Fostering Sustainable Behavior: An Introduction to Community-Based Social Marketing
Doug McKenzie-Mohr - 1999
A sustainable future will require sweeping changes in public behavior. While conventional marketing can help create public awareness, social marketing identifies and overcomes barriers to long-lasting behavior change. This ground-breaking book is the primary resource for the emerging new field of community-based social marketing, and an invaluable guide for anyone involved in designing public education programs with the goal of promoting sustainable behavior, from recycling and energy efficiency, to alternative transportation.Dr. McKenzie-Mohr is a professor of social psychology and community-based marketing at St. Thomas University in New Brunswick. Dr. William Smith is the Executive Vice President at the Academy for Educational Development in Washington, D.C.
The Complete Idiot's Guide to RVing
April Maher - 2001
An updated and revised guide for the more than 30 million Americans who are living the RV lifestyle and the millions of others who have considered it but have not yet taken the plunge, The Complete Idiot's Guide® to RVing, Second Edition, includes the following: Basic facts about the different types of RVs-camper, van, motor home, bus, or tow rig-and the advantages of each; Advice on buying your RV, from dealer negotiations to acquiring the proper insurance; Driving tips for piloting your RV; Information on how to choose a campground with an eye for water, electricity, propane, wastewater dump, hookups, phone, cable, and campground rules.
The Devil I Know: My Haunting Journey with Ronnie DeFeo and the True Story of the Amityville Murders
Jackie Barrett - 2012
Decades later, he was haunted by a terrifying demon from his past. But no one wanted to listen. Except one woman.For years, as the legend of the Amityville Horror murders were retold in print and film, DeFeo withdrew, growing more bitter as his twisted celebrity status increased. Then he received a note from Brooklyn psychic, Jackie Barrett, saying she had been made aware of his presence by an unknown force. She didn't know if he was guilty, innocent, or insane - but she sensed that he was besieged by a fearsome evil.As Jackie began to talk to Ronnie DeFeo, and discover the truth, she realized something startling: She hadn't been guided toward him merely to help him find salvation. There was someone else whose soul needed saving. Someone much closer.Here, in her own words, Jackie Barrett reveals the details of her astonishing relationship with Ronnie DeFeo and, for the first time, his revelation of what really happened in that terrible night.Includes photos.
How to Live in the City
Hugo Macdonald - 2016
How to Live in the City is a book for navigating and nurturing this important relationship.Hugo Macdonald believes you need to feel a city to understand it. He won't tell you how wide the perfect pavement should be but he will show you how to walk down a pavement with eyes wide open. This is a book to help you feel human in an inhuman environment.
Frontiers of Electronic Commerce
Ravi Kalakota - 1996
This work is aimed at the business person who wants to understand the revolution taking place in electronic commerce. It explains the emerging technology and network infra-structure, and emphasizes the business applications and mercantile strategies, challenges and opportunities of conducting business on the information superhighway. The study also describes pertinent standards and protocols.
A Cold Creek Secret / Not Just a Cowboy
RaeAnne Thayne - 2017
On the run from her latest scandal, Mimi just wants to start over. So when she crashes her car outside sexy Major Brant Western's ranch, she offers a false name, Maura, and begs for shelter from the storm.On leave from his latest tour of duty, all Major Brant Western wants is a hot meal and a warm bed. What he doesn't need is a stunning socialite in disguise who's just shown up at his family's Cold Creek ranch. The more Brant gets to know her, the clearer it becomes that "Maura" is hiding something. But when Brant finally discovers her secret, he might not be able to let her goFREE BONUS STORY INCLUDED IN THIS VOLUME!Not Just a Cowboy by Caro CarsonHeiress Patricia Cargill is more than just a big bank account. Running Texas Rescue and Relief gives her the greatest satisfaction she could imagine. Until she meets nomadic cowboy Luke Waterson, who's so much more than he seems. He could be everything she needs."
Shenzhen Superstars: How China’s Smartest City is Challenging Silicon Valley
Johan Nylander - 2017
It’s the story about how a Chinese fishing village became a global economic powerhouse of innovation and technology. Just four decades ago Shenzhen was a backwater area, populated by fishermen and rice farmers. Today, it’s home to up to 20 million people and some of the world’s leading technology companies and most innovative tech startups. No other city better symbolizes the rise of modern China. And no other city challenges Silicon Valley more aggressively as the global hub for innovation and technology startups. In many ways, the Chinese city has already outsmarted the Valley. “Shenzhen has an energy of growth – the same energy I felt when I first came to Silicon Valley ten years ago. And it’s not just in technology. It’s this idea that whoever you are, whatever you’re into, you can come to China, and especially Shenzhen, and do it!” American entrepreneur Scotty Allen says in the book. Shenzhen Superstars is written for anyone who wants to be part of this raging growth story – no matter if you’re a tech buff, investor or just someone curious about knowing what’s driving the future. As a journalist for CNN, Forbes and other international media, Johan Nylander has witnessed the astonishing transformation of the south Chinese city. Its speed, energy and determination are just mind-blowing. His aim is to take you inside, to the very heart of what is shaping this vibrant city. KEY QUOTES FROM THE BOOK “In terms of hardware plus software innovation, Shenzhen is ahead of the curve.” – Jeffrey Towson, private equity investor and Peking University professor “The next ten years will be the era of robots and intelligent machines, and Shenzhen will play well to that.” – Jixun Foo, managing partner of GGV Capital “Shenzhen is just better than Silicon Valley in terms of hardware and software integration.” – Qin Li, CEO of startup Sennotech “If you’re not already in Shenzhen, you're crazy.” – Edith Yeung, general partner of 500 Startups
223 Amazing Science Facts, Tidbits and Quotes
Tasnim Essack - 2014
A collection of fascinating facts, tidbits and quotes from the world of science and technology.This is a quick read, which you can easily scan through and find easy to read, short facts about the world around us, as well as some quotes from well known faces in science.Topics in the book include;BiologyChemistryPhysicsHealthSocietyEarth & EnvironmentAnimals & NatureSpaceTechnology & EngineeringQuotes
TV Cream Toys
Steve Berry - 2007
From Big Trak to Buckaroo!, Mastermind to Merlin, Sorry! to Strawberry Shortcake, each peerless plaything from the '60s through to the '90s is examined and catalogued (in the Argos, rather than the scientific, sense).Culled from award-winning retro website TV Cream, this book lists a wealth of fondly remembered toys, games, and novelties, and unearths quite a few of the oft-forgotten classics that, even to this day, remain treasured in the hearts of our inner children.LET THE BLIZZARD OF MR MEN WRAPPING PAPER COMMENCE…
Good Old Days My Ass: 665 Funny History Facts & Terrifying Truths about Yesteryear
David A. Fryxell - 2012
From patents that should still be pending to hairdos that attract vermin, these horrors will leave you thankful you didn't have to struggle to live through them. Brace yourself as the truth hits you like an ice-cold Victorian-era shower with enough pressure to knock you unconscious. Get ready to shudder with laughter (or horror) at these funny moments in history that are not to be forgotten.
Incredible Baseball Stats: The Coolest, Strangest Stats and Facts in Baseball History
Kevin Reavy - 2016
But for some, the experience can be less sensory. Some, such as Ryan Spaeder and Kevin Reavy, live for baseball statistics. Stats give the game historical context and measurables for past, present, and predictive analysis.Incredible Baseball Stats helps tell unique baseball stories, showcasing extraordinary stats and facts in baseball history, through the 2015 season. For example, in 2015, the Nationals’ Bryce Harper broke out in a major way. He batted .330/.460/.649 with 42 home runs en route to his first MVP Award. It was his fourth MLB season, but he was still younger than NL Rookie of the Year Kris Bryant. He became the youngest player to lead the league in both on-base percentage and homers in the same season since Ty Cobb in 1909. Through 2015, he has a career .902 OPS (143 OPS+), the same OPS and adjusted OPS that Henry Aaron had through his first four seasons—and Hammerin’ Hank was nearly a year older!The authors have scoured the records for untold tales and looked at familiar ones with new statistical insights, to create Incredible Baseball Stats, a perfect book for baseball fans from coast to coast.Skyhorse Publishing, as well as our Sports Publishing imprint, are proud to publish a broad range of books for readers interested in sports—books about baseball, pro football, college football, pro and college basketball, hockey, or soccer, we have a book about your sport or your team.Whether you are a New York Yankees fan or hail from Red Sox nation; whether you are a die-hard Green Bay Packers or Dallas Cowboys fan; whether you root for the Kentucky Wildcats, Louisville Cardinals, UCLA Bruins, or Kansas Jayhawks; whether you route for the Boston Bruins, Toronto Maple Leafs, Montreal Canadiens, or Los Angeles Kings; we have a book for you. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to publishing books on subjects that are sometimes overlooked by other publishers and to authors whose work might not otherwise find a home.
Noddy And His Unhappy Car (Noddy's Toyland Adventures)
Enid Blyton - 1994
One Last Chance
Jerry Borrowman - 2009
Orphaned during the Depression, he steals food to survive. When mischief lands him in juvenile court, he's offered a home by fellow ward member David Boone, but then suffers under Boone's unkind and unyielding treatment. And after Artie helps the victim of a robbery gone bad, he's abandoned by Boone and sentenced to juvenile hall. Then his luck and his life suddenly change. Mary Wilkerson, the feisty widow who was robbed, sees potential in Artie and takes him into her custody. Ray McCandless, the wise yet firm chauffeur, teaches Artie about cars, life, and the connections between the two. Under their care, Artie develops the desire and the ability to leave his past behind and grasp the hope in his future, which shines like Mary's luxurious Dusenberg. But when cornered by old enemies, will he defend his honor with his life? Jerry Borrowman masterfully combines emotion, morality, suspense, and humor in this tender coming-of-age story. Readers will struggle and rejoice with Artie as he discovers the value of integrity, the sweetness of family ties, and the reality of the American dream. And they will never forget the triumph that unfolds when a good boy with bad problems is given one last chance.
The Photographer's Guide to Yosemite
Michael Frye - 2000
An indispensable and handy resource for anyone who wants to take better pictures in Yosemite and elsewhere.