We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up - let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to help business on the front line. This book is the distillation of everything that makes a profitable campaign, laid out in step-by-step instructions for you to follow and apply to your own business - whatever your size or market. So whether you’re a local plumber looking to pick up leads from Twitter, or an independent e-commerce site wanting the attention of influential bloggers, the strategies and profitable shortcuts for entrepreneur-run businesses in this book will give you a chance to compete in competitive markets where time and budget is of the essence.

     This area was dangerous and many who had ventured there alone had never returned. But slowly over the course of this century settlers continued to push further west until regions such as West Virginia were populated with more and more adventurous young men and women. The settlement of these lands did not occur without difficulties and colonizers frequently came into conflict with the local Native American populations. Wills De Hass’s remarkable book History of the Early Settlement and Indian Wars of West Virginia is a fascinating history of how the lands of the west were first settled by white emigrants in the eighteenth century and how these settlers came into frequent strife with the Native American tribes who had previously lived there. Beginning with Columbus’ discovery of this great continent Wills De Hass charts the colonization of this expansive land. He records with brilliant detail the early encounters that Europeans had with the men and women that they found already living across the region and explains how various nations from across the Atlantic made their first tentative footholds on this newly discovered land. De Hass records how settlers were not only conflict with Native Americans but also with each other as this region descended into war, firstly during the French and Indian War and shortly afterwards during the American War of Independence. Particularly fascinating throughout the book are the biographical sketches of various well-known frontiersmen who were particularly influential in the Ohio Valley and northwestern Virginia. This book is perfect for anyone interested in the early settlement of western regions prior to 1795 and how this area was frequently in conflict as settlers attempted to assert their rights against the wishes of the Native American populations. Wills de Hass was a lecturer and writer on archaeological and historical subjects. His book History of the Early Settlement and Indian Wars of Western Virginia was first published in 1851 and De Hass passed away 1910.

    However, rather than resting on that reputation, the new edition of this text marks a significant advance in the already excellent quality of the book. While preserving concise language, state of the art educational pedagogy, and top-notch worked examples, the Eighth Edition features a unified art design as well as streamlined and carefully reorganized problem sets that enhance the thoughtful instruction for which Raymond A. Serway and John W. Jewett, Jr. earned their reputations. Likewise, PHYSICS FOR SCIENTISTS AND ENGINEERS, will continue to accompany Enhanced WebAssign in the most integrated text-technology offering available today. In an environment where new Physics texts have appeared with challenging and novel means to teach students, this book exceeds all modern standards of education from the most solid foundation in the Physics market today.

    But in the world of pool, notoriety is the last thing a hustler desires. Such is the dilemma that faces one Danny Basavich, an affable, generously proportioned Jewish kid from Jersey, who flounders through high school until he discovers the one thing he excels at--the felt--and hits the road. Running the Table spins the outrageous tale of Kid Delicious and his studly--if less talented--set-up man, Bristol Bob. Never was there a more entertaining or mismatched pair of sidekicks, as together they go underground into the flavorfully seamy world of pool to learn the art of the hustle and experience the highs and lows of life on the road. Their four-year odyssey takes them from Podunk pool halls to slick urban billiard rooms across America, as they manage one night to take down as much as $30,000, only to lose so much the next night that they lack gas money to get home. With every stop, the action gets hotter, the calls get closer, and Delicious’s prowess with a cue stick becomes known more and more widely. Ultimately, Delicious sheds his cover once and for all and becomes professional pool’s biggest sensation since Minnesota Fats.In a book sure to appeal to fans of Bringing Down the House and Positively Fifth Street, Wertheim evokes a subculture full of nefarious but loveable characters and illuminates America’s fascination with games and gambling. He also paints a lasting portrait of an insanely talented and magnetic hustler, who is literally larger than life.

    And who better to compile one than Lily Chin—the author of four hugely popular knitting and crocheting manuals, a veteran teacher, and one of the fastest crocheters in the world?Lily Chin's Crochet Tips & Tricks compiles more than 75 of her best techniques—some collected from her regularly sold-out classes, many more never seen before—into one comprehensive, pocket-size guide. This book is filled with simple solutions to every crocheter's pet peeves, as well as nonstandard approaches to some of the biggest crocheting bugaboos. At the end of it, you'll be left with one satisfying question: "Why didn't I think of that?!"

    

    Updated for 2014 with the latest fitness and nutrition advice and brand new real-life running stories, it is the must-have guide for aspiring runners. Running Made Easy takes things right back to basics with the easiest-ever beginner’s plan, fill-in charts and diary sections, plus all the jargon-free tips and advice you need to learn to love running. Whether you’re heading out for a long-distance run or a jog around the block, this book will keep you on track. You will find warm-up and cool-down exercise plans (complete with clear step-by-step illustrations), advice on goal setting and motivating real-life stories from runners just like you. Read this book and we guarantee that you’ll run away with a healthier mind and body, feeling empowered to succeed at whatever challenge you set yourself � whether that’s running a lap of your local park, tackling your first race or marathon, or just changing your life for the better.

    If all we ever hear or speak is negativity, then when life pressures us, we're going to spew out toxic waste-doubt, fear, anxiety, poverty. As believers, we must be so filled with a Godly spirit, that when we are squeezed, nothing comes out but faith and Holy Ghost power. Its time to stop wavering in our faith and start living like we are positively sure of God's faithfulness. This inspirational 31 day positive self-talk declarations will bless you. It is a guide designed to compliment the Negative Self Talk Series. But can definitely stand on its own. It will provide examples of daily declarations that you can change to fit your situation. Each declaration is followed by a short inspirational message. Use this book as a bible study, alone or with a group of your closest friends. Encourage each other to be positive Christians. Lets allow our light to shine before men so that others will see our good works and glorify the Father in heaven (Matthew 5:16). Let's get delivered from negative self talk. Its time to live the blessed life God intended.

    One day, she received a message from a stranger. This woman offered to lead her on a self-healing trip hiking through the Scottish highlands.It seemed like a sign—a big sister sent when she needed one most.In this sometimes hilarious, sometimes terrifying, but always inspiring memoir, an introverted pollyanna is paired up with her polar opposite—a steamrolling, abrasive female with completely unorthodox healing methods. As they barrel through the winding one lane roads in a tiny rental car stopping to hike at breathtaking mountains and glens, an outrageous series of events forces Ninya to reclaim her power and find the strength to heal herself in one of the most beautiful places on earth.Readers of “Eat, Pray, Love” and “Wild” will love this memoir.

    It introduces preemptive opening bids, overcalls and takeout doubles.

    Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It's the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

    Once mired in controversy and doubt, ST6 has blossomed into one of the most accomplished fighting units the world has ever known. Having taken down the highest of high-value targets, rescued American hostages in Africa, the Middle East, Asia, and the Indian Ocean, and served as the silent guardian of the Coalition's conventional forces, SEAL Team Six has defined the post-9/11 world as much as it has been defined by it. The follow-up to SHAPING THE WORLD FROM THE SHADOWS -- the definitive open-source guide to Delta Force -- BEYOND NEPTUNE SPEAR is a contextual examination of DEVGRU's post-9/11 existence, from the most high-profile operations to the little-known missions that are still barely more than whispers. "Once again, Chris Martin has proven himself to be one of journalism's sharpest observers of U.S. special operations forces. BEYOND NEPTUNE SPEAR is a remarkable synthesis of the history, operations, and organization of SEAL Team Six. It is the most comprehensive guide to the unit ever published." - D.B. Grady, co-author of THE COMMAND: DEEP INSIDE THE PRESIDENT'S SECRET ARMY. "BEYOND NEPTUNE SPEAR tells much of what you wanted to know about SEAL Team Six post-9/11 but didn’t ask for fear of getting shot. Chris Martin begins with Team Six’s “rogue” beginnings then quickly springs into its operations post-9/11 until present. Although a short book, you’ll get bang for your buck here. For newcomers to the topic, BEYOND NEPTUNE SPEAR provides an exhaustive overview of Team Six’s current happenings. For experts on Team Six, Chris’s work provides an excellent summary of the post-9/11 Team with occasional information you probably missed. The reference page alone is a treasure for studying/reviewing the unit that whacked bin Laden. Also, because Chris used open sources to write this book, you don’t have to fear stealing government secrets and taking a bullet to the head." -Stephen Templin, New York Times bestselling co-author of SEAL TEAM SIX.

    

     And the Australian government does not pay ransoms.After more than a year of stalled negotiations, Nigel's family takes matters into their own hands.  They go against government advice, scarifying their livelihoods, their houses and personal lives to bring the hostages home.  Meanwhile, the kidnappers are losing patience.  Brutalised, shackled, not knowing when or how the situation will end, Nigel faces the fight of his life.This is a story about what it takes to survive, and how far a family will go for freedom, whatever the price.

    Lisa Mills, an experienced general transcriptionist and publisher of work-at-home site Work at Home Mom Revolution, shares everything you need to know to get started in this exciting career. This ebook also includes links to valuable resources, including a list of 60 general transcription companies that hire home-based transcriptionists (with links).