For more than a decade, well-known consultant and business professor Wayne Winston has been teaching corporate clients and MBA students the most effective ways to use Microsoft Excel for data analysis, modeling, and decision making. Now this award-winning educator shares the best of his classroom experience in this practical, business-focused guide. Each chapter advances your data analysis and modeling expertise using real-world examples and learn-by-doing exercises. You also get all the book’s problem-and-solution files on CD—for all the practice you need to solve complex problems and work smarter with Excel.Learn how to solve real business problems with Excel!Create best, worst, and most-likely scenarios for sales Calculate how long it would take to recoup a project’s startup costs Plan personal finances, such as computing loan terms or saving for retirement Estimate a product’s demand curve Simulate stock performance over a year Determine which product mix will yield the greatest profits Interpret the effects of price and advertising on sales Assign a dollar value to customer loyalty Manage inventory and order quantities with precision Create customer service queues with short wait times Estimate the probabilities of equipment failure Model business uncertainties Get new perspectives on data with PivotTable dynamic views Help predict quarterly revenue, outcomes of sporting events, presidential elections, and more! On the CD:Practice files for all the book’s exercises Solutions for problem sets Fully searchable eBook A Note Regarding the CD or DVDThe print version of this book ships with a CD or DVD. For those customers purchasing one of the digital formats in which this book is available, we are pleased to offer the CD/DVD content as a free download via O'Reilly Media's Digital Distribution services. To download this content, please visit O'Reilly's web site, search for the title of this book to find its catalog page, and click on the link below the cover image (Examples, Companion Content, or Practice Files). Note that while we provide as much of the media content as we are able via free download, we are sometimes limited by licensing restrictions. Please direct any questions or concerns to booktech@oreilly.com.

     I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

    

    Are You Ready To Learn Python Easily? Learning Python Programming in 7 days is possible, although it might not look like it

    This is especially true when it comes to object-oriented and template programming. The C++ Pocket Reference is a memory aid for C++ programmers, enabling them to quickly look up usage and syntax for unfamiliar and infrequently used aspects of the language. The book's small size makes it easy to carry about, ensuring that it will always be at-hand when needed. Programmers will also appreciate the book's brevity; as much information as possible has been crammed into its small pages.In the C++ Pocket Reference, you will find:Information on C++ types and type conversions Syntax for C++ statements and preprocessor directives Help declaring and defining classes, and managing inheritance Information on declarations, storage classes, arrays, pointers, strings, and expressions Refreshers on key concepts of C++ such as namespaces and scope More!C++ Pocket Reference is useful to Java and C programmers making the transition to C++, or who find themselves occasionally programming in C++. The three languages are often confusingly similar. This book enables programmers familiar with C or Java to quickly come up to speed on how a particular construct or concept is implemented in C++.Together with its companion STL Pocket Reference, the C++ Pocket Reference forms one of the most concise, easily-carried, quick-references to the C++ language available.

    Jonathan Stark shows you how to leverage your existing web development skills to build native iPhone applications using these technologies." --John Allsopp, author and founder of Web Directions"Jonathan's book is the most comprehensive documentation available for developing web applications for mobile Safari. Not just great tech coverage, this book is an easy read of purely fascinating mobile tidbits in a fun colloquial style. Must have for all PhoneGap developers." -- Brian LeRoux, Nitobi SoftwareIt's a fact: if you know HTML, CSS, and JavaScript, you already have the tools you need to develop your own iPhone apps. With this book, you'll learn how to use these open source web technologies to design and build apps for the iPhone and iPod Touch on the platform of your choice-without using Objective-C or Cocoa.Device-agnostic mobile apps are the wave of the future, and this book shows you how to create one product for several platforms. You'll find guidelines for converting your product into a native iPhone app using the free PhoneGap framework. And you'll learn why releasing your product as a web app first helps you find, fix, and test bugs much faster than if you went straight to the App Store with a product built with Apple's tools.Build iPhone apps with tools you already know how to useLearn how to make an existing website look and behave like an iPhone appAdd native-looking animations to your web app using jQTouchTake advantage of client-side data storage with apps that run even when the iPhone is offlineHook into advanced iPhone features -- including the accelerometer, geolocation, and vibration -- with JavaScriptSubmit your applications to the App Store with XcodeThis book received valuable community input through O'Reilly's Open Feedback Publishing System (OFPS). Learn more at http://labs.oreilly.com/ofps.html.

    Internet and World Wide Web How to Program, 4e introduces students with little or no programming experience to the exciting world of Web-Based applications. The book has been substantially revised to reflect today's Web 2.0 rich Internet application-development methodologies. A comprehensive book that teaches the fundamentals needed to program on the Internet, this text provides in-depth coverage of introductory programmming principles, various markup languages (XHTML, Dynamic HTML and XML), several scripting languages (JavaScript, PHP, Ruby/Ruby on Rails and Perl); AJAX, web services, Web Servers (IIS and Apache) and relational databases (MySQL/Apache Derby/Java DB) -- all the skills and tools needed to create dynamic Web-based applications. The text contains comprehensive introductions to ASP.NET 2.0 and JavaServer Faces (JSF). Hundreds of live-code examples of real applications throughout the book available for download allow readers to run the applications and see and hear the outputs.The book provides instruction on building Ajax-enabled rich Internet applications that enhance the presentation of online content and give web applications the look and feel of desktop applications. The chapter on Web 2.0 and Internet business exposes readers to a wide range of other topics associated with Web 2.0 applications and businesses After mastering the material in this book, students will be well prepared to build real-world, industrial strength, Web-based applications.

    Written by the developer of the Ruby project Prawn, this concise book explains how to design beautiful APIs and domain-specific languages with Ruby, as well as how to work with functional programming ideas and techniques that can simplify your code and make you more productive. You'll learn how to write code that's readable, expressive, and much more.Ruby Best Practices will help you:Understand the secret powers unlocked by Ruby's code blocks Learn how to bend Ruby code without breaking it, such as mixing in modules on the fly Discover the ins and outs of testing and debugging, and how to design for testability Learn to write faster code by keeping things simple Develop strategies for text processing and file management, including regular expressions Understand how and why things can go wrong Reduce cultural barriers by leveraging Ruby's multilingual capabilities This book also offers you comprehensive chapters on driving code through tests, designing APIs, and project maintenance. Learn how to make the most of this rich, beautiful language with Ruby Best Practices.

    Speedy and affordable multicore hardware is driving the demand for high-performing applications, and you can leverage the Java platform to bring these applications to life. Concurrency on the Java platform has evolved, from the synchronization model of JDK to software transactional memory (STM) and actor-based concurrency. This book is the first to show you all these concurrency styles so you can compare and choose what works best for your applications. You'll learn the benefits of each of these models, when and how to use them, and what their limitations are. Through hands-on exercises, you'll learn how to avoid shared mutable state and how to write good, elegant, explicit synchronization-free programs so you can create easy and safe concurrent applications. The techniques you learn in this book will take you from dreading concurrency to mastering and enjoying it. Best of all, you can work with Java or a JVM language of your choice - Clojure, JRuby, Groovy, or Scala - to reap the growing power of multicore hardware. If you are a Java programmer, you'd need JDK 1.5 or later and the Akka 1.0 library. In addition, if you program in Scala, Clojure, Groovy or JRuby you'd need the latest version of your preferred language. Groovy programmers will also need GPars.

    This book offers concrete examples and exercises in the dynamic and versatile Python language to demonstrate and reinforce these concepts. Learn the basic tools to start writing the programs that interest you, and get a better understanding of what software can (and cannot) do. When you're finished, you'll have the necessary foundation to learn any programming language or tackle any software project you choose. With a focus on programming concepts, this book teaches you how to:Understand the core features of all programming languages, including: variables, statements, decisions, loops, expressions, and operatorsReuse code with functionsUse library code to save time and effortSelect the best data structure to manage complex dataWrite programs that talk to the WebShare your data with other programsWrite programs that test themselves and help you avoid embarrassing coding errors.Contents Intro xxiii1 Starting to Code: Finding Your Way2 Textual Data: Every String Has Its Place3 Functions: Let’s Get Organized4 Data Files and Arrays: Sort It Out5 Hashes and Databases: Putting Data in Its Place6 Modular Programming: Keeping Things Straight7 Building a Graphical User Interface: Going All Gooey8 GUIs and Data: Data Entry Widgets8 1/2 Exceptions and Message Boxes: Get the Message? 9 Graphical Interface Elements: Selecting the Right Tool10 Custom Widgets and Classes: With an Object in MindAppendix i Leftovers: The Top Ten Things (We Didn’t Cover)

    "The Rails(TM) 3 Way"is the only comprehensive, authoritative guide to delivering production-quality code with Rails 3. Pioneering Rails expert Obie Fernandez and a team of leading experts illuminate the entire Rails 3 API, along with the idioms, design approaches, and libraries that make developing applications with Rails so powerful. Drawing on their unsurpassed experience and track record, they address the real challenges development teams face, showing how to use Rails 3 to maximize your productivity. Using numerous detailed code examples, the author systematically covers Rails 3 key capabilities and subsystems, making this book a reference that you will turn to again and again. He presents advanced Rails programming techniques that have been proven effective in day-to-day usage on dozens of production Rails systems and offers important insights into behavior-driven development and production considerations such as scalability. Dive deep into the Rails 3 codebase and discover why Rails is designed the way it is--and how to make it do what you want it to do.This book will help youLearn what's new in Rails 3 Increase your productivity as a web application developer Realize the overall joy in programming with Rails Leverage Rails' powerful capabilities for building REST-compliant APIs Drive implementation and protect long-term maintainability using RSpec Design and manipulate your domain layer using Active Record Understand and program complex program flows using Action Controller Master sophisticated URL routing concepts Use Ajax techniques via Rails 3 support for unobtrusive JavaScript Learn to extend Rails with popular gems and plugins, and how to write your own Extend Rails with the best third-party plug-ins and write your own Integrate email services into your applications with Action Mailer Improve application responsiveness with background processing Create your own non-Active Record domain classes using Active Model Master Rails' utility classes and extensions in Active Support

    Jon has done a wonderful job of updating the material. I am very impressed at how fresh the new examples seem." - Steve McConnell, author, Code CompleteWhen programmers list their favorite books, Jon Bentley's collection of programming pearls is commonly included among the classics. Just as natural pearls grow from grains of sand that irritate oysters, programming pearls have grown from real problems that have irritated real programmers. With origins beyond solid engineering, in the realm of insight and creativity, Bentley's pearls offer unique and clever solutions to those nagging problems. Illustrated by programs designed as much for fun as for instruction, the book is filled with lucid and witty descriptions of practical programming techniques and fundamental design principles. It is not at all surprising that Programming Pearls has been so highly valued by programmers at every level of experience. In this revision, the first in 14 years, Bentley has substantially updated his essays to reflect current programming methods and environments. In addition, there are three new essays on (1) testing, debugging, and timing; (2) set representations; and (3) string problems. All the original programs have been rewritten, and an equal amount of new code has been generated. Implementations of all the programs, in C or C++, are now available on the Web.What remains the same in this new edition is Bentley's focus on the hard core of programming problems and his delivery of workable solutions to those problems. Whether you are new to Bentley's classic or are revisiting his work for some fresh insight, this book is sure to make your own list of favorites.

    By applying the design patterns outlined in this book, you’ll learn how to write flexible and resilient code that’s easier—not harder—to work with as your code base grows.JavaScript has become one of the most widely used—and essential—programming languages for the Web, on both the client-side and server-side. In the real world, JavaScript applications are fragile, and when you change them things often break. Author Eric Elliott shows you how to add features without creating bugs or negatively impacting the rest of your code during the course of building a large JavaScript application.Examine the anatomy of a modern JavaScript applicationLearn best practices for code organization, modularity, and reuseApply Model-View-Controller architectures to client-side web developmentDelve into client-side (browser) and server-side (Node) approachesUse Node to design and program RESTful APIsLearn the processes teams use to build, test, deploy, and scale large JavaScript applicationsExpand your application’s reach through platform targets and internationalization

    Based on the ubiquitous Java, it provides an alternative to daunting languages and expensive proprietary software.This book gives graphic designers, artists and illustrators of all stripes a jump start to working with processing by providing detailed information on the basic principles of programming with the language, followed by careful, step-by-step explanations of select advanced techniques.The author teaches computer graphics at NYU's Tisch School of the Arts, and his book has been developed with a supportive learning experience at its core. From algorithms and data mining to rendering and debugging, it teaches object-oriented programming from the ground up within the fascinating context of interactive visual media.Previously announced as Pixels, Patterns, and Processing

    It includes a complete chapter on C++ and an overall organization designed to appeal to the many programmers who view C as a stepping stone to C++ and the object-oriented paradigm. This edition also features an increased emphasis on modules and ADTs, which are essential concepts for creating reusable code and which show how to use header files to tie together a multi-file program. computer science students.