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International Marketing
Philip R. Cateora - 1975
Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 15th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.
Bonsai Basics: A Comprehensive Guide to Care and Cultivation
Colin Lewis - 2002
Tailored to meet the needs of the first time bonsai owner, this book is an extensive directory of every major bonsai type.
Bonsai Basics explains in detail all the techniques needed to keep a bonsai alive and in good shape. Clear text and step-by-step illustrations ensure that even the most nervous newcomer can approach looking after bonsai with confidence. Filled with over 120 specially commissioned photographs and illustrations, the New Pyramid Bonsai Basics is an extensive directory of both indoor and outdoor trees and their characteristics.
America's Neighborhood Bats: Understanding and Learning to Live in Harmony with Them
Merlin D. Tuttle - 1988
In this revised edition, Merlin D. Tuttle, founder and science director of Bat Conservation International in Austin, Texas, offers bat aficionados the most up-to-date bat facts, including a wealth of new information on attracting bats and building bat houses and a totally revamped key to the identification of common North American species.
Oceanography: An Invitation to Marine Science
Tom S. Garrison - 1996
Garrison takes you on a vivid exploration of the ocean--from submarine canyons to zooplankton, global warming, the growing plastics problem, and our changing coastlines--and explains oceanography's most important concepts. Garrison's engaging, reader-friendly approach helps you understand the complexities involved in how we study and use the ocean. You'll explore topics like Hurricane Katrina; the devastating December 2004 earthquake in the Indian Ocean and the resulting tsunami; the moon and its connection to the ocean; the power of the ocean to influence weather; and uses and abuses of the ocean. Gain an understanding of the wonders of the sea and the scientific questions that surround it with this enjoyable, fascinating book!
The Golden Shore: California's Love Affair with the Sea
David Helvarg - 2013
Author David Helvarg takes the reader on both a geographic and literary journey along the 1,100-mile Pacific coastline, from the Oregon border to the San Diego/Tijuana international border fence and out into its whale-, seal-, and shark-rich offshore seamounts, rock isles, and kelp forests.Part history, part travelogue, part love letter, The Golden Shore tells the story of California’s majestic coastline and ocean. Helvarg captures the spirit of the Californian coast, its mythic place in American culture, and its role in a state whose ongoing natural disasters and unremitting sense of renewal are intimately linked to its deep connection with an ever-changing sea.
Date Like A Man
Myreah Moore - 2001
According to Myreah Moore -- "America's Dating Coach" -- women need to start dating to have fun, which is what men have been doing for ages! In fact, Moore says, dating is a lot like a science. And with any scientific experiment, it's trial and error. In Date Like a Man, she steals dating secrets from men (the masters of dating) and transforms them into a personal training program that will boost your dating prospects -- and increase your chances of finding a soul mate.Clear, candid, and empowering, Date Like a Man makes the manhunt fun -- the way it should be. Even if you think you're a dating expert, you'll devour this manual -- the new bible for surviving and thriving in today's world.
Biology
Sylvia S. Mader - 1990
By creating new art and photographs and enhancing the multimedia and supplements package.The new seventh edition of "Biology" by best-selling author/expert Sylvia Mader, has integrated outstanding new elements giving it a quality unmatched by any other biology text. With its complete, comprehensive coverage of core biology concepts, students at all levels will benefit from its use.For more than 20 years Dr. Mader has successfully helped students learn the structure and function of the human body. A brilliant and prolific writer, Dr. Mader was a respected and well-loved biology instructor before she began her writing career. Her descriptive writing style, carefully constructed pedagogy, and accent on key terms and concepts provides students with a firm grasp on how their bodies function. In her twenty-year career with McGraw-Hill, she has written an impressive collection of textbooks including "Inquiry into Life," tenth edition, "Human Biology," seventh edition, and "Understanding Human Anatomy and Physiology," third edition. Throughout the years, her goal remains the same-"to give students what they need to best understand biology."This text is color customizable so you can create a text that fits your course perfectly.
The Bedford Introduction to Drama
Lee A. Jacobus - 1989
With an abundance of plays, commentaries, and useful editorial features, the best-selling Bedford Introduction to Drama is the most comprehensive introductory drama resource available, giving students a diverse overview of dramatic literature and instructors a text with enough breadth and flexibility to complement a variety of approaches.
The Man in the Tent: My Life under Canvas - The First Four Years
Tony Beardsall - 2017
In this volume he relates the first four years of his outdoor odyssey, from his initial escapist trips, through his gradual move towards full-time outdoor living, to his decision to put the harsh British winters behind him and head off to the more benign climate of southern Spain. Sincere but light-hearted, this story recounts his experiences in Lancashire, Yorkshire and Scotland, alongside the mental journey leading to his conviction that a conventional life is no longer for him, despite the well-meaning advice of his family and friends. The second and final part of Tony’s story will be available this winter.
The Feather Thief
Kirk Wallace Johnson - 2018
Home to one of the largest ornithological collections in the world, the Tring museum was full of rare bird specimens whose gorgeous feathers were worth staggering amounts of money to the men who shared Edwin's obsession: the Victorian art of salmon fly-tying. Once inside the museum, the champion fly-tier grabbed hundreds of bird skins--some collected 150 years earlier by a contemporary of Darwin's, Alfred Russel Wallace, who'd risked everything to gather them--and escaped into the darkness. Two years later, Kirk Wallace Johnson was waist high in a river in northern New Mexico when his fly-fishing guide told him about the heist. He was soon consumed by the strange case of the feather thief. What would possess a person to steal dead birds? Had Edwin paid the price for his crime? What became of the missing skins? In his search for answers, Johnson was catapulted into a years-long, worldwide investigation. The gripping story of a bizarre and shocking crime, and one man's relentless pursuit of justice, The Feather Thief is also a fascinating exploration of obsession, and man's destructive instinct to harvest the beauty of nature.
The Beauty in the Beast: Britain's Favourite Creatures and the People Who Love Them
Hugh Warwick - 2012
They are all amazing characters who manage to carry a deep knowledge of their chosen species within a distinctly quirky shell. Other animals making an appearance include otters , house sparrows, robins , owls, bats, badgers, dolphins, toads, dragonflies, moths, foxes and adders.Hugh Warwick, animal enthusiast and hedgehog fanatic, writes a series of affectionate and quirky homages to the animals of the British Isles, composed of fieldwork and interviews with the people who love and conserve them.
The Tree Identification Book
George W.D. Symonds - 1973
The Keys are designed for easy visual comparison of details which look alike, narrowing the identification of a tree to one of a small group -- the family or genus.Then, in the Master Pages, the species of the tree is determined, with similar details placed together to highlight differences within the family group, thus eliminating all other possibilities. The details of the Oak trees on this plate are an example of the system.All of the more than 1500 photographs were made specifically for use in this book and were taken either in the field or of carefully collected specimens. Where possible, details such as leaves, fruit, etc., appear in actual size, or in the same scale.
The Soul of an Octopus: A Surprising Exploration Into the Wonder of Consciousness
Sy Montgomery - 2015
From New England aquarium tanks to the reefs of French Polynesia and the Gulf of Mexico, she has befriended octopuses with strikingly different personalities—gentle Athena, assertive Octavia, curious Kali, and joyful Karma. Each creature shows her cleverness in myriad ways: escaping enclosures like an orangutan; jetting water to bounce balls; and endlessly tricking companions with multiple “sleights of hand” to get food.Scientists have only recently accepted the intelligence of dogs, birds, and chimpanzees but now are watching octopuses solve problems and are trying to decipher the meaning of the animal’s color-changing techniques. With her “joyful passion for these intelligent and fascinating creatures” (Library Journal Editors’ Spring Pick), Montgomery chronicles the growing appreciation of this mollusk as she tells a unique love story. By turns funny, entertaining, touching, and profound, The Soul of an Octopus reveals what octopuses can teach us about the meeting of two very different minds.
Environmental Science: Toward a Sustainable Future
Richard T. Wright - 2001
As the field of environmental science continues to evolve, this highly readable guide presents a full spectrum of views and information for students to evaluate issues and make informed decisions. An extensive resource package integrates text and digital media in an easy-to-use format designed to assist instructors in classroom preparation.
The Secret Lives of Bats: My Adventures with the World's Most Misunderstood Mammals
Merlin Tuttle - 2015
From menacing moonshiners and armed bandits to charging elephants and man-eating tigers, Merlin Tuttle has stopped at nothing to find and protect bats on every continent they inhabit. Enamored of bats ever since discovering a colony in a cave as a boy, Tuttle saw how effective photography could be in persuading people not to fear bats, and he has spent his career traveling the world to document them.Few people realize how sophisticated and intelligent bats are. Tuttle shares research showing that frog-eating bats can identify frogs by their calls, that vampire bats have a social order similar to that of primates, and that bats have remarkable memories. Bats also provide enormous benefits by eating crop pests, pollinating plants, and carrying seeds needed for reforestation. They save farmers billions of dollars annually and are essential to a healthy planet.Sharing highlights from a lifetime of adventure and discovery, Tuttle takes us to the frontiers of bat research and conservation and forever changes the way we see these poorly understood yet fascinating creatures.