Big Potential: How Transforming the Pursuit of Success Raises Our Achievement, Happiness, and Well-Being


Shawn Achor - 2018
    By pursuing success in isolation - pushing others away as we push ourselves too hard - we are not just limiting our potential, we are becoming more stressed and disconnected than ever.In his highly anticipated follow-up to The Happiness Advantage, Achor reveals a better approach. Drawing on his work in 50 countries, he shows that success and happiness are not competitive sports. Rather, they depend almost entirely on how well we connect with, relate to, and learn from each other.Just as happiness is contagious, every dimension of human potential - performance, intelligence, creativity, leadership ability and health - is influenced by those around us. So when we help others become better, we reach new levels of potential, as well. Rather than fighting over scraps of the pie, we can expand the pie instead.Small Potential is the limited success we can attain alone. BIG Potential is what we can achieve together. Here, Achor offers five strategies - the SEEDS of Big Potential--for lifting the ceiling on what we can achieve while returning happiness and meaning to our lives.The dramatic shifts in how we approach work today demand an equally dramatic shift in our approach to success. Big Potential offers a new path to thriving in the modern world.

The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World


Randall E. Stross - 2007
    Newspapers proclaimed his genius in glowing personal profiles and quipped that “the doctor has been called” because the great man “has not invented anything since breakfast.” Starting with the first public demonstrations of the phonograph in 1878 and extending through the development of incandescent light, a power generation and distribution system to sustain it, and the first motion picture cameras—all achievements more astonishing in their time than we can easily grasp today—Edison’s name became emblematic of all the wonder and promise of the emerging age of technological marvels.But as Randall Stross makes clear in this critical biography of the man who is arguably the most globally famous of all Americans, Thomas Edison’s greatest invention may have been his own celebrity. Edison was certainly a technical genius, but Stross excavates the man from layers of myth-making and separates his true achievements from his almost equally colossal failures. How much credit should Edison receive for the various inventions that have popularly been attributed to him—and how many of them resulted from both the inspiration and the perspiration of his rivals and even his own assistants? How much of Edison’s technical skill helped him overcome a lack of business acumen and feel for consumers’ wants and needs?This bold reassessment of Edison’s life and career answers these and many other important questions while telling the story of how he came upon his most famous inventions as a young man and spent the remainder of his long life trying to conjure similar success. We also meet his partners and competitors, presidents and entertainers, his close friend Henry Ford, the wives who competed with his work for his attention, and the children who tried to thrive in his shadow—all providing a fuller view of Edison’s life and times than has ever been offered before. The Wizard of Menlo Park reveals not only how Edison worked, but how he managed his own fame, becoming the first great celebrity of the modern age.

Tim Cook: The Genius Who Took Apple to the Next Level


Leander Kahney - 2019
     The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's operations drone.But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.Drawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplaceable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible.

The Engineer: Follow Elon Musk on a journey from South Africa to Mars


Erik Nordeus - 2013
    Elon Musk is the main person in the journey through a roller-coaster life. His journey includes everything from Winston Churchill’s adventures in British colonies to demolished sports cars. From failed marriages to German scientists escaping from the Red Army. From the oil industry to the Burning Man festival.Elon has been described as the Steve Jobs of heavy industry, as a modern version of the scientist Nikola Tesla, and as the Henry Ford of rockets. There’s a high probability that the British Secret Intelligence Service has a file on him. As the files of other James Bond villains, it describes secret rocket launches in the Pacific Ocean. But Elon doesn’t own a white cat - he’s more of a dog person. Maybe the most comparable persons are the great explorers who voyaged across the globe. They had an entrepreneurial spirit, were a little crazy, tried what no one else had tried, and thought what no one else had thought.If you want to describe the companies Elon has founded with one theme, you can say that they improve the world with the help of innovative technologies. This is exactly what our world needs.Buy it here: https://leanpub.com/theengineer/

Who Is Michael Ovitz?


Michael Ovitz - 2018
      As the co-founder of Creative Artists Agency, Michael Ovitz earned a reputation for ruthless negotiation, brilliant strategy, and fierce loyalty to his clients. He reinvented the role of the agent and helped shape the careers of hundreds of A-list entertainers, directors, and writers, including Steven Spielberg, Martin Scorsese, Meryl Streep, Sean Connery, Bill Murray, Robin Williams, and David Letterman.   But this personal history is much more than a fascinating account of celebrity friendships and bare-knuckled dealmaking. It's also an underdog's story: How did a middle-class kid from Encino work his way into the William Morris mailroom, and eventually become the most powerful person in Hollywood? How did an agent (even a superagent) also become a power in producing, advertising, mergers & acquisitions, and modern art? And what were the personal consequences of all those deals?   After decades of near-silence in the face of controversy, Ovitz is finally telling his whole story, with remarkable candor and insight.

Me and My Mate Jeffrey: A story of big dreams, tough realities and facing my demons head on


Niall Breslin - 2015
    It is also the story of a road to reconciliation with brokenness - beginning after a massive panic attack before a live TV appearance in 2012 - leading to brighter horizons.Me and My Mate Jeffrey is an essential book for anyone who knows what it is to feel alone, and who doesn't know how to ask for help - or anyone who wants to better understand that journey.

That First Season: How Vince Lombardi Took the Worst Team in the NFL and Set It on the Path to Glory


John Eisenberg - 2009
    They hadn't fielded a winning team in more than a decade and were close to losing their franchise to another city. They were in desperate need of a savior, and he arrived in a wood-paneled station wagon in the dead of winter from New York City. In a single year, Vince Lombardi—the grizzled coach who took no bull—transformed a team of underachievers into winners and resurrected a city known for its passion for sport.

Charles II: A Life From Beginning to End


Hourly History - 2018
     Charles II of England remains one of the most easily identifiable and best known of England’s monarchs. Deprived of his throne following the execution of his father, he contended with hardship and exile before achieving a peaceful restoration and the beginning of what would be remembered as a colorful period of English history. His reign includes some of the most iconic moments such as the Great Plague of 1665 and the Great Fire of London in 1666. But it was also significant. It led to the creation of the two-party system that would shape English and later British politics for centuries to come. Charles’ attempts to secure independence for himself from the restrictions of Parliament would also lay the groundwork for a fundamental shift in the English constitution. Inside you will read about... ✓ The Young Prince and His Lovers ✓ Exile and Charles I’s Execution ✓ Charles as King ✓ War, Plague, and Fire ✓ The Exclusion Crisis And much more! Fondly remembered in history as the “Merry Monarch,” Charles II remains one of England’s most popular and iconic monarchs.

Diane von Furstenberg: A Life Unwrapped


Gioia Diliberto - 2015
    Embraced by millions of American women of all ages, sizes, and shapes, the dress became a cult object and symbol of women’s liberation, tied inexorably to the image of youth, independence, and sex Diane herself projected.In this masterful biography, Gioia Diliberto brings Diane’s extraordinary life into focus, from her post-World-War-II childhood in Belgium, through her rise to the top of the fashion world during the decadent seventies and glamorous go-go eighties, to her humiliating failures both professional and personal, and her remarkable comeback in the nineties. Like Coco Chanel, Diane has always been her own best advertisement. Morphing from a frizzy brunette outsider in a sea of sleek blondes to a stunning pop cultural icon, she embodied the brand she created—“the DVF woman,” a model of self-sufficiency, sensuality, and confidence.Dilberto’s captivating, balanced portrait, based on scores of interviews with Diane’s family, friends, lovers, employees, and the designer herself, explores von Furstenberg’s relationships with her husbands and lovers, and illuminates fashion’s evolution from rare luxury to marketing monster and the development of a uniquely American style. Lively and insightful, the book also explores the larger world of the nation’s elite, where fashion, culture, society, politics, and Hollywood collide. Diane von Furstenberg is a modern fable of self-invention, fame, wealth, failure, and success that mirrors late-twentieth century America itself.

Tribe of Mentors: Short Life Advice from the Best in the World


Timothy Ferriss - 2017
    From iconic entrepreneurs to elite athletes, from artists to billionaire investors, their short profiles can help you answer life's most challenging questions, achieve extraordinary results, and transform your life.From the author: In 2017, several of my close friends died in rapid succession. It was a very hard year, as it was for many people. It was also a stark reminder that time is our scarcest, non-renewable resource. With a renewed sense of urgency, I began asking myself many questions: Were my goals my own, or simply what I thought I should want? How much of life had I missed from underplanning or overplanning? How could I be kinder to myself? How could I better say “no” to the trivial many to better say “yes” to the critical few? How could I best reassess my priorities and my purpose in this world? To find answers, I reached out to the most impressive world-class performers in the world, ranging from wunderkinds in their 20s to icons in their 70s and 80s. No stone was left unturned. This book contains their answers—practical and tactical advice from mentors who have found solutions. Whether you want to 10x your results, get unstuck, or reinvent yourself, someone else has traveled a similar path and taken notes. This book, Tribe of Mentors, includes many of the people I grew up viewing as idols or demi-gods. Less than 10% have been on my podcast (The Tim Ferriss Show, more than 200 million downloads), making this a brand-new playbook of playbooks. No matter your challenge or opportunity, something in these pages can help. Among other things, you will learn: • More than 50 morning routines—both for the early riser and those who struggle to get out of bed. • How TED curator Chris Anderson realized that the best way to get things done is to let go. • The best purchases of $100 or less (you'll never have to think about the right gift again). • How to overcome failure and bounce back towards success. • Why Humans of New York creator Brandon Stanton believes that the best art will always be the riskiest. • How to meditate and be more mindful (and not just for those that find it easy). • Why tennis champion Maria Sharapova believe that “losing makes you think in ways victories can’t.” • How to truly achieve work-life balance (and why most people tell you it isn’t realistic). • How billionaire Facebook co-founder Dustin Moskovitz transformed the way he engages with difficult situations to reduce suffering. • Ways to thrive (and survive) the overwhelming amount of information you process every day. • How to achieve clarity on your purpose and assess your priorities. • And much more. This reference book, which I wrote for myself, has already changed my life. I certainly hope the same for you. I wish you luck as you forge your own path. All the best, Tim Ferriss

Known and Unknown


Donald Rumsfeld - 2011
     With the same directness that defined his career in public service, Rumsfeld's memoir is filled with previously undisclosed details and insights about the Bush administration, 9/11, and the wars in Afghanistan and Iraq. It also features Rumsfeld's unique and often surprising observations on eight decades of history: his experiences growing up during the Depression and World War II, his time as a Naval aviator; his service in Congress starting at age 30; his cabinet level positions in the Nixon and Ford White Houses; his assignments in the Reagan administration; and his years as a successful business executive in the private sector. Rumsfeld addresses the challenges and controversies of his illustrious career, from the unseating of the entrenched House Republican leader in 1965, to helping the Ford administration steer the country away from Watergate and Vietnam, to bruising battles over transforming the military for the 21st century, to the war in Iraq, to confronting abuse at Abu Ghraib and allegations of torture at Guantanamo Bay. Along the way, he offers his plainspoken, first-hand views and often humorous and surprising anecdotes about some of the world's best known figures, from Margaret Thatcher to Saddam Hussein, from Henry Kissinger to Colin Powell, from Elvis Presley to Dick Cheney, and each American president from Dwight D. Eisenhower to George W. Bush. Rumsfeld relies not only on his memory but also on previously unreleased and recently declassified documents. Thousands of pages of documents not yet seen by the public will be made available on an accompanying website. Known and Unknown delivers both a fascinating narrative for today's readers and an unprecedented resource for tomorrow's historians.

Uncommon Friends: Life with Thomas Edison, Henry Ford, Harvey Firestone, Alexis Carrel, and Charles Lindbergh


James D. Newton - 1989
    In this compelling memoir, James Newton recalls a lifetime of friendship with all of them ??—?? a friendship that began when he was only twenty years old and head of development of Edison Park in Fort Meyers, Florida.Based on Newton's diaries, recollections, and extensive correspondence, Uncommon Friends is a unique opportunity to share a view of the personal side of some legendary historical figures.

Fortitude: American Resilience in the Era of Outrage


Dan Crenshaw - 2020
    When he learned how to see again, he didn't want anyone's pity. People shouldn't feel sorry for him, he decided, and they shouldn't feel sorry for themselves either. Most people's everyday challenges aren't as extreme as surviving combat or working to regain their sight, but that's just Crenshaw's point: If we can meet life's toughest challenges without resenting our luck or complaining, minor daily obstacles aren't worth our outrage. "Microaggressions" and "triggers" from mere words mean little to someone who's had bullets fly by their head. That's Crenshaw's simple lesson in FORTITUDE: Lighten up, toughen up, and get to work on what's important (hint: it's not giving into a culture of outrage, playing the victim, and seeking an apology).FORTITUDE is a no-nonsense advice book for a society desperately in need of tough love. With meditations on perseverance, failure, and finding much-needed heroes, the book is the antidote for a prevailing "safety culture" of trigger warnings and safe spaces. Interspersed with lessons and advice is Crenshaw's own story of how an average American kid from the Houston suburbs has faced all sorts of unexpected situations -- from war zones to the halls of Congress -- and managed to navigate them all with a few simple tricks: a sense of humor and an even greater sense that, no matter what anyone else around us says or does, we are in control of our own destiny.

Prime Time: Love, Health, Sex, Fitness, Friendship, Spirit: Making the Most of All of Your Life


Jane Fonda - 2011
    Covering sex, love, food, fitness, self-understanding, spiritual and social growth, and your brain. In Prime Time, she offers a vision for successful living and maturing, A to Z.Highlighting new research and stories from her own life and from the lives of others, Jane Fonda explores how the critical years from 45 and 50, and especially from 60 and beyond, can be times when we truly become the energetic, loving, fulfilled people we were meant to be. Covering the 11 key ingredients for vital living, Fonda invites you to consider with her how to live a more insightful, healthy, and fully integrated life, a life lived more profoundly in touch with ourselves, our bodies, minds, and spirits, and with our talents, friends, and communities. In her research, Fonda discovered two metaphors, the arch and the staircase, that became for her two visions of life. She shows how to see your life the staircase way, as one of continual ascent. She explains how she came to understand the earlier decades of her life by performing a life review, and she shows how you can do a life review too. She reveals how her own life review enabled her to let go of old patterns, to see what means the most to her, and then to cultivate new goals and dreams, to make the most of the mature years. For there has been a longevity revolution, and the average human life expectancy has jumped by years. Fonda asks, what we are meant to do with this precious gift of time? And she writes about how we can navigate the fertile voids that life periodically presents to us. She makes suggestions about exercise (including three key movements for optimal health), diet (how to eat by color), meditation, and how learning new things and creating fresh pathways in your brain can add quality to your life. Fonda writes of positivity, and why many people are happier in the second half of their lives than they have ever been before.In her #1 New York Times bestselling memoir, My Life So Far, Jane Fonda focused on the first half of her extraordinary life—what she called Acts I and II—with an eye toward preparing for a vibrant Act III. Now we have a thoughtfully articulated memoir and guide for how to make all of your life, and especially Act III, Prime Time.

Leading: Learning from Life and My Years at Manchester United


Alex Ferguson - 2015
    From hiring practices to firing decisions, from dealing with transition to teamwork, from mastering the boardroom to responding to failure and adversity, Leading is as inspiring as it is practical, and a go-to reference for any leader in business, sports, and life.