. . colorful descriptions make this a fun read." -Los Angeles Times "One of the best sports books of the year." -Booklist Ken Baker wanted nothing more than to play ice hockey with the pros-until a brain tumor cut his dreams short while in college. After surgery and several years of rehab, Baker, who in high school was a top prospect for the U.S. Olympic team, put his successful journalism career on hold to attempt the seemingly impossible: a comeback. He moved away from his family to become the third-string goalie for the Bakersfield Condors, an AA-level minor-league team in the dusty oil town of Bakersfield, California. At the age of thirty-one, Baker became the oldest rookie in all of pro-hockey, facing 100-m.p.h. slap shots and long bus rides, hostile fans and cheap motel rooms, body bruises, and battle-worn teammates. From his visit to an NHL training camp to his first nerve-rattled minutes as a pro, Baker joins the rookies who still dream of making it to the Show, the veterans long past their prime, and the obsessive fans who keep them going. When the season is over, Baker's pro-hockey adventure ends up teaching him nearly everything he will ever need to know about life.

    It’s not just that the grid has grown old and is now in dire need of basic repair. Today, as we invest great hope in new energy sources--solar, wind, and other alternatives--the grid is what stands most firmly in the way of a brighter energy future. If we hope to realize this future, we need to re-imagine the grid according to twenty-first-century values. It’s a project which forces visionaries to work with bureaucrats, legislators with storm-flattened communities, moneymen with hippies, and the left with the right. And though it might not yet be obvious, this revolution is already well under way.Cultural anthropologist Gretchen Bakke unveils the many facets of America's energy infrastructure, its most dynamic moments and its most stable ones, and its essential role in personal and national life. The grid, she argues, is an essentially American artifact, one which developed with us: a product of bold expansion, the occasional foolhardy vision, some genius technologies, and constant improvisation. Most of all, her focus is on how Americans are changing the grid right now, sometimes with gumption and big dreams and sometimes with legislation or the brandishing of guns.The Grid tells--entertainingly, perceptively--the story of what has been called “the largest machine in the world”: its fascinating history, its problematic present, and its potential role in a brighter, cleaner future.

    

    

    Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.

    Michael Grunwald, a prize-winning national reporter for The Washington Post, takes readers on a journey from the Ice Ages to the present, illuminating the natural, social and political history of one of America's most beguiling but least understood patches of land.

    Beginning with the above questions, she began informally researching every affliction that she encountered in humans to learn whether it happened with animals, too. And usually, it did: dinosaurs suffered from brain cancer, koalas can catch chlamydia, reindeer seek narcotic escape in hallucinogenic mushrooms, stallions self-mutilate, and gorillas experience clinical depression. Natterson-Horowitz and science writer Kathryn Bowers have dubbed this pan-species approach to medicine zoobiquity. Here, they present a revelatory understanding of what animals can teach us about the human body and mind, exploring how animal and human commonality can be used to diagnose, treat, and heal patients of all species.

    What drives them is their deep love of the land: the iconic terrain where explorers and cowboys, pioneers and riverboat captains forged the American identity. They feel a moral responsibility to preserve this heritage and natural wealth, to ensure that their families and communities will continue to thrive.Unfolding as a journey down the Mississippi River, Rancher, Farmer, Fisherman tells the stories of five representatives of this stewardship movement: a Montana rancher, a Kansas farmer, a Mississippi riverman, a Louisiana shrimper, and a Gulf fisherman. In exploring their work and family histories and the essential geographies they protect, Rancher, Farmer, Fisherman challenges pervasive and powerful myths about American and environmental values.

    It offers a clear overview of the fundamentals of environmental economics that will enable students and professionals to quickly grasp important concepts and to apply those concepts to real-world environmental problems. In addition, the book integrates normative, policy, and institutional issues at a principles level. Chapters examine: the benefits and costs of environmental protection, markets and market failure, natural resources as capital assets, and sustainability and economic development. Markets and the Environment is the second volume in the Foundations of Contemporary Environmental Studies Series, edited by James Gustave Speth. The series presents concise guides to essential subjects in the environmental curriculum, incorporating a problem-based approach to teaching and learning.

    A controversial hit that sparked debate among businessmen, environmentalists, and bloggers, The Long Emergency by James Howard Kunstler is an eye-opening look at the unprecedented challenges we face in the years ahead, as oil runs out and the global systems built on it are forced to change radically.

    This stunning guide to the international sport of soccer features full-color photographs of players in action, soccer uniforms, equipment and memorabilia present a unique picture of the game and the people who play it.

    We first met the host of Chopped, All-Star Academy and other shows when he invaded homes as one of the “fab five” on Queer Eye for the Straight Guy in 2003. But who is this dapper, openly-gay, man in mod suits and Chuck Taylor sneakers? And what’s really happening on those Food Network sets? During an expansive conversation in his “stupid”-nice Brooklyn home, Allen talks candidly about the “filthy” things happening behind the scenes, why The New York Times should be ashamed for how it treated chef Guy Fieri, and what it was like coming out to his conservative, Christian parents. Allen was interviewed by veteran journalist Tom Roston, who also conducted the bestelling Ken Burns Kindle Singles Interview. A frequent contributor to The New York Times, Roston has also examined the sweet and salty world of food for Food Republic, tripping on Hawaiian Kava, uncovering the truth about the smell of Subway bread, and going on a fast-food fish filet binge that he still hasn’t recovered from. Cover design by Adil Dara.

    In doing so, they sparked a rivalry like no other; Messi vs Ronaldo.The seasons that have followed have been truly spectacular, the battle for supremacy increasing in profile and intensity all the while. Their styles, personalities and footballing allegiances continue to divide opinion, but their dominance of the record books has now put one claim beyond debate - this is football's greatest ever head-to-head.Acclaimed football writer Luca Caioli draws on invaluable testimonies from those closest to the two stars, with exclusive insights from friends, families, teammates and managers, to tell the inside story of this fascinating rivalry.

     Climate has been humanity's constant, if moody, companion. At times benefactor or tormentor, climate nurtured the first stirrings of civilization and then repeatedly visited ruin on empires and peoples. Eugene Linden reveals a recurring pattern in which civilizations become prosperous and complacent during good weather, only to collapse when climate changes -- either through its direct effects, such as floods or drought, or indirect consequences, such as disease, blight, and civil disorder. The science of climate change is still young, and the interactions of climate with other historical forces are much debated, but the evidence mounts that climate loomed over the fate of societies from arctic Greenland to the Fertile Crescent and from the lost cities of the Mayans in Central America to the rain forests of Central Africa. Taking into account the uncertainties in both science and the historical record, Linden explores the evidence indicating that climate has been a serial killer of civilizations. The Winds of Change looks at the present and then to the future to determine whether the accused killer is on the prowl, and what it will do in the future. The tragedy of New Orleans is but the latest instance in which a region prepared for weather disasters experienced in the past finds itself helpless when nature ups the ante. In the closing chapters, Linden explores why warnings about the dangers of climate change have gone unheeded and what is happening with climate today, and he offers perhaps the most explicit look yet at what a haywire climate might do to us. He shows how even a society prepared to absorb such threshold-crossing events as Katrina, the killer heat wave in Europe in 2003, or the floods in the American Midwest in the 1990s can spiral into precipitous decline should such events intensify and become more frequent. The Winds of Change places climate change, global warming, and the resulting instability in historical context and sounds an urgent warning for the future.

    Prized as “the best stone in Britain” by Roman invaders who carved jewelry out of it, coal has transformed societies, expanded frontiers, and sparked social movements, and still powers our electric grid. Yet coal’s world-changing power has come at a tremendous price, including centuries of blackening our skies and lungs—and now the dangerous warming of our global climate. Ranging from the “great stinking fogs” of London to the rat-infested coal mines of Pennsylvania, from the impoverished slums of Manchester to the toxic streets of Beijing, Coal is a captivating narrative about an ordinary substance with an extraordinary impact on human civilization.