Propaganda


Edward L. Bernays - 1928
    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

America (The Book): A Citizen's Guide to Democracy Inaction


Jon StewartScott Jacobson - 2004
    But what is American democracy? In America (The Book), Jon Stewart and The Daily Show writing staff offer their insights into our unique system of government, dissecting its institutions, explaining its history and processes, and exploring the reasons why concepts like one man, one vote, government by the people, and every vote counts have become such popular urban myths. Topics include: Ancient Rome: The First Republicans; The Founding Fathers: Young, Gifted, and White; The Media: Can it Be Stopped?; and more!

Self-Reliance and Other Essays


Ralph Waldo Emerson - 1844
    The six essays and one address included in this volume, selected from Essays, First Series (1841) and Essays, Second Series (1844), offer a representative sampling of his views outlining that moral idealism as well as a hint of the later skepticism that colored his thought. In addition to the celebrated title essay, the others included here are "History," "Friendship," "The Over-Soul," "The Poet," and "Experience," plus the well-known and frequently read Harvard Divinity School Address.

Them: Why We Hate Each Other - and How to Heal


Ben Sasse - 2018
    We all know it.American life expectancy is declining for a third straight year. Birth rates are dropping. Nearly half of us think the other political party isn’t just wrong; they’re evil. We’re the richest country in history, but we’ve never been more pessimistic. What’s causing the despair?In Them, bestselling author and U.S. Senator Ben Sasse argues that, contrary to conventional wisdom, our crisis isn’t really about politics. It’s that we’re so lonely we can’t see straight—and it bubbles out as anger. Local communities are collapsing. Across the nation, little leagues are disappearing, Rotary clubs are dwindling, and in all likelihood, we don’t know the neighbor two doors down. Work isn’t what we’d hoped: less certainty, few lifelong coworkers, shallow purpose. Stable families and enduring friendships—life’s fundamental pillars—are in statistical freefall. As traditional tribes of place evaporate, we rally against common enemies so we can feel part of on a team. No institutions command widespread public trust, enabling foreign intelligence agencies to use technology to pick the scabs on our toxic divisions. We’re in danger of half of us believing different facts than the other half, and the digital revolution throws gas on the fire. There’s a path forward—but reversing our decline requires something radical: a rediscovery of real places and real human-to-human relationships. Even as technology nudges us to become rootless, Sasse shows how only a recovery of rootedness can heal our lonely souls.America wants you to be happy, but more urgently, America needs you to love your neighbor. Fixing what’s wrong with the country depends on you rebuilding right where you’re planted.

The Portable Atheist: Essential Readings for the Nonbeliever


Christopher HitchensGeorge Eliot - 2007
    Christopher Hitchens continues to make the case for a splendidly godless universe in this first-ever gathering of the influential voices--past and present--that have shaped his side of the current (and raging) God/no-god debate. With Hitchens as your erudite and witty guide, you'll be led through a wealth of philosophy, literature, and scientific inquiry, including generous portions of the words of Lucretius, Benedict de Spinoza, Charles Darwin, Karl Marx, Mark Twain, George Eliot, Bertrand Russell, Emma Goldman, H. L. Mencken, Albert Einstein, Daniel Dennett, Sam Harris, Richard Dawkins, and many others well-known and lesser known. And they're all set in context and commented upon as only Christopher Hitchens political and literary journalist extraordinaire can.” (Los Angeles Times) Atheist? Believer? Uncertain? No matter: The Portable Atheist will speak to you and engage you every step of the way.

What Is Populism?


Jan-Werner Müller - 2014
    But what exactly is populism? Should everyone who criticizes Wall Street or Washington be called a populist? What precisely is the difference between right-wing and left-wing populism? Does populism bring government closer to the people or is it a threat to democracy? Who are "the people" anyway and who can speak in their name? These questions have never been more pressing.In this groundbreaking volume, Jan-Werner MUller argues that at populism's core is a rejection of pluralism. Populists will always claim that they and they alone represent the people and their true interests. MUller also shows that, contrary to conventional wisdom, populists can govern on the basis of their claim to exclusive moral representation of the people: if populists have enough power, they will end up creating an authoritarian state that excludes all those not considered part of the proper "people." The book proposes a number of concrete strategies for how liberal democrats should best deal with populists and, in particular, how to counter their claims to speak exclusively for "the silent majority" or "the real people."Analytical, accessible, and provocative, What Is Populism? is grounded in history and draws on examples from Latin America, Europe, and the United States to define the characteristics of populism and the deeper causes of its electoral successes in our time.

The Introvert's Way: Living a Quiet Life in a Noisy World


Sophia Dembling - 2012
     This clever and pithy book challenges introverts to take ownership of their personalities...with quiet strength. Sophia Dembling asserts that the introvert’s lifestyle is not “wrong” or lacking, as society or extroverts would have us believe. Through a combination of personal insights and psychology, The Introvert’s Way helps and encourages introverts to embrace their nature, to respect traits they may have been ashamed of and reframe them as assets. You’re not shy; rather, you appreciate the joys of quiet. You’re not antisocial; instead, you enjoy recharging through time alone. You’re not unfriendly, but you do find more meaning in one-on-one connections than large gatherings. By honoring what makes them unique, this astute and inspiring book challenges introverts to “own” their introversion, igniting a quiet revolution that will change how they see themselves and how they engage with the world.

What Should We Be Worried About? Real Scenarios That Keep Scientists Up at Night


John Brockman - 2014
    He asked them to disclose something that, for scientific reasons, worries them—particularly scenarios that aren't on the popular radar yet. Encompassing neuroscience, economics, philosophy, physics, psychology, biology, and more—here are 150 ideas that will revolutionize your understanding of the world.Steven Pinker uncovers the real risk factors for war * Mihaly Csikszentmihalyi peers into the coming virtual abyss * Nobel laureate Frank Wilczek laments our squandered opportunities to prevent global catastrophe * Seth Lloyd calculates the threat of a financial black hole * Alison Gopnik on the loss of childhood * Nassim Nicholas Taleb explains why firefighters understand risk far better than economic "experts" * Matt Ridley on the alarming re-emergence of superstition * Daniel C. Dennett and george dyson ponder the impact of a major breakdown of the Internet * Jennifer Jacquet fears human-induced damage to the planet due to "the Anthropocebo Effect" * Douglas Rushkoff fears humanity is losing its soul * Nicholas Carr on the "patience deficit" * Tim O'Reilly foresees a coming new Dark Age * Scott Atran on the homogenization of human experience * Sherry Turkle explores what's lost when kids are constantly connected * Kevin Kelly outlines the looming "underpopulation bomb" * Helen Fisher on the fate of men * Lawrence Krauss dreads what we don't know about the universe * Susan Blackmore on the loss of manual skills * Kate Jeffery on the death of death * plus J. Craig Venter, Daniel Goleman, Virginia Heffernan, Sam Harris, Brian Eno, Martin Rees, and more

Why Does the World Exist?: An Existential Detective Story


Jim Holt - 2011
    Following in the footsteps of Christopher Hitchens, Roger Penrose, and even Stephen Hawking, Jim Holt now enters this fractious debate with his lively and deeply informed narrative that traces the latest efforts to grasp the origins of the universe. The slyly humorous Holt takes on the role of cosmological detective, suggesting that we might have been too narrow in limiting our suspects to Yahweh vs. the Big Bang. Tracking down an eccentric Oxford philosopher, a Physics Nobel Laureate, a French Buddhist monk who lived with the Dalai Lama, and John Updike just before he died, Holt pursues unexplored angles to this cosmic puzzle. As he pieces together a solution--one that sheds new light on the question of God and the meaning of existence--he offers brisk philosophical asides on time and eternity, consciousness, and the arithmetic of nothingness.“The pleasure of this book is watching the match: the staggeringly inventive human mind slamming its fantastic conjectures over the net, the universe coolly returning every serve.... Holt traffics in wonder, a word whose dual meanings—the absence of answers; the experience of awe—strike me as profoundly related. His book is not utilitarian. You can’t profit from it, at least not in the narrow sense.... And yet it does what real science writing should: It helps us feel the fullness of the problem.” (Kathryn Schulz, New York Magazine)" Jim Holt leaves us with the question Stephen Hawking once asked but couldn't answer, ‘Why does the universe go through all the bother of existing?’” (Ron Rosenbaum, Slate )

God: A Human History


Reza Aslan - 2017
    In his new book, Aslan takes on a subject even more immense: God, writ large.  In layered prose and with thoughtful, accessible scholarship, Aslan narrates the history of religion as a remarkably cohesive attempt to understand the divine by giving it human traits and emotions. According to Aslan, this innate desire to humanize God is hardwired in our brains, making it a central feature of nearly every religious tradition. As Aslan writes, “Whether we are aware of it or not, and regardless of whether we’re believers or not, what the vast majority of us think about when we think about God is a divine version of ourselves.”   But this projection is not without consequences. We bestow upon God not just all that is good in human nature—our compassion, our thirst for justice—but all that is bad in it: our greed, our bigotry, our penchant for violence. All these qualities inform our religions, cultures, and governments.   More than just a history of our understanding of God, this book is an attempt to get to the root of this humanizing impulse in order to develop a more universal spirituality. Whether you believe in one God, many gods, or no god at all, God: A Human History will challenge the way you think about the divine and its role in our everyday lives.Praise for God   “Breathtaking in its scope and controversial in its claims, God: A Human History shows how humans from time immemorial have made God in their own image, and argues that they should now stop. Writing with all the verve and brilliance we have come to expect from his pen, Reza Aslan has once more produced a book that will prompt reflection and shatter assumptions.”—Bart D. Ehrman, author of How Jesus Became God   “Reza Aslan offers so much to relish in his excellent ‘human history’ of God. In tracing the commonalities that unite religions, Aslan makes truly challenging arguments that believers in many traditions will want to mull over, and to explore further. This rewarding book is very ambitious in its scope, and it is thoroughly grounded in an impressive body of reading and research.”—Philip Jenkins, author of Crucible of Faith

Traffic: Why We Drive the Way We Do and What It Says About Us


Tom Vanderbilt - 2008
    Based on exhaustive research and interviews with driving experts and traffic officials around the globe, Traffic gets under the hood of the everyday activity of driving to uncover the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. Vanderbilt examines the perceptual limits and cognitive underpinnings that make us worse drivers than we think we are. He demonstrates why plans to protect pedestrians from cars often lead to more accidents. He shows how roundabouts, which can feel dangerous and chaotic, actually make roads safer and reduce traffic in the bargain. He uncovers who is more likely to honk at whom, and why. He explains why traffic jams form, outlines the unintended consequences of our quest for safety, and even identifies the most common mistake drivers make in parking lots. The car has long been a central part of American life; whether we see it as a symbol of freedom or a symptom of sprawl, we define ourselves by what and how we drive. As Vanderbilt shows, driving is a provocatively revealing prism for examining how our minds work and the ways in which we interact with one another. Ultimately, Traffic is about more than driving: it s about human nature. This book will change the way we see ourselves and the world around us. And who knows? It may even make us better drivers."

American Gospel: God, the Founding Fathers, and the Making of a Nation


Jon Meacham - 2006
    In this vivid book, New York Times bestselling author Jon Meacham tells the human story of how the Founding Fathers viewed faith, and how they ultimately created a nation in which belief in God is a matter of choice. At a time when our country seems divided by extremism, American Gospel draws on the past to offer a new perspective. Meacham re-creates the fascinating history of a nation grappling with religion and politics-from John Winthrop's "city on a hill" sermon to Thomas Jefferson's Declaration of Independence; from the Revolution to the Civil War; from a proposed nineteenth-century Christian Amendment to the Constitution to Martin Luther King, Jr.'s call for civil rights; from George Washington to Ronald Reagan. Debates about religion and politics are often more divisive than illuminating. Secularists point to a "wall of separation between church and state," while many conservatives act as though the Founding Fathers were apostles in knee britches. As Meacham shows in this brisk narrative, neither extreme has it right. At the heart of the American experiment lies the God of what Benjamin Franklin called "public religion," a God who invests all human beings with inalienable rights while protecting private religion from government interference. It is a great American balancing act, and it has served us well. Meacham has written and spoken extensively about religion and politics, and he brings historical authority and a sense of hope to the issue. American Gospel makes it compellingly clear that the nation's best chance of summoning what Lincolncalled "the better angels of our nature" lies in recovering the spirit and sense of the Founding. In looking back, we may find the light to lead us forward. "In his American Gospel, Jon Meacham provides a refreshingly clear, balanced, and wise historical portrait of religion and American politics at exactly the moment when such fairness and understanding are much needed. Anyone who doubts the relevance of history to our own time has only to read this exceptional book."-David McCullough, author of 1776 "Jon Meacham has given us an insightful and eloquent account of the spiritual foundation of the early days of the American republic. It is especially instructive reading at a time when the nation is at once engaged in and deeply divided on the question of religion and its place in public life."-Tom Brokaw, author of The Greatest Generation "An absorbing narrative full of vivid characters and fresh thinking, American Gospel tells how the Founding Fathers-and their successors-struggled with their own religious and political convictions to work out the basic structure for freedom of religion. For me this book was nonstop reading."-Elaine Pagels, professor of religion, Princeton University, author of Beyond Belief: The Secret Gospel of Thomas "Jon Meacham is one of our country's most brilliant thinkers about religion's impact on American society. In this scintillating and provocative book, Meacham reveals the often-hidden influence of religious belief on the Founding Fathers and on later generations of American citizens and leaders up to our own. Today, as we argue more strenuously than ever about the proper place of religion in our politics and the rest of American life, Meacham's important book should serve as the touchstone of the debate." -Michael Beschloss, author of The Conquerors "At a time when faith and freedom seem increasingly polarized, American Gospel recovers our vital center-the middle ground where, historically, religion and public life strike a delicate balance. Well researched, well written, inspiring, and persuasive, this is a welcome addition to the literature."-Jonathan D. Sarna, Joseph H. & Belle R. Braun Professor of American Jewish History, Brandeis University, author of American Judaism: A History

Revolution


Russell Brand - 2014
    Our governments are corrupt and the opposing parties pointlessly similar. Our culture is filled with vacuity and pap, and we are told there’s nothing we can do: “It’s just the way things are.”   In this book, Russell Brand hilariously lacerates the straw men and paper tigers of our conformist times and presents, with the help of experts as diverse as Thomas Piketty and George Orwell, a vision for a fairer, sexier society that’s fun and inclusive.   You have been lied to, told there’s no alternative, no choice, and that you don’t deserve any better. Brand destroys this illusory facade as amusingly and deftly as he annihilates Morning Joe anchors, Fox News fascists, and BBC stalwarts.   This book makes revolution not only possible but inevitable and fun.

Inside Scientology: The Story of America's Most Secretive Religion


Janet Reitman - 2011
    Ron Hubbard, claims to be the world’s fastest growing religion, with millions of members and huge financial holdings. Celebrity believers keep its profile high. Teams of volunteer ministers offer aid at disaster sites like Haiti and the World Trade Center. But Scientology is also a very closed faith, harassing journalists and others thru litigation & intimidation, even infiltrating high levels of the government to further its goals. Its attacks on psychiatry & its requirement that believers pay as much as tens, even hundreds of thousands of dollars for salvation have drawn scrutiny and skepticism. Ex-members use the Internet to share stories of harassment and abuse. Reitman offers the first full journalistic history of the Church of Scientology, in an evenhanded account that establishes the truth about the controversial religion. She traces Scientology’s development from the birth of Dianetics to today, following its metamorphosis from a pseudoscientific self-help group to a global spiritual corporation with profound control over its followers and ex-followers. Based on five years of research, unprecedented access to Church officials, confidential documents and extensive interviews with current and former members, this is a defining book about a little-known world.

Why Homer Matters


Adam Nicolson - 2014
    Homer's poems occupy, as Adam Nicolson writes "a third space" in the way we relate to the past: not as memory, which lasts no more than three generations, nor as the objective accounts of history, but as epic, invented after memory but before history, poetry which aims "to bind the wounds that time inflicts."The Homeric poems are among the oldest stories we have, drawing on deep roots in the Eurasian steppes beyond the Black Sea, but emerging at a time around 2000 B.C. when the people who would become the Greeks came south and both clashed and fused with the more sophisticated inhabitants of the Eastern Mediterranean.The poems, which ask the eternal questions about the individual and the community, honor and service, love and war, tell us how we became who we are.