(Marginal cost is the cost of producing additional units of a good or service, if fixed costs are not counted.) While economists have always welcomed a reduction in marginal cost, they never anticipated the possibility of a technological revolution that might bring marginal costs to near zero, making goods and services priceless, nearly free, and abundant, and no longer subject to market forces.Now, a formidable new technology infrastructure—the Internet of things (IoT)—is emerging with the potential of pushing large segments of economic life to near zero marginal cost in the years ahead. Rifkin describes how the Communication Internet is converging with a nascent Energy Internet and Logistics Internet to create a new technology platform that connects everything and everyone. Billions of sensors are being attached to natural resources, production lines, the electricity grid, logistics networks, recycling flows, and implanted in homes, offices, stores, vehicles, and even human beings, feeding Big Data into an IoT global neural network. Prosumers can connect to the network and use Big Data, analytics, and algorithms to accelerate efficiency, dramatically increase productivity, and lower the marginal cost of producing and sharing a wide range of products and services to near zero, just like they now do with information goods.The plummeting of marginal costs is spawning a hybrid economy—part capitalist market and part Collaborative Commons—with far reaching implications for society, according to Rifkin. Hundreds of millions of people are already transferring parts of their economic lives to the global Collaborative Commons. Prosumers are plugging into the fledgling IoT and making and sharing their own information, entertainment, green energy, and 3D-printed products at near zero marginal cost. They are also sharing cars, homes, clothes and other items via social media sites, rentals, redistribution clubs, and cooperatives at low or near zero marginal cost. Students are enrolling in free massive open online courses (MOOCs) that operate at near zero marginal cost. Social entrepreneurs are even bypassing the banking establishment and using crowdfunding to finance startup businesses as well as creating alternative currencies in the fledgling sharing economy. In this new world, social capital is as important as financial capital, access trumps ownership, sustainability supersedes consumerism, cooperation ousts competition, and "exchange value" in the capitalist marketplace is increasingly replaced by "sharable value" on the Collaborative Commons.Rifkin concludes that capitalism will remain with us, albeit in an increasingly streamlined role, primarily as an aggregator of network services and solutions, allowing it to flourish as a powerful niche player in the coming era. We are, however, says Rifkin, entering a world beyond markets where we are learning how to live together in an increasingly interdependent global Collaborative Commons.

    Far beyond simply being a sports league, the NBA has become an entertainment and pop culture juggernaut. From all kinds of team logo merchandise to officially branded video games and players crossing over into reality television, film, fashion lines, and more, there is an inseparable line between sports and entertainment. But only four decades ago, this would have been unthinkable. Featuring writing that leaps off the page with energy and wit, journalist and basketball fan Pete Croatto takes us behind the scenes to the meetings that lead to the monumental American Basketball Association–National Basketball Association merger in 1976, revolutionizing the NBA’s image. He pays homage to legendary talents including Julius “Dr. J” Erving, Magic Johnson, and Michael Jordan and reveals how two polar-opposite rookies, Larry Bird and Magic Johnson, led game attendance to skyrocket and racial lines to dissolve. Croatto also dives into CBS’s personality-driven coverage of key players, as well as other cable television efforts, which launched NBA players into unprecedented celebrity status. Essential reading whether you’re a casual or longtime fan, From Hang Time to Prime Time is an enthralling and entertaining celebration of basketball history.

    It will shock, surprise and astound the reader. Paul Harrison has a unique set of skills and experiences based upon his life in the British police service and later as a crime writer. Now, for the first time ever, you can read of his gripping experiences as a profiler dealing with the world's most notorious serial killers and violent offenders. Mind Games is a forensic examination of the psyche of the world's most vicious and evil offenders in their own words, just as they related it. It's an exploration into the darkest recesses of the criminal mind and possibly the most in-depth examination of the serial killer phenomenon ever published. Includes exclusive interviews with Charles Manson, John Wayne Gacy, Kenneth Harrison, Henry Lee Lucas, Aileen Wuornos, Ted Bundy, Carl Watts, Donald 'Pee Wee' Gaskins, Donald Neilson, Kenneth McDuff, Jeffrey Dahmer, Joe 'The Cannibal' Metheney.

    Since its creation in 2010, Instagram’s fun and simple interface has captured our collective imagination, swiftly becoming a way of life. In No Filter: The Inside Story of Instagram, technology reporter Sarah Frier explains how Instagram’s founders married art and technology to overcome skeptics and to hook the public on visual storytelling. At first, Instagram initially attracted artisans, but then the platform exploded in popularity among the masses, creating an entire industry of digital influencers that’s now worth tens of billions of dollars. Eighteen months after Instagram’s launch and explosive growth, the founders—Kevin Systrom and Mike Krieger—made the gut-wrenching decision to sell the company to Facebook. For most companies, that would be the end of the story; but for Instagram, it was only the beginning. Instagram borrowed some lessons from Facebook and rejected others, until eventually its success stirred tension with Facebook’s CEO Mark Zuckerberg, just as Facebook became embroiled in a string of public crises. Frier unearths the details that led to the cofounders’ departure, bringing to light dramatic moments unknown to the public until now. At its heart, No Filter draws on unprecedented exclusive access—from the founders of Instagram, as well as employees, executives, and competitors; hedge fund billionaire Ray Dalio; Anna Wintour of Vogue; Kris Jenner of the Kardashian-Jenner empire; and a plethora of influencers, from fashionistas with millions of followers to owners of famous dogs worldwide—to show how Instagram has fundamentally changed the way we communicate, shop, eat, and travel. The book brings readers inside users’ strategies to craft their personal image and fame, explaining how the company’s product decisions have affected the structure of our society. From teenagers to the pope, No Filter tells the captivating story of how Instagram not only created a new industry but also changed our lives.

    But then Ruby's take on happiness might be a little different from others. The same goes for her take on longevity, stress, death, compassion, attention, teenagers and the eternal nature vs. nurture debate. In her own inimitable style, she uncovers the cerebral forces driving each of these human phenomena by talking to experts in a wide range of fields, from neurologists to Buddhist monks.Could we be happier? Calmer? Better human beings? In this Audible Original, Ruby Wax hunts down her heroes - brain scientists - in the UK and across America, to learn more about what makes us tick: why we get stressed, how we feel pain, what makes us addicted - and has a lot of fun along the way. She faces death with Past Mortems author Carla Valentine, explores how video games affect our attention with gamification expert Gabe Zichermann, and discovers the benefits of vaginal smearing with Professor Tim Spector. Natural Born Learners author Alex Beard reveals what teenagers really need to know for a good education and visitors to a New York soup kitchen help Ruby confront her fear of compassion. In No-Brainer Ruby draws on memories of her own difficult childhood and long history of depression and makes you laugh out loud with her frank observations and anarchic questions. You’ll learn a lot about your brain, and hear a ton of advice on how to use it better.©2018 Ruby Wax (P)2018 Audible, Ltd

    No B.S. No fluff. No Sugar-coating. Are you driven to succeed so much it hurts? Are you tired of books which promise a sugar-coated tactic to overnight success, only to be left with disappointment? Do you want to live a life on your own terms? Then this book is for you… Do you know what the #1 regret of the dying is? “I wish I’d had the courage to live a life true to myself, not the life others expected of me.” All of us start out with the desire and the potential to live a remarkable life. But along the way something happens… We start to accept mediocrity. But there is a way to live life on your own terms. And entrepreneur Peter Voogd wants to show you how… Peter started his first business when he was 15, and found himself broke, stressed and discouraged by the age of 22. By 23, he made his first 6 figure income, and by 27 his earnings were over 1 million. Through his own experiences and that of helping over 4,000 entrepreneurs with The Game Changers Academy and starting The Young Entrepreneur Lifestyle, Peter has identified the exact strategies young entrepreneurs can use to create a business so they can live a life on their own terms. In this book that is sure to be as big of a hit as 6 Months to 6 Figures, you’ll learn the 30 strategies you need to create the lifestyle of your dreams including: - The tactical tips, experience and mindset it will take to build your ideal lifestyle. - How to handle information overwhelm, and implement what you learn into your life and business for massive results. - How to drop your past and transform your future to see the change you want in your life. - The 6 “musts” to extreme achievement. - How to build a morning routine that’ll start you off energized and hungry to achieve your goals. "There are two types of people in this world. Those who will do whatever it takes to succeed… and everybody else. Choose wisely." - Peter Voogd Remember the number one regret of the dying? To have the courage to live a life true to themselves... Well do you have the courage? The courage to stand up and to create an exceptional lifestyle that’s true to who you are? If you do, get this book. Because with that courage, and Peter’s advice, you’re sure to get everything you want out of life. Just think… in 6 months you could be one of the entrepreneurs who isn’t just barely surviving, but thriving. Whichever one you become is up to you. To get free downloadable resources (PDF and audio files) from leading entrepreneurship authority Peter Voogd, visit: TheEntrepreneurBreakthrough.com Tags: lifestyle entrepreneurs, young entrepreneurs, entrepreneurship, financial freedom, success, Peter Voogd, 6 Months to 6 Figures

    In barely six years, a small group of young, ambitious programmers in Silicon Valley built an $11.5 billion business out of the ashes of a failed podcasting company. Today Twitter boasts more than 200 million active users and has affected business, politics, media, and other fields in innumerable ways. Now Nick Bilton of the New York Times takes readers behind the scenes with a narrative that shows what happened inside Twitter as it grew at exponential speeds. This is a tale of betrayed friendships and high-stakes power struggles as the four founders—Biz Stone, Evan Williams, Jack Dorsey, and Noah Glass—went from everyday engineers to wealthy celebrities, featured on magazine covers, Oprah, The Daily Show, and Time’s list of the world’s most influential people. Bilton’s exclusive access and exhaustive investigative reporting—drawing on hundreds of sources, documents, and internal e-mails—have enabled him to write an intimate portrait of fame, influence, and power. He also captures the zeitgeist and global influence of Twitter, which has been used to help overthrow governments in the Middle East and disrupt the very fabric of the way people communicate.

    This methodology revealed distinct cyclical patterns that were used to provide the foundation for his forecasting. The wonderful advances in science add to the mix, but are tools to use, not answers that should automatically be accepted as we see with the climate agenda. The lesson in weather, in history, in anything, is that the foundation you stand on today is built from yesterday to reach for tomorrow. The book examines the clash between that philosophy and one that minimizes lessons of the past, or ignores them, and uses climate and weather to simply further an agenda that has very little to do with either. An uncurious media is a willing accomplice in advancing the missive to the population, The Climate Chronicles reveals that clash in an effort to get the reader to search beyond what they are told. As such its a must read for those seeking not an agenda driven answer, but the right answer, wherever it may lead them. Bastardi's goal is not to get you to blindly accept what he says, but to dig in and examine for yourself. The book shows, given the implications of not doing so, more is at stake than just tomorrows weather.

    But a young German soon helps her to forget her sorrows. Until, with war looming, he must return home and Gaynor is left heartbroken once more. And when her parents discover she's pregnant and insist she cannot keep the child, Gaynor runs away to Cardiff. Penniless and alone in a strange city she is forced to give birth in the workhouse. But shortly afterwards she is taken in by a friendly Spanish family who care for her and little Sara. And she quickly falls for the charms of the eldest son. But just when she thought she'd found love and a chance of happiness at last, a telegram shatters her dreams...

    Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally—to think, that is, like a Freak.Levitt and Dubner offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms. As always, no topic is off-limits. They range from business to philanthropy to sports to politics, all with the goal of retraining your brain. Along the way, you’ll learn the secrets of a Japanese hot-dog-eating champion, the reason an Australian doctor swallowed a batch of dangerous bacteria, and why Nigerian e-mail scammers make a point of saying they’re from Nigeria.Some of the steps toward thinking like a Freak:First, put away your moral compass—because it’s hard to see a problem clearly if you’ve already decided what to do about it.Learn to say “I don’t know”—for until you can admit what you don’t yet know, it’s virtually impossible to learn what you need to.Think like a child—because you’ll come up with better ideas and ask better questions.Take a master class in incentives—because for better or worse, incentives rule our world.Learn to persuade people who don’t want to be persuaded—because being right is rarely enough to carry the day.Learn to appreciate the upside of quitting—because you can’t solve tomorrow’s problem if you aren’t willing to abandon today’s dud.Levitt and Dubner plainly see the world like no one else. Now you can too. Never before have such iconoclastic thinkers been so revealing—and so much fun to read.

    David A. Kessler explains why Americans suffer in unprecedented numbers from obesity, heart disease, diabetes, and other debilitating illnesses, and offers concrete solutions for reducing cardiovascular problems, keeping weight off, and curtailing chronic disease.The American body is in trouble. Heart disease is the number one cause of death in the United States today, and millions are plagued by conditions like obesity and diabetes. But we have the answer to improving health and longevity: 1) cut out fast carbs (processed foods); 2) reduce saturated fats; 3) exercise regularly.Though the solution is simple, the difficulty lies in the food we eat. Multi-billion-dollar processing plants and food manufacturers dot the heartland and work to increase the profits of the industrialized farming business—Big Agriculture—that produces excess corn and wheat. Today, we are being fed highly palatable, ultra-processed carbohydrates as food products—fast carbs—that are often marketed as “healthy.” Fast carbs are primarily starches and sugars produced during food processing and are present in much of what we eat. By destroying the healthy structure of whole food and increasing the amount of rapidly digestible starch it contains, these products bypass our body’s metabolic pathways. When combined with the ill-effects of saturated fats, we are putting ourselves on a collision course with weight gain, insulin resistance, digestive issues, heart disease, and more.The problem is, most of us don’t know where these fast carbs and saturated fats lurk in our daily diets. Accessible and eye-opening, Fast Carbs, Slow Carbs provides the information we need to understand exactly what we are eating—and to learn the truth about what it being sold to us as “healthy” food. Rising above the confusing range of specific popular diets—Keto, Paleo, Mediterranean, Vegan, Vegetarian—Dr. Kessler gives us an achievable baseline that can set us on the path to better health.

    Going back to the beginnings of human history, Mabey shows how flowers, trees, and plants have been central to human experience not just as sources of food and medicine but as objects of worship, actors in creation myths, and symbols of war and peace, life and death.Writing in a celebrated style that the Economist calls “delightful and casually learned,” Mabey takes readers from the Himalayas to Madagascar to the Amazon to our own backyards. He ranges through the work of writers, artists, and scientists such as da Vinci, Keats, Darwin, and van Gogh and across nearly 40,000 years of human history: Ice Age images of plant life in ancient cave art and the earliest representations of the Garden of Eden; Newton’s apple and gravity, Priestley’s sprig of mint and photosynthesis, and Wordsworth’s daffodils; the history of cultivated plants such as maize, ginseng, and cotton; and the ways the sturdy oak became the symbol of British nationhood and the giant sequoia came to epitomize the spirit of America.Complemented by dozens of full-color illustrations, The Cabaret of Plants is the magnum opus of a great naturalist and an extraordinary exploration of the deeply interwined history of humans and the natural world.

    Nearly a half-century after Neil Armstrong walked on the moon, these Space Barons-most notably Elon Musk and Jeff Bezos, along with Richard Branson and Paul Allen-are using Silicon Valley-style innovation to dramatically lower the cost of space travel, and send humans even further than NASA has gone. These entrepreneurs have founded some of the biggest brands in the world-Amazon, Microsoft, Virgin, Tesla, PayPal-and upended industry after industry. Now they are pursuing the biggest disruption of all: space. Based on years of reporting and exclusive interviews with all four billionaires, this authoritative account is a dramatic tale of risk and high adventure, the birth of a new Space Age, fueled by some of the world's richest men as they struggle to end governments' monopoly on the cosmos. The Space Barons is also a story of rivalry-hard-charging startups warring with established contractors, and the personal clashes of the leaders of this new space movement, particularly Musk and Bezos, as they aim for the moon and Mars and beyond.

    One of the most progressive and imaginative people in British education today he has hitherto kept a low profile. This book accompanies a three part television series to be screened on BBC 2 but differs from it significantly.There is a crisis in the British education system. Year on year GCSE and A Level pupils post better exam results, with more students achieving top grades. Yet business leaders and employers complain bitterly that our schools are not producing people fit for purpose. What we have become is a nation 'Over schooled and under educated'. Far from being locked in an ivory tower, a bastion of privilege, Mr Little has used his time as a teacher and headmaster to get to grips with fundamental questions concerning education. He wants to produce people fit to work in the modern world. How do children absorb information? What kind of people does society need? What is education for? Not only is the author one of the great reforming headmasters of our time but he has planted Academies in the East end of London, founded a state boarding school near Windsor and yet is a passionate advocate of single sex schools.This book is not a text book for colleges of education- it is a book to enlighten the teaching profession and just as much for anxious parents. The book is simply arranged under topics such as authority, expectations, progress, self-confidence, sex, crises and creativity.Tony Little thinks it is time to ask some fundamental questions, and to make brave decisions about how we make our schools and our schoolchildren fit for purpose.

    In the seventy thousand years that modern human beings have walked this earth, we've come a long way. Art, science, culture, trade - on the evolutionary food chain, we're real winners. But, frankly, it's not exactly been plain sailing, and sometimes - just occasionally - we've managed to really, truly, quite unbelievably f*ck things up.From Chairman Mao's Four Pests Campaign, to the American Dustbowl; from the Austrian army attacking itself one drunken night, to the world's leading superpower electing a reality TV mogul as President... it's pretty safe to say that, as a species, we haven't exactly grown wiser with age. So, next time you think you've really f*cked up, this book will remind you: it could be so much worse