Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income. HAVE YOU EVER wanted to know the best, high-integrity techniques to get more clients, run a fitness business, or have a solid system for selling personal training? You're not alone. For years Jon's been asked these questions so he read, watched, researched and interviewed the best in the world to compile Ignite the Fire. This powerful book for certified personal trainers will show you how to: Find your dream job in the fitness industry (pg 26) Find, market to, and sell your ideal client while seamlessly dealing with objections (pg 64) Build amazing workouts for beginners (pg 124) Deal with difficult client types (pg 160) Develop multiple income streams while maintaining your reputation (pg 202) Ignite the Fire provides a clear road map to building your career from the bottom up so you can build a clientele, your reputation, and income.

    Until recently he held the American 24-hour record and he was one of the elite runners profiled in the runaway bestseller Born to Run.In Eat and Run, Jurek opens up about his life and career as a champion athlete with a plant-based diet and inspires runners at every level. From his Midwestern childhood hunting, fishing, and cooking for his meat-and-potatoes family to his slow transition to ultrarunning and veganism, Scott’s story shows the power of an iron will and blows apart the stereotypes of what athletes should eat to fuel optimal performance. Full of stories of competition as well as science and practical advice—including his own recipes—Eat and Run will motivate readers and expand their food horizons.

    Just science-based programming, sensible strategies, and the results you desire.In Strength Training for Fat Loss, Nick Tumminello, renowned trainer and innovator in the field of human performance, explains how to use the 3 Cs of metabolic strength training--circuits, combinations, and complexes--to accelerate your metabolism, maximize fat loss, and maintain muscle.Inside you'll find these features:- More than 150 exercises using barbells, dumbbells, resistance bands, machines, and body weight- Realistic nutrition recommendations for staying healthy, maintaining muscle, and regulating your metabolism- Step-by-step instructions, photos, and advice for performing and sequencing the most effective fat-loss circuits, combinations, and complexes- Warm-up and cool-down exercises that include stretches and self-massage techniques to activate or restore muscles- Home-, gym-, and body-weight-based workouts along with comprehensive programming for losing fat quickly and keeping it offWhether you're a beginner looking for a step-by-step guide to fat loss or a seasoned fitness professional looking for new exercises to spice up existing routines, Strength Training for Fat Loss is the safe program that produces results.

    Why? Because runners find shedding their heavy, overly-cushioned shoes provides a more enjoyable running experience while reducing injury and allowing better form. Jason Robillard uses a combination of research, collaboration, and his own experiences to bring the latest methods for making a safe, enjoyable transition to barefoot or minimalist shoe running. This new expanded second edition includes training plans, information on ultramarathons, photos, tested running tips and helpful hints. Includes contributions from top barefoot runners and experts including Barefoot Ted McDonald, Barefoot Rick Roeber, Dr. Daniel Lieberman, Dr. Michael Nirenberg, Dr. Mark Cucuzzella, Dr. Scott Hadley, Dr. Joseph Froncioni, and many more.

    Using this simple device, you can: • Increase Strength • Improve Balance • Reduce Lower Back Pain • Rehabilitate Injuries Resistance Band Workbook offers more than 70 safe, effective exercises paired with clear captions and step- by-step photos that can be done practically anywhere, anytime. In addition, special programs will enhance your daily life, whether you’re looking to revamp your physique, elevate your sports performance or simply improve functional fitness.

     The Power of 10 seems to contradict nearly everything we're accustomed to hearing about exercise. Forget hours on the treadmill, and forget daily visits to the gym. This new program offers 20 minute workout sessions, once or twice per week, with an alluring emphasis on rest and recovery on your days off. The principle behind The Power of 10 is simple: by lifting weights in slow motion, making each rep last 20 seconds (10 seconds lifting and 10 seconds lowering) instead of the typical 7 seconds, you can maximize muscle transformation. The short workouts are so effective that your body will need days to recover and repair properly. Studies have shown that such routines can increase lean body mass, help burn calories more efficiently, and prevent cardio–vascular disease more effectively than aerobic exercise alone.

    Using the unique method he's developed that treats a type of connective tissue called the fascia, physical therapist Ming Chew has healed injuries, aches and pains that most medical professionals believe can only be fixed by medication and surgery. The Ming Method uses simple stretches and exercises, a supplementation and hydration plan, and an anti-inflammatory diet to release the fascia and banish pain forever--quickly, safely and drug-free.

    Now, in this no-nonsense guide to getting fit and staying fit, he reveals just how he's done it. Forget fancy gyms, expensive running shoes and designer outfits, what you need are the facts on what really works and the motivation to get on with the job. From his cell at Wakefield Prison, Charlie has complied this perfect guide to show you the best way to burn those calories, tone your abs and build your stamina giving you the know-how you need to be at the peak of mental and physical form. Without the use of fancy gym equipment, steroids, steaks, supplements, or pills you can pack on pounds of muscle, lose weight fast, and gain superhuman strength.

    Hudson is the most innovative running coach to come along in a generation. Until now, only a handful of elite athletes have been able to benefit from his methods. Now Run Faster from the 5K to the Marathon shows all runners how to coach themselves as confidently and effectively as Brad coaches his world-class athletes. Becoming your own best coach is the ticket to running faster at any distance. First you will learn to assess your abilities. Then you’ll learn how to devise a training program specifically geared to you. Filled with easy-to-follow sample training programs for distances ranging from the 5K to the marathon and abilities ranging from novice to advanced, Run Faster is the cutting-edge guide for optimal performance.With Hudson’s guidance, you can train smarter and more effectively—and avoid injury. And you’ll soon be running faster than you ever thought possible!

    All you have to do is change your focus and you'll change your life. Let Slow Burn show you how to enjoy the journey and achieve the results.

    "Body by Design "is a plan that promotes health from the inside out, starting by breaking down the mental blocks that are holding you back, then by building up the muscles on your body, and finally by adding delicious, healthy food onto your plate.Rather than subtracting things from your life-- cutting out calories, losing weight, banishing your belly--here's how to add more of the right things: more muscle, more support, and more success. Motivation is the key factor that drives permanent change, and with "Body by Design "you can finally learn how to activate your inner motivation and with the proper balance of weight training, make fit happen forever. cardiovascular exercise, and nutrition--along with the motivational tools to stick with that program for the long term--even people who have struggled with fitness for their entire lives can achieve spectacular, lasting results. Join the "Transformation Nation" and create your own story that will inspire others--with "Body by Design."In "Body by Design, "you'll learn the optimal balance of weight training, cardiovascular exercise, and nutrition--along with the motivational tools to stick with your goals and achieve dramatic results. Rather than subtracting things from your life (cutting calories, losing weight, banishing your belly), here's how to more muscle, more support, and more success.Based on the best practices found at Bodybuilding.com (the world's leading online fitness site), "Body by Design "shows that amazing things can happen when people get the tools they need to achieve their fitness goals.***YOU CAN TRANSFORM YOUR BODY. GET AND STAY MOTIVATED.Identify your "Transformation Trigger" and create a system of radical accountability in your life--whether your goal is to lose 30 pounds of fat or gain 30 pounds of muscle.EXERCISE FOR OPTIMUM RESULTS with a fully illustrated, 12-week workout. By changing your routine often, you will "shock" your body into doing more than you ever thought you could.EAT CLEAN TO GET LEAN with simple, inexpensive, and delicious recipes. Supercharge your metabolism and keep hunger under control.***TIFFANY FORNI is a self-professed "fat girl turned fitness nerd" who turned her newfound passion for health into a career as a personal trainer.ROCHELLE FORD came from a family of unhealthy eaters but eventually lost more than 100 pounds--and converted her family to her good habits in the process.CLAUDIO RAMOS has more energy than ever after his 135-pound weight loss--"It's like I've been reborn."RICKY HOWELL achieved a stronger body and a newfound sense of confidence after his divorce.PLUS, YOU'LL READ AMAZING STORIES-- and see remarkable before-and-after photos-- from people just like you who have experienced dramatic, life-changing results.

    Many books on the subject show lithe female bodies stretched across their covers. Top Pilates instructor Daniel Lyon Jr. aims to break the preconception that Pilates only benefits and appeals to women. "This couldn't be further from the truth," he asserts. "Joseph Pilates was a cigar-smoking boxer, acrobat, and gymnast, and he developed his exercise program from that background for men first." Likewise, Lyon designed this book specifically with men in mind, as the number of male Pilates practitioners -- among them professional athletes, actors, businessmen, and other high-profile personalities -- has rocketed to about three million and continues to grow.For athletes, working stiffs, and men recovering from injuries, Lyon offers the first comprehensive exercise program of its kind. He walks you through forty "traditional mat" exercises and more than sixty "reformer on the mat" exercises -- each one brilliantly illustrated -- in an inspiring self-guided program that adapts to all experience levels and requires nothing more than floor space, an exercise mat, and the desire to look and feel your best. Using the Pilates method of engaging the strongest parts of the body, or the "powerhouse" (Joseph Pilates's term for the abdominals, hips, lower back muscles, and buttocks), and integrating all other body parts from this core, Lyon's program targets trouble spots for men and helps them achieve strong, lean, masculine physiques.The Complete Book of Pilates for Men will deliver quick and long-term results to any man who seeks optimal fitness and a competitive edge in all aspects of his life.

    No training tool can unlock as much speed and endurance as a power meter--for those who understand how to interpret their data. A power meter displays and records exactly how much energy a cyclist expends, which lends unprecedented insight into that rider's abilities and fitness. With the proper baseline data, a cyclist can use a power meter to determine race strategy, pacing, and tactics."Training and Racing with a Power Meter" makes it possible to exploit the incredible usefulness of the power meter by explaining how to profile strengths and weaknesses, measure fitness and fatigue, optimize workouts, time race readiness, and race using power. This new edition: Enables athletes to predict future performance and time peak formIntroduces fatigue profiling, a new testing method to pinpoint weaknessesIncludes two training plans to raise functional threshold power and time peaks for race dayOffers 75 power-based workouts tuned for specific training goalsThis updated edition also includes new case studies, a full chapter on triathlon training and racing, and improved 2-color charts and tables throughout."Training and Racing with a Power Meter," will continue to be the definitive guide to the most important training tool ever developed for endurance sports.

    When she decided to take up running in her thirties, she had grand hopes for a blissful runner’s high and immediate physical transformation. After eating three slices of toast with honey and spending ninety minutes on iTunes creating the perfect playlist, she hit the streets—and failed miserably. The stories of her first runs turn the common notion that we are all “born to run” on its head—and expose the truth about starting to run: it can be brutal.Running Like a Girl tells the story of how Alexandra gets beyond the brutal part, makes running a part of her life, and reaps the rewards: not just the obvious things, like weight loss, health, and glowing skin, but self-confidence and immeasurable daily pleasure, along with a new closeness to her father—a marathon runner—and her brother, with whom she ultimately runs her first marathon.But before that, she has to figure out the logistics of running: the intimidating questions from a young and arrogant sales assistant when she goes to buy her first running shoes, where to get decent bras for the larger bust, how not to freeze or get sunstroke, and what (and when) to eat before a run. She’s figured out what’s important (pockets) and what isn’t (appearance), and more.For any woman who has ever run, wanted to run, tried to run, or failed to run (even if just around the block), Heminsley’s funny, warm, and motivational personal journey from nonathlete extraordinaire to someone who has completed five marathons is inspiring, entertaining, prac­tical, and fun.

    But, as Kelly McGonigal reveals, it doesn't have to be. Movement can and should be a source of joy.Through her trademark blend of science and storytelling, McGonigal draws on insights from neuroscience, psychology, anthropology, and evolutionary biology, as well as memoirs, ethnographies, and philosophers. She shows how movement is intertwined with some of the most basic human joys, including self-expression, social connection, and mastery--and why it is a powerful antidote to the modern epidemics of depression, anxiety, and loneliness.McGonigal tells the stories of people who have found fulfillment and belonging through running, walking, dancing, swimming, weightlifting, and more, with examples that span the globe, from Tanzania, where one of the last hunter-gatherer tribes on the planet live, to a dance class at Juilliard for people with Parkinson's disease, to the streets of London, where volunteers combine fitness and community service, to races in the remote wilderness, where athletes push the limits of what a human can endure. Along the way, McGonigal paints a portrait of human nature that highlights our capacity for hope, cooperation, and self-transcendence.The result is a revolutionary narrative that goes beyond familiar arguments in favor of exercise, to illustrate why movement is integral to both our happiness and our humanity. Readers will learn what they can do in their own lives and communities to harness the power of movement to create happiness, meaning, and connection.