like your subsequent edits.) Compile your work for export to your agent, as a paperback or as an eBook. How to download some tools so that you can preview your content before you send it out. If you are ready to improve your writing process, scroll up, click the buy button and start making the most of your Scrivener Software today!

    It’s an eclectic collection of essays, more inspiration guide than style guide, complete with three indexes and a satisfyingly chunky glossary of terms related to grammar and usage. Word Up! does what too few books on writing do: it practices while preaching, shows while telling, uses powerful writing to talk about powerful writing.Do you read as much for pleasure as for information? Do you teach or study the craft of writing? If so, this book belongs on your shelf.

    She believes you can too.

    You'll decide how much violence your scene needs, what's the best location, how your heroine can get out of trouble with self-defence and how to adapt your writing style to the fast pace of the action.There are sections on female fighters, male fighters, animals and weres, psychological obstacles, battles, duels, brawls, riots and final showdowns. For the requirements of your genre, there is even advice on how to build erotic tension in a fight scene, how magicians fight, how pirates capture ships and much more. You will learn about different types of weapons, how to use them in fiction, and how to avoid embarrassing blunders. The book uses British spellings.

    In On Writing and Worldbuilding, we will discuss specific and applicable ideas to consider, from effective methods of delivering exposition and foreshadowing, to how communication, commerce, and control play into the fall of an empire.

    Now, in an even more forward-thinking and necessary book, he shows how to take that critical next step on a creative journey—getting known. Show Your Work! is about why generosity trumps genius. It’s about getting findable, about using the network instead of wasting time “networking.” It’s not self-promotion, it’s self-discovery—let others into your process, then let them steal from you. Filled with illustrations, quotes, stories, and examples, Show Your Work! offers ten transformative rules for being open, generous, brave, productive. In chapters such as You Don’t Have to Be a Genius; Share Something Small Every Day; and Stick Around, Kleon creates a user’s manual for embracing the communal nature of creativity— what he calls the “ecology of talent.” From broader life lessons about work (you can’t find your voice if you don’t use it) to the etiquette of sharing—and the dangers of oversharing—to the practicalities of Internet life (build a good domain name; give credit when credit is due), it’s an inspiring manifesto for succeeding as any kind of artist or entrepreneur in the digital age.

    In "Writing with Quiet Hands," author and literary agent Paula Munier helps you hone your words into well-crafted stories and balance this satisfying work with the realities and challenges of the publishing world.You'll learn how to tame your muse, manage your time wisely, and treat your practice with the seriousness it deserves. You'll develop a distinct voice, write with style and substance, employ the tenets of strong structure, and engage your readers by injecting narrative thrust into your stories. You'll explore the finer aspects of craft, refine your work, and boldly bridge the gap between published and unpublished. From drafting and revising to querying agents, you'll discover the secrets to writing artfully, and publishing bravely.Fulfilling and rewarding writing careers are forged from the successful marriage of craft and business know-how. Are you ready to embark on your journey, armed with both grace and grit? Are you ready to write with quiet hands?""Writing with Quiet Hands" is loaded tips and tools, firsthand experience, and down-to-earth advice from a writer, editor, and agent who's seen it from all sides. Paula Munier gives it to you straight as she dissects the inspiration, perspiration, and dogged determination it takes to set and meet your writing goals. This book will keep you sane." --Hallie Ephron, "New York Times" best-selling author of "Night Night, Sleep Tight"

    Includes interviews with hundreds of publishing insiders and authors, including Seth Godin, Neil Gaiman, Amy Bloom, Margaret Atwood, Leonard Lopate, plus agents, editors, and booksellers; sidebars featuring real-life publishing success stories; sample proposals, query letters, and an entirely updated resources and publishers directory.

    As soon as you name an emotion, readers go into thinking mode. And when they think about an emotion, they distance themselves from feeling it. A great way to show anger, fear, indifference, and the whole range of emotions that characterize the human experience, is through beats. These action snippets that pepper dialogue can help describe a wide range of emotions while avoiding lazy writing. The power of beats lies in their innate ability to create richer, more immediate, deeper writing. This emotional thesaurus includes hundreds of examples that you can use for your inspiration, so that you, too, can harness this technique to easily convert your writing into palpable feelings. Genre fiction authors can use Emotional Beat as a feeling thesaurus and watch their writing take off! Emotional Beats was an award-winning Finalist in the IPA 2017 Awards.

    A daily motivator for people who write--and for all those who long to write--providing an insistent wake-up call for the creative urge, with insights on how to work against resistance, live with the loneliness, develop discipline, and dare to take deeper risks in their work.

    Now, in his first book of nonfiction, Percy challenges the notion that literary and genre fiction are somehow mutually exclusive. The title essay is an ode to the kinds of books that make many readers fall in love with fiction: science fiction, fantasy, mysteries, horror, from J.R.R. Tolkien to Anne Rice, Ursula K. Le Guin to Stephen King. Percy's own academic experience banished many of these writers in the name of what is "literary" and what is "genre." Then he discovered Michael Chabon, Aimee Bender, Cormac McCarthy, Margaret Atwood, and others who employ techniques of genre fiction while remaining literary writers. In fifteen essays on the craft of fiction, Percy looks to disparate sources such as Jaws, Blood Meridian, and The Girl with the Dragon Tattoo to discover how contemporary writers engage issues of plot, suspense, momentum, and the speculative, as well as character, setting, and dialogue. An urgent and entertaining missive on craft, Thrill Me brims with Percy's distinctive blend of anecdotes, advice, and close reading, all in the service of one dictum: Thrill the reader.