At many companies, being first with a concept and first to market are critical just to survive. In The Art of Innovation, Tom Kelley, general manager of the Silicon Valley based design firm IDEO, takes readers behind the scenes of this wildly imaginative and energized company to reveal the strategies and secrets it uses to turn out hit after hit.IDEO doesn't buy into the myth of the lone genius working away in isolation, waiting for great ideas to strike. Kelley believes everyone can be creative, and the goal at his firm is to tap into that wellspring of creativity in order to make innovation a way of life. How does it do that? IDEO fosters an atmosphere conducive to freely expressing ideas, breaking the rules, and freeing people to design their own work environments. IDEO's focus on teamwork generates countless breakthroughs, fueled by the constant give-and-take among people ready to share ideas and reap the benefits of the group process. IDEO has created an intense, quick-turnaround, brainstorm-and-build process dubbed "the Deep Dive."In entertaining anecdotes, Kelley illustrates some of his firm's own successes (and joyful failures), as well as pioneering efforts at other leading companies. The book reveals how teams research and immerse themselves in every possible aspect of a new product or service, examining it from the perspective of clients, consumers, and other critical audiences.Kelley takes the reader through the IDEO problem-solving method:> Carefully observing the behavior or "anthropology" of the people who will be using a product or service> Brainstorming with high-energy sessions focused on tangible results> Quickly prototyping ideas and designs at every step of the way> Cross-pollinating to find solutions from other fields> Taking risks, and failing your way to success> Building a "Greenhouse" for innovationIDEO has won more awards in the last ten years than any other firm of its kind, and a full half-hour Nightline presentation of its creative process received one of the show's highest ratings. The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge, top-rated stars of their industries.From the Hardcover edition.

    It features a novel way of teaching interactive designers how to create and improve their designs to incorporate the highest degree of fun. As the book shows, designing for fun is all about making interactive products like games highly entertaining, engaging, and addictive. The book's unique approach of providing a highly visual storyboard approach combined with a narrative on the art and practice of designing for fun is sure to be a hit with game and interactive designers.At first glance A Theory of Fun for Game Design is a book that will truly inspire and challenge game designers to think in new ways; however, its universal message will influence designers from all walks of life. This book captures the real essence of what drives us to seek out products and experiences that are truly fun and entertaining. The author masterfully presents his engaging theory by showing readers how many designs are lacking because they are predictable and not engaging enough. He then explains how great designers use different types of elements in new ways to make designs more fun and compelling. Anyone who is interested in design will enjoy how the book works on two levels--as a quick inspiration guide to game design, or as an informative discussion that details the insightful thinking from a great mind in the game industry.

    It covers topics ranging from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse. Read this book, and you'll learn how toFight software rot; Avoid the trap of duplicating knowledge; Write flexible, dynamic, and adaptable code; Avoid programming by coincidence; Bullet-proof your code with contracts, assertions, and exceptions; Capture real requirements; Test ruthlessly and effectively; Delight your users; Build teams of pragmatic programmers; and Make your developments more precise with automation. Written as a series of self-contained sections and filled with entertaining anecdotes, thoughtful examples, and interesting analogies, The Pragmatic Programmer illustrates the best practices and major pitfalls of many different aspects of software development. Whether you're a new coder, an experienced programmer, or a manager responsible for software projects, use these lessons daily, and you'll quickly see improvements in personal productivity, accuracy, and job satisfaction. You'll learn skills and develop habits and attitudes that form the foundation for long-term success in your career. You'll become a Pragmatic Programmer.

    With Head First jQuery, you'll quickly get up to speed on this amazing JavaScript library by learning how to navigate HTML documents while handling events, effects, callbacks, and animations. By the time you've completed the book, you'll be incorporating Ajax apps, working seamlessly with HTML and CSS, and handling data with PHP, MySQL and JSON.If you want to learn—and understand—how to create interactive web pages, unobtrusive script, and cool animations that don't kill your browser, this book is for you.Use jQuery with DOM to overcome the limitations of HTML and CSSLearn how jQuery selectors and actions work togetherWrite functions and wire them to interface elementsUse jQuery effects to create actions on the pageMake your pages come alive with animationBuild interactive web pages with jQuery and AjaxBuild forms in web applications

    Monocle is one of the most successful magazines to be developed in the past decade. Armed with an unmistakable sense of aesthetics and journalistic tenacity, its team -- led by editor-in-chief tyler Brule --has created an intelligent publication that continually inspires a global readership who are interested in everything from diplomacy to design. For its first-ever book, the editorial team looks at one of their core themes: how to live well. The result is The Monocle Guide to Better living, a collection of writing, reports, and recommendations. This is not a book about glitz but rather an upbeat survey of products and ideas meant to be treasured and last. Structured into chapters on the city, culture, travel, food, and work, the book also provides answers to some key questions. Which cities offer the best quality of life? How do you build a good school? How do you run a city? Who makes the best coffee? And how do you start your own inspirational business? The Monocle Guide to Better living works as a guide but also includes 10 essays that explore what makes a great city, why craft is desirable, how to run your own hotel, and why culture is good for you. This is not a book about fashion or the next big thing. It's a book about finding enduring values --from a career you want to keep to furniture that will last a lifetime. It's a book designed to stay relevant, loved, and used. An indispensible guidebook to contemporary life, The Monocle Guide to Better living embodies everything that makes the magazine such a success: easy style and journalistic substance.

    While Habitat walked readers through the decorating process step-by-step, Liess’s latest title takes a step beyond the basics and invites readers to incorporate the main components of her familiar design aesthetic: nature, easy living, and approachability. With evocative photos and substantive design advice, Down to Earth focuses on creating a lifestyle that inspires creativity and functionality.  Throughout the book, Liess shows readers how to incorporate six guiding principles in six unique homes: a new farmhouse, a classic American historical home, a lakeside contemporary house, a modern villa, a turn- of-the-century American Foursquare, and a cedar and glass house on a bluff. While each home has a different architectural style, fingerprints of Liess’s down-to-earth style are evident throughout.

    These objects and spaces encode decades, even centuries of changing ideas about what makes for good child-rearing--and what does not. Do you choose wooden toys, or plastic, or, increasingly, digital? What do youngsters lose when seesaws are deemed too dangerous and slides are designed primarily for safety? How can the built environment help children cultivate self-reliance? In these debates, parents, educators, and kids themselves are often caught in the middle.Now, prominent design critic Alexandra Lange reveals the surprising histories behind the human-made elements of our children's pint-size landscape. Her fascinating investigation shows how the seemingly innocuous universe of stuff affects kids' behavior, values, and health, often in subtle ways. And she reveals how years of decisions by toymakers, architects, and urban planners have helped--and hindered--American youngsters' journeys toward independence. Seen through Lange's eyes, everything from the sandbox to the street becomes vibrant with buried meaning. The Design of Childhood will change the way you view your children's world--and your own.

    It tells the stories of the real architects and thinkers whose imagined cities became the blueprints for the world we live in.From the nineteenth century to today, what began as visionary concepts—sometimes utopian, sometimes outlandish, always controversial—were gradually adopted and constructed on a massive scale in cities around the world, from Dubai to Ulan Bator to London to Los Angeles. Wade Graham uses the lives of the pivotal dreamers behind these concepts, as well as their acolytes and antagonists, to deconstruct our urban landscapes—the houses, towers, civic centers, condominiums, shopping malls, boulevards, highways, and spaces in between—exposing the ideals and ideas embodied in each.From the baroque fantasy villages of Bertram Goodhue to the superblocks of Le Corbusier’s Radiant City to the pseudo-agrarian dispersal of Frank Lloyd Wright’s Broadacre City, our upscale leafy suburbs, downtown skyscraper districts, infotainment-driven shopping malls, and “sustainable” eco-developments are seen as never before. In this elegantly designed and illustrated book, Graham uncovers the original plans of brilliant, obsessed, and sometimes megalomaniacal designers, revealing the foundations of today’s varied municipalities. Dream Cities is nothing less than a field guide to our modern urban world.Illustrated with 59 black-and-white photos throughout the text.

    This book will have you on your way to reading all types of music for guitar and piano. How to Read Music: Beginner Fundamentals of Music and How to Read Musical Notation is written by the #1 Amazon.com Bestselling author Erich Andreas. Erich's easy-to-understand teaching style has been known to get beginners on their way to mastering music reading. Inside the Book You Will Discover: - Everything to Reading Music - Musical Notation - Physics to Sound - Music theory for Beginners - Use the "Click to Look Inside" feature to check out the first few pages Scroll up and click on the "Buy Now" button to receive your How to Read Music book today.

     They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right .Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.

    Author Kim Leggett is the creator of City Farmhouse, an interior design business, pop-up antiquing fairs, and vintage store. She is also a legendary “picker” and favorite designer to celebrity clients (and country-style mavens) including Meg Ryan, Ralph Lauren, Sheryl Crow, and Phillip Sweet and Kimberly Schlapman of Little Big Town. In City Farmhouse Style, Leggett offers great style advice, breaking down the design vocabulary that makes for fresh country style (no matter the setting).   The popularity of farmhouse style has designers, home­owners, and fans in search of inspiration to create this look in all its rural glory. City Farmhouse Style is the first design book of its kind to focus entirely on transforming urban interiors with unfussy, welcoming, country-style decor.

    You’ll discover how to navigate this new community, and find the best resources for learning the tools and skills you need to be a dynamic maker in your own right.Lang reveals how he became a pro maker after losing his job, and how the experience helped him start OpenROV—a DIY community and product line focused on open source undersea exploration. It all happened once he became an active member of the Maker culture. Ready to take the plunge into the next Industrial Revolution? This guide provides a clear and inspiring roadmap.* Take an eye-opening journey from unskilled observer to engaged maker-entrepreneur* Enter the Maker community to connect with experts and pick up new skills* Use a template for building a maker-based entrepreneurial lifestyle* Learn from the organizer of the first-ever Maker Startup Weekend* Be prepared for exciting careers of the future

    Be part of the solution. With this practical book, you'll learn 10 easy-to-follow guidelines for delivering software that's easy to maintain and adapt. These guidelines have been derived from analyzing hundreds of real-world systems.Written by consultants from the Software Improvement Group (SIG), this book provides clear and concise explanations, with advice for turning the guidelines into practice. Examples are written in Java, but this guide is equally useful for developers working in other programming languages.10 Coding Guidelines- Write short units of code: limit the length of methods and constructors- Write simple units of code: limit the number of branch points per method- Write code once, rather than risk copying buggy code- Keep unit interfaces small by extracting parameters into objects- Separate concerns to avoid building large classes- Couple architecture components loosely- Balance the number and size of top-level components in your code- Keep your codebase as small as possible- Automate tests for your codebase- Write clean code, avoiding "code smells" that indicate deeper problemsWhy you should read this bookTaken in isolation, the guidelines presented in this book are well-known. In fact, many well-known tools for code analysis check a number of the guidelines presented here. The following three characteristics set this book apart from other books on software development: We have selected the ten most important guidelines from experience.We teach how to comply with these ten guidelines.We present statistics and examples from real-world systems.This book is part our Training on Software Maintainability - and subsequent Certification on Quality Software Development program. For more information about this program, please contact training@sig.eu.

    Based on two popular talks from author Lea Verou--including "CSS3 Secrets: 10 things you may not know about CSS"--this practical guide provides intermediate to advanced CSS developers with more than 40 undocumented techniques and tips for using CSS3 to create better websites.The talks that spawned this book have been top-rated by attendees in every conference they were presented, and praised in industry media such as ."net" magazine.Get information you won't find in any other bookLearn through small, easily digestible chaptersHelps you understand CSS more deeply so you can improve your own solutionsApply Lea's techniques to practically every CSS problem you faceGain tips from a rockstar author who serves as an Invited Expert in W3C's CSS Working Group