It's near impossible for customers to cut through the "innovative solutions" and "passion for customer service," and find out who can actually give them what they need.For the business owner who's willing to do something different, though, it represents a major - and inexpensive - competitive advantage.May I Have Your Attention, Please? lays out 12 simple principles that allow business owners - even those with no writing experience - to attract and enchant their dream customers. With clear and concise explanations of what works and why, and examples of the best and worst text out there, you'll have all the tools you need to turn readers into buyers into raving fans. Give your writing skills an instant upgradeIn this short book, you'll learn: Simple techniques to turn your dull-as-dishwater business marketing into "can't resist" copy - even if you don't think of yourself as a "good writer." How to make price irrelevant and be the only choice for your ideal customer - by changing nothing except your copywriting. The business writing "rules" you should revel in breaking. Why copying your competitors is a dangerous waste of time... and what to do instead (without spending hours searching for ideas). The easily avoidable mistakes that are turning your customers off - even if they don't know it. A simple framework to help you blast through writer's block and know exactly what to say in any piece of writing. How to "read your customers' minds," and get them looking for reasons to buy from you. Who is this book for? Business owners looking to breathe more life into their website, content marketing or sales materials. Employees who want to gain a new skill and have more impact in their work. Anyone who has something great to offer - but is struggling to get the message across.

    A wickedly entertaining collection of caustic quips and witty criticisms.[Note: originally published as two separate books, The Guinness Dictionary of Poisonous Quotes (1991) and The Guinness Dictionary of More Poisonous Quotes (1992).]

    1936) exhibits his deep distrust of language and the way it can conceal as much as it reveals. Not surprisingly, DeLillo treats interviews with the same care and caution. For years, he shunned them altogether. As his fiction grew in popularity, especially with White Noise, and he began to confront the historical record of our times in books such as Libra, DeLillo felt compelled to make himself available to his readers. Despite claims by interviewers about his elusiveness, he now hides in plain sight.In , the renowned author makes clear his distinctions between historical fact and his own creative leaps, especially in his masterwork, Underworld. There it seems the true events are unbelievable and imaginary ones not. Throughout long profiles and conversations—ranging from 1982 to 2001 and published in the New Yorker, the Paris Review, and Rolling Stone—DeLillo parries personal inquiries. He counters with the details of his work habits, his understanding of the novelist's role in the world, and his sense of our media-saturated culture. A number of interviews detail DeLillo's less-heralded work in the theater, from The Day Room to a recent production of Valparaiso, itself a stinging satire on the interviewing process.DeLillo also finds time to comment on his nonliterary passions, primarily the movies and baseball. Lee Harvey Oswald also inspires much extraliterary discussion, not just as the subject of Libra, but as a figure who, like the terrorists always lurking in DeLillo's fictions, captures our attention in ways novelists cannot. For DeLillo, a writer who eschews celebrity, the ultimate response might be the one he offered in his very first interview, paraphrasing Joyce: "Silence, exile, cunning, and so on. It's my nature to keep quiet about most things." Fortunately for his many readers and fans, he proves himself here to be a talker.

    K. Rowling's Harry Potter series topped the best-seller charts, inspired the highest-grossing film series of all time, and has now become a $250 million Universal Studio theme park. What is it about this story that has ignited such fandom and struck such a chord with people around the world? As English professor, culture critic, and Potter devotee Greg Garrett explains, these novels not only entertain but teach deeply held truths about ourselves, others, and the world around us. Unlocking the textual intricacies behind the Harry Potter narrative, Garrett reveals Rowling's magical formula--one that, he contends, earns her a place right next to the literary giants of old.--Craig Detwiler, Director, Center for Entertainment, Media, and Culture, Pepperdine University

     Why you should choose Self-publishing. Why you should choose Amazon. How to write you book fast without ever suffering from “writer’s block”. How to find a title that sells for your book. How to get a cover that sells made. How to price your book right. Why it’s easier than you thought to get an Amazon bestseller. How to market and promote your book and get it in the top of the charts on Amazon. What your book can do for you in the long term (passive income, traditional publishing contracts, radio & TV appearances etc.). And so much more! Think of it! If you publish on Amazon, millions of people are only a click away from downloading your book on their Kindle, PC, Mac, tablets or smartphones. That’s an enormous amount of potential customers! Why not use Amazon’s “look inside” feature and check out the first chapters of “From Jobless to Amazon Bestseller” before you buy?  Just click on the book image above and start reading.

    Save time, money, energy and sell ebooks. Discover the best ways to: Maximize Social Media and Online Platform. Create a Professional Blog Site. Design Ebook Covers. Format and Upload for Amazon, Smashwords, Barnes & Noble, Apple and other Retailers. Convert Documents to any Format (epub, mobi, pdf and more). Create a Professional Website. Rise with SEO (search engine optimization) in Google-Bing rankings. Sell ebooks with PayPal from your own Sites on Autopilot. Make Paperbacks. Use PR (public relations) to Drive Traffic to You. and much more. Plus you can do all these things for free! Packed with valuable information, examples, over 250 links to sites and software to accomplish goals at retailers and your own websites. Simple enough for beginners and relevant to experts who could use extra guidance. Like ten books in one, the only source for what you need to succeed.

    Reissued for the 50th anniversary of the film of Chandler's novel, The Big Sleep, this evocative and elegant book juxtaposes excerpts of Chandler's tough, cynical prose with black-and-white photographs of the city he described as "no worse than others, a city rich and vigorous and full of pride, a city lost and beaten and full of emptiness." 100 photos.

    Pricing Strategies is about making the most from your work by understanding what your genre will support. It’s not hard, but you have to have a plan. Over the course of a year, you might change your book’s price five or ten times. That’s perfectly fine, when done for the right reasons as part of an overall marketing strategy. What is one reader worth to you as an entry point into your author world? What is that reader worth if they stay on board?Pricing Strategies explains why and how you would vary price points, whether you are exclusive to Amazon or distribute on multiple platforms. Book pricing is about getting the most money from your book or box set, not just one time but for the long term. It is how you can be a successful indie author. Without buyers for your books, self-publishing is just a hobby. Look at your words as your profession and earn your just desserts by pricing your books appropriately and intentionally to improve your bottom line.That’s what Pricing Strategies is all about. Understand the why and let the money flow. Pricing Strategies. The book you need.

    W. Norton in 1993, now out of print. In Walking Light, Dunn discusses the relationship between art and sport, the role of imagination in writing poetry, and the necessity for surprise and discovery when writing a poem. Humorous, intelligent and accessible, Walking Light is a book that will appeal to writers, readers, and teachers of poetry.Stephen Dunn is the author of eleven collection of poetry. He teaches writing and literature at the Richard Stockton College in Pomona, New Jersey, and lives in Port Republic, New Jersey.

    At a time when the arbiters of American culture were obsessing over organic kale, cold-pressed juice, and SoulCycle, the man who stood second in line to the presidency was unapologetically smoking Camels, quaffing a glass of red, and hitting the golf course whenever he could.There could hardly have been a more diametrically opposed figure to represent the opposition party in President Barack Obama's Washington. But when Boehner announced his resignation, President Obama called to tell the outgoing Speaker that he'd miss him. Mr. President, Boehner replied, yes you will. He thought of himself as a regular guy with a big job, and he enjoyed it.In addition to his own stories of life in the swamp city and of his comeback after getting knocked off the leadership ladder, Boehner offers his impressions of leaders he's met and what made them successes or failures, from Ford and Reagan to Obama, Trump, and Biden. He shares his views on how the Republican Party has become unrecognizable today; the advice--some harsh, some fatherly--he dished out to members of his own party, the opposition, the media, and others; and his often acid-tongued comments about his former colleagues. And of course he talks about golfing with five presidents.Through Speaker Boehner's honest and self-aware reflections, you'll be reminded of a time when the adults were firmly in charge.

    Over the past seven years, I have created 19 award-winning romance novels for two international publishers and over 1.2 million copies have been sold in 28 countries around the world in 23 languages. The good news is that romance fiction is as popular as it has ever been. Just look at the Amazon Bestsellers top 100 paid list. It is dominated by romance titles. Writing short romance Kindle books is an ideal home-based business, with minimal start-up costs. You work where and when you choose, writing the kind of romance stories that you love to read –and then publish them for free! What’s more, short fiction is fast to both read and to write. No more procrastination! You can create passive income from day one with short romance stories that only took you a few hours to write. This eBook guides you through an intense Masterclass on the key techniques that you need to start writing short romance fiction, which you can then publish on the Amazon Kindle platform. As a professional romance author, I have broken down the process of writing romance fiction into: A complete nine-step plan packed with the essential information you need to write your own short romance fiction, from understanding the different types of romance categories through to advanced story structure. A proven six-layer character development technique to help you to create compelling three-dimensional characters readers will love! As a bonus, I have included a section with practical advice on how to transform your manuscript into an eBook. This detailed Fast-Track guide has been designed to be around 40 minutes long, which means that there is no filler, just quality information from the start. Your complete starter plan is written in straightforward language and each step has been tried and tested. I know that it works because this is the system that I use to create my own award-winning romance fiction! Take a risk and learn How to Write Short Romance Kindle Books today – it could be the key to a new career and a brilliant entrepreneurial small business. It is much easier than you think. Just take that first step! NEW SPECIAL OFFER! This eBook is part of the ROMANCE SELF-PUBLISHING BOOK BUNDLE (Books One to Three): All the Information you need to Write, Publish and Promote your Romance Kindle Book. Available now at a great sale price. http://amzn.to/1NpEGx2

    No confusion. Just solid, fail-safe tips for writers to take their dictation to the next level. From the author of "The Writer's Guide to Training Your Dragon", this mini-guide will help you choose the right microphone, transcribe on-the-go with Dragon and put you on the path to sky-high word counts. You will also learn little-known tricks, such as:- Dictating into programs Dragon doesn't support - such as Scrivener;- Preventing a crash from taking your dictated text with it;- Creating a "Quiet Profile" for when you need to dictate without disturbing others;- Using the same profile on multiple computers - and keeping it updated;- Running your desktop Dragon app on an iPad or Android tablet - anywhere, anytime.Designed to get you up-and-running with this powerful software in no time, "Quick Cheats for Writing with Dragon" may make you want to never look at a keyboard again!

    When the newspaper is filled with stupid features about celebrities at the expense of hard news, the reader feels patronized. In the process, the critical relationship of reader to newspaper is slowly undermined."--from NEWS IS A VERBNEWS IS A VERBJournalism at the End of the Twentieth Century"With the usual honorable exceptions, newspapers are getting dumber. They are increasingly filled with sensation, rumor, press-agent flackery, and bloated trivialities at the expense of significant facts. The Lewinsky affair was just a magnified version of what has been going on for some time. Newspapers emphasize drama and conflict at the expense of analysis. They cover celebrities as if reporters were a bunch of waifs with their noses pressed enviously to the windows of the rich and famous. They are parochial, square, enslaved to the conventional pieties. The worst are becoming brainless printed junk food. All across the country, in large cities and small, even the better newspapers are predictable and boring. I once heard a movie director say of a certain screenwriter: 'He aspired to mediocrity, and he succeeded.' Many newspapers are succeeding in the same way."

    Human beings are made in the image of God, the ultimate source of creativity, yet many of us don't recognize the inherent creativity we have. I have written a book for creators called "The Crowd, the Critic, and the Muse" that addresses the soulishness of human creativity. It is a book that reminds us who we are, and aims to inspire us to be who we are made to be. The book was inspired by a conversation that started with a blog I wrote last year called "Zombies, Wine and Christian Music." I wrote that blog thinking very few people would pay any attention to it, but within a couple days of posting, it had nearly fifty-thousand hits! This surprised me, but it also showed this is a conversation people are wanting to have. A lot of the most popular creative expressions of our culture (religious or not) have become anemic and soulless. We live in a noisy, technologically-crazed, consumeristic, fame-worshiping culture that has provided a less-than-healthy ground in which to plant our creative endeavors. In the book I suggest we must address this problem by looking deeper than the art itself; into our cultural conditioning as well as our most basic beliefs, doubts, passions, instincts, and gears. Our creativity comes directly from our humanness, and if we want our creative work to be richer and more robust, we must not simply try harder; we must become different. This is a book for creators written from the perspective of an artist. Through story and reflection, I hope to inspire some fresh thought and awareness of the roots of our creative endeavors. How we order creation is directly entwined with what it means to be human. So what shall we make of the world?

    The next month Amazon posted a press release revealing that Crosbie had made $46,000 in one month, with one book. Previously to this, his novel was rejected one hundred and thirty times by traditional publishers and agents.In the months that followed, My Temporary Life and its sequel have been consistent sellers, often sitting atop Amazon’s rankings. Crosbie’s story has been mentioned in Publisher’s Weekly, Forbes online, and other media outlets around the world. In fact, Amazon referred to him as one of their 2012 success stories in their year-end press release.How I Sold 30,000 eBooks on Amazon’s Kindle-An Easy-To-Follow Self-Publishing Guidebook tells the story of how he became a full-time writer, detailing the specific steps he took to find and connect with his readers. Plus, it describes how to adjust and tweak your strategy as Amazon changes their systems.