Microsoft has used games to painlessly and cost-effectively quadruple voluntary employee participation in important tasks. Medical schools have used game-like simulators to train surgeons, reducing their error rate in practice by a factor of six. A recruiting game developed by the U.S. Army, for just 0.25% of the Army’s total advertising budget, has had more impact on new recruits than all other forms of Army advertising combined. And Google is using video games to turn its visitors into a giant, voluntary labor force—encouraging them to manually label the millions of images found on the Web that Google’s computers cannot identify on their own.Changing the Game reveals how leading-edge organizations are using video games to reach new customers more cost-effectively; to build brands; to recruit, develop, and retain great employees; to drive more effective experimentation and innovation; to supercharge productivity…in short, to make it fun to do business. This book is packed with case studies, best practices, and pitfalls to avoid. It is essential reading for any forward-thinking executive, marketer, strategist, and entrepreneur, as well as anyone interested in video games in general. In-game advertising, advergames, adverworlds, and beyondChoose your best marketing opportunities—and avoid the pitfalls Use gaming to recruit and develop better employeesLearn practical lessons from America’s Army and other innovative case studies Channel the passion of your user communitiesHelp your customers improve your products and services—and have fun doing it What gamers do better than computers, scientists, or governmentsUse games to solve problems that can’t be solved any other way

    Perhaps you thought of grocery stores or something sexy like internet retailing, but chances are you didn’t think of banking. Yet, most likely you interact with a bank every time you’re paid and when you pay your bills. Banks facilitate the flow of money through the economy and even if you don’t interact with a bank daily, the businesses you deal with on a daily basis do. For all the interaction people have with banks, few understand how they work or why they work. Even fewer understand why they should consider including bank stocks in their investment portfolio. There are a lot of misconceptions about banks, including understanding what they are and what they do. For many people the word “bank” evokes images of receiving a toaster upon opening an account, or thoughts of security related to the storing of precious items in a safety deposit box. Others might go further and tap their inner Michael Moore and talk about how banks are greedy and evil. It’s our belief that banks aren’t just places to store idle savings (on which you receive virtually nothing in interest) or to cash checks, but that they should be an integral part of an investor’s portfolio. The goal of this book is to provide you with a foundation and framework with which you can both begin to understand banks, but also learn the basic tools used to analyze banks as investments.

    It explains how it was a premeditated, orchestrated deception, using science to impose a political agenda. It fooled a majority including most scientists. They assumed that other scientists would not produce science for a political agenda. German Physicist and meteorologist Klaus-Eckart Puls finally decided to look for himself. Here is what he discovered. Ten years ago I simply parroted what the IPCC told us. One day I started checking the facts and data—first I started with a sense of doubt but then I became outraged when I discovered that much of what the IPCC and the media were telling us was sheer nonsense and was not even supported by any scientific facts and measurements. To this day I still feel shame that as a scientist I made presentations of their science without first checking it.…scientifically it is sheer absurdity to think we can get a nice climate by turning a CO2 adjustment knob. This book uses the same approach used in investigative journalism. It examines the Who, What, Where, When, Why, and How.

    This is the first book to look at fracking from both economic and environmental perspectives."

    Digital Bank not only includes extensive guidance and background on the digital revolution in banking, but also in-depth analysis of the activities of incumbent banks such as Barclays in the UK and mBank in Poland, as well as new start-ups such as Metro Bank and disruptive new models of banking such as FIDOR Bank in Germany. Add on to these a comprehensive sprinkling of completely new models of finance, such as Zopa and Bitcoin, and you can see that this book is a must-have for anyone involved in the future of business, commerce and banking

    Whenyou upgrade to Extra Class, you gain access to the entire Amateur Radio frequency spectrum. Ues this book to ace the top-level ham radio licensing exam. Our expert instruction will lead you through all of the knowledge you need to pass the exam: rules, specific operating skills and more advanced electronics theory.

    From Isaac Newton to Mark Zuckerberg, these visionary, determined INTJs have made an impact. But what drives these self-possessed, sometimes mysterious Masterminds? What makes them so uniquely equipped to improve the systems we live with every day?This book is for INTJs and those who live with them, work with them, or just want to know more about them. With an eye toward the INTJ's natural strengths, The True INTJ takes an in-depth look at the talents, motivations, values, and unique qualities of the INTJ. You'll discover what drives the INTJ, and how this innovative, dedicated personality type can use their gifts to change the world.

     Even in hell, bitcoin talks. This modern take on an old Japanese saying still holds true. The cryptocurrency was supposed to do for money what the Internet did for information, but it didn’t work out that way. Its virtual existence unleashed real-world chaos—especially in the homeland of its mysterious creator, Satoshi Nakamoto. Tokyo was the center of the world’s largest bitcoin exchange, Mt. Gox, until that company collapsed with nearly half a billion dollars’ worth of bitcoin gone missing. It might be the greatest heist in history. If it was a heist. So what really happened? Here’s the true story of the humble-to-hot commodity, from the former geek website that launched the boom to an inside world of absent-minded CEOs, hucksters, hackers, cybercrooks, drug dealers, corrupt federal agents, evangelical libertarians, and clueless techies. You’ll discover bitcoin’s connection to the infamous Silk Road, learn why hell has nothing on Japan’s criminal justice system, and get the lowdown on the high cost of betting with the devil’s dollars. All of this for less than the price of a single bitcoin. ABOUT THE AUTHORS Jake Adelstein has been an investigative journalist in Japan since 1993. Considered one of the foremost experts on organized crime in that country, he works as a writer and consultant in Japan and the United States, writing for the Daily Beast, the Japanese economic monthly ZAITEN, and other publications. He has served as a special correspondent for the Los Angeles Times and is the author of Tokyo Vice: An American Reporter on the Police Beat in Japan (Vintage), which has been translated into twelve languages, and Operation Tropical Storm (Kindle Single). Nathalie Stucky is a freelance journalist in Tokyo and Europe. She was an assistant correspondent for the Japanese news agency Jiji Press in Geneva and contributed to the book Reconstructing 3/11. She has written for the Daily Beast, the Los Angeles Times, and several French publications.

     Governments and companies are rushing to implement blockchain technology in a range of areas that could impact every person on the planet within a few years. Is blockchain technology one of the greatest technological revolutions in history or is it just hype? Will blockchain technology cause governments and banking systems to change the way they process information or will it be business as usual? In this book, we’ll look at the answers to these questions along with addressing the different sides of the arguments, for and against, blockchain technology. Blockchain is not just bitcoin, blockchain technology is much bigger than bitcoin and it is predicted to change the world. Blockchain: Ultimate guide to understanding blockchain, bitcoin, cryptocurrencies, smart contracts and the future of money. In this book you will learn : What is the blockchain? How blockchain works Difference between blockchain and bitcoin Benefits of using blockchain technology Disadvantages / dangers of using blockchain technology Blockchain and the finance industry Blockchain and other industries Ethereum and other cryptocurrencies Impact of blockchain technology The future of bitcoin and blockchain And more…. “This technology is being used in ways that have implications for central banking that span all the functions that we have.” - Carolyn Wilkins, Senior Deputy Governor of the Bank of Canada KINDLE BOOK: NOTE: You do not need a kindle reader to read this, you can read this on smartphone or in a web browser ☆☆To purchase this book for kindle scroll to the top and select Buy now with 1 Click ☆☆

    The New Dealers had one. So did the Goldwater conservatives. So what's the progressive argument? What new path are Democrats urging us to choose in the era of Wal-Mart, Al Qaeda, and YouTube? Matt Bai seeks answers in The Argument, a book that brings you deep inside the turbulent, confusing new world of Democratic politics, where billionaires and bloggers are battling politicians and consultants over the future of a once-great party. Beginning with the devastating election of 2004 and ending with an unexpected triumph in the 2006 congressional elections and the run-up to the 2008 campaign, Bai's book follows such memorable power brokers as Howard Dean, the billionaire George Soros, the union leader Andy Stern, the blogger Markos Moulitsas, and the leaders of moveon.org as they vie for control of the new Democratic landscape. In the pages of The Argument, we are introduced to these activists not just as political figures but as fascinating and flawed characters-ordinary people motivated by ideology or ambition or even personal tragedy. At stake is the future of the Democratic Party and, quite possibly, of American politics itself. At a time when assorted pundits offer their ownprescriptions for Democratic success in the 2008 presidential election, Bai uses rich narrative and vivid portraits to illuminate the party's challenges. In scene after scene from around the country-with union bosses in Chicago, with Dean in Alaska, with movie stars in Hollywood and financiers in New York-Bai reveals a movement that is learning how to win again, even as it struggles to articulate a compelling argument for progressive government in a confusing new century. Readers of The Argument will recognize the unsparing insight and gift for storytelling that have made Matt Bai one of the country's most widely read observers of the American political scene-and its most trusted authority on the Democratic Party.

     A distraught woman who regrets not going to see a GP sooner. More Googled self-diagnoses than one can count… After three years as one of London’s doctors - as full-time night-time GP doing the house calls that no-one else wants to do - Alex Rudd has switched to working in surgeries. Rudd travels to a different place surgery each day, helping those struggling to cope with patient numbers and seeing those that might not otherwise be seen. With limited time to spend on each patient, he must walk the difficult line between caring for patients while diagnosing and prescribing efficiently. Hilarious diagnoses mix with genuine tragedies as Rudd sees a variety of patients, with all sorts of medical conditions. In this follow-up to “London Call-Out: Confessions of a Doctor in the Capital”, Rudd presents us with another window into the world of the freelance GP today, and the challenges they face. With moments that stir admiration and sadness, this timely and insightful memoir is as thought-provoking as it is entertaining.

    

    Global sea levels, as the result of rapidly melting polar ice rose by more than 300 feet in a very short period of time, causing the planet to become unstable.In Egypt, Peru, Bolivia, Lebanon and other locations we see the existence of ancient damaged but very sophisticated megalithic stone structures which we would be hard pressed to re-create today. They hint that once upon a time one or "Atlantean" civilizations indeed did exist

    He was a city boy, unsure of what lay ahead. When he entered the forest, which would go on to become one of the last strongholds of wild tigers, it had a profound effect on him, changing his life forever.For the next forty years, he studied nearly 200 Ranthambhore tigers, spending every waking moment in close proximity to these magnificent animals. Of the various tigers he observed a handful became extra special, and it is these which come to glorious life in this book. They include Padmini, the Queen Mother, the first tiger the author got to know well; Genghis, the master predator, who invented a way of killing prey in water, the first time this had been observed anywhere in the world; Noon, one of his all-time favourites, who received her name because she was most active in the middle of the day; Broken Tooth, an exceptionally gentle male; Laxmi, a devoted mother, whose methods of raising her cubs revolutionized tiger studies; Machli, the most famous tigress in Ranthambhore, and several more.

     This book is a supplement to What If? and intended to enhance the experience of reading the original book. We recommend purchasing the full version of What If? on Amazon in addition to this book. Introduction What If? Serious Scientific Answers to Absurd Hypothetical Questions presents a wide variety of questions covering a range of dubious potentialities and the results which would ensue should they become reality. The questions are collected from author Randall Munroe’s website, where they are sent in by readers of his blog. Some of the questions are conceptual, for example how much force would be required for Yoda to lift an X-fighter, others are in a more serious vein. All of the answers however are based on research and the application of scientific principles by the author, himself trained in physics and a former roboticist for NASA. Benefits Spend less time reading and more time enjoying your favorite books. Discover important details you may have missed the first time. Review key concepts in an easy-to-understand and efficient manner. Use as a reference or "cheat sheet" to quickly access important information. Pick up where you left off with the original book. Focus only on critical information and eliminate unnecessary details. Buy Now Buy Now: Only $2.99 (Save $3.00 or 50%, Regular Price: $5.99) Money Back Guarantee: If you are not 100% satisfied with your purchase, simply return it to Amazon within 7 days of purchase for a full refund. Go to Your Account -> Manage Your Content and Devices -> Find the Book -> Return for Full Refund. Read Now: Your book will be delivered to your Kindle device or free Kindle software automatically.