My Life as a Night Elf Priest digs deep beneath the surface of that icon to explore the rich particulars of the World of Warcraft player's experience."—Julian Dibbell, Wired"World of Warcraft is the best representative of a significant new technology, art form, and sector of society: the theme-oriented virtual world. Bonnie Nardi's pioneering transnational ethnography explores this game both sensitively and systematically using the methods of cultural anthropology and aesthetics with intensive personal experience as a guild member, media teacher, and magical quest Elf."—William Sims Bainbridge, author of The Warcraft Civilization and editor of Online Worlds “Nardi skillfully covers all of the hot button issues that come to mind when people think of video games like World of Warcraft such as game addiction, sexism, and violence. What gives this book its value are its unexpected gems of rare and beautifully detailed research on less sensationalized topics of interest such as the World of Warcraft player community in China, game modding, the increasingly blurred line between play and work, and the rich and fascinating lives of players and player cultures.  Nardi brings World of Warcraft down to earth for non-players and ties it to social and cultural theory for scholars.  . . . the best ethnography of a single virtual world produced so far.”—Lisa Nakamura, University of IllinoisWorld of Warcraft rapidly became one of the most popular online world games on the planet, amassing 11.5 million subscribers—officially making it an online community of gamers that had more inhabitants than the state of Ohio and was almost twice as populous as Scotland. It's a massively multiplayer online game, or MMO in gamer jargon, where each person controls a single character inside a virtual world, interacting with other people's characters and computer-controlled monsters, quest-givers, and merchants.In My Life as a Night Elf Priest, Bonnie Nardi, a well-known ethnographer who has published extensively on how theories of what we do intersect with how we adopt and use technology, compiles more than three years of participatory research in Warcraft play and culture in the United States and China into this field study of player behavior and activity. She introduces us to her research strategy and the history, structure, and culture of Warcraft; argues for applying activity theory and theories of aesthetic experience to the study of gaming and play; and educates us on issues of gender, culture, and addiction as part of the play experience. Nardi paints a compelling portrait of what drives online gamers both in this country and in China, where she spent a month studying players in Internet cafes.Bonnie Nardi has given us a fresh look not only at World of Warcraft but at the field of game studies as a whole. One of the first in-depth studies of a game that has become an icon of digital culture, My Life as a Night Elf Priest will capture the interest of both the gamer and the ethnographer.Bonnie A. Nardi is an anthropologist by training and a professor in the Department of Informatics in the Donald Bren School of Information and Computer Sciences at the University of California, Irvine. Her research focus is the social implications of digital technologies. She is the author of A Small Matter of Programming: Perspectives on End User Computing and the coauthor of Information Ecologies: Using Technology with Heart and Acting with Technology: Activity Theory and Interaction Design.Cover art by Jessica Damsky

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    Spewing filth and fury since 1988, celebrate the 20th anniversary of Alan Martin and Jamie Hewlett’s foul-mouthed, anarchic creation with The Cream of Tank Girl! Boasting tons of unseen artwork, rarely seen comic strips, every Jamie Hewlett Tank Girl cover ever, publicity posters, script samples and more besides, this is the ultimate guide to Tank Girl and her world! Bask in the glory of exclusive new commentary from writer Alan Martin! Shiver with pleasure at the sight of rarely seen drawings by Gorillaz genius Jamie Hewlett! Have a nice cup of tea whilst studying the recipe page! Verily, The Cream of Tank Girl is a smorgasbord of Tank Girl-osity.

    

    More information to be announced soon on this forthcoming title from Penguin USA

    A practical easy-to-follow guide, which shows how to observe and draw portraits of children and adults - and how to capture a likeness.

    JAPANESE EDITION

    As miraculous a feat of nature as the snowflakes has been, have we ever been truly able to appreciate this infinitesimal wonder in all its crystalline glory? Art of the Snowflake, as much a work of art as a testament to science, reveals how one of the snowflake's most inspired photographers came to such intimate knowledge of his craft and its fleeting focus. Beautiful pictures illustrate Kenneth Libbrecht's story of the microphotography of snow crystals, from the pioneering work of Wilson Bentley in the 1890s right up to Ken's own innovations in our age of digital images. A breathtaking look at the works of art that melt in an instant, this is a book to flip through and savor, season after season.