Product youll find a vibrantly colorful tribute to such pop-culture icons as the Jolly Green Giant, natty Mr. Peanut, the cute little Morton Salt Girl, and the countless other advertising characters who have been helping us navigate the grocery aisles and choose our products for years. Offering up a bustling gallery of over 500 spokescharacters, this chunky compendium charts the origins and development of the advertising character and gives brief glimpses into some of their most intimate secrets. (Did you know that the Michelin Man has been spotted with glamorous ladies on his arm? Or that Bordens Elsie the Cow was married to Elmer of household glue fame?) Famous faces and a host of recently rediscovered characters fill Meet Mr. Products pages to bursting.

    In the centennial season of college football, both teams were undefeated; both featured devastating and innovative offenses; both boasted cerebral, stingy defenses; and both were coached by superior tacticians and stirring motivators, Texas's Darrell Royal and Arkansas's Frank Broyles. On that day in Fayetteville, the poll-leading Horns and second-ranked Hogs battled for the Southwest Conference title -- and President Nixon was coming to present his own national championship plaque to the winners. Even if it had been just a game, it would still have been memorable today. The bitter rivals played a game for the ages before a frenzied, hog-callin' crowd that included not only an enthralled President Nixon -- a noted football fan -- but also Texas congressman George Bush. And the game turned, improbably, on an outrageously daring fourth-down pass.But it "wasn't" just a game, because nothing was so simple in December 1969. In "Horns, Hogs, & Nixon Coming," Terry Frei deftly weaves the social, political, and athletic trends together for an unforgettable look at one of the landmark college sporting events of all time.The week leading up to the showdown saw black student groups at Arkansas, still marginalized and targets of virulent abuse, protesting and seeking to end the use of the song "Dixie" to celebrate Razorback touchdowns; students were determined to rush the field during the game if the band struck up the tune. As the United States remained mired in the Vietnam War, sign-wielding demonstrators (including war veterans) took up their positions outsidethe stadium -- in full view of the president. That same week, Rhodes Scholar Bill Clinton penned a letter to the head of the ROTC program at the University of Arkansas, thanking the colonel for shielding him from induction into the military earlier in the year.Finally, this game was the last major sporting event that featured two exclusively white teams. Slowly, inevitably, integration would come to the end zones and hash marks of the South, and though no one knew it at the time, the Texas vs. Arkansas clash truly was Dixie's Last Stand.Drawing from comprehensive research and interviews with coaches, players, protesters, professors, and politicians, Frei stitches together an intimate, electric narrative about two great teams -- including one player who, it would become clear only later, was displaying monumental courage just to make it onto the field -- facing off in the waning days of the era they defined. Gripping, nimble, and clear-eyed, "Horns, Hogs, & Nixon Coming" is the final word on the last of how it was.

    On November 1, 2017, the Houston Astros defeated the Los Angeles Dodgers in an epic seven game battle to become 2017 World Series champs. For the Astros, the combination of a magnificently played series, a 101-victory season, and the devastation Hurricane Harvey brought to their city was so incredible it might give Hollywood screenwriters pause. The nation's fourth-largest city, still reeling in the wake of disaster, was smiling again. The Astros' first-ever World Series victory is a great baseball story, but it's also the story of a major American city -- a city (and a state) that the rest of the nation doesn't always love or understand--becoming a sentimental favorite because of its grace and good will in response to the largest natural disaster in American history. The Astros' miracle season is also the fascinating tale of a thoroughly modern team. Constructed by NASA-inspired analytics, the team's data-driven system took the game to a more sophisticated level than the so-called Moneyball approach. The team's new owner, Jim Crane, bought into the system and was willing to endure humiliating seasons in the baseball wilderness with the hope, shared by few initially, that success comes to those who wait. And he was right. But no data-crunching could take credit for a team of likeable, refreshingly good-natured young men who wore "Houston Strong" patches on their jerseys and meant it--guys like shortstop Carlos Correa, who kept a photo in his locker of a Houston woman trudging through fetid water up to her knees. The Astros foundation included George Springer, a powerful slugger and rangy outfielder; third-baseman Alex Bregman, whose defensive play and clutch hitting were crucial in the series; and, of course, the stubby and tenacious second baseman Jose Altuve, the heart and soul of the team.Hurricane Season is Houston Chronicle columnist Joe Holley's moving account of this extraordinary team--and the extraordinary circumstances of their championship.

    In 1980s Miami, he was the middle man between the Colombians and the domestic cartels flooding America's streets with cocaine. 'The Laundry Man' is the story of an ordinary man caught up in an extraordinary life.

    From researching the competition to translating the vision of the CEO, to designing and implementing an integrated brand identity programme, the meticulous development process of designing a brand identity is presented through a highly visible step-by-step approach in five phases.

    

    This is how engineers calculate your quality of living, how corporations determine your needs, and how politicians estimate your opinions. These are the numbers you never think about-even though they play a crucial role in every single aspect of your life.What you learn may surprise you, amuse you, or even enrage you. But there's one thing you won't be able to deny: Numbers Rule Your World...An easy read with a big benefit. --Fareed Zakaria, CNNFor those who have anxiety about how organization data-mining is impacting their world, Kaiser Fung pulls back the curtain to reveal the good and the bad of predictive analytics. --Ian Ayres, Yale professor and author of Super Crunchers: Why Thinking By Numbers is the New Way to Be Smart A book that engages us with stories that a journalist would write, the compelling stories behind the stories as illuminated by the numbers, and the dynamics that the numbers reveal. --John Sall, Executive Vice President, SAS InstituteLittle did I suspect, when I picked up Kaiser Fung's book, that I would become so entranced by it - an illuminating and accessible exploration of the power of statistical analysis for those of us who have no prior training in a field that he explores so ably. --Peter Clarke, author of Keynes: The Rise, Fall, and Return of the 20th Century's Most Influential EconomistA tremendous book. . . . If you want to understand how to use statistics, how to think with numbers and yet to do this without getting lost in equations, if you've been looking for the book to unlock the door to logical thinking about problems, well, you will be pleased to know that you are holding that book in your hands. --Daniel Finkelstein, Executive Editor, The Times of LondonI thoroughly enjoyed this accessible book and enthusiastically recommend it to anyone looking to understand and appreciate the role of statistics and data analysis in solving problems and in creating a better world. --Michael Sherman, Texas A&M University, American Statistician

    Linnea Smith went to Peru on an ecotourism vacation. She was so moved that she abandoned her thriving medical practice in Wisconsin to serve the Yagua Indians in the deepest part of the Amazon rainforest of Peru-alone.Taken straight from the pages of Dr. Smith’s journal, La Doctora offers readers a rare glimpse into the suspense and drama of practicing medicine in a culture far removed from the sophisticated supplies and supports of 20th-century medicine.Learn how Dr. Smith evolved from a “strange white woman” to an adopted member of the indigenous community. Her story of adventure, self-discovery and service creates inspiring testimony to one person’s power to make a lasting difference.

    Here is a treasury of 108 short teachings by Chogyam Trungpa, one of the most influential Buddhist teachers of our time. Pithy and immediate, these teachings address a range of topics, including fear and fearlessness, accepting our imperfections, developing confidence, helping others, appreciating our basic goodness, and everyday life as a spiritual path. This book is part of the Shambhala Pocket Library series. The Shambhala Pocket Library is a collection of short, portable teachings from notable figures across religious traditions and classic texts. The covers in this series are rendered by Colorado artist Robert Spellman. The books in this collection distill the wisdom and heart of the work Shambhala Publications has published over 50 years into a compact format that is collectible, reader-friendly, and applicable to everyday life.

    As a product of a generation that has been sold to since birth, Neil Boorman examines the social, historical, economic and psychological ways in which brands have gripped our society, as well as documenting his personal trials and tribulations as he tries to live a life without brands.

    Written In An Objective And User-Friendly Manner, This Best-Selling Text Continues To Captivate Students By Incorporating Personal Drug Use And Abuse Experiences And Perspectives Throughout. Statistics And Chapter Content Have Been Revised To Include The Latest Information On Current Topics.

    How to plan, create and edit work that will sell. How to write a book that you'll be proud of- and which might yet launch you on a new career.Crammed with examples (positive and negative) from successful authors, this essential guide is for writers of every genre: fiction and narrative non-fiction, literary and commercial, adults and children. This guide tells you how to: - Understand your market - Plan your novel or memoir - Develop strong, empathetic characters - Structure and maintain a compelling plot - Ensure that your prose style is strong enough to carry your story - Polish your work until it shines

    Enter Bright Side Up, a clever and comforting compendium to help you shift your perspective and appreciate what's right in front of you. With the warmth and wisdom of a dear friend, this deceptively simple guide offers emergency optimism when you need it with fresh tips that can be put to use on the spot, including: Thank the lemons Rally in the rain delay Steer life like a motorcycle Ask your one-hundred-year-old self Plan your party story Dip in whenever you need a boost. Because when you can find the sunshine in your every day, you'll feel brighter, too.

    The book contains hundreds of trivia facts and stories, ranging from the interesting and informative to the simply outrageous. Are you the trivia buff in your friend group? Maybe you're just always hoping to learn more random facts to keep up your sleeve. Whether you're a regular trivia fanatic or someone looking for a fun read, the book goes beyond the scope of general knowledge into some of the most interesting facts and intriguing trivia tidbits out there. Everyone can use some fun facts in their life! No other fact books cover anything and everything from the most insane rent agreement in New York history, to the way in which the Titanic disaster could potentially have been averted. The knowledge encyclopedia you've been searching for is finally here. Learn how much a hot dog cart permit costs in New York City, and explore some of the oddest houses in the world. The Fun Knowledge Encyclopedia: The Crazy Stories Behind the World's Most Interesting Facts is the trivia book of all trivia books. Find everything you've ever wanted-- but never quite needed-- to know, all under one cover.

    Drugs, Behavior, and Modern Society, 6/e, examines the impact of drug-taking behavior on our society and our daily lives.  The use and abuse of a wide range of licit and illicit drugs are discussed from historical, biological, psychological, and sociological perspectives.  The use of Drugs in our lives and drug-taking behavior, legally restricted drugs in our society, legal drugs in our society, medicinal drugs, treatment, prevention, and education.  Forstudents, or people working with drug related topics in the fields of psychology and health.