By examining text and image in advertising, as well as “high art†versus “popular culture,†it reveals the difference between signs (such as a word or picture) and signifiers (the concept or object to which it refers).

    Covering everything from drinking your morning coffee to handling productive criticism, from embracing failure to rejecting the status quo, their insights upend conventional thinking and teach you to embrace and celebrate the journey of creation—the joy of trying, failing, learning, and sometimes failing again.To make something good we have to make some mistakes. Bacher and Buirge teach you to embrace the unknown and to f*cking laugh at yourself during the process. There is a method to their madness—a surprising reassurance that is baked into their bluntness. We’re all trying, messing up, and trying again. And there’s joy to be found in that—something we often overlook in our rush to get everything done and get it right the first time.With personal insights, actionable advice, stylish visuals, and lots of colorful language, Do the F*cking Work will leave you feeling renewed and inspired, and will make you see that the value of work is as much about the process as the outcome.

    Sahre explores his mostly vain attempts to escape his "suburban Addams Family" upbringing and the death of his elephant-trainer brother. He also wrestles with the cosmic implications involved in operating a scanner, explains the disappearance of ice machines, analyzes a disastrous meeting with Steely Dan, and laments the typos, sunsets, and poor color choices that have shaped his work and point of view. Two-Dimensional Man portrays the designer's life as one of constant questioning, inventing, failing, dreaming, and ultimately making.

    Others may think of it as the last architectural treatise, for it provides a discursive container for ideas that would otherwise be lost. Whatever genre it belongs to, SITELESS is a new kind of architecture book that seems to have come out of nowhere. Its author, a young French architect practicing in Tokyo, admits he "didn't do this out of reverence toward architecture, but rather out of a profound boredom with the discipline, as a sort of compulsive reaction." What would happen if architects liberated their minds from the constraints of site, program, and budget? he asks. The result is a book that is saturated with forms, and as free of words as any architecture book the MIT Press has ever published.The 1001 building forms in SITELESS include structural parasites, chain link towers, ball bearing floors, corrugated corners, exponential balconies, radial facades, crawling frames, forensic housing--and other architectural ideas that may require construction techniques not yet developed and a relation to gravity not yet achieved. SITELESS presents an open-ended compendium of visual ideas for the architectural imagination to draw from. The forms, drawn freehand (to avoid software-specific shapes) but from a constant viewing angle, are presented twelve to a page, with no scale, order, or end to the series. After setting down 1001 forms in siteless conditions and embryonic stages, Blanciak takes one of the forms and performs a "scale test," showing what happens when one of these fantastic ideas is subjected to the actual constraints of a site in central Tokyo. The book ends by illustrating the potential of these shapes to morph into actual building proportions.

    With their unique perspective, the Japanese have a way of looking at the world that has long been a source of great interest for the Western mind. Here, Japan’s most talented creative professionals strut their stuff in the form of posters, advertisements, print media, visual identity, and print design. Divided into chapters by media type, this highly visual guide presents a diverse selection of graphics and includes an index of designers, complete with website addresses and contact information.

    The "Logo, Font & Lettering Bible" provides the start-to-finish information you need to succeed in today's competitive design market.

    The book explains the fundamentals of editorial design and layout. Subjects covered include current and emerging digital formats, branding, how to create layouts, handling copy and images, design and production skills, and trends in editorial design.With insider advice and opinions from leading contemporary designers, the book is a practical reference and learning resource that will teach readers everything they need to know to reach the top of the profession. The new edition of this book shows how editorial design has adapted to the online and digital world.

    His influential work spans many practices over a 23-year period, from music packaging to installation work to printmaking. Here, he reveals his personal notebooks, photographs, sketches, and abandoned routes to iconic Radiohead artworks. Arranged chronologically, each chapter is dedicated to a major work—whether an album cover, promotional piece, or a personal project—and is presented as a step-by-step working case study. Featuring commentary by Thom Yorke and never-before-seen archival material, this is the first deep dive into Donwood’s creative practice and the artistic freedom afforded to him by working for a major music act. It is a must-have for fans of the band and anyone interested in graphic design and popular culture.

    This book is about everything that happens while you’re reading – in front of your eyes and inside your head – and about what type designers, typographers and graphic designers bring to a page to make it happen.Renowned type designer Gerard Unger distills decades of design experience into a playful, accessible text that reflects the range of his professional projects, from designing the fonts read daily by millions in USA Today to being responsible for the look of the highway and metro signs in the Netherlands.For Unger, regardless of the application, designers should always consider two important questions: How is it possible to read without seeing any letters? To what extent do all readers possess hidden typographic knowledge? Keeping these two core ideas in mind, Unger explores such topics as legibility, invisible typography, pattern recognition, the reading process, the ergonomics of letterforms, the universe of signs, negative space and typographic illusions.The most seasoned typographers and designers will find as much value in this fresh, first-ever English translation as beginners and the curious who have always wondered how reading happens.

    Whether we find ourselves in a museum, hospital, airport, mall, or street in an unfamiliar city, we depend on systems of visual, audible, and tactile cues not only to lead the way, but also to keep us safe. They are the fundamental questions of wayfindinga process that encompasses both the experience of choosing a path within a built environment and the set of design elements that aid in such a decision. A decade ago, the professional practice of wayfinding design simply involved devising sign systems. Today, the field is much broader and continues to expand to address technological developmentskinetic media, GPS systems, web connectivity, smart materialsas well as cultural changes in areas such as branding and environmental awareness. Similarly, a cross-disciplinary familiarity with graphic, architectural, landscape, interior, industrial, and information design has become an essential requirement of twenty-first-century wayfinding design.The Wayfinding Handbook is an exciting new volume in our acclaimed Design Briefs series. Professional wayfinding designer David Gibson draws on more than thirty years of experience collaborating with architects, planners, developers, managers, and civic leaders to offer an insider's view of this rapidly evolving discipline. Using real-life examples, Gibson illustrates the way type, color, mapmaking, dimensional forms, material selection, and new media are used to create effective wayfinding systems.The Wayfinding Handbook is a complete guide to the discipline, from planning and design to practical considerations, such as setting up teams and managing projects. "Other Voices" sidebars, presentedthroughout the book, reveal the opinions of experts who plan, manage, and shape wayfinding projects. A comprehensive bibliography and gallery of resources round out what is likely to become the go-to resource for students, professionals, or anyone charged with designing people-friendly, universally accessible environments.

    And we need constant reminders to keep us on the right path.With the support of his clients, Sagmeister transformed these sentences into typographic works, from billboards in France to sign-toting inflatable monkeys on the streets of Scotland. Accompanied by essays from design historian Steven Heller, Guggenheim chief curator Nancy Spector, and UK psychologist Daniel Nettle, as well as Sagmeister's own words, the series is revealed as a complex blend of personal revelation, art, and design--an eclectic mix of visual audacity and sound advice.This book consists of 15 unbound signatures in a laser-cut slipcase. Shuffling the sequence of the signatures will produce 15 different covers.

    A bevy of topics, including the proper way to sharpen and hone tools, hollow grinding methodology, and obtaining proper grinding angles, are detailed in this comprehensive cabinet-making sourcebook. Lessons devoted to using and understanding various woods, including common or exotic pieces, learning how to read grain, and the pros and cons in working with air-dried wood versus kiln-dried wood, will educate any level of woodworker. Chapters devoted to resawing as well as problems and concerns due to moisture content and wood movement are also included.

    The poster has now become a postcard and e-mail blast, leaving many to long for the lost age when posters were not only major promotional vehicles, but also artwork worthy of framing.Some of the world's best designers just could not stand idle while the poster fell by the wayside. They turned to the poster for personal expression and as an outlet from more restrictive mediums.This book showcases their breathtaking artwork, which has proven that the poster can still serve as a worthy communications tool. In doing so, they've brought the poster back to prominence. In this book, the author has compiled the world's finest new work at the height of this rebirth. There is currently no book on the market that can claim it features a "definitive" poster collection.

    Her very first collection of signature handbags turned the fashion world on its head, displaying a new sense of freshness and optimism. Now, nearly 20 years later, the graphic patterns and expressive colors of her apparel, handbags and home furnishings are instantly recognizable - and universally coveted. In Pattern, Orla Kiely traces the pattern of her own development as a designer, providing useful information and inspiring insights that can help all of us develop a creative eye for color, shape, form - and pattern. Gain a glimpse of a typical fashion year, including the timing, production and presentation of seasonal collections. Come to understand the power of color, how it triggers emotional and intellectual responses, and how to temper those responses by combining and contrasting tones. And who better than Kiely to advise us on the use of pattern in our lives, be it in the clothes we wear, the accessories we carry, or the furnishing we surround ourselves with in our homes, from wallpaper to rugs, lampshades to linens? Vibrant illustrations and gorgeous photography make Pattern a visual treasure and a thoughtful guide to using pattern with confidence and joy.

    So, if you’ve passed through education and still find yourself asking “Where’s your liver?” or “What beats a full house in poker?” and are too embarrassed to ask, this book can help.Visual Aid provides the answers to the little questions in life in a simple colourful and engaging way. Included are: colour wheels, universal flags, star constellations, correct tablesettings, how reflexology works, the Italian wine regions, how to tie a knot, how to use chopsticks, sign language, morse code and many more. This eclectic collection of illustrations and diagrams will get you up to speed on life's basics, without the need for extensive reading—or even your utmost attention. In a small, handy format this accessible guide is perfect for anyone with an interest in visual stimuli or a thirst for general knowledge.