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Full Circle: A memoir of leaning in too far and the journey back


Erin Callan Montella - 2016
    Erin recounts her path of achievement starting as a promising young student and athlete and, ultimately, how she allowed her career and its demands to become the center of her life. She sacrificed all other priorities and relationships along the way, throwing work-life balance to the wind. The story reveals the subtleties of the everyday decisions that led collectively to a work-centric existence over a twenty-year career. Set against the backdrop of the dramatic circumstances at Lehman Brothers in 2008, Erin discloses her own struggle as events spiraled out of control. Ultimately, her resignation from her executive role prior to the Lehman bankruptcy resulted in a devastating personal crisis as her career crumbled revealing no foundation beneath it. We learn of the journey back to change her life with a semblance of present day peace and happiness. Full Circle provides a unique inside and emotional perspective of the sacrifices Erin made to achieve extreme career success and the self-awareness required to return to being the fundamentally grounded person she was as a child.

A Crown of Thorns: The Governors of the RBI


T.C.A. Srinivasa Raghavan - 2016
    The participants in the controversy which raged during June–July this year forgot that as many four previous governors of the RBI have had their terms cut short. The recent debate has to be seen in this context. This volume focuses on all the governors of the RBI since 1935 and describes how almost all of them had problems with the government. It is inherent in the tasks they are charged with. It also shows how, after 1957, when Jawaharlal Nehru accepted the resignation of Benegal Rama Rau after the latter’s quarrel with the finance minister, T. T. Krishnamachari, the RBI virtually became a department of the finance ministry. Its claims to independence have been revived only after 2002, when financial sector reform changed the structure of a large part of the financial economy. The book ends with advice to future governors about what they should remember: they are the servants of the sovereign, not independent Wu-li masters. They have to manage the government, not fight it. Theirs, as a former governor sensibly pointed out, is a circumscribed independence, the perimeters of which are defined by the government.

Daily Routine Mastery: How to Create the Ultimate Daily Routine for More Energy, Productivity, and Success - Have Your Best Day Every Day


Dominic Mann - 2017
     From energizing morning routines, to insanely efficient work routines, to empowering evening rituals, the ultra-successful structure their days to utilize every last waking minute to its fullest potential. And in this book, you will learn how to do the same. How will you learn to create the ultimate daily routine? Inside the book: The secret to creating the ultimate morning routine so you can have your best day every day (Hint: It has 3 parts) How to get more done with an ultra-efficient work routine (plus the ultimate work routine for squeezing every last drop of potential out of your work hours) How to renew your energy throughout the day with an “energy ritual” for all-day energy and productivity (plus how to schedule tasks according to your energy levels) Why having cold showers every morning can leave you feeling more energized, happy, and productive The secret to waking up feeling energized (Hint: It has nothing to do with how long you sleep for) How to finish your day with a powerful evening routine so you can kick ass the next day (plus an example of a great evening ritual you can copy) And much more… To create a powerful daily routine and perform at the peak of your abilities day in and day out, scroll up to the top of this page and click BUY NOW.

Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising


Corey Rabazinski - 2015
    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

Crouching Tiger: What China's Militarism Means for the World


Peter Navarro - 2015
    Equally important, it lays out an in-depth analysis of the possible pathways to peace. Written like a geopolitical detective story, the narrative encourages reader interaction by starting each chapter with an intriguing question that often challenges conventional wisdom. Based on interviews with more than thirty top experts, the author highlights a number of disturbing facts about China's recent military buildup and the shifting balance of power in Asia: the Chinese are deploying game-changing "carrier killer" ballistic missiles; some of America's supposed allies in Europe and Asia are selling highly lethal weapons systems to China in a perverse twist on globalization; and, on the U.S. side, debilitating cutbacks in the military budget send a message to the world that America is not serious about its "pivot to Asia." In the face of these threatening developments, the book stresses the importance of maintaining US military strength and preparedness and strengthening alliances, while warning against a complacent optimism that relies on economic engagement, negotiations, and nuclear deterrence to ensure peace.Accessible to readers from all walks of life, this multidisciplinary work blends geopolitics, economics, history, international relations, military doctrine, and political science to provide a better understanding of one of the most vexing problems facing the world.

The Contest of the Century: The New Era of Competition with China--and How America Can Win


Geoff Dyer - 2014
    The structure of global politics is shifting rapidly. After decades of rising, China has entered a new and critical phase where it seeks to turn its economic heft into global power. In this deeply informed book, Geoff Dyer makes a lucid and convincing argument that China and the United States are now embarking on a great power–style competition that will dominate the century. This contest will take place in every arena: from control of the seas, where China’s new navy is trying to ease the United States out of Asia and reassert its traditional leadership, to rewriting the rules of the global economy, with attempts to turn the renminbi into the predominant international currency, toppling the dominance of the U.S. dollar. And by investing billions to send its media groups overseas, Beijing hopes to shift the global debate about democracy and individual rights. Eyeing the high ground of international politics, China is taking the first steps in an ambitious global agenda. Yet Dyer explains how China will struggle to unseat the United States. China’s new ambitions are provoking intense anxiety, especially in Asia, while America’s global influence has deep roots. If Washington can adjust to a world in which it is no longer dominant but still immensely powerful, it can withstand China’s challenge. With keen insight based on a deep local knowledge—offering the reader visions of coastal Chinese beauty pageants and secret submarine bases, lockstep Beijing military parades and the neon media screens of Xinhua exported to New York City’s Times Square—The Contest of the Century is essential reading at a time of great uncertainty about America’s future, a road map for retaining a central role in the world.

Revenue Management


Robert G. Cross - 1996
    Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing on the revenue side of the ledger instead of the cost side. The antithesis of slash-and-burn methods that left companies with empty profits and dissatisfied stockholders, Revenue Management overturns conventional thinking on marketing strategies and offers the key to initiating and sustaining growth.Using case studies from a variety of industries, small businesses, and nonprofit organizations, Cross describes no-tech, low-tech, and high-tech methods that managers can use to increase revenue without increasing products or promotions; predict consumer behavior; tap into new markets; and deliver products and services to customers effectively and efficiently. His proven tactics will help any business dramatically improve its bottom line by meeting the challenge of matching supply with demand.

Trade and Grow Rich : Adventurous Journey to Successful trading


Indrazith Shantharaj - 2018
    For over a decade,the authors have studied the world’s successful traders. Based on their learnings, they started practicing it and are now part of the 5%. Trade and Grow Rich teaches not just concepts but also methods with the help of anecdotes. This book has to be read one chapter at a time, rather than just being a one-time read. If you want to enjoy an adventurous journey to become a successful trader, then this is the book you are looking for!

The China Price: The True Cost of Chinese Competitive Advantage


Alexandra Harney - 2008
    What she has discovered is a brutal, Hobbesian world in which intense pricing pressure from Western companies combines with ubiquitous corruption and a lack of transparency to exact an unseen and unconscionable toll in human misery and environmental damage. In a way, Harney shows, what goes on in China is inevitable. In a country with almost no transparency, where graft is institutionalized and workers have little recourse to the rule of law, incentives to lie about business practices vastly outweigh incentives to tell the truth. Harney reveals that despite a decade of monitoring factories, outsiders all too often have no idea of the conditions under which goods from China are made. She exposes the widespread practice of using a dummy or model factory as a company's false window out to the world, concealing a vast number of illegal factories operating completely off the books. Some Western companies are better than others about sniffing out such deception, but too many are perfectly happy to embrace plausible deniability as long as the prices remain so low. And in the gold-rush atmosphere that's infected the country, in which everyone is clamoring to get rich at once and corruption is rampant, it's almost impossible for the Chinese government's own underfunded regulatory mechanisms to do much good at all.But perhaps the most important revelation in The China Price is how fast change is coming, one way or another. A generation of Chinese flocked from the rural interior of the country to its coastline, where its factory work largely is, in the largest mass migration in human history. But that migration has slowed dramatically, in no small part because of widespread disenchantment with the way of life the factories offer. As pollution in China's industrial cities worsens and their infrastructure buckles, and grassroots activism for more legal recourse grows, pressures are mounting on the system that will not dissipate without profound change. Managing the violence of that change is the greatest challenge China faces in the near future, and managing its impact on the world economy is the challenge that faces us all.

Hmm...I Did Not Know That, 1,000 random & interesting facts on a variety of subjects


A.P. Holiday - 2011
    Did you know that there are one million earthworms in an acre of soil, or that an average American eats 10 pounds of marshmallows in a year? Did you know that the act of yawning and stretching at the same time is known as pandiculation?These facts, and hundreds more in a wide variety of subjects including history, science, sports, music and more, make Hmm...I Did Not Know That a must read for trivia buffs and fact fanatics.

RESET: Regaining India’s Economic Legacy


Subramanian Swamy - 2019
    The monograph vociferouslydemanded that socialism be sacrificed for a competitive market economic system, so India cangrow at 10 per cent per year, achieve self-reliance, full employment and produce nuclear weaponry.The then Prime Minister Indira Gandhi denounced the plan as dangerous.Fifty years later, Swamy redefines his path-breaking ideas on India-specific economic developmentin his seminal work, Reset. It undertakes a nuanced analysis of the manner in which the highlyprosperous Indian economy witnessed a long, accelerated decline due to persistent British imperialistaggression, and compares the distinctive manner in which Asian giants—India and China—sufferedat the hands of imperialism. He critically analyses the highs and lows of the Nehruvian model ofcentralized economic planning borrowed from the Soviet Union, and the debilitating circumstancesthat impelled him, as Commerce Minister in Prime Minister Chandra Shekhar’s government, todraw up a blueprint for economic reforms.

Marketing Genius


Peter Fisk - 2006
    Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results. Marketing Genius is about achieving genius in your business and its markets, through your everyday decisions and actions. It combines the deep intelligence and radical creativity required to make sense of, and stand out in today's markets. It applies the genius of Einstein and Picasso to the challenges of marketing, brands and innovation, to deliver exceptional impact in the market and on the bottom line. Marketers need new ways of thinking and more radical creativity. Here you will learn from some of the world's most innovative brands and marketers - from Alessi to Zara, Jones Soda to Jet Blue, Google to Innocent. Peter Fisk is a highly experienced marketer. He spent many years working for the likes of British Airways and American Express, Coca Cola and Microsoft. He was the CEO of the world's largest professional marketing organisation, the Chartered Institute of Marketing, and lead the global marketing practice of PA Consulting Group. He writes and speaks regularly on all aspects of marketing. He has authored over 50 papers, published around the world, and is co-author of the FT Handbook of Management. -Marketers who want to recharge their left and right brains can do no better than read Marketing Genius. It's all there: concepts, tools, companies and stories of inspired marketers.- --Professor Philip Kotler, Kellogg Graduate School of Management, and author of Marketing Management-A fantastic book, full of relevant learning. The mass market is dead. The consumer is boss. Imagination, intuition and inspiration reign. Geniuses wanted.- --Kevin Roberts, Worldwide CEO Saatchi & Saatchi, and author of Lovemarks-This is a clever book: it tells you all the things you need to think, know and do to make money from customers and then calls you a genius for reading it.- --Hamish Pringle, Director General of Institute of Practitioners in Advertising, and author of Celebrity Sells-This is a truly prodigious book. Peter Fisk is experienced, urbane and creative, all the attributes one would expect from a top marketer. The case histories in this book are inspirational and Peter's writing style is engaging and very much to the point. This book deserves a special place in the substantial library of books on marketing.- --Professor Malcolm McDonald, Cranfield School of Management, and author of Marketing Plans-Customers, brands and marketing should sit at the heart of every business's strategy and performance today. Marketing Genius explains why this matters more than ever, and how to achieve it for business and personal success- --Professor John Quelch, Professor of Business Administration at Harvard Business School and author of New Global Brands-Marketing Genius offers marketers 99% inspiration for only 1% perspiration.- --Hugh Burkitt, CEO, The Marketing Society

10 1/2 lessons from Experience: Perspectives on Fund Management


Paul Marshall - 2020
    

The Perfect Pistol Shot: By a Former U.S. Marine Corps Firearms Instructor


Albert H. League III - 2011
    But whether you want to shoot squirrels, punch holes in paper targets, or defend your home, there is only one path to achieving consistent accuracy with a handgun: mastering the fundamentals of marksmanship. Written by a former U.S. Marine Corps firearms instructor who has taught more than a thousand law enforcement, military, and security personnel, The Perfect Pistol Shot uses succinct lessons, uncommon exercises, and real-world stories to provide a fresh look at a vital topic for all gunmen. It includes: The single most important "trick" to perfecting handgun marksmanship A simple concept for learning how to shoot a gun twice as fast A series of unique "Prove It" exercises that allow you to test the concepts offered without the pressure of actual shooting An entertaining chapter on guns, gun magazines, and gun gurus that will help you make wiser choices about your training Knowing how to engage targets is valuable for the defensive shooter, but if "engaging" doesn't translate into "hitting," what's the point? You must have a solid foundation on which to build tactical skills. Your reward will be conversion from just another hapless shooter into an independent marksman.

The Crippler: Cage Fighting and My Life on the Edge


Chris Leben - 2016
    And it takes another kind of person to stand out from all the rest as both a wild man and a rock star. Chris Leben, otherwise known as “The Crippler,” is that kind of person.Leben’s reputation started when he appeared on the inaugural season of The Ultimate Fighter, a reality show and competition where hopeful fighters live together and vie for a UFC contract and a path to greatness. He quickly made a name for himself with his controversial and abrasive behavior. During his subsequent ten-year career in ultimate fighting, Leben became one of the most recognized figures in the sport, enthralling audiences around the world with his wild, head-first style of fighting as he took on some of the world’s best fighters, including Anderson Silva, Yoshihiro Akiyama, and Wanderlei Silva.But Leben’s success in the ring and international fame hid a troubled background. Abandoned by his father at a young age, Leben’s mother worked long hours to raise him and his two siblings, and Leben learned early he had to be tough to fend for himself. For most of his life, Leben struggled with alcohol and narcotics, and he was suspended by the UFC for nine months for testing positive for performance-enhancing drugs. The Crippler is not just an exciting account of his rise to prominence within the UFC; it’s the incredible story of a renowned wild man dealing with his personal demons and learning that the toughest opponent is always yourself.Skyhorse Publishing, along with our Arcade, Good Books, Sports Publishing, and Yucca imprints, is proud to publish a broad range of biographies, autobiographies, and memoirs. Our list includes biographies on well-known historical figures like Benjamin Franklin, Nelson Mandela, and Alexander Graham Bell, as well as villains from history, such as Heinrich Himmler, John Wayne Gacy, and O. J. Simpson. We have also published survivor stories of World War II, memoirs about overcoming adversity, first-hand tales of adventure, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.