SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again
Andy Williams - 2012
Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.
Great Habits, Great Readers: A Practical Guide for K-4 Reading in the Light of Common Core: Teaching the Skills and Strategies Students Need for Success
Paul Bambrick-Santoyo - 2013
The early formal years of education are the key to reversing the reading gap and setting up children for success. But K-4 education seems to widen the gap between stronger and weaker readers, not close it. Today, the Common Core further increases the pressure to reach high levels of rigor. What can be done?This book includes the strategies, systems, and lessons from the top classrooms that bring the habits of reading to life, creating countless quality opportunities for students to take one of the most complex skills we as people can know and to perform it fluently and easily.Offers clear teaching strategies for teaching reading to all students, no matter what levelIncludes more than 40 video examples from real classroomsWritten by Paul Bambrick-Santoyo, bestselling author of "Driven by Data" and "Leverage Leadership""Great Habits, Great Readers" puts the focus on: learning habits, reading habits, guided reading, and independent reading.NOTE: Content DVD and other supplementary materials are not included as part of the e-book file, but are available for download after purchase
The Mindful Parent: Strategies from Peaceful Cultures to Raise Compassionate, Competent Kids
Charlotte Peterson - 2015
To figure out why this is happening and how to put an end to it, child psychologist Dr. Charlotte Peterson has been spending six months every five years living in indigenous villages and observing their parenting practices. What she's found is that the people of peaceful cultures, particularly the Tibetan, Bhutanese, and Balinese people, know something we Westerners, despite our modernity, don't, and their children are happier, healthier, and more balanced because of it.What Dr. Peterson has found is that the children in these cultures are raised with a high degree of cherishing and empathy. Attachments are promoted by intensive nurturing of infants and gentle, clear limit-setting with toddlers that teaches self-control and builds self-esteem. The result, as Dr. Peterson has found after visiting these places again and again, is children who are trusting, enjoyable, and kind, —not “spoiled,” as we might imagine.The Mindful Parent brings together Dr. Peterson's village interviews, observations, research, and over thirty-five years of work as a psychologist to teach modern parents how to raise healthier, more well-balanced, and kinder children. It includes creative ideas from parents who are currently adopting these practices and balancing other aspects of their personal, career, and financial responsibilities to assure their children get the support they need to thrive.
Dave Matthews Band: Music for the People
Nevin Martell - 1999
Traces the evolution of the Dave Matthews Band, and describes their experiences on the road.
Math Riddles For Smart Kids: Math Riddles and Brain Teasers that Kids and Families will Love
M. Prefontaine - 2017
It is a collection of 150 brain teasing math riddles and puzzles. Their purpose is to make children think and stretch the mind. They are designed to test logic, lateral thinking as well as memory and to engage the brain in seeing patterns and connections between different things and circumstances. They are laid out in three chapters which get more difficult as you go through the book, in the author’s opinion at least. The answers are at the back of the book if all else fails. These are more difficult riddles and are designed to be attempted by children from 10 years onwards, as well as participation from the rest of the family. Tags: Riddles and brain teasers, riddles and trick questions, riddles book, riddles book for kids, riddles for kids, riddles for kids aged 9-12, riddles and puzzles, jokes and riddles, jokes book, jokes book for kids, jokes children, jokes for kids, jokes kids, puzzle book
Speak Freely: Why Universities Must Defend Free Speech
Keith E. Whittington - 2018
Too often speakers are shouted down, professors are threatened, and classes are disrupted. In Speak Freely, Keith Whittington argues that universities must protect and encourage free speech because vigorous free speech is the lifeblood of the university. Without free speech, a university cannot fulfill its most basic, fundamental, and essential purposes, including fostering freedom of thought, ideological diversity, and tolerance.Examining such hot-button issues as trigger warnings, safe spaces, hate speech, disruptive protests, speaker disinvitations, the use of social media by faculty, and academic politics, Speak Freely describes the dangers of empowering campus censors to limit speech and enforce orthodoxy. It explains why free speech and civil discourse are at the heart of the university's mission of creating and nurturing an open and diverse community dedicated to learning. It shows why universities must make space for voices from both the left and right. And it points out how better understanding why the university lives or dies by free speech can help guide everyone--including students, faculty, administrators, and alumni--when faced with difficult challenges such as unpopular, hateful, or dangerous speech.Timely and vitally important, Speak Freely demonstrates why universities can succeed only by fostering more free speech, more free thought--and a greater tolerance for both.
The The MindUP Curriculum: Grades PreK–2: Brain-Focused Strategies for Learning—and Living
Hawn Foundation - 2011
Each lesson offers easy strategies for helping students focus their attention, improve their self-regulation skills, build resilience to stress, and develop a positive mind-set in both school and life. The lessons fit easily into any schedule and require minimal preparation. Classroom management tips and content-area activities help you extend the benefits of MindUP throughout your day, week, and year!Includes a full-color, innovative teaching poster with fascinating facts about the brain!
The Wellness Remodel: A Guide to Rebooting How You Eat, Move, and Feed Your Soul
Christina Anstead - 2020
The stress of managing it all wreaked even more havoc on her already strained body. It wasn’t until Christina met nutritionist Cara Clark that she discovered a path that allowed her to regain her health and heal in body and mind. In The Wellness Remodel, Christina chronicles her health journey and shares what she’s learned about the importance of creating balance and prioritizing physical and mental self-care. Divided into three parts—”Gut Rehab” (food and nutrition); “Building a Strong Foundation” (exercise); and “The Rewire” (mindfulness)—the book will be an accessible guide to full-body wellness, offering simple strategies anyone can put into action for immediate results. Christina and Cara will also share their simple cooking strategies built for the real word of working parents and busy weeknights, including sixty of their favorite recipes, complete with beautiful photos and easy-to-follow instructions. Inspiring, informative, fun, and empowering, The Wellness Remodel will give readers everything they need to nourish the body, keep it strong, and help their spirit flourish.
Hacking Assessment: 10 Ways to Go Gradeless in a Traditional Grades School (Hack Learning #3)
Starr Sackstein - 2015
Now, you can easily stop reducing students to a number, letter, or any label that misrepresents learning and assessment in education. Now, you can help children see the value in every single assignment. Today, you can make assessment a rich, ongoing conversation that inspires learning for the sake of learning, rather than as a punishment or a reward. All you have to do is go gradeless. Throw out your grade book tomorrow! In Hacking Assessment: 10 Ways to Go Gradeless in a Traditional Grades School, award-winning teacher and world-renowned formative assessment expert Starr Sackstein unravels one of education's oldest mysteries: how to assess learning without grades -- even in a school that uses numbers, letters, GPAs, and report cards. While many educators can only muse about the possibility of a world without grades, teachers like Sackstein are reimagining education. In this unique, eagerly-anticipated book, Sackstein shows you exactly how to create a remarkable no-grades classroom like hers, a vibrant place where students grow, share, thrive, and become independent learners who never ask, "What's this worth?"
Learn what formative assessment really looks like.
Summative assessment is typically an end-of-unit exam or standardized test, but what is formative assessment? Many teachers struggle with the concept. Hacking Assessment not only explains what formative assessment is, it provides blueprints for implementation and examples from educators around the world, who use this strategy successfully every day. Read It and You Can Take These Actions Immediately: Shift everyone's mindset away from grades Track student progress without a grade book Communicate learning to all stakeholders in real time Maximize time while providing meaningful feedback Teach students to reflect and "self-grade" Deliver feedback in a digital world Create e-portfolios and cloud-based learning archives Inspire Students to share their work openly This is not your average assessment book Hacking Assessment won't bore you with outdated research or unrealistic strategies. In her captivating, conversational style, Sackstein provides practical ideas woven into a user-friendly success guide with actionable steps for creating an amazing conversation about learning that does not require a traditional grade. Each chapter is neatly wrapped in this simple Hack Learning Series formula: The Problem (an assessment issue that plagues education) The Hack (a ridiculously easy solution that you've likely never considered) What You Can Do Tomorrow (no waiting necessary) Blueprint for Full Implementation (a step-by-step action plan for capacity building) The Hack in Action (yes, someone has actually done this)
No More Teaching a Letter a Week
Rebecca McKay - 2015
In No More Teaching a Letter a Week, early literacy researcher Dr. William Teale helps us understand that alphabet knowledge is more than letter recognition, and identifies research-based principles of effective alphabet instruction, which constitutes the foundation for phonics teaching and learning. Literacy coach Rebecca McKay shows us how to bring those principles to life through purposeful practices that invite children to create an identity through print.Children can and should do more than glue beans into the shape of a B; they need to learn how letters create words that carry meaning, so that they can, and do, use print to expand their understanding of the world and themselves.
Radical Frugality: Living in America on $8,000 a Year
Nic Adams - 2011
Radical Frugality tells the story of 5 people who did it: Paul, 27, discovering how to overcome student loan debt; David and Winona, late 40's, living their retirement dream today; and Dan and Charlotte, family of 4, with an underwater mortgage. Waking up every morning debt-free with cash in your pocket helps your brain feel safe, secure, and smart. Embracing the concepts in this book frees you from the overwhelming anxiety of the consumer lifestyle by showing you how to take control. You can start today. What if you could spend 66% less money than you spend today setting yourself up to live a self-determined lifestyle doing exactly what you love to do regardless of financial compensation? Radical Frugality shows you exactly how to achieve those goals within one to five years. Using our step-by-step common sense plan, we teach you what to do (break the spell of the consumer credit con), when to do it (planning and preparation), and most importantly where to do it (discover the 5 top cities for living frugally). We'll help you evaluate your financial situation. Are you in the Yellow Zone, the Orange Zone, the Red Zone, or even the Dead Zone (paying debt with debt)? This book lays out a plan for how to pay off your debt and get into the Neutral Zone (getting back to monthly break-even), the Green Zone (debt free with $1,000 a month free cash-flow) or even the Golden Zone (living a self-determined life). Whether you are desperate right now about your financial situation, facing retirement, just starting out, or just plain tired and worn-out from struggling to pay bills, Radical Frugality can show you over 100 tips for feeling better today. Radical Frugality offers a soup to nuts plan for living a self-determined life that will leave you happier and healthier than ever before. CHAPTER ONE: IT'S NOT ABOUT WHAT YOU EARN—IT'S ABOUT WHAT YOU SPEND. HOW TO TAKE CONTROL CHAPTER TWO: THE CONSUMER CREDIT CON. HOW MARKETERS PLAY TRICKS ON YOUR BRAIN CHAPTER THREE: WHY FRUGALITY? GETTING STRAIGHT ABOUT WHY YOU'RE ON THE PLANET CHAPTER FOUR: WHO ARE YOU TODAY? EVALUATE YOUR SPENDING PROFILE CHAPTER FIVE: HOW TO DO IT. YOUR STEP BY STEP PLAN TO GAIN CONTROL CHAPTER SIX: GOING GREEN AND NEVER LOOKING BACK. THIS IS YOUR BRAIN ON CASH CHAPTER SEVEN: WHEN WILL YOU BE READY? LEARNING TO ASK THE RIGHT QUESTIONS CHAPTER EIGHT: LIVING THE DREAM. WHERE YOU LIVE DETERMINES HOW YOU LIVE
Making Sense of Phonics: The Hows and Whys
Isabel L. Beck - 2005
Beck--an experienced educator who knows what works--this concise volume provides a wealth of practical ideas for building children's decoding skills by teaching letter-sound relationships, blending, word building, and multisyllable words. Straightforward and accessible, the strategies presented for explicit, systematic phonics instruction are ideal for use in primary-grade classrooms or with older students who are having difficulties. Many specific examples bring the instructional procedures to life while elucidating their underlying rationale; appendices include reproducible curriculum materials.
UDL Now!: A Teacher's Guide to Applying Universal Design for Learning in Today's Classrooms
Katie Novak - 2016
UDL is a framework for inclusive education that aims to lower barriers to learning and optimize each individual's opportunity to learn. Novak shows how to use the UDL Guidelines to plan lessons, choose materials, assess learning, and improve instructional practice. Novak discusses key concepts such as scaffolding, vocabulary-building, and using student feedback to inform instruction. She also provides tips on recruiting students as partners in the teaching process, engaging their interest in how they learn. UDL Now! is a fun and effective Monday-morning playbook for great teaching.
Viral Parenting: A Guide to Setting Boundaries, Building Trust, and Raising Responsible Kids in an Online World
Mindy McKnight - 2019
A cross between Jen Hatmaker and Rosalind Wiseman, VIRAL PARENTING is a guide to raising responsible, safe, and communicative kids in the digital world. Mindy shares practical tools for having honest conversations with kids of all ages about privacy, bullying, respectfulness, and family time, while emphasizing the importance of trust and open communication. These strategies are timeless--whether applied to texting, snapping, Facebooking, kiking, or whatever social media platforms await us in the future, this book is ultimately about teaching children about personal responsibility and safety. Mindy shares practical tools for creating family rules for kids of all ages about privacy, bullying, respectfulness, and family time, while emphasizing the importance of trust and open communication. Using family contracts, guided conversations, device checks, and respectful but firm oversight, the McKnights have raised a close knit family and navigated the complexity of being world-wide internet celebrities with grace. McKnight will show any parent of any child or teen how that's done--setting non-negotiable guidelines and offering a savvy perspective toward privacy that audience have been begging for.
Family Meal: Recipes from Our Community
Penguin Random House - 2020
While they’re closed, we need to nourish them.Beyond the basics of providing food and drink, restaurants fulfill a human need for connection. They’re a gathering place for family and friends, for first dates and breakups and birthdays and weddings. They’ve been there for us in good times and bad. Now it’s time for us to give back.To help support America’s restaurant industry, Penguin Random House is publishing Family Meal: Recipes from Our Community, a digital-only collection featuring 50 easy recipes from our family of food and drink authors that you can’t find anywhere else. Readers will get an exclusive look at what these culinary masters are cooking at home right now–recipes that feed, sustain, and provide connection to the world outside. From Mushroom Bolognese to Shrimp and Chorizo White Bean Stew to Chocolate Chip Olive Oil Cookies to Quarantine Wine Pairings, learn what Ina Garten, Samin Nosrat, Hugh Acheson, Dan Barber, Bobby Flay, Alison Roman, Christina Tosi, Kwame Onwuachi, Ruth Reichl, Claire Saffitz, Danny Trejo, and many others are cooking for comfort. All proceeds from Family Meal will benefit the Restaurant Workers’ Covid-19 Emergency Relief Fund, which supports on-the-ground efforts in the restaurant community during this challenging time.