Race for Relevance: 5 Radical Changes for Associations


Harrison Coerver - 2011
    Based on more than 40 years of combined experience working with more than 1,000 organizations, the authors examine 5 key areas where the traditional approach that organizations have taken in the past needs to be altered. The 5 key areas of change are:- Overhaul the governance model and committee operations (and get the right people focused on the right things). - Empower the CEO and leverage staff expertise. - Zero in on your member market. - Rationalize programs and services--and focus where you can have an effect. - Get the supporting technology framework right.The book includes worksheets, checklists, and case studies all geared towards helping association leaders--staff and volunteers alike--to kick off the thought-provoking discussions that are generally at the forefront of change, be prepared for those fighting for the status quo, and to implement change without sacrificing your influence. Order a copy today for all of your association leaders and start your drive to thrive.

Kerry Stokes: The Boy from Nowhere


Andrew Rule - 2014
    Kerry Stokes is a remarkable Australian. Not because he is one of this country's wealthiest and most powerful people but because of what he overcame to get there and because he has endured when others didn't. He is the last mogul. His rise has intrigued the business world for decades but there is so much more to him than takeover targets and balance sheets. Behind the laconic front is a human story as tough and touching as a Dickens tale: Oliver Twist with great self-expectations. It is the story of a poor boy who stared down poverty, ignorance and the stigma of his birth to achieve great wealth and fulfilment. A compelling story that, until now, he has not told. Now he oversees a multi-billion dollar media, machinery and property empire. He is renowned for his art collection and for philanthropy, spending millions of dollars to buy Victoria Crosses from soldiers' families to donate to the Australian War Memorial. But he's a private man. A man apart. He made his name in the West but kept his distance from the buccaneering band of entrepreneurs who forged fabulous fortunes in Perth from the 1960s until the 1987 crash. Bond went to jail, Holmes a Court died; Connell did both. Lesser lights flickered and faded but Stokes grew stronger, becoming a player alongside Murdoch, Packer and Lowy. His story fascinates all the more because he has spent most of his life guarding it. But now he's telling it, to one of Australia's great storytellers. This book will tell his story, scars and all.

The Rookie Copywriter's Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!


Doberman Dan - 2014
    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

Raw: My 100% Grade-A, Unfiltered, Inside Look at Sports


Colin Cowherd - 2015
    But Colin Cowherd knows what really goes on—and he’s not afraid to share the vivid details of everything ESPN doesn’t show. From hotel parties for athletes and other industry professionals, to gossip from the road between games, to what happens behind closed doors, Cowherd—who has interviewed everyone from President Barack Obama to Kate Upton—draws on personal experiences to offer you an exclusive look into the rarefied, outrageous, ego-mad sports world. With unparalleled candor and the signature, brazen voice his fans have come to know and love, Cowherd offers a unique vantage point of places and events otherwise curtained to the general sports audience, while weaving in his opinions on aspects of competition, tradition, and all things refereed. If you want honest, unvarnished opinions on current sports rivalries, scandals, and statistics, it’s all in Raw—from one of America’s most outspoken sports broadcasters on air today.

The Bootstrap VA: The Go-Getter's Guide to Becoming a Virtual Assistant, Getting and Keeping Clients, and More!


Lisa Morosky - 2012
    It also includes interviews with successful virtual assistants, interviews with clients who utilize a virtual assistant, resources at the end of most chapters, a 30-day reading guide and action plan, and access to The Bootstrap VA Facebook Group where readers can bounce ideas off of each other, ask Lisa questions, and get the support needed no matter where they are in the process of becoming and working as a virtual assistant.If you want to get started as a virtual assistant, and you're a go-getter looking to bootstrap your way to success, this is an eBook you can't afford to miss.ABOUT THE AUTHORLisa Morosky is the author of "The Bootstrap VA: The Go-Getter's Guide to Becoming a Virtual Assistant, Getting and Keeping Clients, and More!" and is a premier virtual assistant in the blogging, Internet marketing, social media, and online business realms. As the founder of VAforBloggers.com, Lisa worked with dozens of clients from 2009-2011, received mentions by and recommendations from top experts, spoke at the BlogWorld conference in Las Vegas, and built a business from the ground up. In 2011, Lisa made the decision to cut back, reposition her services and her client base, and spend more time on personal projects. She moved her services to her new, centralized home at The Home Life {and Me}, lowered her rates (to pass on her new savings to her clients), and changed her title to "blog helper". In 2012, Lisa launched her virtual assistant coaching services.In addition to being a virtual assistant and a virtual assistant coach, Lisa is a Christ follower, a proud wife to her amazing husband, a homemaker, a real foodie, and a lover of all things simple and natural. You can find her blogging about creating a simple, natural, faith-inspired home life at http://www.thehomelifeand.me.

A Lesser Photographer: Escape the Gear Trap and Focus on What Matters


C.J. Chilvers - 2018
    Less gear. Less anxiety. Less stress. Less fear. A Lesser Photographer is the missing guide you've always wanted to the only gear that really matters: the gear between your ears. In under an hour, you’ll be able to identify the myths you’ve been taught about photography and embrace useful creative habits that will set you apart. Praise for previous editions: “For something beautiful and well-said, check out A Lesser Photographer.” — David duChemin “Amazing read…I really recommend everyone get a copy.” — Chris Marquardt “CJ Chilvers reevaluates what it means to be a photographer in this manifesto. Most of the points apply to virtually any creative endeavor or obsession. ‘The real show is outside the viewfinder.’” — Jim Coudal “I have to say, CJ has a great attitude. If you care at all about photography, he’s a must read.” — Patrick Rhone “Every photographer should follow CJ Chilvers.” — Eric Kim

Mafia Boss Sam Giancana: The Rise and Fall of a Chicago Mobster


Susan McNicoll - 2015
    Born in 1908, in The Patch, Chicago, Giancana joined the Forty-Two gang of lawless juvenile punks in 1921 and quickly proved himself as a skilled 'wheel man' (or getaway driver), extortionist and vicious killer. Called up to the ranks of the Outfit, he reputedly held talks with the CIA about assassinating Fidel Castro, shared a girlfriend with John F. Kennedy and had friends in high places, including Sammy Davis Jr., Frank Sinatra, Shirley MacLaine, Marilyn Monroe and, some say, the Kennedys, although he fell out with them.The story of Sam Giancana will overturn many of your beliefs about America during the Kennedy era. If you want to know Giancana's role in the brother's deaths, and more of the intrigue surrounding that of Marilyn Monroe, this book will fill you in on the murky lives of many shady characters who really ruled the day, both in Chicago and elsewhere.

Those Want Ads Can Be Murder


Les Macdonald - 2014
    All of the cases end in murder. The stories start with The Black Widow of Laporte, Indiana which is the story of.Belle Gunness and her use of the want ads in the early 1900's. We work our way through the 20th century with The French Bluebeard, The Bogeyman, The Torch Murderer, The Bluebeard of Quiet Dell, The Lonely Hearts Killers, It's A Family Affair, The Lonely Hearts Husband Killer, Harv the Hammer and The Glamour Girl Killer. The final section of the book features nine cases where Craigslist ads have resulted in murder. There are more than 80 pictures throughout the book.

A CEO Only Does Three Things: Finding Your Focus in the C-Suite


Trey Taylor - 2020
    Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they're overworked and burned out.Instead of doing everything, it's time to focus on the right things.A CEO Only Does Three Things zeroes in on the three pillars of business: culture, people, and numbers. Steeped in twenty-plus years of practical knowledge, training, and consulting with some of the world's largest companies, this indispensable guide shows how to articulate the right culture for your business, hire people with the right mindsets, and inspire your teams to produce optimal results.Hundreds of CEOs have used Taylor's methods to create fulfilled, efficient, professional lives, and you can join them. Learn how to focus on the work you love-and avoid CEO burnout.

Goldendoodles - The Owners Guide from Puppy to Old Age - Choosing, Caring for, Grooming, Health, Training and Understanding Your Goldendoodle Dog


Alan Kenworthy - 2015
     This also includes two in-depth breeder interviews packed with advice and tips from two of the founders of the Goldendoodle Association of North America (GANA), President Amy Lane says: "This book will be your go to for all questions related to Goldendoodles. It will assist you in your search for the right breeder all the way through caring for your dog in his/her senior years. It is packed full of information directly from the expert breeders of Goldendoodles. There are a lot of "Goldendoodle" books, but if you must buy just one, this is it!" This one-stop ‘instruction manual’ is the essential companion to your lovable Goldendoodle. Over 176 pages we cover everything you should know from buying a new puppy through to old age and how best to look after your precious Goldendoodle (also known as Groodle, Golden Poos or Goldie Poos). Start off with the right advice so bad behaviors don’t even start, but if they do, we show you how to overcome common problems. We will help you understand your Goldendoodle so you can build an ever stronger loving bond with your best-behaved member of your household. Our experts can also help save you a small fortune by showing the best ways to keep your Goldendoodle healthier and live a longer and more fulfilled life, reducing expensive trips to the vets. The book written in an easy-to-understand style with funny and entertaining stories interspersed with practical, actionable advice and tips from all our qualified expert breeders, most of whom are members of the Goldendoodle Association of North America (GANA). Order now and you can soon be sitting back, relaxing and enjoying this Goldendoodle owner’s guide. Buy it now either on paperback or instant downloadable e-book. This is the perfect book for you if you love the Goldendoodle, just some of the subjects covered in our owner’s guide include: origins and history, different types such as the miniature (mini) Goldendoodle, keeping your vet bills down, how to help your Goldendoodle live longer, colors, buying a dog or puppy, male or female, rescue, breeders, personality, socialization, spaying, neutering, house/potty training, bringing your puppy home, grooming, combing, bathing, health, vaccinations, training, understanding your Goldendoodle, play and toys, what food and nutrition, old age and what to expect, and much more... "The Goldendoodle breeder where I bought my puppy suggested this book to me as a guide and reference manual. Good to see lots of breed experts were involved in the book." - Kiernon Wagstaff This best-selling book is sold worldwide and is also available in paperback format - this e-book version is identical in content to the paperback.

The Browns Blues: Two Decades of Utter Frustration: Why Everything Kept Going Wrong for the Cleveland Browns


Terry Pluto - 2018
    And their fans had ulcers. Now, veteran sports columnist Terry Pluto explains why everything kept going wrong. This detailed report on two decades of disappointment takes a behind-the-scenes look at upheaval in the front office, frustration on the field, and headaches and heartache in the stands. His earlier book False Start: How the New Browns Were Set Up to Fail told how the NFL hamstrung the new franchise. Who could have predicted the limping would last 19 years? This book picks up the story. Season after season began with hope in spring for the NFL draft (“the Browns’ version of the Super Bowl,” a fan called it) . . . often a new coach or GM or quarterback (or all three) . . . then the losses . . . and back to rebuilding. Pluto reviews all the major moves—draft choices and deals, hiring and firing and reshuffling—and the results. If you’re a Browns fan who wants to understand what went wrong with your team, this is the place to start. Includes heartfelt and humorous opinions contributed by fans.

Miss Manners on Painfully Proper Weddings


Judith Martin - 1995
    In her trademark bossy, witty, and authoritative way, Miss Manners gives advice that will make the big day more pleasant for one and all, including the bride. 15 line drawings.

Stephen Hawking: Extraordinary Life Lessons That Will Change Your Life Forever


Jamie Cooper - 2015
    Whatever your circumstances, you can create the life you desire by following simple, counterintuitive steps; not the steps society wants you to follow. Unfortunately, you cannot even trust yourself when it comes to creating the life that you desire, because you’re programmed by your past, an accumulation of hundreds of thousands of years, a mind still adapted for a hunter-gatherer time period. What does this mean? It means every day you’re battling your emotions, logic versus emotion. Logically, you want to do one thing, but emotionally, you are drawn to something else. First, if this sounds familiar, then great, because it means you are human. But, if you’re going to win the game of life, you cannot sit around and wait for things to happen, because you’ll be living a life of supreme comfort and sameness; ultimately, a great sin. You are destined for great things, capable of forging dreams and living your aspirations. Maybe you’ve forgotten about this truth: that you are capable, worthy, and ready. Maybe you’ve been beaten into the ground by life, a teacher who doesn’t care if you’re rich or poor, weak or strong, ready or not, because life will continue forward regardless, waiting for no one. Fortunately, there’re things you can do to set yourself apart from the millions that will ultimately suffer and fail. One such thing, perhaps the most powerful of all, is by studying the great, people who have succeeded and who have gone beyond what is humanly thought possible. When it comes to studying someone great, there’s one name that stands tall, Stephen Hawking, a person who has persevered and flourished. Not only has he conquered great adversity, but he has inspired millions around the world with his brilliant mind. There is a reason why people compare him with the once living Albert Einstein, the genius. What follows are Stephen Hawking’s greatest life lessons, gems of wisdom that you can easily apply to your own life, which will help you live a more abundant, stronger life. If you’re in need of inspiration, a boost of confidence, or just a friendly reminder of the wonders in life, you’ve come to the right place. See for yourself why millions study his work and regard him as a genius. Scroll up and grab your copy today.*** Limited time offer ***

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising


Lisa Fortini-Campbell - 2001
    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.

The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships


Ken Burnett - 2006
    If all that has ever been said and written about the art and science of fundraising could be distilled down to just what really matters--what fundraisers everywhere need to know--there would be only a small number of true gems deserving of the description, "nuggets of information." Leading international fundraiser Ken Burnett, author of the classic Relationship Fundraising, has identified and defined 89 such nuggets which he presents here as The Zen of Fundraising, a fun read, one-of-a-kind look into what makes donors tick and-more importantly-what makes them give.