Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. How you work through the book is up to you, the result will be the same: an authentic, compelling, and highly distinctive brand that will attract and engage customers and fans. You will learn how to:Establish your brand values and positioning Get the all-important name right Bring your brand to life Turn your customers into your advocates Manage your PR and use your marketing budget wisely Inspire your staff to live the brand too Deal with problems when something goes wrong Branding isn't about funky logos and expensive advertising. Your brand is what your company means to the world. Getting that meaning right is the most important thing you can do in business.'Passionate and persuasive, Simon Middleton has a natural instinct for uncovering the Wow! factor in every brand.' Dawn Gibbins MBE, Veuve Clicquot Business Woman of the Year and Star of Channel 4's The Secret Millionaire

    For anyone who's been let down by life and love, these poems reveal that the most important person one can fall in love with is oneself.

    Here are the early poems which first brought Denise Levertov's work to prominence -- from early uncollected poems, selections from The Double Image (London, 1946), and her three books Here and Now (1957), Overland to the Islands (1958) and With Eyes at the Back of Our Heads (1960), which established her as one of the more lyrical and most influential poets of the New American poetry.

    Are we considered strong if we do not fall when life pushes us to the ground? Do our faith and belief tell us that we cannot let our misery affect us because as the saying goes, “we must bear patience”?In this book, author Liyana Musfirah takes readers on a reflective journey of discovering the strength that emerges from each of our painful and scarring episodes. This is the book that celebrates what God has given women — the resilience to withstand emotional, spiritual, or even physical hardships.

    This exciting new series assembles key documents and criticism concerning these works that have so recently become central components of the American literature curriculum. Each casebook will reprint documents relating to the work's historical context and reception, present the best in critical essays, and when possible, feature an interview of the author. The series will provide, for the first time, an accessible forum in which readers can come to a fuller understanding of these contemporary masterpieces and the unique aspects of American ethnic, racial, or cultural experience that they so ably portray.Perhaps more than any other single text, Maya Angelou's I Know Why the Caged Bird Sings helped to establish the mainstream status of the renaissance in black women's writing. This casebook presents a variety of critical approaches to this classic autobiography, along with an exclusive interview with Angelou conducted specially for this volume and a unique drawing of her childhood surroundings in Stamps, Arkansas, drawn by Angelou herself.

    Original.

    Breathing is a book about the increasingly chaotic rhythm of our respiration, about the sense of suffocation that grows everywhere.“I can't breathe.” These words panted by Eric Garner before dying, strangled by a police officer on the streets of Staten Island, capture perfectly catching the overall sentiment of our time. In Breathing, Franco "Bifo" Berardi comes back to the subject that was the core of his 2011 book, The Uprising: the place of poetry in the relations between language, capital, and possibility. In The Uprising, he focuses on poetry as an anticipation of the trend toward abstraction that led to the present form of financial capitalism. In Breathing, he tries to envision poetry as the excess of the field of signification, as the premonition of a possible harmony inscribed in the present chaos. The Uprising was a genealogical diagnosis. Breathing is an essay on poetical therapy. How we deal with chaos, as we know that those who fight against chaos will be defeated, because chaos feeds upon war? How do we deal with suffocation? Is there a way out from the corpse of financial capitalism?

    . . from Plymouth Rock to Pearl Harbor-the history of America in bite-size chunks How did the conquistadors first stumble across America-and what were the Spanish looking for anyway? What was the Dred Scott Supreme Court case and how did it affect the Civil War? And while some of us may indeed remember the Alamo, why were we once urged to "Remember the Maine"? Here, in chronological order, is a rollicking tour of American history from Columbus's arrival through Nixon's resignation, including details about the early colonists, Manifest Destiny, the Civil War-from Southern secession to the surrender at Appomattox-and the nation's plunge into World War I and the end of U.S. isolationism. It's the perfect refresher for all the things we learned in school but may have forgotten since. In concise, highly readable chapters, Remember the Alamo!""tells the most exciting story in the world: the story of America-home of Ben Franklin and Al Capone, Abe Lincoln and Rosa Parks, a nation with a passion and a gift for making history to this day.

    How should we gain mastery over the enemies lurking within our own mind, so that we can enjoy a peaceful and prosperous life? This book published by Advaita Ashrama, a branch of Ramakrishna Math, gives practical guidelines to make life more meaningful — both on the individual and the collective level — by managing it in the right way, and thus achieve success and fulfillment.

    Those dead can't hit back.At the age of fourteen I became addicted to amphetamine and for the next twenty years took up to 100 tablets a day. Drugs led me into a bizarre life of crime and lunacy. As my addiction took its toll I fell from being a wealthy playboy with everything money could buy to living in the Salvation Army Missions, ending up on the streets with the winos for over five years. Why did all this happen to me? Looking at young children today I wonder if some of them are just a few years away from a similar roller coaster hell-ride. What distinguishes them from the others, the normal children?

    It was the U.K.’s worst rail disaster in years. On the morning of October 5, 1999, two rush-hour commuter trains collided just outside London. Hundreds were feared dead. Though he was traveling in the front-most carriage, the novelist Andrew Rosenheim survived the crash. In “The Secrets of Carriage H,” Rosenheim recalls in heart-pounding detail the events of that day and opens up about the emotional rollercoaster that consumed him for months thereafter. Told with the rich textures of a novel and the bare heart of a memoir, “The Secrets of Carriage H” explores the unspoken consequences of survival and offers brutal, sometimes hilarious insight into the human condition. Andrew Rosenheim was born and raised in Chicago, but has lived in England for the last thirty-five years. He worked in publishing for many years at Oxford University Press and then as the Managing Director of Penguin Press. He is the author of seven novels, most recently Fear Itself and The Little Tokyo Informant. His writing has appeared in The Times, The New York Times, the Times Literary Supplement, and many other publications. Married, he lives with his wife and twin daughters near Oxford and is the editor of Kindle Singles in the U.K.Cover design by Evan Twohy.

    I needed a Viking. I needed someone who wasn't afraid of my strengths or of my needs. I chose wrong in the past...Beloved contemporary poet Alfa is back with a brand-new collection of more than 180 heartfelt poems on the theme of woman warriors and the masculine heroes they long for. In gorgeous, compelling, and intimate prose, I Needed a Viking takes us on an emotional journey of a woman searching for strength in the midst of a storm.

    TREASURE TROVE A COLLECTION OF ICSE POEMS AND SHORT STORIES [paperback] EVERGREEN,EVER\ [Jan 01, 2017] …

    Featuring over one hundred and twenty of Cleo’s original poems, mantras, and affirmations, including fan favorites and never before seen ones, this book is a daily pep talk to keep you feeling empowered and motivated. With relatable, practical, and digestible advice, including “Hearts break. That’s how the magic gets in,” and “Baby, you are the strongest flower that ever grew, remember that when the weather changes,” this is a portable, replenishing pause for your daily life. Keep Heart Talk by your bedside table or in your bag for an empowering boost of spiritual adrenaline that can help you discover and unlock what is blocking you from thriving emotionally and spiritually.

    All you do is sit down at a typewriter and bleed.” -Ernest Hemmingway I don’t lead the kind of life that should be written about. I’ve done terrible things and lived a hundred lives, running away from my problems. That defines me, I guess. An escapist. Maybe I’m just messed up. Whatever the case, this is my confession. These are my truths. I give to you my uncensored life- my heart on a platter. I have sat down at my typewriter. Watch the words form from the blood that pours forth. -R.J. Avenira