Best of
Social-Media

2019

Branded


Neva Bell - 2019
    There's only one thing left to do - receive their brands. These magical tattoos not only determine their lesson plans, but also the type of magic the twins will practice for the rest of their lives. Convinced they already know what Branding Day has in store for them, Chelsea and Chloe quickly learn nothing is guaranteed when fate and magic are involved. While author Neva Bell dabbles with the paranormal in her new novel, Branded includes elements readers of her romantic comedies will recognize - a little bit of humor, drama and romance rolled into one.

Hashtag Authentic: Finding creativity and building a community on Instagram and beyond


Sara Tasker - 2019
    Here, Sara presents the lessons she has learned along the way.Sara's nurturing voice and enchanting photography provide guidance on: - storytelling, with tips on finding your own visual style and personal niche; - making pictures, including composing for Instagram, finding the best light, and getting the most out of your camera phone; - archiving your life, with tips organized by themes like Craft & Making, Family & Pets, and Food & Ingredients; - and sharing your world, detailing the keys to Instagram success and beyond. Hashtag Authentic is both an inspiring manual and an interactive tool for finding an online voice, growing a tribe, and becoming an influencer.

I DARE YOU


Frazer Brookes - 2019
    Some like to call them action steps, I like to call them “dares”. I Dare You was written to give people in the Network Marketing industry a simple, and easy to follow step by step system to grow their followings, increase sales, and build a thriving organisation. If you are wanting to grow your business using social media then you are in the right place at the right time. HOW WILL I DARE YOU HELP YOU? You will learn many things from reading I Dare You, but the key areas are: Discover The Most Effective Posts To Make: highly engaging posts that will get you the attention you need. Learn The Number One Activity To Grow Your Following: using this simple technique you will be inundated with friend requests. Master The Art Of Connecting With Strangers: following this process you will never run out of hot prospects to introduce your product, service or opportunity to. The Blueprint To Turning Strangers Into Friends: this will grow your likeability, credibility, and eventually profitability. Perfect The Closing Process: you will never have to worry about asking the all important question again, once you know this tactic.

The Twittering Machine


Richard Seymour - 2019
    Leading political writer and broadcaster Richard Seymour, author of Corbyn: The Strange Rebirth of Radical Politics argues that this is a chilling metaphor for our relationship with social media.Former social media executives tell us that the system is an addiction-machine. We are users, waiting for our next hit as we like, comment and share. We write to the machine as individuals, but it responds by aggregating our fantasies, desires and frailties into data, and returning them to us as a commodity experience.Through journalism, psychoanalytic reflection and insights from users, developers, security experts and others, Seymour probes the human side of the machine, asking what we’re getting out of it, and what we’re getting into.

New Beginnings at The Birdie and Bramble


Alison Craig - 2019
    She can't stay in Scotland or their cosy flat over the restaurant without him. But when she tries to sell the business so she can return to London and run from her past, she discovers the restaurant is hardly worth anything at all. Maddy can't let her father's legacy be treated this way, so together with her dad's best friends and The Birdie & Bramble staff, she begins to revitalise the restaurant. Maybe if she can save The Birdie & Bramble, then she might just be able to make her dad proud of her again... This is the first novel in The Birdie & Bramble series. Don't miss a single book in this hilarious and feel-good series: 1. New Beginnings at The Birdie & Bramble 2. Snowfall at The Birdie & Bramble 3. Blue Skies at The Birdie & Bramble

Raising Humans in a Digital World: Helping Kids Build a Healthy Relationship with Technology


Diana Graber - 2019
    all of these potential threats can tempt parents to snatch the smartphone or tablet right out of their children's hands. While avoidance might eliminate the dangers, that approach also means your child misses out on technology's many benefits and opportunities.Raising Humans in a Digital World shows how digital kids must learn to navigate this environment, throughdeveloping social-emotional skillsbalancing virtual and real lifebuilding safe and healthy relationshipsavoiding cyberbullies and online predatorsprotecting personal informationidentifying and avoiding fake news and questionable contentbecoming positive role models and leaders.This book is packed with at-home discussion topics and enjoyable activities that any busy family can slip into their daily routine. Full of practical tips grounded in academic research and hands-on experience, today's parents finally have what they've been waiting for--a guide to raising digital kids who will become the positive and successful leaders our world desperately needs.Praise for Raising Humans in a Digital World"If you need practical, positive advice on how to handle your and your kids' digital lives, look no further. This book tackles the risks and addresses the potential harms, while keeping our eyes on the prize of the remarkable rewards that the online world brings."--Stephen Balkam, founder & CEO, Family Online Safety Institute"Raising Humans in a Digital World is not only a timely book, it's essential reading for every parent, grandparent, and teacher. Diana Graber empowers you through her educational (proven and practical) curriculum and engages you through anecdotal stories."--Sue Scheff, founder of Parents' Universal Resource Experts and author of Shame Nation, Google Bomb, and Wit's End"Brilliant, compelling, and essential are the first words that came to my mind when reading Diana Graber's Raising Humans in a Digital World. Diana not only taps her own exemplary expertise but also assembles a "who's who" of digital thought leaders to deliver a treasure trove of pragmatic advice via an engaging storytelling style."--Alan Katzman, founder and CEO, Social Assurity LLC"Diana Graber not only shows parents how to create safe and responsible relationships in this ever-changing digital world, but she gives them the powerful tools to navigate through the many aspects of what is required to keep kids safe online. The misuse of technology and the cruel behaviors that take place daily by kids and teens can be changed, and Graber shows this in her informative and educational book Raising Humans in a Digital World. The book should be every parent's bible as a resource to ensure that their children are responsible and safe."--Ross Ellis, founder and CEO, STOMP Out Bullying"This beautifully written book gives you the tools to raise healthy kids in a digital world. The anecdotes underscore the thoughtfulness of today's youth and their hunger for learning how to navigate their world well, instead of just being warned off by fearful adults. It is thoughtfully organized and theoretically sound, and will empower parents to have some of those much-needed conversations with their kids."--Dr. Pamela Rutledge, director, Media Psychology Research Center and faculty member, Fielding Graduate University

The Growth Hacking Book: Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don't Want You To Know


Parul Agrawal - 2019
     #2 gives us shortcuts to help us get results in a short span of time. The book that you are holding in your hands right now is for people who want to sprint on the second path.  The Growth Hacking Book is an almanac for growth in today’s hyper-competitive business world! Curated by GrowthMedia.AI, this book features more than 35 marketing experts, trailblazing entrepreneurs, industry thought leaders and successful companies from all over the globe who share radical ideas on how you can grow your business using unconventional marketing strategies. Each chapter is a treasure trove of growth ideas that businesses in the “The Valley” try to shield from the public.  But they are not secrets anymore. This book is for you if you want to learn about:  The concept of Growth Hacking  The best growth strategies from Growth Hackers for Growth Hackers The mindset, skillset and toolset for Growth Marketers  Identifying and analyzing growth channels  The future of Growth Marketing  ...and more. The fact that you are examining to buy this book is proof that you are hungry to learn growth marketing tactics.  It proves the maxim that says — you don’t choose a book; the book chooses you. Our Contributing Authors: Amit Kumar Arun K Sharma Badr Berrada Christian Fictoor Deep Kakkad Deepak V.

Podcasting: How to Start a Podcast and Create a Profitable Podcasting Business


Amanda Mayo - 2019
    Here’s the good news, though: You Can Launch A Podcast With No Prior Experience (Even When You’re on a Budget). “Podcasting” is a soup-to-nuts practical guide by Amanda Mayo, Podcast Producer and Production Director at Chicago Independent Radio Project (CHIRP), where she manages an award-winning weekly artist interview podcast. From choosing the best podcasting equipment to monetizing your podcast, Amanda covers everything you need to know about profitable podcasting. You’ll learn… The 4 crucial questions to help you come up with the right podcast idea. How to narrow down the true “who” of your podcast. The different podcasting styles and how to choose the best one based on your audience. The three simple rules to determine your ideal podcast length. How to make your guests comfortable (what to ask and what NOT to ask…). How to get great guests on your show using nothing but email. How to buy the right podcast equipment including a list of the best podcast microphones. How to distribute your podcast, including a list of the best podcasting hosts. How to record a professional-sounding podcast. What you need to do to build listener loyalty and grow your audience. How to leverage social media for marketing and where to spend your ad money. The 7-Step No-Fail Podcast Launch Strategy. The 5 essential ways to monetize your podcast. Ready To Let Your Voice Be Heard? This podcast book contains all the advice you’ll need on the “Getting Started” stage - not just recording an episode, but also planning your podcast, finding guests and distributing your content. If you want honest, time-tested, real-world guidance in a simple, actionable format, scroll up and get your copy today!

Make Money on Medium: Build Your Audience and Grow Your Income with Medium.com


Nicole Akers - 2019
    The blog, the website hosting, the writing, the promotion... Nicole Akers cuts through the bull and helps you start earning money for your writing. "Make Money on Medium" is the best tool every writer needs to get started today. Medium.com is a place to read and write big ideas and important stories. Your stories are important and this guidebook will show you the step-by-step process to make traction quickly. "Make Money on Medium" has everything you need to get started building your audience and growing your income on Medium.com. It's the tool every writer needs, but a tool is useless without instruction. You need to know how to use this social media platform to its fullest potential. Amazon CEO Jeff Bezos used Medium to share his personal story, but Medium.com isn't just for celebrities, it's for everyday writers who define "celebrity" for themselves and are making a fantastic income doing what they love--writing.Get your copy now so you can get started today!

HOW TO BECOME FAMOUS ON TIK TOK: A Complete Guide On How To Get More Likes And Views On Your Tiktok Videos, Increase Large Fan Base, Making Money And Becoming Famous On Tik Tok


Nina Ullman - 2019
     Tik Tok is a video creation and sharing application launched in 2017. The launch of this new social media platform was met with incredibly fast reception, especially among internet users who are teenagers. With more than one billion downloads of the Android application, the Tik Tok ecosystem is vast, diverse and is, for many users, a path to fame and fortune. But how to achieve this fortune of becoming popular and successful on TikTok has become a daunting task for many users. Therefore, to learn how to become successful and famous on TikTok, simply scroll up NOW and CLICK on the BUY button to get your COPY right away!

Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career


Gil Gildner - 2019
    It’s no longer enough to be a specialist: in today’s tech-driven industry, you’ve got to be able to build websites, install analytics, run pay-per-click campaigns, join Twitter chats, understand SEO strategy, and experience the underrated power of email marketing. In Part 1, you’ll learn the hard skills crucial to a marketing career, like organic search (SEO), paid advertising (PPC), social media marketing, reporting & analytics, and email marketing. In Part 2, you’ll read about the soft skills essential to business, like writing emails, getting an entry level position, working as a marketing freelancer, starting your marketing agency, and how to work remotely. Also included are in-depth vignettes and interviews with renowned communicators, for insightful alternate views on what makes a successful marketer. Authors Gil & Anya Gildner are the cofounders of Discosloth, a search marketing company that has worked with brands like Volvo, Doctors Without Borders, AirTreks, and have been featured in Inc Magazine, the New York Times, Arkansas Business, the Washington Post, and more. They regularly speak at industry conferences and conduct corporate & academic training seminars.

The Daily Don: All the News That Fits into Tiny, Tiny Hands


Jesse Duquette - 2019
    A hilarious, sad, frightening, artistic look at the world in the time of Trump!The Daily Don is the best of artist Jesse Duquette’s fabulous Instagram gallery of political cartoons relating to the Trump administration. It began in the wake of the first Trump press conference that gave us the weird and unnecessary lie about crowd sizes. Right then, Jesse thought, if this was Day One and the lying was already this casual and obvious, what did this mean for Day 2? or Day 100? He drew his first picture: Sean Spicer delivering his line (“Period.”), added a quote from Orwell’s “1984” that seemed particularly relevant, and posted it to Instagram with the caption that he was going to attempt to document every day of the Administration until the end—a vow that he was maybe 35% serious about.But he has not missed a day and is still going strong. These drawings are the perfect antidote to the cries about “Fake News!” and “Build a Wall!” They help us all stay sane and smile (however nervously) through these strange times.This book pulls together selections from the first nearly-two-years in office—from Muslim bans to The Mueller Report to Kellyanne Conway to Melania’s jacket, and all the beef-tweeting covfefe in between—and acts as a semi-accurate record of what these strangest of strange times were like for those of us who were there and lived to tell the tale. Because what better method to record a cartoon presidency than with colored pencils and markers?

Generation F: Why we still struggle with sex and power


Virginia Trioli - 2019
      The Master of Ormond College at the University of Melbourne had been acquitted of indecent assault after complaints by two female students. Helen Garner’s bestselling book about the case, The First Stone, polarised readers over whether the students had been right to take their allegations to the law. Was the feminist movement poisoning gender relations?   In Generation F, the young award-winning journalist Virginia Trioli offered a vigorous, incisive and compelling argument for the ongoing need for feminism, while exploring her own bewilderment and anger. She described the real state of sexual harassment, violence, the workplace and the law in Australia: how most women just copped it, but those who felt able to confront it needed all the support they could get.   Now – as women around the world speak up about how sexual harassment has destroyed their work, families and lives – Trioli revisits that cultural moment in a new foreword, and in a new afterword considers the situation women face today.   Dismayingly, her original text is just as relevant, and her call to action just as powerful.

Under the Influence - How to Fake Your Way into Getting Rich on Instagram: Influencer Fraud, Selfies, Anxiety, Ego, and Mass Delusional Behavior


Trey Ratcliff - 2019
    Discover the Instagram black market, hidden in plain sight. Meet these fake “Influencers” - with seemingly glamorous lives, but no real sway on social media - who are fraudulently cheating the system by buying likes, comments, and followers. You'll find out how little the social networks and agencies are actually doing to protect major brands across every industry, who these Influencers are defrauding to the tune of hundreds of millions of dollars each year. This widespread deception has side effects that are more than just monetary. The seemingly perfect, glamorous lives of these Influencers, combined with social media algorithms engineered to get you to keep clicking, cause many of us to feel anxious and unsettled after using social media. Go on a deep dive into the social media black market and explore its harmful psychological effects with Trey Ratcliff, a social media insider who has accrued over 5 million followers (the honest way). Take a trip through the behind-the-scenes economics of social media, learn how to spot fake accounts, and discover how it’s possible to stay zen on the Internet - without needing to unplug completely.

LinkedIn: The 5-Minute Drill for Executive Networking Success


Lori Ruff - 2019
    

Rerun Era


Joanna Howard - 2019
    Told from the magnetic perspective of Joanna Howard's past selves from the late '70s and early '80s, Rerun Era circles the fascinating psyches of her part-Cherokee teamster truck-driving father, her women's libber mother, and her skateboarder, rodeo bull-riding teenage brother.Illuminating to our rural American present, and the way popular culture portrays the rural American past, Rerun Era perfectly captures the irony of growing up in rural America in the midst of nationalistic fantasies of small town local sheriffs and saloon girls, which manifested the urban cowboy, wild west theme-parks, and The Beverly Hillbillies. Written in stunning, lyric prose, Rerun Era gives humanity, perspective, humor, and depth to an often invisible part of this country, and firmly establishes Howard as an urgent and necessary voice in American letters.

Don't Follow Vee


Oliver Phommavanh - 2019
    It used to be a bit of fun, but when we got to 100,000 followers, Mum's started to take it way too seriously. My mission? Stop my mum posting everything about my life. How? 1. Become Anti-Vee and make my life unfollowable. 2. Make Mum's life more exciting than mine so she posts stuff about herself instead.Easy, right? That is, until Anti-Vee becomes more popular than the real Vee. Can I ever make Mum cool enough to start her own Instagram or am I doomed to have everyone following me forever?!

Street Journalist: Understand and Report the News in Your Community


Lisa Loving - 2019
    A local business in trouble. A neighbor with a heroic story. An opportunity to work together for positive change.Whatever the stories are in your community that most need to be told, the best person to tell them is you. Whether you're writing for your local newspaper, producing a podcast or video series, or simply sharing what you see and learn every day on social media, the power of journalism is in your hands, as is the responsibility to use it ethically and wisely.Longtime journalist Lisa Loving opens up the world of journalism, sharing her hard-won skills and knowledge to help expand your media literacy so that you can report on what matters most, hold powerful people accountable, and strengthen your community.

What is Digital Sociology?


Neil Selwyn - 2019
    Our digitalized societies demand new ways of thinking about the social, and this short book introduces readers to an approach that can deliver this: digital sociology.Neil Selwyn examines the concepts, tools and practices that sociologists are developing to analyze the intersections of the social and the digital. Blending theory and empirical examples, the five chapters highlight areas of inquiry where digital approaches are taking hold and shaping the discipline of sociology today. The book explores key topics such as digital race and digital labor, as well as the fast-changing nature of digital research methods and diversifying forms of digital scholarship.Designed for use in advanced undergraduate and graduate courses, this timely introduction will be an invaluable resource for all sociologists seeking to focus their craft and thinking toward the social complexities of the digital age.

Just Do You: Authenticity, Leadership, & Your Personal Brand


Lisa King - 2019
    Many managers aren’t ready to lead. Toxic cultures, modeling bad behavior, and being unclear about values all contribute to low workplace engagement and poor results. In Just Do You, Lisa King takes you on a powerful journey of self-examination and self-discovery to help you connect with the amazing and authentic leader within . When you better understand what matters and what effective leadership means to you, then —and only then—are you ready to authentically lead. In Just Do You, you’ll find everything you need to: • Learn about the power of branding and see how your personal brand is viewed today• Discover your True North and how your brand intersects with what matters• See how to lead with authenticity and build influence• Gain the tools to live, behave, and share your unique brand with the world• Find your unique purpose, which is key to happinessAs you seek to understand yourself and your personal brand, a leader will emerge. The lessons and exercises in Just Do You will help open your mind to think differently about leadership. You’ll hear stories from leaders who share what matters most to them and from followers who share what leadership qualities and behaviors resonate most. As a result, you’ll discover that you have the power and potential to lead inside you. You can lead with authenticity by taking control of your words and actions to ensure they’re in alignment with what matters to you and is a clear reflection of your personal brand.Are you ready to become the kind of leader you wish you had? It doesn’t matter where you’re starting from. Because as a developing leader, you have the power: it’s time to make your mark, lead, and Just Do You!

Social Media Marketing for Business 2019: Facebook, Instagram, YouTube, Twitter, Snapchat Secret Strategies to build up Your Personal Brand, become an ... Online from Home - Advertising Book 1)


Steven Sparrow - 2019
    If you think that 77% of US population had a profile in 2018 and that according to estimates, the number of worldwide social media users reached 2.34 billion and is expected to grow to some 2.95 billion by 2020 you should easily understand why they’re essential for any company. Moreover they give the opportunity to communicate with many people and at the same time allow to choose a restricted audience by selecting the demographic characteristics and interests of potential buyers. It allows companies to communicate their value proposition by intercepting the latent need of potential customers at different times of the day and at different times of the customer journey with regards to their various purchases. Hence why they are able to influence more the Customer’s purchase decisions. In a nutshell, here’s what you’ll find within the pages of this book; How to build up an astonishing online business finding golden niches and identifying the right prospects The best strategy to build up a loyal audience using Facebook, Instagram, YouTube, Twitter, Snapchat and Pinterest organically in an harmonious and congruent manner The only way to get astonishing positive ROI with your Facebook ADS Best psychological tricks to make your potential customers committed to your offers and convert them into new clients. The magic formula to monetize your social ability building your personal brand and becoming an influencer in your niche And much more… In conclusion, this guide contains an easy to follow approach that allows anyone, even those not owning the necessary pc skills, to understand and put into practice the strategies contained. The book has a practical application that will actually teach you how to get your hands dirty by starting to build and monetize your online businesses. So do not waste any more time in vain browsing, buy this book now, put the effort that is required and simply achieve the results you’re dreaming about! ***SROLL UP AND CLICK THE BUY BOTTON***

Action Tracking: Master Your Digital Marketing Strategy in Under 30 Days


Katrina German - 2019
     What if you could optimize your social media to make more money? What if you could make your website the rockstar salesperson on your team? What if your email strategy handled the work of three salespeople? What if you could make the world a better place while doing it, no matter your business or budget?

Social Media and the Public Interest: Media Regulation in the Disinformation Age


Philip Napoli - 2019
    Despite taking on many of journalism's traditional roles, Facebook and other platforms, such as Twitter and Google, have presented themselves as tech companies--and therefore not subject to the same regulations and ethical codes as conventional media organizations. Challenging such superficial distinctions, Philip M. Napoli offers a timely and persuasive case for understanding and governing social media as news media, with a fundamental obligation to serve the public interest.Social Media and the Public Interest explores how and why social media platforms became so central to news consumption and distribution as they met many of the challenges of finding information--and audiences--online. Napoli illustrates the implications of a system in which coders and engineers drive out journalists and editors as the gatekeepers who determine media content. He argues that a social media-driven news ecosystem represents a case of market failure in what he calls the algorithmic marketplace of ideas. To respond, we need to rethink fundamental elements of media governance based on a revitalized concept of the public interest. A compelling examination of the intersection of social media and journalism, Social Media and the Public Interest offers valuable insights for the democratic governance of today's most influential shapers of news.

Always on: Practicing Faith in a New Media Landscape


Angela Williams Gorrell - 2019
    New media spaces can be sites and instruments of God's unconditional love, but they can also nurture harmful conditions and become sources of anxiety, jealousy, and despondency. Always On provides useful tools for helping students and congregants understand the world of social media and engage it faithfully, enabling Christian communities to address its use in constructive, pastoral ways. The book includes discussion questions and sample exercises for each chapter.

Disposable People, Disposable Planet


Kitanya Harrison - 2019
    The world is undergoing a sea change, and that change is being live-tweeted. In her collection of essays, Kitanya Harrison shares her journey to navigate the uncertainty and dread the upheaval is causing as well as her search for moments of hope and optimism. The title of the collection takes its name from an essay on the climate crisis, which explores the connection between people who are thrown away by societies that devalue them and the disposing of the whole planet. Each essay in the collection wrestles in some way with the question of who is valued. Who is saved? Who is tossed on the trash heap? Pop culture and current events are the lenses through which Harrison makes her incisive observations. Whether she’s talking about Jay-Z and the failures of capitalism, the wrenching fallout from Nipsey Hussle’s murder, mass surveillance and Sherlock Holmes, civility as a form of social violence, Kawhi Leonard’s disciplined silence, the grotesqueries of “hustle” and “rise and grind” culture, or the response to the climate crisis mirroring dystopian fiction, Harrison’s writing is sharp, confrontational, and challenging.

Gadget Consciousness: Collective Thought, Will and Action in the Age of Social Media


Joss Hands - 2019
    Exploring a range of manifestations in the digital commons, he investigates what forms digital solidarity can take and asks how the communisms of the past might shape the solidarities of the future.

Instagram For Dummies


Jennifer Herman - 2019
    Users flock to the site thanks to its simplicity and use of the most popular social media features—image and video sharing, community, and personal insight. Instagram For Dummies is here if you're ready to get acquainted with the platform or want to find ways to do more with your Instagram account. Written by an team led by top Instagram trainer Jenn Herman, this book gives you tips for creating great Instagram images, personalizing your posts, connecting with the Instagram community, and working with Stories and IGTV.  Access Instagram on a computer or mobile device Set up your profile Connect with others Share your stories Shoot better Instagram images From handling core functions to connecting with the Instagram community, this book shares the secrets you need to shine on social media like no other!

SOCIAL MEDIA MARKETING FOR BEGINNERS: A STEP-BY-STEP BEGINNERS GUIDE TO FACEBOOK, INSTAGRAM, LINKEDIN MARKETING - DISCOVER NEW ONLINE TRENDS TOSHAPE THE PERFECT STRATEGY FOR MANAGING YOUR BUSINESS


Donald White - 2019
    There’s a marked shift from selling to building relationships, which the social media sites do remarkably well. By definition, social media marketing is nothing however a technique of gaining traffic or audience attention for your business through the utilization of social media. The strategy usually involves concentrating marketing efforts on creating highly engaging content that attracts the attention of your target audience, and encourages them to share it throughout their virtual networks.Unlike traditional marketing channels, social media marketing doesn’t focus on hard selling (though there can be exceptions based on the nature of your business). It is about leveraging the power of audience relationships and forging strong connections through engagement. Social media marketing is concerning constantly growing your audience base by making perceptive and compelling content. It helps marketers build dramatic brands, fosters client loyalty, and lays the inspiration for marketing.Think of your social media selling as exciting toppings on the dish of your selling combine. They add a lot of punch and panache to your selling efforts. Social media marketing makes your marketing techniques a lot of fascinating, creative, and appealing to your target audience. It adds aa lot of personal character to your robotic selling efforts. Let’s take a real-life example to establish how social media marketing works. You walk into a department store to buy lipstick or perfume. The salesperson at the counter quickly tries to understand what you want and launches into a tiresome and monotonous script about how XYZ is the bestselling fragrance or lipstick currently. You get frustrated with the whole thing because they are showing you everything that you don’t want. The salesperson is not actually helping you buy, but rather trying to sell what they think you should buy. They haven’t listened to you or tried to tune in to your requirements. Finally, you move to another store. This guide will focus on the following: The Fundamentals of Social Media Marketing Why my business needs social media? Defining your audience Using social media platforms for marketing Social media strategy The Personal Reality of Personal Branding Be professional Facebook Marketing Instagram Marketing YouTube Marketing LinkedIn Snapchat Marketing Success Tips Mistakes to Avoid… AND MORE!!! Dive in, and enjoy the process!