Comedy illustrated.

    This volume contains writing from 1995 to 1998 on a variety of subjects, including the eating of sheep faces, Sin City, the ugliness of comics, the parallel world where comics legend Stan Lee dies in a horrific plumbing accident, how to write for comics, and why Michael Moorcock scares the hell out of him!

    

    From the uncanny resilience of Chinese through twenty centuries of invasions to the engaging self-regard of Greek and to the struggles that gave birth to the languages of modern Europe, these epic achievements and more are brilliantly explored, as are the fascinating failures of once "universal" languages. A splendid, authoritative, and remarkable work, it demonstrates how the language history of the world eloquently reveals the real character of our planet's diverse peoples and prepares us for a linguistic future full of surprises.

    How to Read Literature is the book of choice for students new to the study of literature and for all other readers interested in deepening their understanding and enriching their reading experience. In a series of brilliant analyses, Eagleton shows how to read with due attention to tone, rhythm, texture, syntax, allusion, ambiguity, and other formal aspects of literary works. He also examines broader questions of character, plot, narrative, the creative imagination, the meaning of fictionality, and the tension between what works of literature say and what they show. Unfailingly authoritative and cheerfully opinionated, the author provides useful commentaries on classicism, Romanticism, modernism and postmodernism along with spellbinding insights into a huge range of authors, from Shakespeare and Jane Austen to Samuel Beckett and J. K. Rowling.

    We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

    “I started my PhD in September 2003, but it wasn’t long before I realised that it’s much easier to get onto a PhD programme than it is to complete one…”If the aim of a PhD is to develop the skills of a professional academic researcher, how should you go about it? Using the principles of skill development as a foundation, this book provides a unique approach to the most common challenges of PhD research, including:Getting to know the literature in your fieldDeveloping your research ideasBecoming a better academic writerCoping with the stress and unpredictability of researchPublications and presentationsWriting, submitting and defending your thesis

    The text is intended for students in colleges or universities who have little or no previous background in grammar, and presupposes no linguistics. It contains exercises, and will provide a basis for introductions to grammar and courses on the structure of English, not only in linguistics departments but also in English language and literature departments and schools of education.

    Throughout, the emphasis is on promoting a plain English style. This little book can help you communicate more effectively by showing you how to enliven your sentences.

    It is equally suitable for quick reference to Details and for more leisured study of broad grammar topics.The book is trorough in its coverage but pays most attention to points that are of importance to intermediate and advanced learners of English, and to their teachers.• The emphasis is on meanings and how they govern the choice of grammatical pattern.• Each chapter starts with a summary which reviews the topic as a whole and shows readers where to find the particular information they need.• Authentic texts are used to demonstrate features of discourse.• Many single-sentence example are also authentic.• Wherever it is helpful, examples are marked as formal or informal, literary or conversational.• Dependable advice is give on the avoidance of non-standard and incorrect usage.• A chapter is devoted to differences between American and British grammar.• Technical terms are used sparingly, and defined in a glossary.

    This book is for students of biblical Greek whose trouble understanding English grammar hampers their ability to learn Greek.

    Worldwide some 380 million people speak English as a first language and some 600 million as a second language. A staggering one billion people are believed to be learning it. English is the premier international language in communications, science, business, aviation, entertainment, and diplomacy and also on the Internet. It has been one of the official languages of the United Nations since its founding in 1945. It is considered by many good judges to be well on the way to becoming the world's first universal language. Author Philip Gooden tells the story of the English language in all its richness and variety. From the intriguing origins and changing definitions of common words such as 'OK', 'beserk', 'curfew', 'cabal' and 'pow-wow', to the massive transformations wrought in the vocabulary and structure of the language by Anglo-Saxon and Norman conquest, through to the literary triumphs of Beowulf, The Canterbury Tales and the works of Shakespeare. The Story of English is a fascinating tale of linguistic, social and cultural transformation, and one that is accessibly and authoritatively told by an author in perfect command of his material.

    While keeping the same basic approach and material as in earlier editions, the Third Edition more fully develops communicative and interactive language-learning activities. Some of the new features are: *Numerous real communication opportunities *More options for interactive work in pairs and groups *Additional open-ended communicative tasks for both speaking and writing *Expanded error analysis exercises *Interesting and lively new exercise material *Shorter units for easy class use The program components include the Student Book, Workbook, Chartbook, Teacher's Guide, and Companion Website. Also available: Understanding and Using English Grammar Interactive (a multimedia CD-ROM).

    certainly has, and after forty years of making a living using words in every medium, print or electronic, except greeting cards, he still can't get over his ABCs. In Alphabet Juice, he celebrates the electricity, the juju, the sonic and kinetic energies, of letters and their combinations. Blount does not prescribe proper English. The franchise he claims is "over the counter."Three and a half centuries ago, Thomas Blount produced Blount's Glossographia, the first dictionary to explore derivations of English words. This Blount's Glossographia takes that pursuit to other levels, from Proto-Indo-European roots to your epiglottis. It rejects the standard linguistic notion that the connection between words and their meanings is "arbitrary." Even the word arbitrary is shown to be no more arbitrary, at its root, than go-to guy or crackerjack. From sources as venerable as the OED (in which Blount finds an inconsistency, at whisk) and as fresh as Urbandictionary.com (to which Blount has contributed the number-one definition of alligator arm), and especially from the author's own wide-ranging experience, Alphabet Juice derives an organic take on language that is unlike, and more fun than, any other.