The Catalyst: How to Change Anyone's Mind


Jonah Berger - 2020
    Marketers want to change their customers’ minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way?This book takes a different approach. Successful change agents know it’s not about pushing harder, or providing more information, it’s about being a catalyst. Catalysts remove roadblocks and reduce the barriers to change. Instead of asking, “How could I change someone’s mind?” they ask a different question: “Why haven’t they changed already? What’s stopping them?”The Catalyst identifies the key barriers to change and how to mitigate them. You’ll learn how catalysts change minds in the toughest of situations: how hostage negotiators get people to come out with their hands up and how marketers get new products to catch on, how leaders transform organizational culture and how activists ignite social movements, how substance abuse counselors get addicts to realize they have a problem, and how political canvassers change deeply rooted political beliefs.This book is designed for anyone who wants to catalyze change. It provides a powerful way of thinking and a range of techniques that can lead to extraordinary results. Whether you’re trying to change one person, transform an organization, or shift the way an entire industry does business, this book will teach you how to become a catalyst.

Choke: What the Secrets of the Brain Reveal About Getting It Right When You Have To


Sian Beilock - 2010
    You’ve prepared for days, weeks, even years for the big day when you will finally show your stuff—in academics, in your career, in sports—but when the big moment arrives, nothing seems to work. You hit the wrong note, drop the ball, get stumped by a simple question. In other words, you choke. It’s not fun to think about, but now there’s good news: This doesn’t have to happen.Dr. Sian Beilock, an expert on performance and brain science, reveals in Choke the astonishing new science of why we all too often blunder when the stakes are high. What happens in our brain and body when we experience the dreaded performance anxiety? And what are we doing differently when everything magically "clicks" into place and the perfect golf swing, tricky test problem, or high-pressure business pitch becomes easy? In an energetic tour of the latest brain science, with surprising insights on every page, Beilock explains the inescapable links between body and mind; reveals the surprising similarities among the ways performers, students, athletes, and business people choke; and shows how to succeed brilliantly when it matters most. In lively prose and accessibly rendered science, Beilock examines how attention and working memory guide human performance, how experience and practice and brain development interact to create our abilities, and how stress affects all these factors. She sheds new light on counter-intuitive realities, like why the highest performing people are most susceptible to choking under pressure, why we may learn foreign languages best when we’re not paying attention, why early childhood athletic training can backfire, and how our emotions can make us both smarter and dumber. All these fascinating findings about academic, athletic, and creative intelligence come together in Beilock’s new ideas about performance under pressure—and her secrets to never choking again. Whether you’re at the Olympics, in the boardroom, or taking the SAT, Beilock’s clear, prescriptive guidance shows how to remain cool under pressure—the key to performing well when everything’s on the line.

Bounce: Mozart, Federer, Picasso, Beckham, and the Science of Success


Matthew Syed - 2010
    Fans of Predictably Irrational and Malcolm Gladwell’s The Tipping Point will find many interesting and helpful insights in Bounce.

The Silent Guides


Steve Peters - 2013
    

Responsibility Rebellion: An Unconventional Approach to Personal Empowerment


Kain Ramsay - 2020
    We try everything to feel better, from changing jobs and dating new people, to attending therapy and taking pills. We grasp at the superficial, and externally overcompensate for our internal voids and self-doubts. What we don't realize is that avoiding responsibility only postpones the inevitable—that nothing about our life changes until we change.You will not become empowered until you choose to take responsibility for the role you've played in undermining yourself. Finding more fulfillment, satisfaction, and inner-peace is your responsibility because no one else cares.In Responsibility Rebellion, author Kain Ramsay discusses why we often rely on easy steps and magical formulas to find fulfillment, only to come up short. He'll equip you with a structured roadmap for personal growth and progress—one that shows you how to be better, rather than feel better.

Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success


Brad Stulberg - 2017
    Whether someone is trying to qualify for the Olympics, break ground in mathematical theory or craft an artistic masterpiece, many of the practices that lead to great success are the same. In Peak Performance, Brad Stulberg, a former McKinsey and Company consultant and journalist who covers health and the science of human performance, and Steve Magness, a performance scientist and coach of Olympic athletes, team up to demystify these practices and demonstrate how everyone can achieve their best.The first book of its kind, Peak Performance combines the inspiring stories of top performers across a range of capabilities - from athletic, to intellectual, to artistic - with the latest scientific insights into the cognitive and neurochemical factors that drive performance in all domains. In doing so, Peak Performance uncovers new linkages that hold promise as performance enhancers but have been overlooked in our traditionally-siloed ways of thinking. The result is a life-changing book in which readers will learn how to enhance their performance by a myriad of ways including: optimally alternating between periods of intense work and rest; developing and harnessing the power of a self-transcending purpose; and priming the body and mind for enhanced productivity.In revealing the science of great performance and the stories of great performers across a wide range of capabilities, Peak Performance uncovers the secrets of success, and coaches readers on how to use them. If you want to take your game to the next level, whatever "your game" may be, Peak Performance will teach you how.

The Rise of Superman: Decoding the Science of Ultimate Human Performance


Steven Kotler - 2014
    Drawing on over a decade of research and first-hand interviews with dozens of top action and adventure sports athletes such as big–wave legend Laird Hamilton, big–mountain snowboarder Jeremy Jones, and skateboarding pioneer Danny Way, Kotler explores the frontier science of “flow,” an optimal state of consciousness where we perform and feel our best.Building a bridge between the extreme and the mainstream, The Rise of Superman explains how these athletes are using flow to do the impossible and how we can use this information to radically accelerate our performance in our own lives.At its core, this is a book about profound possibility, what is actually possible for our species, and where—if anywhere—our limits lie.

The Talent Lab: How to Turn Potential into World-Beating Success


Owen Slot - 2016
    Something no other host nation had ever achieved in the next Games.In The Talent Lab, Owen Slot brings unique access to Team GB’s intelligence, sharing for the first time the incredible breakthroughs and insights they discovered that often extend way beyond sport. Using lessons from organisations as far afield as the Yehudi Menuhin School of Music, the NFL Draft, the Royal College of Surgeons and the SAS, it shows how talent can be discovered, created, shaped and sustained.Charting the success of the likes of Chris Hoy, Max Whitlock, Adam Peaty, Ed Clancy, Lizzy Yarnold, Dave Henson, Tom Daley, Jessica Ennis-Hill, Katherine Grainger, the Brownlee Brothers, Helen Glover, Anthony Joshua and the women’s hockey team, The Talent Lab tells just how it was done and how any team, business or individual might learn from it.

The Barcelona Way: Unlocking the DNA of a Winning Culture


Damian Hughes - 2018
    What makes FCB unique is the winning culture that has delivered sustained success for much longer than the customary four-year cycle of an elite team. Lying at the very heart of their success is how they deal with people and the care and attention given to the environment in which those people are nurtured: practices which are of equal relevance to all organizations trying to channel the activities of their talented individuals for the corporate good.The key principles are: Big Picture, Arc of Change, Repetition, Cultural Architects, Authentic Leadership. These are the same principles that are adhered to in successful working environments across any industry. Drawing on interviews with key architects of the culture, as well as his own extensive experience as a sports psychologist working with leading sports and business institutions, Damian Hughes provides unique insights into the crucial issues confronting the modern corporate environment, and shows how the lessons learnt at FC Barcelona can also be applied to develop your own winning culture.

Super Learning: Advanced Strategies for Quicker Comprehension, Greater Retention, and Systematic Expertise


Peter Hollins - 2021
    

The Cruise Control Diet: The 28-Day Plan for Automatic Weight Loss and Forever Fat-Burning


Jorge Cruise - 2019
    Or, as #1 New York Times bestselling author and celebrity trainer Jorge Cruise explains: When we eat is as important as what we eat. Building on the scientifically proven but hard-to-sustain day-on, day-off technique known as "intermittent fasting," Cruise simplifies your calendar by dividing every day into two easy-to-remember nutritional zones: a 16-hour evening and overnight "burn zone" (semi-fasting) followed by an 8-hour "boost zone" (eating). To help you crush cravings throughout, he ingeniously introduces foods that can be consumed in either zone to keep you burning fat all around the clock. You'll never be hungry if you don't really ever have to fully fast! Putting the body on weight-loss autopilot, The Cruise Control Diet includes: * 50 recipes for deliciously unexpected boost-zone foods, such as Margherita pizza, spaghetti squash lasagna, and turmeric shrimp;* 15 high-fat, no-sugar burn-zone recipes for craving-quenching foods like chocolate coconut mousse and caramel chai latte;* Weekly menus and handy grocery lists to take guessing out of the equation;* Candid testimonials and amazing weight loss results from Cruise's clients;* An optional burn-zone exercise program with instructional photos.

Bike Fit: Optimise Your Bike Position for High Performance and Injury Avoidance


Phil Burt - 2014
     Do you suffer from lower back pain after a long weekend ride? Do your shoes wear out on one side more than the other? Are you experiencing numbness in your hands, or knee pain? Phil Burt, Head Physiotherapist at British Cycling and Team Sky Consultant Physiotherapist, has worked with hundreds of cyclists to help them solve these and many other classic cycling niggles. In this book he outlines his methods to help you analyse your position and get the best from your bike. The right BIKE FIT can mean the difference between a good ride and a bad one, but a professional fit can cost more than you paid for your bike. The information is all here. Let Phil Burt guide you through your own BIKE FIT, to ensure your bike and body work in harmony. Packed with useful diagrams, step by step diagnostics and case studies, this is the must-read for any cyclist keen to get a performance advantage.

Fat Loss Forever: How to Lose Fat and KEEP it Off


Layne Norton - 2019
    Chances are you’ve tried one of the popular diets out there. The Atkins Diet, The South Beach Diet, The Zone Diet, The Blood Type Diet, The Eat Clean Diet, The Alkaline Diet, The Ornish Diet, The Insert Name Here Diet.You probably lost some weight… for awhile. Did you keep it off? Chances are you didn’t. In fact, chances are you regained it all back and possibly then some. You aren’t alone. Six out of seven people who are overweight are able to successfully lose weight during their lifetime. But 85-95% of them will fail at keeping it off in the long term. If this sounds bad, consider that ⅓-⅔ of those people will add back on more weight than they lost in the first place! If this cycle is repeated it can turn into ‘yo-yo dieting’, quite possibly one of the worst things you can do for your mental and physical health.Ask anyone and they will tell you that you need to lose weight and keep it off and prevent yo-yo dieting, but no one gives you an idea of HOW to accomplish that. What makes our book different? We discuss WHY diets fail on a physiological, psychological, and sociological level so you can better understand why what you did previously did not work. Then we also detail the MOST IMPORTANT behaviors, methods, and traits for losing weight and KEEPING IT OFF.This book is for everyone who wants to lose weight and keep it off, especially for those frustrated and hopeless chronic dieters tired of trying all the popular diets only to repeatedly fail. There is still hope to be found in these pages. Please give us the chance to guide you.

Intangibles: Unlocking The Science and Soul of Team Chemistry


Joan Ryan - 2020
    As Ryan puts it, team chemistry, or the combination of biological and social forces that boosts selfless effort among more players over more days of a season, is what drives sports teams toward a common goal, encouraging the players to be the best versions of themselves. These are the elements of teams that make them "click," the ones that foster trust and respect, and push players to exceed their own potential when they work well together.Team chemistry alone won't win a World Series, but talent alone won't win it, either. And by interviewing more than 100 players, coaches, managers, and statisticians, as well as over five years of extensive research in neuroscience, biology, physiology, and psychology, Ryan proves that the social and emotional state of a team does affect performance. Grit, passion, selflessness, and effort matter -- but never underestimate the power of chemistry.

Creating Tomorrow's Schools Today: Education - Our Children - Their Futures


Richard Gerver - 2010
    Education is the platform for our success or failure, but is our system still fit for purpose? Will our children be equipped to face the challenges the future holds: the rapidly changing employment patterns and the global environmental, economic and social crises ahead of us? Or will our children grow up to resent their school years and blame them for their unfulfilled potential and achievement?Creating Tomorrow's Schools Today explores these questions in the context of early schooling and primary education, presents powerful arguments for change and highlights strategies that offer a solution.