Lean Analytics: Use Data to Build a Better Startup Faster


Alistair Croll - 2013
    Lean Analytics steers you in the right direction.This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.Understand Lean Startup, analytics fundamentals, and the data-driven mindsetLook at six sample business models and how they map to new ventures of all sizesFind the One Metric That Matters to youLearn how to draw a line in the sand, so you’ll know it’s time to move forwardApply Lean Analytics principles to large enterprises and established products

Streaming Systems


Tyler Akidau - 2018
    As more and more businesses seek to tame the massive unbounded data sets that pervade our world, streaming systems have finally reached a level of maturity sufficient for mainstream adoption. With this practical guide, data engineers, data scientists, and developers will learn how to work with streaming data in a conceptual and platform-agnostic way.Expanded from Tyler Akidau's popular blog posts Streaming 101 and Streaming 102, this book takes you from an introductory level to a nuanced understanding of the what, where, when, and how of processing real-time data streams. You'll also dive deep into watermarks and exactly-once processing with co-authors Slava Chernyak and Reuven Lax.You'll explore:How streaming and batch data processing patterns compareThe core principles and concepts behind robust out-of-order data processingHow watermarks track progress and completeness in infinite datasetsHow exactly-once data processing techniques ensure correctnessHow the concepts of streams and tables form the foundations of both batch and streaming data processingThe practical motivations behind a powerful persistent state mechanism, driven by a real-world exampleHow time-varying relations provide a link between stream processing and the world of SQL and relational algebra

Learning From Data: A Short Course


Yaser S. Abu-Mostafa - 2012
    Its techniques are widely applied in engineering, science, finance, and commerce. This book is designed for a short course on machine learning. It is a short course, not a hurried course. From over a decade of teaching this material, we have distilled what we believe to be the core topics that every student of the subject should know. We chose the title `learning from data' that faithfully describes what the subject is about, and made it a point to cover the topics in a story-like fashion. Our hope is that the reader can learn all the fundamentals of the subject by reading the book cover to cover. ---- Learning from data has distinct theoretical and practical tracks. In this book, we balance the theoretical and the practical, the mathematical and the heuristic. Our criterion for inclusion is relevance. Theory that establishes the conceptual framework for learning is included, and so are heuristics that impact the performance of real learning systems. ---- Learning from data is a very dynamic field. Some of the hot techniques and theories at times become just fads, and others gain traction and become part of the field. What we have emphasized in this book are the necessary fundamentals that give any student of learning from data a solid foundation, and enable him or her to venture out and explore further techniques and theories, or perhaps to contribute their own. ---- The authors are professors at California Institute of Technology (Caltech), Rensselaer Polytechnic Institute (RPI), and National Taiwan University (NTU), where this book is the main text for their popular courses on machine learning. The authors also consult extensively with financial and commercial companies on machine learning applications, and have led winning teams in machine learning competitions.

Introduction to Information Retrieval


Christopher D. Manning - 2008
    Written from a computer science perspective by three leading experts in the field, it gives an up-to-date treatment of all aspects of the design and implementation of systems for gathering, indexing, and searching documents; methods for evaluating systems; and an introduction to the use of machine learning methods on text collections. All the important ideas are explained using examples and figures, making it perfect for introductory courses in information retrieval for advanced undergraduates and graduate students in computer science. Based on feedback from extensive classroom experience, the book has been carefully structured in order to make teaching more natural and effective. Although originally designed as the primary text for a graduate or advanced undergraduate course in information retrieval, the book will also create a buzz for researchers and professionals alike.

R for Data Science: Import, Tidy, Transform, Visualize, and Model Data


Hadley Wickham - 2016
    This book introduces you to R, RStudio, and the tidyverse, a collection of R packages designed to work together to make data science fast, fluent, and fun. Suitable for readers with no previous programming experience, R for Data Science is designed to get you doing data science as quickly as possible. Authors Hadley Wickham and Garrett Grolemund guide you through the steps of importing, wrangling, exploring, and modeling your data and communicating the results. You’ll get a complete, big-picture understanding of the data science cycle, along with basic tools you need to manage the details. Each section of the book is paired with exercises to help you practice what you’ve learned along the way. You’ll learn how to: Wrangle—transform your datasets into a form convenient for analysis Program—learn powerful R tools for solving data problems with greater clarity and ease Explore—examine your data, generate hypotheses, and quickly test them Model—provide a low-dimensional summary that captures true "signals" in your dataset Communicate—learn R Markdown for integrating prose, code, and results

SQL Antipatterns


Bill Karwin - 2010
    Now he's sharing his collection of antipatterns--the most common errors he's identified in those thousands of requests for help. Most developers aren't SQL experts, and most of the SQL that gets used is inefficient, hard to maintain, and sometimes just plain wrong. This book shows you all the common mistakes, and then leads you through the best fixes. What's more, it shows you what's behind these fixes, so you'll learn a lot about relational databases along the way. Each chapter in this book helps you identify, explain, and correct a unique and dangerous antipattern. The four parts of the book group the anti​patterns in terms of logical database design, physical database design, queries, and application development. The chances are good that your application's database layer already contains problems such as Index Shotgun, Keyless Entry, Fear of the Unknown, and Spaghetti Query. This book will help you and your team find them. Even better, it will also show you how to fix them, and how to avoid these and other problems in the future. SQL Antipatterns gives you a rare glimpse into an SQL expert's playbook. Now you can stamp out these common database errors once and for all. Whatever platform or programming language you use, whether you're a junior programmer or a Ph.D., SQL Antipatterns will show you how to design and build databases, how to write better database queries, and how to integrate SQL programming with your application like an expert. You'll also learn the best and most current technology for full-text search, how to design code that is resistant to SQL injection attacks, and other techniques for success.

The Art of R Programming: A Tour of Statistical Software Design


Norman Matloff - 2011
    No statistical knowledge is required, and your programming skills can range from hobbyist to pro.Along the way, you'll learn about functional and object-oriented programming, running mathematical simulations, and rearranging complex data into simpler, more useful formats. You'll also learn to: Create artful graphs to visualize complex data sets and functions Write more efficient code using parallel R and vectorization Interface R with C/C++ and Python for increased speed or functionality Find new R packages for text analysis, image manipulation, and more Squash annoying bugs with advanced debugging techniques Whether you're designing aircraft, forecasting the weather, or you just need to tame your data, The Art of R Programming is your guide to harnessing the power of statistical computing.

Grokking Deep Learning


Andrew W. Trask - 2017
    Loosely based on neuron behavior inside of human brains, these systems are rapidly catching up with the intelligence of their human creators, defeating the world champion Go player, achieving superhuman performance on video games, driving cars, translating languages, and sometimes even helping law enforcement fight crime. Deep Learning is a revolution that is changing every industry across the globe.Grokking Deep Learning is the perfect place to begin your deep learning journey. Rather than just learn the “black box” API of some library or framework, you will actually understand how to build these algorithms completely from scratch. You will understand how Deep Learning is able to learn at levels greater than humans. You will be able to understand the “brain” behind state-of-the-art Artificial Intelligence. Furthermore, unlike other courses that assume advanced knowledge of Calculus and leverage complex mathematical notation, if you’re a Python hacker who passed high-school algebra, you’re ready to go. And at the end, you’ll even build an A.I. that will learn to defeat you in a classic Atari game.

Big Data, Analytics, and the Future of Marketing & Sales


McKinsey Chief Marketing & Sales Officer Forum - 2013
    The data big bang has unleashed torrents of terabytes about everything from customer behaviors to weather patterns to demographic consumer shifts in emerging markets. This collection of articles, videos, interviews, and slideshares highlights the most important lessons for companies looking to turn data into above-market growth: Using analytics to identify valuable business opportunities from the data to drive decisions and improve marketing return on investment (MROI) Turning those insights into well-designed products and offers that delight customers Delivering those products and offers effectively to the marketplace. The goldmine of data represents a pivot-point moment for marketing and sales leaders. Companies that inject big data and analytics into their operations show productivity rates and profitability that are 5 percent to 6 percent higher than those of their peers. That’s an advantage no company can afford to ignore.

Applied Predictive Modeling


Max Kuhn - 2013
    Non- mathematical readers will appreciate the intuitive explanations of the techniques while an emphasis on problem-solving with real data across a wide variety of applications will aid practitioners who wish to extend their expertise. Readers should have knowledge of basic statistical ideas, such as correlation and linear regression analysis. While the text is biased against complex equations, a mathematical background is needed for advanced topics. Dr. Kuhn is a Director of Non-Clinical Statistics at Pfizer Global R&D in Groton Connecticut. He has been applying predictive models in the pharmaceutical and diagnostic industries for over 15 years and is the author of a number of R packages. Dr. Johnson has more than a decade of statistical consulting and predictive modeling experience in pharmaceutical research and development. He is a co-founder of Arbor Analytics, a firm specializing in predictive modeling and is a former Director of Statistics at Pfizer Global R&D. His scholarly work centers on the application and development of statistical methodology and learning algorithms. Applied Predictive Modeling covers the overall predictive modeling process, beginning with the crucial steps of data preprocessing, data splitting and foundations of model tuning. The text then provides intuitive explanations of numerous common and modern regression and classification techniques, always with an emphasis on illustrating and solving real data problems. Addressing practical concerns extends beyond model fitting to topics such as handling class imbalance, selecting predictors, and pinpointing causes of poor model performance-all of which are problems that occur frequently in practice. The text illustrates all parts of the modeling process through many hands-on, real-life examples. And every chapter contains extensive R code f

Dive Into Python


Mark Pilgrim - 2004
    because the language seems like a good way to accomplish programming tasks that don't require the low-level bit handling power of C.-- Richard Bejtlich, TaoSecurityPython is a new and innovative scripting language. It is set to replace Perl as the programming language of choice for shell scripters, and for serious application developers who want a feature-rich, yet simple language to deploy their products.Dive Into Python is a hands-on guide to the Python language. Each chapter starts with a real, complete code sample, proceeds to pick it apart and explain the pieces, and then puts it all back together in a summary at the end.This is the perfect resource for you if you like to jump into languages fast and get going right away. If you're just starting to learn Python, first pick up a copy of Magnus Lie Hetland's Practical Python.

Google Analytics: Understanding Visitor Behavior


Justin Cutroni - 2007
    This hands-on guide shows you how to get the most out of this free and powerful tool -- whether you're new to Google Analytics or have been using it for years.Google Analytics shows you how to track different market segments and analyze conversion rates, and reveals advanced techniques such as marketing-campaign tracking, a valuable feature that most people overlook. And this practical book not only provides complete code samples for web developers, it also explains the concepts behind the code to marketers, managers, and others on your team.Discover exactly how the Google Analytics system worksLearn how to configure the system to measure data most relevant to your business goalsTrack online marketing activities, including cost-per-click ads, email, and internal campaignsTrack events -- rather than page views -- on sites with features such as maps, embedded video, and widgetsConfigure Google Analytics to track enterprise data, including multiple domainsUse advanced techniques such as custom variables and CRM integration

Wrong Roads: Scary Stories from Coast to Coast


Kyle HarrisonDarius Pilgrim - 2019
    To ride alongside your favorite horror authors as they take you on a trip you will never forget. There is no turning back.From new legends to old familiar haunts, the stories held within this tome will make you question whether anywhere is safe. Over 30 authors have crafted the most authentic and horrifying representation of each state. Not a single dark road will be left untraveled. You will never want to leave home again.

Data Structures (SIE)


Seymour Lipschutz - 1986
    The classic and popular text is back with refreshed pedagogy and programming problems helps the students to have an upper hand on the practical understanding of the subject. Salient Features: Expanded discussion on Recursion (Backtracking, Simulating Recursion), Spanning Trees. Covers all important topics like Strings, Arrays, Linked Lists, Trees Highly illustrative with over 300 figures and 400 solved and unsolved exercises Content 1.Introduction and Overview 2.Preliminaries 3.String Processing 4.Arrays, Records and Pointers 5.Linked Lists 6.S tacks, Queues, Recursion 7.Trees 8.Graphs and Their Applications 9.Sorting and Searching About the Author: Seymour Lipschutz Seymour Lipschutz, Professor of Mathematics, Temple University

Naked Statistics: Stripping the Dread from the Data


Charles Wheelan - 2012
    How can we catch schools that cheat on standardized tests? How does Netflix know which movies you’ll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.For those who slept through Stats 101, this book is a lifesaver. Wheelan strips away the arcane and technical details and focuses on the underlying intuition that drives statistical analysis. He clarifies key concepts such as inference, correlation, and regression analysis, reveals how biased or careless parties can manipulate or misrepresent data, and shows us how brilliant and creative researchers are exploiting the valuable data from natural experiments to tackle thorny questions.And in Wheelan’s trademark style, there’s not a dull page in sight. You’ll encounter clever Schlitz Beer marketers leveraging basic probability, an International Sausage Festival illuminating the tenets of the central limit theorem, and a head-scratching choice from the famous game show Let’s Make a Deal—and you’ll come away with insights each time. With the wit, accessibility, and sheer fun that turned Naked Economics into a bestseller, Wheelan defies the odds yet again by bringing another essential, formerly unglamorous discipline to life.