In an age where we've mapped the human genome and explored much of the physical world, the study of people's behaviour is one of the most exciting frontiers of scientific endeavor.In this Very Short Introduction Richard Crisp tells the story of social psychology, its history, concepts and major theories. Discussing the classic studies that have defined the discipline, Crisp introduces social psychology's key thinkers, and shows how their personal histories spurred them to understand what connects people to people, and the societies in which we live. Taking us from the first ideas of the discipline to its most cutting edge developments, Crisp demonstrates how social psychology remains profoundly relevant to everyday life. From attitudes to attraction, prejudice to persuasion, health to happiness - social psychology provides insights that can change the world, and help us tackle the defining problems of the 21st century.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    In this Very Short Introduction, engineer David Muir Wood turns a spotlight on a field that we often take for granted. He sheds light on the nature and importance of civil engineering in the history of civilization and urbanization, outlines its many accomplishments in the modern era, and points to the hurdles that civil engineering will face in the future. Beginning with the task of creating a settlement on a deserted island, Muir Wood sets out the problems that civil engineers face every day, highlighting the social and environmental challenges as well as the grasp of science and technology needed to craft buildings, bridges, tunnels, houses, and areas of recreation. The author also profiles the lives of some of the major civil engineers, such as Isambard Kingdom Brunel, the acclaimed builder of steamships, railways, and tunnels, and Sir Joseph Bazalgette, whose sewer system in central London was instrumental in relieving the city from cholera epidemics. Finally, Muir Wood considers the growing difficulty of managing our water and energy supplies, and he looks at the engineering profession's increased sensitivity to building and the environment.

    John Arnold's addition to Oxford's popular Very Short Introductions series is a stimulating essay about how people studyand understand history. The book begins by inviting us to think about various questions provoked by our investigation of history, and then explores the ways in which these questions have been answered in the past. Such key concepts as causation, interpretation, and periodization are introduced byway of concrete examples of how historians work, thus giving the reader a sense of the excitement implicit in discovering the past--and ourselves.The aim throughout History: A Very Short Introduction is to discuss theories of history in a general, pithy, and accessible manner, rather than delve into specific periods. This is a book that will appeal to all students and general readers with an interest in history or historiography.About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchantand provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, theseries will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy andaffordable guide that will likely prove indispensable.

    In this Very Short Introduction, Robert C. Allen shows how the interplay of geography, globalization, technological change, and economic policy has determined the wealth and poverty of nations. Allen shows how the industrial revolution was Britain's path-breaking response to the challenge of globalization. Western Europe and North America joined Britain to form a club of rich nations, pursuing four polices--creating a national market by abolishing internal tariffs and investing in transportation, erecting an external tariff to protect their fledgling industries from British competition, creating banks to stabilize the currency and mobilize domestic savings for investment, and promoting mass education to prepare people for industrial work. Together these countries pioneered new technologies that have made them ever richer. A few countries--Japan, Soviet Russia, South Korea, Taiwan, and perhaps China--have caught up with the West through creative responses to the technological challenge and with Big Push industrialization that has achieved rapid growth through coordinated investment.

    However, events such as the verbal and physical attacks on Sikhs just after September 11 indicated that they were being mistaken for Muslims, and suggests that the raising of sufficient and appropriate awareness about Sikhism still needs to be addressed. This book is one of the first to introduce newcomers to Sikhism's meanings, beliefs, practices, rituals, and festivals. Eleanor Nesbitt highlights the key threads in the fascinating history, from the Gurus and the development of the Sikh appearance, to martyrdom and militarization in the 17th and 18th centuries, and the diaspora. She also examines the recent proliferation of Sikh lifestyles in today's news and entertainment media. This book is an essential guide to increasing understanding of the Sikh religion and culture.

    In this Very Short Introduction Lord Skidelsky, a renowned biographer of Keynes, explores his ethical and practical philosophy, his monetary thought, and provides an insight into his life and works.In the recent financial crisis Keynes's theories have become more timely than ever, and remain at the centre of political and economic discussion. With a look at his major works and his contribution to twentieth-century economic thought, Skidelsky considers Keynes's legacy on today's society.

    This Very Short Introduction provides an accessible, thoughtful and thought-provoking introduction to major debates around sexuality in the modern world, highlighting the social and political aspects of sexuality. It critically explores different ways of defining and thinking about sexuality and shows that many of our assumptions about what is "natural" in the sexual domain have, in reality, varied greatly in different historical or cultural contexts. The volume also examines ways in which governments have tried to regulate citizens' sexualities in the past-through policies and laws concerning public health, HIV/Aids, prostitution, and sex education-paying special attention to the particular zeal with which women's sexuality has been policed. The volume concludes by discussing political activism around sexuality more widely, focusing on the ways in which feminists, lesbians and gay men, as well as religious fundamentalists have transformed our ways of thinking about sexuality in the past few decades. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Egyptian Mythology: A Very Short Introduction explains the cultural and historical background to the fascinating and complex world of Egyptian myth, with each chapter dealing with a particular theme.To show the variety of source material for Egyptian myth, each chapter features a particular object--such as the obelisk known as Cleopatra's Needle, a golden statue of Tutankhamun, and a papyrus containing a story in which the Egyptian gods behave outrageously--which is illustrated by a photograph or line-drawing. The myth "The Contendings of Horus and Seth" is looked at in detail, and the many interpretations it has provoked are examined. In addition to a list of major deities and myths, there are explanations of related topics such as how hieroglyphs work, royal names and titles, and the Egyptian cosmos. There is also a timeline of Egyptian history, a glossary of technical terms and an up-to-date bibliography.

    It is a word with which we are universally familiar, and a condition that haunts the human imagination. In this Very Short Introduction, Andrew Scull provides a provocative and entertaining examination of the social, cultural, medical, and artistic responses to mental disturbance across more than two millennia, concluding with some observations on the contemporary accounts of mental illness. He shows that through the centuries, in poetry and in prose, in drama and in the visual arts, madness has been on display for all to see. He also describes how a whole industry has grown up, devoted to its management and suppression. Perhaps most important, he conveys how madness profoundly disturbs our common sense assumptions; threatens the social order, both symbolically and practically; creates almost unbearable disruptions in the texture of daily living; and turns our experience and our expectations upside down. Throughout this fascinating history, many fascinating and arresting pictures illuminate the overall portrait of madness in its various contexts.

    After meeting with Americans on extensive travels in the United States, and intense study of documents and authorities, he authored the landmark Democracy in America, publishing its two volumes in 1835 and 1840. Ever since, this book has been the best source for every serious attempt to understand America and democracy itself. Yet Tocqueville himself remains a mystery behind the elegance of his style. Now one of our leading authorities on Tocqueville explains him in this splendid new entry in Oxford's acclaimed Very Short Introduction series. Harvey Mansfield addresses his subject as a thinker, clearly and incisively exploring Tocqueville's writings--not only his masterpiece, but also his secret Recollections, intended for posterity alone, and his unfinished work on his native France, The Old Regime and the Revolution. Tocqueville was a liberal, Mansfield writes, but not of the usual sort. The many elements of his life found expression in his thought: his aristocratic ancestry, his ventures in politics, his voyages abroad, his hopes and fears for America, and his disappointment with France. All his writings show a passion for political liberty and insistence on human greatness. Perhaps most important, he saw liberty not in theories, but in the practice of self-government in America. Ever an opponent of abstraction, he offered an analysis that forces us to consider what we actually do in our politics--suggesting that theory itself may be an enemy of freedom. And that, Mansfield writes, makes him a vitally important thinker for today. Translator of an authoritative edition of Democracy in America, Harvey Mansfield here offers the fruit of decades of research and reflection in a clear, insightful, and marvelously compact introduction.

    Modern Art: A Very Short Introduction engages general readers, offering them not only information and ideas about modern art, but also explaining its contemporary relevance and history. The book focuses on interrogating the idea of modern art by asking such questions as: What makes a work of art qualify as modern, or fail to? How has this selection been made? What is the relationship between modern and contemporary art? Is postmodernist art no longer modern, or just no longer modernist? In either case, why--and what does this claim mean, both for art and the idea of the modern?Cottingham examines many key aspects of this subject, including the issue of controversy in modern art, from Manet's Dejeuner sur L'Herbe (1863) to Picasso's Les Demoiselles, and Tracey Emin's Bed (1999). He also looks at the role of the dealer from the main Cubist art dealer Kahnweiler, to Charles Saatchi.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam

    But almost everything about it, from the elements that forged stars, planets, and lifeforms, to the fundamental forces of physics, can be traced back to what happened in just the first three minutes of its life.In this book, Nobel Laureate Steven Weinberg describes in wonderful detail what happened in these first three minutes. It is an exhilarating journey that begins with the Planck Epoch - the earliest period of time in the history of the universe - and goes through Einstein's Theory of Relativity, the Hubble Red Shift, and the detection of the Cosmic Microwave Background. These incredible discoveries all form the foundation for what we now understand as the "standard model" of the origin of the universe. The First Three Minutes examines not only what this model looks like, but also tells the exciting story of the bold thinkers who put it together.Clearly and accessibly written, The First Three Minutes is a modern-day classic, an unsurpassed explanation of where it is we really come from.

    But defining happiness can be difficult. In this Very Short Introduction, Dan Haybron considers the true nature of happiness. By examining what it is, assessing its subjective values, its importance in our lives, and how we can (and should) pursue it, he considers the current thinking on happiness, from psychology to philosophy. Illustrating the diverse routes to happiness, Haybron reflects on the growing influence of secular Western ideas in the contemporary pursuit of a good life, and considers the influence of social context on our satisfaction and well-being. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    Astrobiologists seek to understand the origin and evolution of life on Earth in order to illuminate and guide the search for life on other planets. In this Very Short Introduction, David C. Catling introduces the subject through our understanding of the factors that allowed life to arise and persist on our own planet, and for the signs we are looking for in the search for extraterrestrial life.About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.#370

    . . full of intellectual treats and tricks, of whimsy and deep scientific philosophy. It is highbrow entertainment at its best, a teasing challenge to all who aspire to think about the universe." — New York Herald TribuneOne of the world's foremost nuclear physicists (celebrated for his theory of radioactive decay, among other accomplishments), George Gamow possessed the unique ability of making the world of science accessible to the general reader.He brings that ability to bear in this delightful expedition through the problems, pleasures, and puzzles of modern science. Among the topics scrutinized with the author's celebrated good humor and pedagogical prowess are the macrocosm and the microcosm, theory of numbers, relativity of space and time, entropy, genes, atomic structure, nuclear fission, and the origin of the solar system.In the pages of this book readers grapple with such crucial matters as whether it is possible to bend space, why a rocket shrinks, the "end of the world problem," excursions into the fourth dimension, and a host of other tantalizing topics for the scientifically curious. Brimming with amusing anecdotes and provocative problems, One Two Three . . . Infinity also includes over 120 delightful pen-and-ink illustrations by the author, adding another dimension of good-natured charm to these wide-ranging explorations.Whatever your level of scientific expertise, chances are you'll derive a great deal of pleasure, stimulation, and information from this unusual and imaginative book. It belongs in the library of anyone curious about the wonders of the scientific universe. "In One Two Three . . . Infinity, as in his other books, George Gamow succeeds where others fail because of his remarkable ability to combine technical accuracy, choice of material, dignity of expression, and readability." — Saturday Review of Literature