Lean Analytics: Use Data to Build a Better Startup Faster


Alistair Croll - 2013
    Lean Analytics steers you in the right direction.This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.Understand Lean Startup, analytics fundamentals, and the data-driven mindsetLook at six sample business models and how they map to new ventures of all sizesFind the One Metric That Matters to youLearn how to draw a line in the sand, so you’ll know it’s time to move forwardApply Lean Analytics principles to large enterprises and established products

The Encore Effect: How to Achieve Remarkable Performance in Anything You Do


Mark Sanborn - 2008
    But is it possible to make every performance outstanding, the kind that leaves people applauding for an encore?Mark Sanborn, leadership expert and bestselling author of The Fred Factor, says that anyone can achieve remarkable performance time after time—no matter what their personality, strengths, or weaknesses. In The Encore Effect Sanborn demonstrates, through his own experiences as well as those of the people he’s worked with in his career, how you can cultivate the traits shared by remarkable performers and achieve extraordinary results in all aspects of your life. The secrets lie in five steps:Passion: The fuel for remarkable performancePrepare: How remarkable performance beginsPractice: It won’t make you perfect, but it will make you betterPerform: How to engage your audiencePolish: Making your performance shineWhether your “stage” is an office, a sales floor, the boardroom, or your own home, Sanborn’s sound advice and rousing encouragement will help you shine in every situation where it matters most.