In Dataclysm, Christian Rudder uses it to show us who we truly are.   For centuries, we’ve relied on polling or small-scale lab experiments to study human behavior. Today, a new approach is possible. As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers.   In this daring and original book, Rudder explains how Facebook "likes" can predict, with surprising accuracy, a person’s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot. He charts the rise and fall of America’s most reviled word through Google Search and examines the new dynamics of collaborative rage on Twitter. He shows how people express themselves, both privately and publicly. What is the least Asian thing you can say? Do people bathe more in Vermont or New Jersey? What do black women think about Simon & Garfunkel? (Hint: they don’t think about Simon & Garfunkel.) Rudder also traces human migration over time, showing how groups of people move from certain small towns to the same big cities across the globe. And he grapples with the challenge of maintaining privacy in a world where these explorations are possible.   Visually arresting and full of wit and insight, Dataclysm is a new way of seeing ourselves—a brilliant alchemy, in which math is made human and numbers become the narrative of our time.

    He proposes his solution.

    Starting in Paris, Jean-Baptiste-Joseph Delambre would make his way north to Dunkirk, while Pierre-François-André Méchain voyaged south to Barcelona. Their mission was to measure the world, and their findings would help define the meter as one ten-millionth of the distance between the pole and the equator-- a standard that would be used for all people, for all time. "The Measure of All Things" is the astonishing tale of one of history's greatest scientific adventures. Yet behind the public triumph of the metric system lies a secret error, one that is perpetuated in every subsequent definition of the meter. As acclaimed historian and novelist Ken Alder discovered through his research, there were only two people on the planet who knew the full extent of this error: Delambre and Méchain themselves. By turns a science history, detective tale, and human drama, "The Measure of All Things" describes a quest that succeeded as it failed, and continues to enlighten and inspire to this day.

    The first, which describes the force of gravity, is widely known: Einstein's General Theory of Relativity. But the theory that explains everything else--the Standard Model of Elementary Particles--is virtually unknown among the general public.In The Theory of Almost Everything, Robert Oerter shows how what were once thought to be separate forces of nature were combined into a single theory by some of the most brilliant minds of the twentieth century. Rich with accessible analogies and lucid prose, The Theory of Almost Everything celebrates a heretofore unsung achievement in human knowledge--and reveals the sublime structure that underlies the world as we know it.

    Could she use quantum tunnelling to get through the neighbour's fence and chase bunnies? What about quantum teleportation to catch squirrels before they climb out of reach? In this witty and informative book, Orzel and Emmy - the talking dog - discuss the key theories of Quantum Physics and its fascinating history. From quarks and gluons to Heisenberg's uncertainty principle, this is the perfect introduction to the fundamental laws which govern the universe.

    Plait created his popular web site: http://www.badastronomy.com/index.html, to debunk bad astronomy in popular culture. This website proved popular, which led to this first book by Plait, that carries on from the website and in a detailed and clear fashion criticises and disproves popular myths and misconceptions relating to astronomy, and promotes science as a means of explaining the skies. The work describes 24 common astronomical fallacies, including the beliefs that the Coriolis effect determines the direction that water drains in a bathtub, and that planetary alignments can cause disaster on Earth. The author sharply and convincingly dismisses astrology, creationism, and UFO sightings, and explains the principles behind basic general concepts (the Big Bang, why the sky is blue, etc.).

    She conjures up early operating theaters--no place for the squeamish--and surgeons, working before anesthesia, who were lauded for their speed and brute strength. These medical pioneers knew that the aftermath of surgery was often more dangerous than their patients' afflictions, and they were baffled by the persistent infections that kept mortality rates stubbornly high. At a time when surgery couldn't have been more hazardous, an unlikely figure stepped forward: a young, melancholy Quaker surgeon named Joseph Lister, who would solve the deadly riddle and change the course of history.Fitzharris dramatically recounts Lister's discoveries in gripping detail, culminating in his audacious claim that germs were the source of all infection--and could be countered by antiseptics. Focusing on the tumultuous period from 1850 to 1875, she introduces us to Lister and his contemporaries--some of them brilliant, some outright criminal--and takes us through the grimy medical schools and dreary hospitals where they learned their art, the deadhouses where they studied anatomy, and the graveyards they occasionally ransacked for cadavers.Eerie and illuminating, The Butchering Art celebrates the triumph of a visionary surgeon whose quest to unite science and medicine delivered us into the modern world.

    Or the "Phantom of Fine Hall," a figure many students had seen shuffling around the corridors of the math and physics building wearing purple sneakers and writing numerology treatises on the blackboards. The Phantom was John Nash, one of the most brilliant mathematicians of his generation, who had spiraled into schizophrenia in the 1950s. His most important work had been in game theory, which by the 1980s was underpinning a large part of economics. When the Nobel Prize committee began debating a prize for game theory, Nash's name inevitably came up—only to be dismissed, since the prize clearly could not go to a madman. But in 1994 Nash, in remission from schizophrenia, shared the Nobel Prize in economics for work done some 45 years previously.Economist and journalist Sylvia Nasar has written a biography of Nash that looks at all sides of his life. She gives an intelligent, understandable exposition of his mathematical ideas and a picture of schizophrenia that is evocative but decidedly unromantic. Her story of the machinations behind Nash's Nobel is fascinating and one of very few such accounts available in print (the CIA could learn a thing or two from the Nobel committees).

    This Penguin Classics edition is edited with an introduction by James Moore and Adrian Desmond.In The Origin of Species, Charles Darwin refused to discuss human evolution, believing the subject too 'surrounded with prejudices'. He had been reworking his notes since the 1830s, but only with trepidation did he finally publish The Descent of Man in 1871. The book notoriously put apes in our family tree and made the races one family, diversified by 'sexual selection' - Darwin's provocative theory that female choice among competing males leads to diverging racial characteristics. Named by Sigmund Freud as 'one of the ten most significant books' ever written, Darwin's Descent of Man continues to shape the way we think about what it is that makes us uniquely human.In their introduction, James Moore and Adrian Desmond, acclaimed biographers of Charles Darwin, call for a radical re-assessment of the book, arguing that its core ideas on race were fired by Darwin's hatred of slavery. The text is the second and definitive edition and this volume also contains suggestions for further reading, a chronology and biographical sketches of prominent individuals mentioned.Charles Darwin (1809-82), a Victorian scientist and naturalist, has become one of the most famous figures of science to date. The advent of On the Origin of Species by Means of Natural Selection in 1859 challenged and contradicted all contemporary biological and religious beliefs.If you enjoyed The Descent of Man, you might like Darwin's On the Origin of Species, also available in Penguin Classics.

    In Tammet's world, numbers are beautiful and mathematics illuminates our lives and minds. Using anecdotes, everyday examples, and ruminations on history, literature, and more, Tammet allows us to share his unique insights and delight in the way numbers, fractions, and equations underpin all our lives. Inspired by the complexity of snowflakes, Anne Boleyn's eleven fingers, or his many siblings, Tammet explores questions such as why time seems to speed up as we age, whether there is such a thing as an average person, and how we can make sense of those we love. Thinking In Numbers will change the way you think about math and fire your imagination to see the world with fresh eyes.

    Called a madman by his enemies, a genius by others, and an enigma by nearly everyone, Nikola Tesla was, without a doubt, a trailblazing inventor who created astonishing, sometimes world-transforming devices that were virtually without theoretical precedent. Tesla not only discovered the rotating magnetic field -- the basis of most alternating-current machinery -- but also introduced us to the fundamentals of robotics, computers, and missile science. Almost supernaturally gifted, unfailingly flamboyant and neurotic, Tesla was troubled by an array of compulsions and phobias and was fond of extravagant, visionary experimentations. He was also a popular man-about-town, admired by men as diverse as Mark Twain and George Westinghouse, and adored by scores of society beauties. From Tesla's childhood in Yugoslavia to his death in New York in the 1940s, Cheney paints a compelling human portrait and chronicles a lifetime of discoveries that radically altered -- and continue to alter -- the world in which we live. Tesla: Man Out of Time is an in-depth look at the seminal accomplishments of a scientific wizard and a thoughtful examination of the obsessions and eccentricities of the man behind the science.

    Though the answers may seem simple, their profound implications make the prisoner's dilemma one of the great unifying concepts of science. Watching players bluff in a poker game inspired John von Neumann--father of the modern computer and one of the sharpest minds of the century--to construct game theory, a mathematical study of conflict and deception. Game theory was readily embraced at the RAND Corporation, the archetypical think tank charged with formulating military strategy for the atomic age, and in 1950 two RAND scientists made a momentous discovery.Called the prisoner's dilemma, it is a disturbing and mind-bending game where two or more people may betray the common good for individual gain. Introduced shortly after the Soviet Union acquired the atomic bomb, the prisoner's dilemma quickly became a popular allegory of the nuclear arms race. Intellectuals such as von Neumann and Bertrand Russell joined military and political leaders in rallying to the preventive war movement, which advocated a nuclear first strike against the Soviet Union. Though the Truman administration rejected preventive war the United States entered into an arms race with the Soviets and game theory developed into a controversial tool of public policy--alternately accused of justifying arms races and touted as the only hope of preventing them.A masterful work of science writing, Prisoner's Dilemma weaves together a biography of the brilliant and tragic von Neumann, a history of pivotal phases of the cold war, and an investigation of game theory's far-reaching influence on public policy today. Most important, Prisoner's Dilemma is the incisive story of a revolutionary idea that has been hailed as a landmark of twentieth-century thought.

    He revolutionized the field of topology, which studies properties of geometric configurations that are unchanged by stretching or twisting. The Poincare conjecture lies at the heart of modern geometry and topology, and even pertains to the possible shape of the universe. The conjecture states that there is only one shape possible for a finite universe in which every loop can be contracted to a single point.Poincare's conjecture is one of the seven "millennium problems" that bring a one-million-dollar award for a solution. Grigory Perelman, a Russian mathematician, has offered a proof that is likely to win the Fields Medal, the mathematical equivalent of a Nobel prize, in August 2006. He also will almost certainly share a Clay Institute millennium award.In telling the vibrant story of The Poincare Conjecture, Donal O'Shea makes accessible to general readers for the first time the meaning of the conjecture, and brings alive the field of mathematics and the achievements of generations of mathematicians whose work have led to Perelman's proof of this famous conjecture.

    Crease in this engaging exploration of history’s most beautiful experiments. The result is an engrossing journey through nearly 2,500 years of scientific innovation. Along the way, we encounter glimpses into the personalities and creative thinking of some of the field’s most interesting figures.We see the first measurement of the earth’s circumference, accomplished in the third century B.C. by Eratosthenes using sticks, shadows, and simple geometry. We visit Foucault’s mesmerizing pendulum, a cannonball suspended from the dome of the Panthéon in Paris that allows us to see the rotation of the earth on its axis. We meet Galileo—the only scientist with two experiments in the top ten—brilliantly drawing on his musical training to measure the speed of falling bodies. And we travel to the quantum world, in the most beautiful experiment of all.We also learn why these ten experiments exert such a powerful hold on our imaginations. From the ancient world to cutting-edge physics, these ten exhilarating moments reveal something fundamental about the world, pulling us out of confusion and revealing nature’s elegance. The Prism and the Pendulum brings us face-to-face with the wonder of science.From the Hardcover edition.

    Now, two science professors give us the tools to dismantle misinformation and think clearly in a world of fake news and bad data.It's increasingly difficult to know what's true. Misinformation, disinformation, and fake news abound. Our media environment has become hyperpartisan. Science is conducted by press release. Startup culture elevates bullshit to high art. We are fairly well equipped to spot the sort of old-school bullshit that is based in fancy rhetoric and weasel words, but most of us don't feel qualified to challenge the avalanche of new-school bullshit presented in the language of math, science, or statistics. In Calling Bullshit, Professors Carl Bergstrom and Jevin West give us a set of powerful tools to cut through the most intimidating data.You don't need a lot of technical expertise to call out problems with data. Are the numbers or results too good or too dramatic to be true? Is the claim comparing like with like? Is it confirming your personal bias? Drawing on a deep well of expertise in statistics and computational biology, Bergstrom and West exuberantly unpack examples of selection bias and muddled data visualization, distinguish between correlation and causation, and examine the susceptibility of science to modern bullshit.We have always needed people who call bullshit when necessary, whether within a circle of friends, a community of scholars, or the citizenry of a nation. Now that bullshit has evolved, we need to relearn the art of skepticism.