Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant


W. Chan Kim - 1994
    They have fought for competitive advantage, battled over market share, and struggled for differentiation. Yet, as this influential and immensely popular book shows, these hallmarks of competitive strategy are not the way to create profitable growth in the future.In the international bestseller Blue Ocean Strategy, W. Chan Kim and Renee Mauborgne argue that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves (spanning more than 100 years across 30 industries), the authors argue that lasting success comes not from battling competitors, but from creating "blue oceans"—untapped new market spaces ripe for growth. Such strategic moves, which the authors call “value innovation,” create powerful leaps in value that often render rivals obsolete for more than a decade.Blue Ocean Strategy presents a systematic approach to making the competition irrelevant and outlines principles and tools any company can use to create and capture their own blue oceans. A landmark work that upends traditional thinking about strategy, this bestselling business book charts a bold new path to winning the future.

Your Move: The Underdog's Guide to Building Your Business


Ramit Sethi - 2017
     This no-nonsense guide distills the most important lessons Sethi learned building his dorm room blog into an 8-figure-a-year company. If you want to build a business that makes you an extra 5-figures a month, this book will show you how. Inside you’ll discover: The 3 Rules of Money (any business that breaks these is doomed to fail) How to tell if a business will profitable in under 45 minutes How to find your first 5 customers — and just how critical these first 5 are Growing from $300 to $10,000 a month The truth about passive income and what it takes to really automate a business And so much more... What people are saying about Ramit Sethi Ramit Sethi is on the short list of people I respect in the world of finance. Ramit built his personal finance blog up to more than 1 million+ readers per month, and has turned it into a revenue generating monster and a growing business…” – Tim Ferriss, Author of The 4-Hour Workweek He is Generation Y’s favorite personal finance adviser. His message: Motivation isn’t enough. Develop a system, and get over yourself. – Fortune Ramit is a trainer. He’ll make you hustle. – James Altucher What Ramit’s students are saying “Before this, I barely had the confidence to call myself a business owner … Now, in just 5 months, I made $30,000. I finally consider this a real business.” – Heidi Marie, Sew Heidi “I went from no business, no idea — nothing — to having my first launch in 3 months. With only an email list of 340 people, I made $1,749 in 3 days. [Ramit’s work] changed my life.” – Alice Bush, Alice’s Lifestyle “The freedom is incredible … I was driving to New York and spent the entire day in the car. When I got to the hotel, I realized I made 5 sales while we were driving. That’s $1,500 in revenue.” – Danny Margulies, Freelance To Win

Cuts and Bruises


etherachel
    She helps when the guys drink too much before a game. She tapes them up when they're injured. And in return, they watch her back. While most students spend their time partying, Lily spends her free time working. But her job as the assistant athletic trainer for the PSU football team comes with the benefit of being friends with every player on the team. Except the entirely too cocky, reckless, and charming golden boy of the team: Vincent Bradshaw. When they aren't spouting insults at one another, Vincent and Lily are doing everything in their power to avoid each other. That is, until Vincent gets injured.

America: A Narrative History


David E. Shi - 2016
    The leading narrative history that students love to read, now made more relevant and accessible.

The Future of Almost Everything: The global changes that will affect every business and all our lives


Patrick Dixon - 2015
    In short, with great perception and insight, Patrick Dixon highlights the risks that a future-proof business needs to be aware of, and what to prepare for if it is to prosper and survive in a world where customers and markets, politics and demographics, technology and skills, and opportunities and choices will be very different.

The Growth Hacking Book: Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don't Want You To Know


Parul Agrawal - 2019
     #2 gives us shortcuts to help us get results in a short span of time. The book that you are holding in your hands right now is for people who want to sprint on the second path.  The Growth Hacking Book is an almanac for growth in today’s hyper-competitive business world! Curated by GrowthMedia.AI, this book features more than 35 marketing experts, trailblazing entrepreneurs, industry thought leaders and successful companies from all over the globe who share radical ideas on how you can grow your business using unconventional marketing strategies. Each chapter is a treasure trove of growth ideas that businesses in the “The Valley” try to shield from the public.  But they are not secrets anymore. This book is for you if you want to learn about:  The concept of Growth Hacking  The best growth strategies from Growth Hackers for Growth Hackers The mindset, skillset and toolset for Growth Marketers  Identifying and analyzing growth channels  The future of Growth Marketing  ...and more. The fact that you are examining to buy this book is proof that you are hungry to learn growth marketing tactics.  It proves the maxim that says — you don’t choose a book; the book chooses you. Our Contributing Authors: Amit Kumar Arun K Sharma Badr Berrada Christian Fictoor Deep Kakkad Deepak V.

How To Master Self-Hypnosis In A Weekend - The Simple, Systematic and Successful Way to Get Everything You Want


Rick Smith - 2013
    You need a System. Step-By-Step - Everything Is Done For You In How to Master Self-Hypnosis in a Weekend, professional Hypnotist Rick Smith demonstrates a remarkable step-by-step system which anyone can use to succeed. Everything you need, included freely downloadable script recordings, is provided. Using this book, you will quickly master the key Self-Hypnosis techniques that enable you to drop easily and quickly into a comfortable trance anywhere, anytime. A No-Nonsense System To Learn, Practice and Use Self-Hypnosis You’ll learn how to use your new Self-Hypnosis skills for Relaxation and Recreation, and how to use Self-Hypnosis to; Control Stress and Centre Yourself Professionally Attack Bad Habits, like Smoking, Excessive Drinking, and Over-Eating Empower Yourself for Motivation, Focus and Commitment In fact anything that you feel the need to change. Completely Eliminate the Most Common Mistakes You’ll also discover how to easily avoid the common mistakes that other people make; They don’t practice often enough, so they fail to Master the Key Self Hypnosis Techniques They don’t get the ‘Set-Up’ right, so they Become Distracted They cling to their Inhibitions, so they Never Release their Restrictive Self-Control They Over-Analyse, instead of Allowing Nature to do its Best Work As you follow these step-by-step instructions you will quickly learn everything you need to know in order to master the simple skills of Self-Hypnosis. With regular use, you will acquire a powerful Secret Weapon that will serve you in any aspect of your life. And the more you do it, the better you will become. It’s easy, it’s quick, and it’s really fun to do! Click on “Look Inside” to Find Out Much More!

Mother of Invention


Caeli Wolfson Widger - 2018
    Her company’s latest invention, the Seahorse Solution, includes a breakthrough procedure that safely accelerates human pregnancy from nine months to nine weeks, along with other major upgrades to a woman’s experience of early maternity.The inaugural human trial of Seahorse will change the future of motherhood—and it’s Tessa’s job to monitor the first volunteer mothers-to-be. She’ll be their advocate and confidante. She’ll allay their doubts and soothe their anxieties. But when Tessa discovers disturbing truths behind the transformative technology she’s championed, her own fear begins to rock her faith in the Seahorse Solution. With each new secret Tessa uncovers, she realizes that the endgame is too inconceivable to imagine.Caeli Wolfson Widger’s bold and timely novel examines the fraught sacrifices that women make to succeed in both career and family against a backdrop of technological innovation. It’s a story of friendship, risk, betrayal, and redemption—and an unnerving interrogation of a future in which women can engineer their lives as never before.

The Gentlewoman's Choice


George MacDonald - 1882
    Would her own purity blind her to the deception around her? A vivid portrayal of the compassion of God.

A Prince's Ransom


Ella Slade - 2016
    Now I’m taking Princess Lessons.” Katherine Saunders had every intention of enjoying her two-week study abroad trip to the tiny European country of Montavian. With nothing more on her agenda than having a good time, she envisioned sleeping til noon on downy featherbeds every day, and hitting hottest clubs by night. But a chance encounter with the world’s most cocky Crown Prince has derailed those plans, leaving her not only breathless, but wanting far more. Eric Jean-Francois Devillers III has more important things to think about than a flighty American student intent on seeing the sights, but there’s something about Kat that he can’t get out of his head. No matter how many times he cuts her down with a biting remark—more intent on convincing himself that she’s no Queen than trying to convince her—he can’t stop thinking about the petite spitfire from across the pond. But there’s more to being the future queen than just a pretty face and a sharp wit. Katherine has generations of royals to convince that she’s suitable for the role…and even has to convince herself. *BONUS BOOK*: One Night with a Bad Boy: (A Redemption Story), a full-length novel from Ella Slade, is included at the end of this book, completely FREE!

Her Temptations


Amber Thielman - 2020
    Boy, was I wrong. Now they’ve become my temptations… and they’re willing to share.Matt, Dereck, and Bryce made sure my high school experience was hell. They pushed me to the edge until I saw no other way out, but to run.After transferring and finishing high school far away from the cruel trio, I’m on my way to becoming the best goddamn nurse ever.Then, the boys show up on my campus, and everything goes to shit. Working as a firefighter, cop, and paramedic while going to school, they might’ve fooled everyone into thinking they’re the saviors, but I know they’re up to their old tricks. Only this time, it’s not my mind, but my body they’re after.Too bad I’m not the weak girl I used to be. This time, I won’t run. This time, I’ll face the trio and bring them down to their knees.Yet the more time I spend with them, the more I see that they’ve changed. My heart is telling me I can trust them. My soul wants all three. Will I be able to leave my past demons behind and give myself to my three men?Her Temptations is a steamy reverse harm, enemies to lovers, college romance. No cheating, No cliffhanger, plenty of heat, and a guaranteed HEA!

Raising Our Children, Raising Ourselves: Transforming parent-child relationships from reaction and struggle to freedom, power and joy


Naomi Aldort - 2006
    About the Author:Naomi Aldort is a parenting and family counselor, writer and public speaker with clients on three continents. Her advice columns appear in parenting magazines around the world.

Anyone Can Do It: Building Coffee Republic from Our Kitchen Table - 57 Real-Life Laws on Entrepreneurship


Sahar Hashemi - 2002
    Beginning with the Hashemi siblings' first conversations (when the seed of the idea was planted) it follows the progress of Coffee Republic from business plan to the present day. Coffee Republic is now worth around 50m with 90 outlets around the UK. This is a start-up business book for real people. Sahar and Bobby take the reader step by step through every aspect of starting and growing a business from asking 'why?' and writing the plan to hiring staff and letting go. The book is illustrated throughout with inspirational anecdotes from their own experience. It is a very personal story of dreaming, acting and succeeding offering a myriad of lessons for aspiring entrepreneurs and blowing apart the myth that only 'special' people start successful businesses.