leadership in Asia and beyond. Thomas J. Christensen argues against this zero-sum vision. Instead, he describes a new paradigm in which the real challenge lies in dissuading China from regional aggression while encouraging the country to contribute to the global order. Drawing on decades of scholarship and experience as a senior diplomat, Christensen offers a compelling new assessment of U.S.-China relations that is essential reading for anyone interested in the future of the globalized world.The China Challenge shows why China is nowhere near powerful enough to be considered a global “peer competitor” of the United States, but it is already strong enough to destabilize East Asia and to influence economic and political affairs worldwide. Despite China’s impressive achievements, the Chinese Communist Party faces enormous challenges. Christensen shows how nationalism and the threat of domestic instability influence the party’s decisions on issues like maritime sovereignty disputes, global financial management, control of the Internet, climate change, and policies toward Taiwan and Hong Kong.China benefits enormously from the current global order and has no intention of overthrowing it; but that is not enough. China’s active cooperation is essential to global governance. Never before has a developing country like China been asked to contribute so much to ensure international stability. If China obstructs international efforts to confront nuclear proliferation, civil conflicts, financial instability, and climate change, those efforts will falter, but even if China merely declines to support such efforts, the problems will grow vastly more complicated.Analyzing U.S.-China policy since the end of the Cold War, Christensen articulates a balanced strategic approach that explains why we should aim not to block China’s rise but rather to help shape its choices so as to deter regional aggression and encourage China’s active participation in international initiatives that benefit both nations.

    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    In The New Great Game, Lutz Kleveman gives us a fearless, insightful, and exacting portrait of a new battleground in the violent politics and passion of oil: Central Asia, known as the “black hole of the earth” for much of the last century. The Caspian Sea contains the world’s largest amount of untapped oil and gas resources. It is estimated that there might be as much as 100 billion barrels of crude oil in the former Soviet republics of Kazakhstan and Azerbaijan alone.Using the concept of the “Great Game” that Rudyard Kipling immortalized in his novel Kim, Kleveman argues that now a New Great Game rages in the region, a modern variant of the nineteenth-century clash of imperial ambitions of Great Britain and Tsarist Russia. Only this time the stakes are raised. Desperate to wean itself from dependence on the powerful OPEC cartel, the United States is now pitted in this struggle against Russia, China, and Iran, all competing for dominance of the Caspian region, its resources and pipeline routes.Complicating the playing field are transnational energy corporations with their own agendas and the brash new, Wild West–style entrepreneurs who have taken control after the collapse of the Soviet Union. Traveling thousands of miles, from the Caucasus peaks across the central Asian plains down to the Afghan Hindu Kush, Kleveman met with the principal Great Game actors between Kabul and Moscow: oil barons, generals, diplomats, and warlords.Based on extensive research and travel in the Caucasus, the Caspian, and Central Asia, The New Great Game is a gripping narrative and a savvy and incisive analysis of the power struggle for the world’s remaining energy resources.

    In this astute, original, and surprising investigation of the true impact of globalization, Yale Law School professor Amy Chua explains why many developing countries are in fact consumed by ethnic violence after adopting free market democracy.Chua shows how in non-Western countries around the globe, free markets have concentrated starkly disproportionate wealth in the hands of a resented ethnic minority. These “market-dominant minorities” – Chinese in Southeast Asia, Croatians in the former Yugoslavia, whites in Latin America and South Africa, Indians in East Africa, Lebanese in West Africa, Jews in post-communist Russia – become objects of violent hatred. At the same time, democracy empowers the impoverished majority, unleashing ethnic demagoguery, confiscation, and sometimes genocidal revenge. She also argues that the United States has become the world’s most visible market-dominant minority, a fact that helps explain the rising tide of anti-Americanism around the world. Chua is a friend of globalization, but she urges us to find ways to spread its benefits and curb its most destructive aspects.

    But now, Noah Feldman argues, we are entering an era of renewed global struggle: the era of Cool War. Just as the Cold War matched the planet’s reigning superpowers in a contest for geopolitical supremacy, so this new age will pit the United States against a rising China in a contest for dominance, alliances, and resources. Already visible in Asia, the conflict will extend to the Middle East (U.S.-backed Israel versus Chinese-backed Iran), Africa, and beyond.   Yet this Cool War differs fundamentally from the zero-sum showdowns of the past: The world’s major power and its leading challenger are economically interdependent to an unprecedented degree. Exports to the U.S. account for nearly a quarter of Chinese trade, while the Chinese government holds 8 percent of America’s outstanding debt. This positive-sum interdependence has profound implications for nations, corporations, and international institutions. It makes what looked to be a classic contest between two great powers into something much more complex, contradictory, and badly in need of the shrewd and carefully reasoned analysis that Feldman provides.   To understand the looming competition with China, we must understand the incentives that drive Chinese policy. Feldman offers an arresting take on that country’s secretive hierarchy, proposing that the hereditary “princelings” who reap the benefits of the complicated Chinese political system are actually in partnership with the meritocrats who keep the system full of fresh talent and the reformers who are trying to root out corruption and foster government accountability. He provides a clear-eyed analysis of the years ahead, showing how China’s rise presents opportunities as well as risks. Robust competition could make the U.S. leaner, smarter, and more pragmatic, and could drive China to greater respect for human rights. Alternatively, disputes over trade, territory, or human rights could jeopardize the global economic equilibrium—or provoke a catastrophic “hot war” that neither country wants.   The U.S. and China may be divided by political culture and belief, but they are also bound together by mutual self-interest. Cool War makes the case for competitive cooperation as the only way forward that can preserve the peace and make winners out of both sides.Advance praise for Cool War   “We are leaving the era of ‘Chimerica’—when China and America were economically joined at the hip—and entering the era of what Noah Feldman has justly and wittily dubbed ‘Cool War.’ Feldman anatomizes the rapid transformation of the Sino-American relationship from an unequal trading partnership into a new and heavily armed ambivalence. Just how cool the conflict stays, Feldman suggests, will be determined not in cyberspace or at sea but in international institutions. Cool War is essential reading for any serious student of the emergent bipolar order in the Asia-Pacific region.”—Niall Ferguson, New York Times bestselling author of Colossus: The Rise and Fall of the American Empire and Civilization: The West and the Rest   “By giving realism and liberal internationalism their due, and by giving credence to both naked self-interest and legal norms, Noah Feldman's dissection of the United States–China relationship is smart, balanced, and wise.”—Robert D. Kaplan, New York Times bestselling author of The Revenge of Geography

    loves to hate. Now the CIA says it possesses nuclear, chemical, and biological weapons, as well as long-range missiles capable of delivering them to America’s West Coast.But, as Bruce Cumings demonstrates in this provocative, lively read, the story of the U.S.-Korea conflict is more complex than our leaders or our news media would have us believe. Drawing on his extensive knowledge of Korea, and on declassified government reports, Cumings traces that story, from the brutal Korean War to the present crisis. Harboring no illusions regarding the totalitarian Kim Jong Il regime, Cumings nonetheless insists on a more nuanced approach. The result is both a counter-narrative to the official U.S. and North Korean versions and a fascinating portrayal of North Korea, a country that suffers through foreign invasions, natural disasters, and its own internal contradictions, yet somehow continues to survive.

    In this reading of history, China and Japan, the kingdoms of India, Muslim caliphates, the Byzantine Empire and European maritime republics alike enjoyed no absolute dominance over their neighbours and commercial partners - and the egalitarian international trading network that they built endured until European advances in weaponry and ship types introduced radical instability to the system.Abu-Lughod's portrait of a more balanced world is a masterpiece of synthesis driven by one highly creative idea: her world system of interlocking spheres of influence quite literally connected masses of evidence together in new ways. A triumph of fine critical thinking.

    The book studies the development of familiar cultural practices from India and around the world and links the regular to the esoteric and explains everything from Game Theory to the Cobra Effect without depending on graphs or equations-a modern-day miracle!Through disarmingly simple prose, the book demystifies economic theories, offers delightful insights, and provides nuance without jargon. Each chapter of this book will give you the tools to meaningfully engage with a subject that has long been considered alienating but is unavoidable in its relevance.

    This is no ordinary "how-to" manual for CFA candidates. Written by an internationally published author who passed all three CFA exams on the first try, this book is packed with real strategies that get real results. What tactics make the difference? How do passing candidates set themselves apart? Direct Path to the CFA Charter enables you to adopt the right methods and strategies to pass the exams the first time around. With actionable takeaways, sample study schedules, and unique tips for every CFA Level, this book is for the serious candidate who not only wants to understand the CFA Program, but succeed in it.

    In a bold challenge to received historiography and social theory he turns on its head the world according to Marx, Weber, and other theorists, including Polanyi, Rostow, Braudel, and Wallerstein. Frank explains the Rise of the West in world economic and demographic terms that relate it in a single historical sweep to the decline of the East around 1800. European states, he says, used the silver extracted from the American colonies to buy entry into an expanding Asian market that already flourished in the global economy. Resorting to import substitution and export promotion in the world market, they became Newly Industrializing Economies and tipped the global economic balance to the West. That is precisely what East Asia is doing today, Frank points out, to recover its traditional dominance. As a result, the "center" of the world economy is once again moving to the "Middle Kingdom" of China. Anyone interested in Asia, in world systems and world economic and social history, in international relations, and in comparative area studies, will have to take into account Frank's exciting reassessment of our global economic past and future.

    This text surveys major interests and institutions and examines how state and non-state actors pursue wealth and power. Emphasizing fundamental economic concepts as well as the interplay between domestic and international politics, International Political Economy not only explains how the global economy works; it also encourages students to think critically about how economic policy is made in the context of globalization.

    It introduces an unusually wide range of theoretical approaches and highlights how useful they are in tackling key issues - from trade, production and finance to social divisions, development and the environment. The second edition has been revised and updated throughout with the addition of additional chapters on gender, on ideas, and on key current issues and debates.

    “In this era of tightening world food supplies, the ability to grow food is fast becoming a new form of geopolitical leverage. Food is the new oil,” Lester R. Brown writes.What will the geopolitics of food look like in a new era dominated by scarcity and food nationalism? Brown outlines the political implications of land acquisitions by grain-importing countries in Africa and elsewhere as well as the world’s shrinking buffers against poor harvests. With wisdom accumulated over decades of tracking agricultural issues, Brown exposes the increasingly volatile food situation the world is facing.

    During the summer of his senior year at college, while earning a B.A. in Economics and Political Science, David P. Spears spent eighty hours undercover as a panhandler. Systematically recording every transaction at the exit ramp, Spears captured a rarely seen picture of how modern urban charity works.This book is the record of his adventures, part economic research, part investigative journalism. Both the numbers and the stories behind the numbers provide answers to the questions we’ve all been wondering: Who gives more to panhandlers—men or women? What percentage of drivers roll down their windows to donate? And most important of all, how much can a panhandler earn per hour?Get out your bi-weekly pay stub—by the end of this book you’ll know if you make more or less than the guy with the cardboard sign.

    For over a decade,the authors have studied the world’s successful traders. Based on their learnings, they started practicing it and are now part of the 5%. Trade and Grow Rich teaches not just concepts but also methods with the help of anecdotes. This book has to be read one chapter at a time, rather than just being a one-time read. If you want to enjoy an adventurous journey to become a successful trader, then this is the book you are looking for!