That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea


Marc Randolph - 2019
    Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as flying cars. Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought—leveraging the internet to rent movies—and was just one of many more and far worse proposals, like personalized baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.But Hastings was intrigued, and the pair—with Hastings as the primary investor and Randolph as the CEO—founded a company. Now with over 150 million subscribers, Netflix's triumph feels inevitable, but the twenty first century's most disruptive start up began with few believers and calamity at every turn. From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when Netflix brass pitched Blockbuster to acquire them, Marc Randolph's transformational journey exemplifies how anyone with grit, gut instincts, and determination can change the world—even with an idea that many think will never work.What emerges, though, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success?From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.

Never Settle: Sports, Family, and the American Soul


Marty Smith - 2019
    The guy who visits Nick Saban's lake house and somehow gets Coach to jump in the lake. The guy who sits down with Dale Jr. at Daytona to talk through tears about his miraculous return to racing. The guy who interviews Tiger Woods, Tim Tebow, Peyton Manning and Jimmie Johnson -- the guy who gets paid to live the fantasy of every sports fan in America.Never Settle is the funny but oh, it's true story of how Marty got here, and a revealing look at his journey. Never Settle includes all the best stories and behind-the-scenes moments from Marty's wild life, covering topics including: college football, racing, fathers and sons, how sports can bring us together, and how it all goes back to growing up on a farm and playing high school ball in Pearisburg, Virginia.

Boyd: The Fighter Pilot Who Changed the Art of War


Robert Coram - 2002
    Some remember him as the greatest U.S. fighter pilot ever -- the man who, in simulated air-to-air combat, defeated every challenger in less than forty seconds. Some recall him as the father of our country's most legendary fighter aircraft -- the F-15 and F-16. Still others think of Boyd as the most influential military theorist since Sun Tzu. They know only half the story. Boyd, more than any other person, saved fighter aviation from the predations of the Strategic Air Command. His manual of fighter tactics changed the way every air force in the world flies and fights. He discovered a physical theory that forever altered the way fighter planes were designed. Later in life, he developed a theory of military strategy that has been adopted throughout the world and even applied to business models for maximizing efficiency. And in one of the most startling and unknown stories of modern military history, the Air Force fighter pilot taught the U.S. Marine Corps how to fight war on the ground. His ideas led to America's swift and decisive victory in the Gulf War and foretold the terrorist attacks of September 11, 2001. On a personal level, Boyd rarely met a general he couldn't offend. He was loud, abrasive, and profane. A man of daring, ferocious passion and intractable stubbornness, he was that most American of heroes -- a rebel who cared not for his reputation or fortune but for his country. He was a true patriot, a man who made a career of challenging the shortsighted and self-serving Pentagon bureaucracy. America owes Boyd and his disciples -- the six men known as the "Acolytes" -- a great debt. Robert Coram finally brings to light the remarkable story of a man who polarized all who knew him, but who left a legacy that will influence the military -- and all of America -- for decades to come . . .

Double Crossed


Brian Wood - 2019
    Ambushed, he led a charge across open ground with insurgents firing at just five soldiers. On his return, he was awarded the Military Cross.But Brian's story had only just begun. Struggling to re-integrate into family life, he suffered from PTSD. Then, five years later, a letter arrived: it summoned him to give evidence at the Al-Sweady Inquiry into allegations of war crimes by British soldiers during the Iraq invasion of 2003.After years of public shame, Brian took the stand and delivered a powerful testimony, and following the tense inquiry room scenes, justice was finally served. Phil Shiner, the lawyer who made the false accusations, was struck off and stripped of an honorary doctorate.In this compelling memoir, Brian speaks powerfully and movingly about the three battles in his life, from being ambushed with no cover, to the mental battle to adjust at home, to being falsely accused of hideous war crimes. It’s a remarkable and dark curve which ends with his honour restored but, as he says, it was too little, too late.

Steve Jobs


Walter Isaacson - 2011
    Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues--Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. Isaacson's portrait touched millions of readers. At a time when America is seeking ways to sustain its innovative edge, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering. Although Jobs cooperated with the author, he asked for no control over what was written. He put nothing off-limits. He encouraged the people he knew to speak honestly. He himself spoke candidly about the people he worked with and competed against. His friends, foes, and colleagues offer an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values. Steve Jobs is the inspiration for the movie of the same name starring Michael Fassbender, Kate Winslet, Seth Rogen, and Jeff Daniels, directed by Danny Boyle with a screenplay by Aaron Sorkin.

It's How We Play the Game: Build a Business. Take a Stand. Make a Difference.


Ed Stack - 2019
    A few years later, Dick expanded to a second location. In 1984, Ed bought the two stores from his father. Today DICK’s Sporting Goods is the largest sporting goods retailer in the country with over 800 locations and close to $9 billion in sales. It’s How We Play the Game tells the absorbing story of a complicated founder and an ambitious son—one who transformed a business by making it more than a business, conceiving it as a force for good in the communities it serves. The transformation Ed wrought wasn’t easy: economic headwinds nearly toppled the chain twice. But DICK’s support for embattled youth sports programs earned the stores surprising loyalty, and Ed was vocal in sounding the alarm about schools’ underfunding not just of sports but of other extracurriculars, which earned DICK’s even more respect. Ed’s toughest business decision came in the wake of yet another school shooting; this one at Marjory Stoneman Douglas High School in Parkland, Florida, in 2018. The senseless loss of life devastated Ed on many levels and he decided to take action. DICK’s became the first major retailer to pull all semi-automatic weapons from its shelves and raise the age of gun purchase to twenty-one. Despite being a gun owner himself who’d grown up around firearms, Ed’s strategy included destroying the $5 million of assault-style-type rifles then in DICK’s inventory. It was a profit-risking policy that would earn the outrage of some—even threats of harm—but turn Ed into a national hero. With vital lessons for anyone running a business and eye-opening reflections about what a company owes the people it serves, It’s How We Play the Game is the insightful story of a man who built one of America's most successful companies by following his heart.

Poster Child: The Kemba Smith Story


Kemba Smith - 2011
    'Poster child: the Kemba Smith story' chronicles how she went from college student to drug dealer's girlfriend to domestic violence victim to federal prisoner. Kemba shares her story of how making poor choices blinded by love and devotion can have long-term consequences. Kemba's case drew support from across the nation and the world. Often being labeled the 'poster child' for reversing a disturbing trend in the rise of lengthy sentences for first-time, non-violent drug offenders, Kemba's story has been featured on CNN, Court TV, 'Nightline', 'Judge Hatchett', 'The Early Morning Show', and a host of other television programs.

Flamin' Hot: The Incredible True Story of One Man's Rise from Janitor to Top Executive


Richard Montanez - 2021
     Richard Monta�ez is a man who made a science out of walking through closed doors, and his success story is an empowerment manual for anyone stuck in a dead-end job or facing a system stacked against them. Having taken a job mopping floors at Frito-Lay's California factory to support his family, Monta�ez took his future into his own hands and created the world's hottest snack food: Flamin' Hot Cheetos. This bold move not only disrupted the food industry with some much-needed spice, but also shook up a corporate culture in which everyone stayed in their lane. When a top food scientist at Frito-Lay sent out a memo telling sales and marketing to kill the new product before it made it to the store shelves--jealous that someone with no formal education beyond the sixth grade could do his job--Monta�ez was forced to go rogue once again to save his idea. Through creative thinking, community building, and a few powerful mindset shifts, he outsmarted the naysayers who tried to get in his way. Flamin' Hot proves that you can break out of your career rut and that your present circumstances don't have to dictate your future.

Disrupted: My Misadventure in the Start-Up Bubble


Dan Lyons - 2016
    His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."Mixed in with Lyons's uproarious tale of his rise and fall at Hubspot is a trenchant analysis of the start-up world, a de facto conspiracy between those who start companies and those who fund them, a world where bad ideas are rewarded with hefty investments, where companies blow money lavishing perks on their post-collegiate workforces, and where everybody is trying to hang on just long enough to reach an IPO and cash out. With a cast of characters that includes devilish angel investors, fad-chasing venture capitalists, entrepreneurs and "wantrapreneurs," bloggers and brogrammers, social climbers and sociopaths, Disrupted is a gripping and definitive account of life in the (second) tech bubble.

My Bonnie: How Dementia Stole the Love of My Life


John Suchet - 2010
    During the past three years he has gone from lover to carer, and he has found his new job exceptionally tough. In this moving and bitterly honest account, the newsreader reveals his loneliness and his despair. For John, it was love at first sight. For many years he had admired Bonnie from afar, hoping and dreaming one day she would feel the same way. Nearly a decade after they first met, their passionate and romantic love affair began. They married in 1985—head over heels in love—and have enjoyed more than 20 years of love and laughter. Both had been married before (she had two children and he had three) but both felt, the day they married, they finally joined their other half. In March 2004, John began to notice strange quirks in Bonnie's behavior. She underwent her first set of neurological tests in March 2005, which brought back no definite results. Then, in February 2006, following a second set of tests, she was diagnosed with Dementia. For three years John personally cared for his beloved wife, keeping her condition secret from all but family and close friends. But in the middle of September this year, more than 26 years after his life with Bonnie began, John made the agonizing decision to move his wife to a full-time care home. Written in passionate and vivid prose that captures both the warmth of the good times and the utter despair of the bad times, John weaves together a series of moving and heartfelt stories. In this combination of present day descriptions of life with Bonnie as her carer and memories of the romantic years they shared together, John gives a unique—and at times stark—insight into the pain of witnessing a loved one lose their memory. This is a story of pain and despair, of anger and guilt. But above all, it is a story of love; a story of devotion, dedication, and the pleasure that those little moments of recognition, those glimmers of joy, can give—even in the hardest times.

The Men We Became: My Friendship with John F. Kennedy, Jr.


Robert T. Littell - 2004
    Kennedy Jr.'s closest confidant. Now, in a beautiful and moving memoir, Littell introduces us to the private John. A story of laughter and sorrow, joy and heartbreak, The Men We Became is an unforgettable memoir.Rob Littell was a freshman at Brown when he met the young JFK, Jr. during orientation week. Although Littell came from a privileged background, it was worlds apart from the glamorous life of the son of the late President and Jacqueline Kennedy Onassis. Eager to be accepted on his own terms, Kennedy admired Littell's irreverence toward his celebrity and they became close friends.John opened up to Littell on a very personal level, revealing the complex and sometimes tense nature of his relationships with his sister and cousins, as well as his mother's extraordinary influence on John-and how they both worked to keep it from being overbearing. John's marriage had its ups and downs and Carolyn had made enemies of some of his friends, but she was in great shape mentally and physically and they were planning to have children. Littell recounts wonderful dinners at Jacqueline Onassis's apartment where she surprised him with his favorite dinner of specially burned hamburgers and weekends at her retreat in Martha's Vineyard where she critiqued their touch football while lying on a chaise lounge, her face covered in cold cream and cucumber slices. As students, Littell and Kennedy bummed around Europe. They slept in Hyde Park, sampled the pleasures of Amsterdam, ran afoul of customs officers and almost got busted at the Ritz Hotel for smoking pot. They even shared apartments in New York City until Jackie summoned them to dinner one day and gently suggested it was time to grow up. The two went on to pursue their professional lives. John trained as a lawyer - and Littell speaks of his friend's anguish at repeatedly failing the bar - and then he founded his own political magazine, which seemed only fitting because Kennedy yearned to live up to the family name and accepted that politics would be his destiny. Later on, Littell was a part of JFK, Jr.'s secret wedding to Carolyn Bessette on Cumberland Island, Georgia, and three years later a pallbearer at his funeral.From shared adventures, private moments and lasting memories, Robert Littell offers a unique look at John F. Kennedy Jr.'s life - one that has never been seen before.

Mastermind: How Dave Brailsford Reinvented the Wheel


Richard Moore - 2013
    Leading cycling writer Richard Moore's profile of Dave Brailsford, the head of Team Sky and the man who masterminded the British Cycling revolution, gives a unique insight into the psychology of one of the most fascinating figures in world sport.

Decisions


Jim Treliving - 2012
    An affable prairie boy, he took the leap from the RCMP and started to build a global empire. In his first book, Jim shows why today, he’s not only surviving, he’s thriving in a volatile 20th-century global market. For Treliving, success involves hard work and taking a measured, principled approach to making decisions, because successful people make decisions and act. Unsuccessful people freeze in the face of choice.Decisions is for budding entrepreneurs and fans of the CBC’s Dragons’ Den, for those who want the story behind the scenes. But it’s also for people who want to understand how lasting success is built and how steady wealth is created. It’s for people who want to make wiser decisions in business and in life, and become true leaders in their chosen field.

Black Privilege: Opportunity Comes to Those Who Create It


Charlamagne Tha God - 2017
    This journey to truth begins in the small town of Moncks Corner, South Carolina, and leads to New York and headline-grabbing interviews and insights from celebrities like Kanye West, Kevin Hart, Malcolm Gladwell, Lena Dunham, Jay Z, and Hillary Clinton. Black Privilege lays out all the great wisdom Charlamagne’s been given from many mentors, and tells the uncensored story of how he turned around his troubled early life by owning his (many) mistakes and refusing to give up on his dreams, even after his controversial opinions got him fired from several on-air jobs. These life-learned principles include: -There are no losses in life, only lessons -Give people the credit they deserve for being stupid—starting with yourself -It’s not the size of the pond but the hustle in the fish -When you live your truth, no one can use it against you -We all have privilege, we just need to access it By combining his own story with bold advice and his signature commitment to honesty no matter the cost, Charlamagne hopes Black Privilege will empower you to live your own truth.

Trailblazer: The Power of Business as the Greatest Platform for Change


Marc Benioff - 2019
    He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to adapt the company culture to thrive in the face of the inevitable disruption ahead.None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change.Advance praise for Trailblazer“In Trailblazer , Benioff shares how his business  became hugely successful not in spite of his determination to do what he believed was the right thing,  but because of it. He provides a role model for talented young people in the business world, and for everyone who wants to make a positive impact during their lives.”—Jane Goodall, Primatologist and world-renowned conservationist