And if they do it right, we believe them. A good story is where genuine customer satisfaction comes from. It's the source of profit and it's the future of your organisation. This book shows how to discover and tell authentic stories that set you and your products or service apart from the competition.

    Pan Am blazed the way across the world's oceans with its magnificent Clipper ships, launched the first international jet service, was the first to fly the behemoth 747, was the lead customer for America's SST and the Concorde, and was even taking reservations for the first commercial flights to the moon.Told from multiple viewpoints--pilots, stewardesses, management executives--SKYGODS is the life story of an American icon.

    Callow and anxious among the seasoned sailors, he struggles in this brutal floating world until he meets William Borden.Borden. The Hero of the Providence. A legend among sailors, his presence hypnotizes Carver, even before he hears the man's story. Years before, Borden saved several men from mutiny and led them in a dinghy across the Pacific to safety.Every ship faces terror from the deep. What happens on the Orbis binds Carver and Borden together forever. When Carver recovers, and takes up a role at Boston's Asylum for the Insane, he will meet Borden again - broken, starving, overwhelmed by the madness that has shadowed him ever since he sailed on the Providence.Carver devotes himself to Borden's cure, sure it depends on drawing out the truth about that terrible voyage. But though he raises up monsters, they will not rest. So Carver must return once more to the edge of the sea and confront the man - and the myth - that lie in dark water.Elizabeth Lowry's gothic masterpiece gives the genre of Heart of Darkness and Moby-Dick a new, beating heart. In Carver and Borden, she realizes the dichotomy of savagery and reason, of man and monster, of life and sacrifice, in a tale rich with adventure and glorious imagination

     Celebrated historian David Nasaw, whom The New York Times Book Review has called "a meticulous researcher and a cool analyst," brings new life to the story of one of America's most famous and successful businessmen and philanthropists- in what will prove to be the biography of the season. Born of modest origins in Scotland in 1835, Andrew Carnegie is best known as the founder of Carnegie Steel. His rags to riches story has never been told as dramatically and vividly as in Nasaw's new biography. Carnegie, the son of an impoverished linen weaver, moved to Pittsburgh at the age of thirteen. The embodiment of the American dream, he pulled himself up from bobbin boy in a cotton factory to become the richest man in the world. He spent the rest of his life giving away the fortune he had accumulated and crusading for international peace. For all that he accomplished and came to represent to the American public-a wildly successful businessman and capitalist, a self-educated writer, peace activist, philanthropist, man of letters, lover of culture, and unabashed enthusiast for American democracy and capitalism-Carnegie has remained, to this day, an enigma. Nasaw explains how Carnegie made his early fortune and what prompted him to give it all away, how he was drawn into the campaign first against American involvement in the Spanish-American War and then for international peace, and how he used his friendships with presidents and prime ministers to try to pull the world back from the brink of disaster. With a trove of new material-unpublished chapters of Carnegie's Autobiography; personal letters between Carnegie and his future wife, Louise, and other family members; his prenuptial agreement; diaries of family and close friends; his applications for citizenship; his extensive correspondence with Henry Clay Frick; and dozens of private letters to and from presidents Grant, Cleveland, McKinley, Roosevelt, and British prime ministers Gladstone and Balfour, as well as friends Herbert Spencer, Matthew Arnold, and Mark Twain-Nasaw brilliantly plumbs the core of this facinating and complex man, deftly placing his life in cultural and political context as only a master storyteller can.

     But when a sudden death arrives to upset the family and guests, it seems to become a full-time occupation . . . Impoverished squire Sir Charles d’Estray brings home his second wife, Bunny, from the French Riviera. A free-spirited and determined bohemian, Bunny commits herself to converting Sir Charles’ estate into a paying guesthouse and dragging his family out of their financial woes. Despite the success of the guesthouse, however, the new Lady d’Estray never quite seems to fit in with the old aristocratic family. When one of the guests, an elderly cousin of the Estrays, is found in her bed dead one morning, suspicion is concentrated on the household alone. But while servants’ gossip, personal feuds and large sums of inheritance crop up in investigations, nothing seems to shine light on an adequate motive for murder. It is up to Detective Inspector Price – a bourgeois townsman with a pure loathing for the effete English aristocracy — to solve the mystery. But will his prejudices and suspicions cloud his judgement? Murder Included is an intriguing and gripping mystery tale, with superb character sketches of the Aston Park household. Praise for Joanna Cannan "An excellent English rural tale.” — Jacques Barzun & Wendell Hertig Taylor in A Catalogue of Crime ‘Classic detective fiction’ – Thomas Waugh Before Joanna Cannan tried her hand at detective fiction, her books dealt primarily with the aftermath of World War I and life in England during the Great Depression, although several of her novels did have elements of crime fiction in them. All show her keen interest in the social mores of the day and how people behave in difficult times. During the war, Cannan devoted her energies with great success to writing fiction for young readers.

    Worker. Legend. The untold story of the dog's role in building our nation. The Dogs That Made Australia pays tribute to the dogs that gave their all for our prosperity: the fearless hounds that saved fledgling colonies from famine; the courageous heelers and tireless collies that powered the rise of beef and wool; the tough little home-grown terriers that protected the homestead and garden; and the extraordinary police dogs, ahead of their time, loved by the nation. The selfless exploits of our heroic dogs are writ indelibly in our nation's heritage and identity. The Dogs That Made Australia is a vivid and meticulously researched history of Australia told from the perspectives of the dingo and of the dogs that were imported and developed here, as well as the humans who loved, feared and worked them.PRAISE'A highly readable book about Australia's dog heroes and their contribution to Australia's development. This is a book for the ages. I loved every page!' Tony Parsons, OAM, author of The Kelpie

    For this occasion, 33 authors have allied for 1 cause: fundraising for research. Their gift to everyone who makes a donation? A romance anthology (ebook) titled Shades of Pink, totaling over 200.000 words / about 500 pages as a PDF.This anthology has 33 short stories, all connected through the running theme of Pink. From paranormal romance to sweet contemporaries, you'll find a handful of vampires, about four dozen humans including fighters, cursed humans, reincarnated souls, footballers, time travelers, bosses, secretaries, writers, rock stars, teens, witches, soldiers, wives, husbands and fiancés, 1 succubus, 1 genie, 1 extra-terrestrial princess, a few gods and goddesses, a pack of werewolves.

    In 2013, Sheryl Sandberg's Lean In became a massive cultural phenomenon and its title became an instant catchphrase for empowering women. The book soared to the top of best-seller lists both nationally and internationally, igniting global conversations about women and ambition. Sandberg packed theaters, dominated op-ed pages, appeared on every major television show and on the cover of TIME magazine, and sparked ferocious debate about women and leadership. Now, this enhanced edition provides the entire text of the original book updated with more recent statistics and features a passionate letter from Sandberg encouraging graduates to find and commit to work they love. A combination of inspiration and practical advice, this new edition will speak directly to graduates and, like the original, will change lives. New Material for the Graduate Edition:- A Letter to Graduates from Sheryl Sandberg- Find Your First Job, by Mindy Levy (Levy has more than twenty years of experience in all phases of organizational management and holds degrees from Wharton and Penn) - Negotiate Your Salary, by Kim Keating (Keating is the founder and managing director of Keating Advisors)- Man Up: Millennial Men and Equality, by Kunal Modi (Modi is a consultant at McKinsey & Company and a recent graduate of Harvard Kennedy School and Harvard Business School)- Leaning In Together, by Rachel Thomas (Thomas is the president of Lean In)- Own Who You Are, by Mellody Hobson (Hobson is the president of Ariel Investments)- Listen to Your Inner Voice, by Rachel Simmons (Simmons is cofounder of the Girls Leadership Institute)- 12 Lean In stories (500-word essays), by readers around the world who have been inspired by Sandberg

    As "Generation on a Tightrope" clearly reveals, today's students need a very different education than the undergraduates who came before them: an education for the 21st Century, which colleges and universities are so far ill-equipped to offer and which will require major changes of them to provide. Examining college student expectations, aspirations, academics, attitudes, values, beliefs, social life, and politics, this book paints an accurate portrait of today's students. Timely and comprehensive, this volume offers educators, researchers, practitioners, policymakers, and employers guidance and a much-needed grasp of the forces shaping the experiences of current undergraduates. The book: Is based on completely new research of 5,000 college students and student affairs practitioners from 270 diverse college campuses Explores the similarities and differences between today's generation of students and previous generations

    In Money, Jacob Goldstein shows how money is a useful fiction that has shaped societies for thousands of years, from the rise of coins in ancient Greece to the first stock market in Amsterdam to the emergence of shadow banking in the 21st century.At the heart of the story are the fringe thinkers and world leaders who reimagined money. Kublai Khan, the Mongol emperor, created paper money backed by nothing, centuries before it appeared in the west. John Law, a professional gambler and convicted murderer, brought modern money to France (and destroyed the country's economy). The cypherpunks, a group of radical libertarian computer programmers, paved the way for bitcoin.One thing they all realized: what counts as money (and what doesn't) is the result of choices we make, and those choices have a profound effect on who gets more stuff and who gets less, who gets to take risks when times are good, and who gets screwed when things go bad.Lively, accessible, and full of interesting details (like the 43-pound copper coins that 17th-century Swedes carried strapped to their backs), Money is the story of the choices that gave us money as we know it today. The co-host of the popular NPR podcast Planet Money provides a well-researched, entertaining, somewhat irreverent look at how money is a made-up thing that has evolved over time to suit humanity's changing needs.

     Simple preparation can double your salary. Who should mention a dollar amount first? Talking about salary incorrectlly can knock you out before you even get a chance to interview. What is your best first answer to an offer? One phone call or one web page can tell you what salary to ask for.Specific phrases to memorize that will boost your offer 10% or more. How you can get your employer to want to give you a raise.

    Williamson quickly found herself joining the boys in the tasting room, studying the distillation process, and winning them over with her knowledge of Scottish whisky. After the owner of Laphroaig passed away, Williamson took over the prestigious company and became the American spokesperson for the entire Scotch whisky industry. Impressing clients and showing her passion as the Scotch Whisky Association s trade ambassador, she soon gained fame within the industry, becoming known as the greatest female distiller. "Whiskey Women" tells the tales of women who have created this industry, from Mesopotamia s first beer brewers and distillers to America s rough-and-tough bootleggers during Prohibition. Women have long distilled, marketed, and owned significant shares in spirits companies. Williamson s story is one of many among the influential women who changed the Scotch whisky industry as well as influenced the American bourbon whiskey and Irish whiskey markets. Until now their stories have remained untold.

    The Market Profile principle is also used by knowledgeable and experienced day traders. This is the best available text on the subject. The key element that has long separated tremendously successful traders from all others is their intuitive understanding that time regulates all financial opportunities. In 1984, J. Peter Steidlmayer formally introduced the Market Profile as a way to graphically depict the acceptance or rejection of price over time. For the first time, what had once been the domain of the intuitve trader was not accessible to all traders. The ability to record price information according to time has unleashed huge amounts of useful market information in a form never before available In turn, this information explosion has triggered a new way of looking at markets and opened the doors for accelerated levels of market analysis. Mind Over Markets is a book about learning; learning the dynamics of markets through the organization of price, time and volume, and learning how to synthesize this information with your own intuition. Our goal is to arrie at a healthy balance between the powers of objective observation and intuitive decision-making--a rare talent possessed by only the best of traders.

    But satisfactory answers have been hard to find for lack of adequate data and clear guiding theories. In Capital in the Twenty-First Century, Thomas Piketty analyzes a unique collection of data from twenty countries, ranging as far back as the eighteenth century, to uncover key economic and social patterns. His findings will transform debate and set the agenda for the next generation of thought about wealth and inequality.Piketty shows that modern economic growth and the diffusion of knowledge have allowed us to avoid inequalities on the apocalyptic scale predicted by Karl Marx. But we have not modified the deep structures of capital and inequality as much as we thought in the optimistic decades following World War II. The main driver of inequality—the tendency of returns on capital to exceed the rate of economic growth—today threatens to generate extreme inequalities that stir discontent and undermine democratic values. But economic trends are not acts of God. Political action has curbed dangerous inequalities in the past, Piketty says, and may do so again.

    He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients.​Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.