Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth. He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high-tech company, and one of the world's greatest salesmen to show how to start and sustain social epidemics.

    Veteran journalist and author of the bestseller Narendra Modi: The Man, The Times, Nilanjan Mukhopadhyay lays bare its fascinating, unique and perhaps startling world. He also chronicles the personal and political journeys of the most important men (and a woman) of the Hindu Right-wing, digging up little-known but revealing facts about them.KESHAV BALIRAM HEDGEWAR: The founder of the RSS, and its first sarsanghchalak, was called ‘Cocaine’ as a young revolutionary, and transported subversive literature and arms for a group back home in Nagpur.VINAYAK DAMODAR SAVARKAR: This leading light of the Hindu Right had once invited the vegetarian Mahatma Gandhi to dinner and told him that unless one consumed animal protein, one would not be able to challenge the might of the British.MADHAV SADASHIV GOLWALKAR aka ‘GURUJI’: The iconic ‘hermit-ideologue’, whose appointment as sarsanghchalak was challenged by many in the RSS, had once warned a protesting colleague, ‘I will throw him out of (the) RSS like a stone in rice...’SYAMA PRASAD MOOKERJEE: A brilliant academic-statesman who became part of Nehru’s Cabinet, Mookerjee had several differences with the prime minister. He once asked Nehru: ‘Are Kashmiris Indians first and Kashmiris next, or are they Kashmiris first and Indian next, or are they Kashmiris first, second and third, and not Indians at all?’BALASAHEB DEORAS: This towering pracharak had a strong dislike for religious rituals, and referred to himself as a ‘Communist’ within the RSS—‘it is highly debatable if he believed in God, or if in any way needed Him.’DEENDAYAL UPADHYAYA: The man who propounded the ‘philosophy’ of Integral Humanism was opposed to the partition of India and recommended that, ‘If we want unity, we must adopt the yardstick of Indian nationalism, which is Hindu nationalism, and Indian culture, which is Hindu culture.’These and other leaders, including Vijaya Raje Scindia, Atal Bihari Vajpayee, Lal Krishna Advani, Ashok Singhal and Bal Thackeray, are all reckoned with in The RSS: Icons of the Indian Right. Through individual stories of the organisation’s tallest leaders, a bigger picture emerges: in spite of a three-time ban on the RSS in a multicultural and secular India—and despite the RSS’s insistence that it has no truck with electoral politics—the group is, and will be, the hand that rocks the BJP’s cradle.

    He solidified his standing as the nation's foremost political forecaster with his near perfect prediction of the 2012 election. Silver is the founder and editor in chief of FiveThirtyEight.com. Drawing on his own groundbreaking work, Silver examines the world of prediction, investigating how we can distinguish a true signal from a universe of noisy data. Most predictions fail, often at great cost to society, because most of us have a poor understanding of probability and uncertainty. Both experts and laypeople mistake more confident predictions for more accurate ones. But overconfidence is often the reason for failure. If our appreciation of uncertainty improves, our predictions can get better too. This is the "prediction paradox": The more humility we have about our ability to make predictions, the more successful we can be in planning for the future.In keeping with his own aim to seek truth from data, Silver visits the most successful forecasters in a range of areas, from hurricanes to baseball, from the poker table to the stock market, from Capitol Hill to the NBA. He explains and evaluates how these forecasters think and what bonds they share. What lies behind their success? Are they good-or just lucky? What patterns have they unraveled? And are their forecasts really right? He explores unanticipated commonalities and exposes unexpected juxtapositions. And sometimes, it is not so much how good a prediction is in an absolute sense that matters but how good it is relative to the competition. In other cases, prediction is still a very rudimentary-and dangerous-science.Silver observes that the most accurate forecasters tend to have a superior command of probability, and they tend to be both humble and hardworking. They distinguish the predictable from the unpredictable, and they notice a thousand little details that lead them closer to the truth. Because of their appreciation of probability, they can distinguish the signal from the noise.

    That it was a coalition government made the feat all the more remarkable, and testifies to the fact that though wedded to a right-wing political ideology, Vajpayee did not believe in the politics of exclusion.A protégé of Jana Sangh stalwarts like Syama Prasad Mukherjee and Deen Dayal Upadhyaya, Vajpayee won the admiration of Jawaharlal Nehru, was consulted by his daughter Indira Gandhi—whom he never lacked the courage to criticize—and befriended by fiery trade unionist George Fernandes even before they became political allies. He thus displayed an unusual ability to carry along all shades of political opinion—an ability that came to the fore when he headed the National Democratic Alliance government between 1999 and 2004. And behind this public persona was an unusual personal life, conducted with such dignity as to remain free of innuendo.In this book, journalist Kingshuk Nag traces the political journey of this tall parliamentarian of over four decades, who was conferred the Bharat Ratna in December 2014. Atal Bihari Vajpayee: A Man for All Seasons is a definitive account of the life and times of one of India’s most illustrious non-Congress leaders.