Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time


Howard Schultz - 1997
    The success of Starbucks Coffee Company is one of the most amazing business stories in decades. What started as a single store on Seattle's waterfront has grown into a company with over sixteen hundred stores worldwide and a new one opening every single business day. Just as remarkable as this incredible growth is the fact that Starbucks has managed to maintain its renowned commitment to product excellence and employee satisfaction. Marketers, managers, and aspiring entrepreneurs will discover how to turn passion into profit in this definitive chronicle of the company that "has changed everything... from our tastes to our language to the face of Main Street" (Fortune).

Blue-Eyed Boy: A Memoir


Robert Timberg - 2014
    He had thirteen days to go before he got to go back home to his wife in Southern California. That homecoming would eventually happen, but not in thirteen days, and not as the person he once was. The moment his vehicle struck a Vietcong land mine divided his life into before and after.He survived, barely, with third-degree burns over his face and much of his body.  It would have been easy to give up.  Instead, Robert Timberg began an arduous and uncertain struggle back—not just to physical recovery, but to a life of meaning.  Remarkable as his return to health was—he endured thirty-five operations, one without anesthesia—just as remarkable was his decision to reinvent himself as a journalist and enter one of the most public of professions. Blue-Eyed Boy is a gripping, occasionally comic account of what it took for an ambitious man, aware of his frightful appearance but hungry for meaning and accomplishment, to master a new craft amid the pitying stares and shocked reactions of many he encountered on a daily basis.By the 1980s, Timberg had moved into the upper ranks of his profession, having secured a prestigious Nieman Fellowship at Harvard and a job as White House correspondent for The Baltimore Sun. Suddenly his work brought his life full circle: the Iran-Contra scandal broke. At its heart were three fellow Naval Academy graduates and Vietnam-era veterans, Oliver North, Bud McFarlane, and John Poindexter. Timberg’s coverage of that story resulted in his first book, The Nightingale’s Song, a powerful work of narrative nonfiction that follows these three academy graduates and two others—John McCain and Jim Webb—from Annapolis through Vietnam and into the Reagan years. In Blue-Eyed Boy, Timberg relates how he came to know and develop a deep understanding of these five men, and how their stories helped him understand the ways the Vietnam War and the furor that swirled around it continued to haunt him, and the nation as a whole, as they still do even now, nearly four decades after its dismal conclusion.Like others of his generation, Robert Timberg had to travel an unexpectedly hard and at times bitter road. In facing his own life with the same tools of wisdom, human empathy, and storytelling grit he has always brought to his journalism, he has produced one of the most moving and important memoirs of our time.

Navy SEAL Sniper: An Intimate Look at the Sniper of the 21st Century


Glen Doherty - 2013
    He has spent thousands of hours honing his skills. He is a master of concealment in all environments, from the mountains of Afghanistan to the crowded streets of Iraq. He is trained in science and left alone to create the unique art of the kill. To the sniper, the battlefield is like a painter’s blank canvas. It is his job to utilize tools, training, and creativity simultaneously to deliver devastating psychological impact upon the battlefield. And it is he alone who is left with the intimacy of the kill.In this complete practical guide for any modern sniper, former Navy SEAL and military sniper Brandon Webb reveals the tips and basic training necessary to become an efficient marksman. Including details on advanced sniper training for maritime, helicopter, and urban sniper operations, this updated edition also touches on the latest research, development, testing, and evaluation of sniper weapons systems and optics. From trajectories and wind speed to camouflage and best vantage points and targets, Webb covers everything an expert sniper needs to know. This book is suitable for gun enthusiasts, outdoorsmen, the beginning sniper, and those with military backgrounds.

Hero of the Empire: The Boer War, a Daring Escape, and the Making of Winston Churchill


Candice Millard - 2016
    He believed that to achieve his goal he must do something spectacular on the battlefield. Despite deliberately putting himself in extreme danger as a British Army officer in colonial wars in India and Sudan, and as a journalist covering a Cuban uprising against the Spanish, glory and fame had eluded him.Churchill arrived in South Africa in 1899, valet and crates of vintage wine in tow, there to cover the brutal colonial war the British were fighting with Boer rebels. But just two weeks after his arrival, the soldiers he was accompanying on an armored train were ambushed, and Churchill was taken prisoner. Remarkably, he pulled off a daring escape--but then had to traverse hundreds of miles of enemy territory, alone, with nothing but a crumpled wad of cash, four slabs of chocolate, and his wits to guide him.The story of his escape is incredible enough, but then Churchill enlisted, returned to South Africa, fought in several battles, and ultimately liberated the men with whom he had been imprisoned.Churchill would later remark that this period, "could I have seen my future, was to lay the foundations of my later life." Millard spins an epic story of bravery, savagery, and chance encounters with a cast of historical characters--including Rudyard Kipling, Lord Kitchener, and Mohandas Gandhi--with whom he would later share the world stage. But Hero of the Empire is more than an adventure story, for the lessons Churchill took from the Boer War would profoundly affect 20th century history.From the Hardcover edition.

Kabul Beauty School: An American Woman Goes Behind the Veil


Deborah Rodriguez - 2007
    Surrounded by men and women whose skills–as doctors, nurses, and therapists–seemed eminently more practical than her own, Rodriguez, a hairdresser and mother of two from Michigan, despaired of being of any real use. Yet she soon found she had a gift for befriending Afghans, and once her profession became known she was eagerly sought out by Westerners desperate for a good haircut and by Afghan women, who have a long and proud tradition of running their own beauty salons. Thus an idea was born. With the help of corporate and international sponsors, the Kabul Beauty School welcomed its first class in 2003. Well meaning but sometimes brazen, Rodriguez stumbled through language barriers, overstepped cultural customs, and constantly juggled the challenges of a postwar nation even as she learned how to empower her students to become their families’ breadwinners by learning the fundamentals of coloring techniques, haircutting, and makeup.Yet within the small haven of the beauty school, the line between teacher and student quickly blurred as these vibrant women shared with Rodriguez their stories and their hearts: the newlywed who faked her virginity on her wedding night, the twelve-year-old bride sold into marriage to pay her family’s debts, the Taliban member’s wife who pursued her training despite her husband’s constant beatings. Through these and other stories, Rodriguez found the strength to leave her own unhealthy marriage and allow herself to love again, Afghan style.With warmth and humor, Rodriguez details the lushness of a seemingly desolate region and reveals the magnificence behind the burqa. Kabul Beauty School is a remarkable tale of an extraordinary community of women who come together and learn the arts of perms, friendship, and freedom.From the Hardcover edition.

My Lobotomy: A Memoir


Howard Dully - 2007
    Yet somehow, this normal boy became one of the youngest people on whom Dr. Walter Freeman performed his barbaric transorbital—or ice pick—lobotomy.Abandoned by his family within a year of the surgery, Howard spent his teen years in mental institutions, his twenties in jail, and his thirties in a bottle. It wasn’t until he was in his forties that Howard began to pull his life together. But even as he began to live the “normal” life he had been denied, Howard struggled with one question: Why?“October 8, 1960. I gather that Mrs. Dully is perpetually talking, admonishing, correcting, and getting worked up into a spasm, whereas her husband is impatient, explosive, rather brutal, won’t let the boy speak for himself, and calls him numbskull, dimwit, and other uncomplimentary names.”There were only three people who would know the truth: Freeman, the man who performed the procedure; Lou, his cold and demanding stepmother who brought Howard to the doctor’s attention; and his father, Rodney. Of the three, only Rodney, the man who hadn’t intervened on his son’s behalf, was still living. Time was running out. Stable and happy for the first time in decades, Howard began to search for answers. “December 3, 1960. Mr. and Mrs. Dully have apparently decided to have Howard operated on. I suggested [they] not tell Howard anything about it.”Through his research, Howard met other lobotomy patients and their families, talked with one of Freeman’s sons about his father’s controversial life’s work, and confronted Rodney about his complicity. And, in the archive where the doctor’s files are stored, he finally came face to face with the truth.Revealing what happened to a child no one—not his father, not the medical community, not the state—was willing to protect, My Lobotomy exposes a shameful chapter in the history of the treatment of mental illness. Yet, ultimately, this is a powerful and moving chronicle of the life of one man. Without reticence, Howard Dully shares the story of a painfully dysfunctional childhood, a misspent youth, his struggle to claim the life that was taken from him, and his redemption.

Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader


Brent Schlender - 2015
    But this book is different from all the others.Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half-genius, half-jerk from youth, an irascible and selfish leader who slighted friends and family alike. Becoming Steve Jobs answers the central question about the life and career of the Apple cofounder and CEO: How did a young man so reckless and arrogant that he was exiled from the company he founded become the most effective visionary business leader of our time, ultimately transforming the daily life of billions of people?Drawing on incredible and sometimes exclusive access, Schlender and Tetzeli tell a different story of a real human being who wrestled with his failings and learned to maximize his strengths over time. Their rich, compelling narrative is filled with stories never told before from the people who knew Jobs best, and who decided to open up to the authors, including his family, former inner circle executives, and top people at Apple, Pixar and Disney, most notably Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, Robert Iger and many others. In addition, Brent knew Jobs personally for 25 years and draws upon his many interviews with him, on and off the record, in writing the book. He and Rick humanize the man and explain, rather than simply describe, his behavior. Along the way, the book provides rich context about the technology revolution we all have lived through, and the ways in which Jobs changed our world.Schlender and Tetzeli make clear that Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products.A rich and revealing account that will change the way we view Jobs, Becoming Steve Jobs shows us how one of the most colorful and compelling figures of our times was able to combine his unchanging, relentless passion with a more mature management style to create one of the most valuable and beloved companies on the planet.

Into the Mouth of the Cat: The Story of Lance Sijan, Hero of Vietnam


Malcolm McConnell - 1984
    Although critically injured and virtually without supplies, he evaded capture in savage terrain for six weeks. Finally caught and placed in a holding camp, he overpowered his guards and escaped, only to be captured again. He resisted his interrogators to the end, and he died two weeks later in Hanoi. His courage was an inspiration to other American prisoners of war, and he was posthumously awarded the Medal of Honor.

Admiral Halsey's Story


William F. Halsey - 1976
    “Bull” Halsey earned a legendary reputation for daring and boldness as commander of the U.S. Third Fleet. Admiral Halsey’s Story is this admiral’s record of his actions through the course of his remarkable career in the U.S. Navy. The account begins with a brief overview of his years in school and early years with the navy where he fought in the First World War and served in Mexico and Greece as he rose through the ranks to become vice admiral just before the outbreak of the Second World War. Halsey’s life was dramatically altered with the Japanese attack on Pearl Harbor as through the next four years he rose from relative obscurity to become one of the most famous allied naval figures in the war. The events of Halsey’s life through World War Two are split into three sections in the book and are covered in wonderful detail: Firstly he uncovers the details of his command of a carrier task force in the immediate aftermath of Pearl Harbor until May 1942. Next the book discusses his life as Commander of the South Pacific Area and its forces which lasted until June 1944. And finally the book gives an in-depth overview of the final year of the war when Halsey was commander of the U.S. Third Fleet. During the war Halsey had continually acted with bravery and speed and all of his most famous actions are covered through the book such as how he directed the campaigns in the Solomons and led the attacks on the Carolines and New Britain. “The book is pure Halsey — the personal yarn of a seagoing, fighting admiral who was forthright, honest, often brilliant, sometimes rash, but who possessed above all else, a natural modesty that enhanced his uncommon valor.” Naval War College Review “To learn what went on behind the wartime newspaper reports, her is an incomparable document. Admiral Halsey has written simply and modestly a book that will further enhance the Halsey legend.” The Saturday Review “he knew far better than armchair historians do that the best defense is a good offense. That is the legacy of Bull Halsey.” Warfare History Network William F. Halsey was an American admiral in the United States Navy during World War II. In 1943 he was made commander of the Third Fleet, the post he held through the rest of the war. He was promoted to fleet admiral in December 1945 and retired from active service in March 1947. Admiral Halsey's Story was first published in 1947 and Halsey passed away in 1959. The book was written with Lieutenant Commander J. Bryan III, USNR, who during the war had served a lieutenant commander assigned to naval air combat intelligence in the Pacific. In civilian life he was a journalist and writer who was born into the influential Bryan family of newspaper publishers and industrialists. He passed away in 1993.

Son of Hamas


Mosab Hassan Yousef - 2010
    The oldest son of Sheikh Hassan Yousef, a founding member of Hamas and its most popular leader, young Mosab assisted his father for years in his political activities while being groomed to assume his legacy, politics, status . . . and power. But everything changed when Mosab turned away from terror and violence, and embraced instead the teachings of another famous Middle East leader. In Son of Hamas, Mosab Yousef—now called “Joseph”—reveals new information about the world’s most dangerous terrorist organization and unveils the truth about his own role, his agonizing separation from family and homeland, the dangerous decision to make his newfound faith public, and his belief that the Christian mandate to “love your enemies” is the only way to peace in the Middle East.

109 East Palace: Robert Oppenheimer and the Secret City of Los Alamos


Jennet Conant - 2005
    Robert Oppenheimer, the brilliant, charismatic head of the Manhattan Project, recruited scientists to live as virtual prisoners of the U.S. government at Los Alamos, a barren mesa thirty-five miles outside Santa Fe, New Mexico. Thousands of men, women, and children spent the war years sequestered in this top-secret military facility. They lied to friends and family about where they were going and what they were doing, and then disappeared into the desert. Through the eyes of a young Santa Fe widow who was one of Oppenheimer's first recruits, we see how, for all his flaws, he developed into an inspiring leader and motivated all those involved in the Los Alamos project to make a supreme effort and achieve the unthinkable.

Once There Was a War


John Steinbeck - 1958
    In his dispatches he focuses on the human-scale effect of the war, portraying everyone from the guys in a bomber crew to Bob Hope on his USO tour and even fighting alongside soldiers behind enemy lines. Taken together, these writings create an indelible portrait of life in wartime.

Countdown bin Laden: The Untold Story of the 247-Day Hunt to Bring the Mastermind of 9/11 to Justice


Chris Wallace - 2021
    During that secret session, they tell Panetta that agents have tracked a courier with deep Al Qaeda ties to a three-story house at the end of a dead end street in Abbottabad, Pakistan. But they say it’s more than a house—it’s a heavily protected fortress. No one in the meeting says the name bin Laden. They don’t have to. Everyone understands that finally, after nearly a decade, maybe, just maybe, they’ve found the world’s most wanted man.In Countdown bin Laden, celebrated journalist and anchor of Fox News Sunday Chris Wallace delivers a thrilling new account of the final eight months of intelligence gathering, national security strategizing, and meticulous military planning that leads to the climactic mission when SEAL Team Six closes in on its target.The book delivers new information collected from Wallace’s in-depth interviews with more than a dozen central figures, including Admiral William McRaven—leader of the operation in Pakistan—as well as CIA Director Panetta, Secretary of State Hillary Rodham Clinton, Defense Secretary Robert Gates, National Security Adviser Tom Donilon, and two members of SEAL Team Six who participate in the raid, including the Special Operator who kills Osama bin Laden.Wallace also brings to life the human elements of this story, talking to families who lost loved ones on 9/11; sharing what relatives of SEAL Team Six went through; and bringing us inside the tense Situation Room during the raid.Published on the twentieth anniversary of 9/11, Countdown bin Laden is a historical thriller filled with intrigue, cinematic action, and fresh reporting about the race to apprehend and bring to justice the architect of the most consequential terrorist attack in American history.

Infantry Attacks


Erwin Rommel - 1937
    Even when the legend surrounding his invincibility was overturned at El Alamein, the aura surrounding Rommel himself remained unsullied. As a leader of a small unit in the First World War, he proved himself an aggressive and versatile commander, with a reputation for using the battleground terrain to his own advantage, for gathering intelligence, and for seeking out and exploiting enemy weaknesses. Rommel graphically describes his own achievements, and those of his units, in the swift-moving battles on the Western Front, in the ensuing trench warfare, in the 1917 campaign in Romania, and in the pursuit across the Tagliamento and Piave rivers. This classic account seeks out the basis of his astonishing leadership skills, providing an indispensable guide to the art of war written by one of its greatest exponents.

Shaken: Discovering Your True Identity in the Midst of Life's Storms


Tim Tebow - 2016
    Then he had a miracle playoff run with the Denver Broncos before being traded to the New York Jets. After one season he was cut by New York. Next he was signed by the New England Patriots then let go after training camp—a scenario that repeated itself the following summer with the Philadelphia Eagles. Tim Tebow has achieved big victories and plunged the depths of failure, all while never letting go of his faith, even in the face of doubt and disappointment. In Shaken he explains why neither the highs nor the lows of his life can define him—and he reveals how you, too, can find confidence in your identity and know who you are. In revealing passages, Tebow pulls back the curtain on his life, sharing the vulnerable moments of his career that have shaken him to his core—while also teaching the biblical principles that will enable you to keep the faith, no matter what comes your way.