Python for Data Analysis


Wes McKinney - 2011
    It is also a practical, modern introduction to scientific computing in Python, tailored for data-intensive applications. This is a book about the parts of the Python language and libraries you'll need to effectively solve a broad set of data analysis problems. This book is not an exposition on analytical methods using Python as the implementation language.Written by Wes McKinney, the main author of the pandas library, this hands-on book is packed with practical cases studies. It's ideal for analysts new to Python and for Python programmers new to scientific computing.Use the IPython interactive shell as your primary development environmentLearn basic and advanced NumPy (Numerical Python) featuresGet started with data analysis tools in the pandas libraryUse high-performance tools to load, clean, transform, merge, and reshape dataCreate scatter plots and static or interactive visualizations with matplotlibApply the pandas groupby facility to slice, dice, and summarize datasetsMeasure data by points in time, whether it's specific instances, fixed periods, or intervalsLearn how to solve problems in web analytics, social sciences, finance, and economics, through detailed examples

Systems Analysis and Design


Alan Dennis - 2002
    Building on their experience as professional systems analysts and award-winning teachers, authors Dennis, Wixom, and Roth capture the experience of developing and analyzing systems in a way that students can understand and apply.With Systems Analysis and Design, 4th edition , students will leave the course with experience that is a rich foundation for further work as a systems analyst.

CCENT/CCNA ICND1 100-105 Official Cert Guide


Wendell Odom - 2016
    They are built with the objective of providing assessment, review, and practice to help ensure you are fully prepared for your certification exam. Master Cisco CCENT/CCNA ICND1 100-105 exam topics Assess your knowledge with chapter-opening quizzes Review key concepts with exam preparation tasks This is the eBook edition of the CCENT/CCNA ICND1 100-105 Official Cert Guide. This eBook does not include the companion CD-ROM with practice exam that comes with the print edition.   CCENT/CCNA ICND1 100-105 Official Cert Guide presents you with an organized test-preparation routine through the use of proven series elements and techniques. “Do I Know This Already?” quizzes open each chapter and enable you to decide how much time you need to spend on each section. Exam topic lists make referencing easy. Chapter-ending Exam Preparation Tasks help you drill on key concepts you must know thoroughly.   CCENT/CCNA ICND1 100-105 Official Cert Guide from Cisco Press enables you to succeed on the exam the first time and is the only self-study resource approved by Cisco. Best-selling author and expert instructor Wendell Odom shares preparation hints and test-taking tips, helping you identify areas of weakness and improve both your conceptual knowledge and hands-on skills.   This complete study package includes   ·         A test-preparation routine proven to help you pass the exams ·         Do I Know This Already? quizzes, which enable you to decide how much time you need to spend on each section ·         Chapter-ending and part-ending exercises, which help you drill on key concepts you must know thoroughly ·         Troubleshooting sections, which help you master the complex scenarios you will face on the exam ·         A free copy of the CCENT ICND1 100-105 Network Simulator Lite software, complete with meaningful lab exercises that help you hone your hands-on skills with the command-line interface for routers and switches ·         Links to a series of hands-on config labs developed by the author ·         Online, interactive practice exercises that help you hone your knowledge ·         More than 90 minutes of video mentoring from the author ·         A final preparation chapter, which guides you through tools and resources to help you craft your review and test-taking strategies ·         Study plan suggestions and templates to help you organize and optimize your study time   Well regarded for its level of detail, study plans, assessment features, challenging review questions and exercises, video instruction, and hands-on labs, this official study guide helps you master the concepts and techniques that ensure your exam success.   This official study guide helps you master all the topics on the CCENT/CCNA ICND1 exam, including ·         Networking fundamentals ·         Implementing basic Ethernet LANs ·         Ethernet LANs: design, VLANs, and troubleshooting ·         IPv4 addressing and subnetting ·         Implementing IPv4 ·         IPv4 design and troubleshooting ...

The Rookie Copywriter's Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!


Doberman Dan - 2014
    and without chasing after clients!In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country. Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.Who is Doberman Dan?After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

Functional Behavioral Assessment, Diagnosis, and Treatment: A Complete System for Education and Mental Health Settings


Ennio Cipani - 2007
    I've examined every one and Cipani's is clearly the best. The assessment part is great, and I particularly like the protocol format for interventions. Cipani's text nicely fills a big gap between research and application. Were I teaching a seminar to clinicians, I think the text would be perfect. -- Brian A. Iwata, PhD, University of FloridaProfessionals who work in mental health and educational settings are frequently faced with clients (children, adolescents, adults) who engage in serious problem behaviors. Such behaviors often impact the client's welfare and ability to live, work, and be educated in mainstream environments. Children and adolescents who manifest these behaviors are particularly vulnerable to these disruptions, which can have a far-reaching impact on their development and future prospects.This practical book, written both for clinician/educators and high-level students, creates a function-based behavioral diagnostic classification system, the first of its kind, as well as treatment protocols that fit such a diagnostic system. Heavily practitioner-oriented, the book will address the full range of behaviors - ranging from aggression, self-injury, stereotypic behavior (repetitive body movements), tantrums, and non-compliance - with real life and hypothetical cases to help clinicians think through the full range of treatment options. Unique in moving beyond functional assessment to assessment diagnosis and treatment, this book will be highly useful for mental health clinicians, students of Advanced Behavior Analysis, and special education practitioners among others.Professor Cipani has also prepared extensive ancillary material for use in teaching this book and will make it available to anyone who has adopted it for course use. Instructors who have adopted the title may inquire of Professor Cipani at ennioc26@hotmail.com

Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself


Erik Deckers - 2010
    It shows how to integrate online and offline networking to supercharge both personal and professional connections.

Doing Data Science


Cathy O'Neil - 2013
    But how can you get started working in a wide-ranging, interdisciplinary field that’s so clouded in hype? This insightful book, based on Columbia University’s Introduction to Data Science class, tells you what you need to know.In many of these chapter-long lectures, data scientists from companies such as Google, Microsoft, and eBay share new algorithms, methods, and models by presenting case studies and the code they use. If you’re familiar with linear algebra, probability, and statistics, and have programming experience, this book is an ideal introduction to data science.Topics include:Statistical inference, exploratory data analysis, and the data science processAlgorithmsSpam filters, Naive Bayes, and data wranglingLogistic regressionFinancial modelingRecommendation engines and causalityData visualizationSocial networks and data journalismData engineering, MapReduce, Pregel, and HadoopDoing Data Science is collaboration between course instructor Rachel Schutt, Senior VP of Data Science at News Corp, and data science consultant Cathy O’Neil, a senior data scientist at Johnson Research Labs, who attended and blogged about the course.

Ambient Findability: What We Find Changes Who We Become


Peter Morville - 2005
    Written by Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web, the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability.Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of wayfinding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet.The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life.Ambient Findability doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond. Peter Morville takes you on a thought-provoking tour of these memes and more -- ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately.

Global Brand Power


Barbara E. Kahn - 2013
    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

An Introduction to APIs


Brian Cooksey - 2016
    We start off easy, defining some of the tech lingo you may have heard before, but didn’t fully understand. From there, each lesson introduces something new, slowly building up to the point where you are confident about what an API is and, for the brave, could actually take a stab at using one.

Microsoft Excel Essential Hints and Tips: Fundamental hints and tips to kick start your Excel skills


Diane Griffiths - 2015
    We look at how to set up your spreadsheet, getting data into Excel, formatting your spreadsheet, a bit of display management and how to print and share your spreadsheets. Learn Excel Visually The idea of these short handy bite-size books is to provide you with what I have found to be most useful elements of Excel within my day-to-day work and life. I don’t tell you about all the bells and whistles – just what you need on a daily basis. These eBooks are suitable for anyone who is looking to learn Excel and wants to increase their productivity and efficiency, both at work and home. Please bear in mind I don’t cover all functionality of all areas, the point is that I strip out anything that’s not useful and only highlight the functionality that I believe is useful on a daily basis. Don’t buy a huge textbook which you’ll never fully read, pick an eBook which is most relevant to your current learning, read it, apply it and then get on with your day.

Beginning PHP and MySQL 5: From Novice to Professional


W. Jason Gilmore - 2004
    Essentially three books in one: provides thorough introductions to the PHP language and the MySQL database, and shows you how these two technologies can be effectively integrated to build powerful websites. Provides over 500 code examples, including real-world tasks such as creating an auto-login feature, sending HTML-formatted e-mail, testing password guessability, and uploading files via a web interface. Updated for MySQL 5, includes new chapters introducing triggers, stored procedures, and views.

Letting Go of the Words: Writing Web Content that Works


Janice G. Redish - 2007
    Ironically, I must recommend that you read her every word so that you can find out why your customers won't read very many words on your website -- and what to do about it.-- Jakob Nielsen, Principal, Nielsen Norman Group"There are at least twelve billion web pages out there. Twelve billion voices talking, but saying mostly nothing. If just 1% of those pages followed Ginny's practical, clear advice, the world would be a better place. Fortunately, you can follow her advice for 100% of your own site's pages, so pick up a copy of Letting Go of the Words and start communicating effectively today."--Lou Rosenfeld, co-author, Information Architecture for the World Wide WebOn the web, whether on the job or at home, we usually want to grab information and use it quickly. We go to the web to get answers to questions or to complete tasks - to gather information, reading only what we need. We are all too busy to read much on the web.This book helps you write successfully for web users. It offers strategy, process, and tactics for creating or revising content for the web. It helps you plan, organize, write, design, and test web content that will make web users come back again and again to your site.Learn how to create usable and useful content for the web from the master - Ginny Redish. Ginny has taught and mentored hundreds of writers, information designers, and content owners in the principles and secrets of creating web information that is easy to scan, easy to read, and easy to use.This practical, informative book will help anyone creating web content do it better.Features* Clearly-explained guidelines with full color illustrations and examples from actual web sites throughout the book. * Written in easy-to-read style with many befores and afters.* Specific guidelines for web-based press releases, legal notices, and other documents.* Tips on making web content accessible for people with special needs.Janice (Ginny) Redish has been helping clients and colleagues communicate clearly for more than 20 years. For the past ten years, her focus has been helping people create usable and useful web sites. She is co-author of two classic books on usability: A Practical Guide to Usability Testing (with Joseph Dumas), and User and Task Analysis for Interface Design (with JoAnn Hackos), and is the recipient of many awards.

Dr. Pestana's Surgery Notes: Top 180 Vignettes for the Surgical Wards


Carlos Pestana - 2013
    But time in the wards is limited, and clerkship covers only a tiny sample of the surgical universe. Dr. Pestana's Surgery Notes, by distinguished surgery instructor Dr. Carlos Pestana, is a proven guide to ensure your surgical knowledge. With a concise, comprehensive review and 180 high-yield surgical vignettes for self-testing, it contains the surgery knowledge you need to excel on the Surgery shelf exam and USMLE Step 2 CK.Features:— Concise high-yield review of core surgery material— 180 vignettes for self-testing— Used by med students for over a decade— Fully up-to-date— Pocket-sized to carry with you in the wards

Powerscore LSAT Logical Reasoning Bible]


David M. Killoran - 2014
    This book will provide you with an advanced system for attacking any Logical Reasoning question that you may encounter on the LSAT. The concepts presented in the Logical Reasoning Bible are representative of the techniques covered in PowerScore's live courses and have been consistently proven effective for thousands of our students. The book features and explains a detailed methodology for attacking all aspects of Logic Reasoning problems, including recognizing question types, identifying common reasoning elements and determining their validity, the methods for efficiently and accurately making inferences, and techniques for quickly eliminating answer choices as you solve the questions.