It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.

    The rebel insurgency in the north is led by "the wizard of the Nile," Joseph Kony, whose Lord's Resistance Army is infamous both for its wish to rule Uganda according to the Ten Commandments and its unrelenting brutality. Matthew Green journeys up the White Nile in order to answer what seemed at first a simple question: "How could one maniac leading an army of abducted children hold half a country hostage for twenty years?" His quest is complicated not only by his plunge into a war zone to find the notoriously elusive Kony, but because the conflict itself continues to resist his, and our, attempts to understand it. He meets the victims maimed and raped by Kony's soldiers; the soldiers themselves, who were first children, victims of abduction; and the political leaders who have their own reasons for preferring war to peace.

    Friedman examines the political and social histories of the large Western democracies–particularly of the United States since the Civil War–to demonstrate the fact that incomes on the rise lead to more open and democratic societies. He explains that growth, rather than simply a high standard of living, is key to effecting political and social liberalization in the third world, and shows that even the wealthiest of nations puts its democratic values at risk when income levels stand still. Merely being rich is no protection against a turn toward rigidity and intolerance when a country’s citizens lose the sense that they are getting ahead.With concrete policy suggestions for pursuing growth at home and promoting worldwide economic expansion, this volume is a major contribution to the ongoing debate about the effects of economic growth and globalization.

    In a monumental book that gives new meaning to "immersion journalism," DeParle paints an intimate portrait of an unforgettable family as they endure years of sacrifice and separation, willing themselves out of shantytown poverty into a new global middle class. At the heart of the story is Tita's daughter, Rosalie. Beating the odds, she struggles through nursing school and works her way across the Middle East until a Texas hospital fulfills her dreams with a job offer in the States.Migration is changing the world--reordering politics, economics, and cultures across the globe. With nearly 45 million immigrants in the United States, few issues are as polarizing. But if the politics of immigration is broken, immigration itself--tens of millions of people gathered from every corner of the globe--remains an underappreciated American success. Expertly combining the personal and panoramic, DeParle presents a family saga and a global phenomenon. Restarting her life in Galveston, Rosalie brings her reluctant husband and three young children with whom she has rarely lived. They must learn to become a family, even as they learn a new country. Ordinary and extraordinary at once, their journey is a twenty-first-century classic, rendered in gripping detail.

    As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life—explanation that seem obvious once we know the answer—are less useful than they seem.Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to have been driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals.Only by understanding how and when common sense fails, Watts argues, can we improve how we plan for the future, as well as understand the present—an argument that has important implications in politics, business, and marketing, as well as in science and everyday life.

    Landes's acclaimed, best-selling exploration of one of the most contentious and hotly debated questions of our time: Why do some nations achieve economic success while others remain mired in poverty? The answer, as Landes definitively illustrates, is a complex interplay of cultural mores and historical circumstance. Rich with anecdotal evidence, piercing analysis, and a truly astonishing range of erudition, The Wealth and Poverty of Nations is a "picture of enormous sweep and brilliant insight" (Kenneth Arrow) as well as one of the most audaciously ambitious works of history in decades.For the paperback edition, Landes has written a new epilogue, in which he takes account of Asian financial crisises and the international tension between overconfidence and reality.

    His cartoons are the work of a wildly imaginative mind: he is a poet and metaphysician as well as an artist. Leunig's subjects are as ambitious as his technique is simple. World cataclysm, loneliness, cruelty, lust and greed. Through these runs the vein of his compassion and humanity - his humour - illuminating many a dark theme.

    He describes in very human terms 475 years of recorded history in the Palmetto State, including the experiences of all South Carolinians--those with roots in Africa and in Europe as well as Native Americans; male and female; rich and poor. In an eminently readable presentation, Edgar uses letters, diaries, and other writings to let voices from the past take part in telling the state's fascinating story.Recounting the period from the first Spanish exploration to the end of the Civil War, Edgar charts South Carolina's rising national and international prominence and its parallel economic ascendancy. He dispels myths about the state's early history--including the notion that the colony was inhabited by a homogeneous white population--and tells how South Carolina developed an agricultural economy that relied heavily on African American slave labor. Edgar examines, among other topics, the impact of the American revolution, Charleston's significance as a metropolis and major seaport, and the state's leadership in the Secession movement.With changes wrought by the Civil War, South Carolina slipped from national prominence into a period marked by economic, social, civil, and political strife. Edgar details the everyday life of blacks and whites during Reconstruction, the state's mixed efforts to join the New South, and Benjamin Ryan Tillman's rise to power. He also chronicles South Carolina's changing politics in the once-solid South, the state's reawakening after World War II, the casualties and victories of an extended civil rights struggle, and the Palmetto State's present economic, educational, and political challenges.

    First he earned his freedom and then he won the presidency in the nation's first free election in 1994. But he knew that South Africa was still dangerously divided by almost fifty years of apartheid. If he couldn't unite his country in a visceral, emotional way--and fast--it would collapse into chaos. He would need all the charisma and strategic acumen he had honed during half a century of activism, and he'd need a cause all South Africans could share. Mandela picked one of the more farfetched causes imaginable--the national rugby team, the Springboks, who would host the sport's World Cup in 1995.Against the giants of the sport, the Springboks' chances of victory were remote. But their chances of capturing the hearts of most South Africans seemed remoter still, as they had long been the embodiment of white supremacist rule. During apartheid, the all-white Springboks and their fans had belted out racist fight songs, and blacks would come to Springbok matches to cheer for whatever team was playing against them. Yet Mandela believed that the Springboks could embody--and engage--the new South Africa. And the Springboks themselves embraced the scheme. Soon South African TV would carry images of the team singing "Nkosi Sikelele Afrika," the longtime anthem of black resistance to apartheid.As their surprising string of victories lengthened, their home-field advantage grew exponentially. South Africans of every color and political stripe found themselves falling for the team. When the Springboks took to the field for the championship match against New Zealand's heavily favored squad, Mandela sat in his presidential box wearing a Springbok jersey while sixty-two-thousand fans, mostly white, chanted "Nelson! Nelson!" Millions more gathered around their TV sets, whether in dusty black townships or leafy white suburbs, to urge their team toward victory. The Springboks won a nail-biter that day, defying the oddsmakers and capping Mandela's miraculous ten-year-long effort to bring forty-three million South Africans together in an enduring bond.John Carlin, a former South Africa bureau chief for the London Independent, offers a singular portrait of the greatest statesman of our time in action, blending the volatile cocktail of race, sport, and politics to intoxicating effect. He draws on extensive interviews with Mandela, Desmond Tutu, and dozens of other South Africans caught up in Mandela's momentous campaign, and the Springboks' unlikely triumph. As he makes stirringly clear, their championship transcended the mere thrill of victory to erase ancient hatreds and make a nation whole.

    Starting with Ptolemy, "father of modern geography," and ending with satellite cartography, A History of the World in 12 Maps brings maps from classical Greece, Renaissance Europe, and the Islamic and Buddhist worlds to life and reveals their influence on how we—literally—look at our present world. As Brotton shows, the long road to our present geographical reality was rife with controversy, manipulation, and special interests trumping science. Through the centuries maps have been wielded to promote any number of imperial, religious, and economic agendas, and have represented the idiosyncratic and uneasy fusion of science and subjectivity. Brotton also conjures the worlds that produced these notable works of cartography and tells the stories of those who created, used, and misused them for their own ends.

    But the world that she encountered in the field was dramatically different than anything she could have imagined. In this honest and irreverent memoir, she introduces readers to the reality of the life of an aid worker. We watch as she helps to resettle refugees in Rwanda, manages a 24,000-person camp in Darfur, and helps a former child soldier in Sierra Leone get rid of a tattoo that was carved into his skin by a rebel group. But we also see the alcoholic parties and fleeting romances, the burnouts and cyncism, the plans and priorities that constantly shift and change. Tracing her personal journey from idealistic and naïve newcomer to hardened cynic to hopeful but critical realist, Alexander transports readers to some of the most troubled locations and shows us not only the impossible challenges, but also the moments of hope and recovery.

    Klein and Michael Pettis show in this book, they are often the unexpected result of domestic political choices to serve the interests of the rich at the expense of workers and ordinary retirees.   Klein and Pettis trace the origins of today’s trade wars to decisions made by politicians and business leaders in China, Europe, and the United States over the past thirty years. Across the world, the rich have prospered while workers can no longer afford to buy what they produce, have lost their jobs, or have been forced into higher levels of debt. In this thought-provoking challenge to mainstream views, the authors provide a cohesive narrative that shows how the class wars of rising inequality are a threat to the global economy and international peace—and what we can do about it.

    Zoe Daniel is the ABC’s fifteenth South East Asia Correspondent, and one of only a handful of women to combine one of the most dangerous jobs in the world with one of the most demanding - motherhood.From the political unrest in Bangkok and the bittersweet story of conjoined twins in India, to a tragic plane crash in Laos and the destruction of Typhoon Haiyan in the Philippines, Storyteller is a frank and brave memoir, as much about the events that capture our attention as it is about a personal story of the universal juggle of work, ambition and family amid the unpredictability of life and the predictability of the 24/7 media cycle.Storyteller is a timely reminder of the bravery and audacity of the men and women who bring us the news - the journalists, the local ‘fixers’, the cameramen - but above all it is a tribute to ordinary people who find themselves eyewitnesses to the extraordinary.

    These numbers don't seem terribly grim, but in ten years, the skewed sex ratio will pose a colossal challenge. By the time those children reach adulthood, their generation will have twenty-four million more men than women.The prognosis for China's neighbors is no less bleak: Asia now has 163 million females "missing" from its population. Gender imbalance reaches far beyond Asia, affecting Georgia, Eastern Europe, and cities in the U.S. where there are significant immigrant populations. The world, therefore, is becoming increasingly male, and this mismatch is likely to create profound social upheaval.Historically, eras in which there have been an excess of men have produced periods of violent conflict and instability. Mara Hvistendahl has written a stunning, impeccably-researched book that does not flinch from examining not only the consequences of the misbegotten policies of sex selection but Western complicity with them.

    Drawing on her experience as Nigeria's finance minister and that of her team, she describes dangers, pitfalls, and successes in fighting corruption. She provides practical lessons learned and tells how anti-corruption advocates need to equip themselves. Okonjo-Iweala details the numerous ways in which corruption can divert resources away from development, rewarding the unscrupulous and depriving poor people of services.Okonjo-Iweala discovered just how dangerous fighting corruption could be when her 83-year-old mother was kidnapped in 2012 by forces who objected to some of the government's efforts at reforms led by Okonjo-Iweala—in particular a crackdown on fraudulent claims for oil subsidy payments, a huge drain on the country's finances. The kidnappers' first demand was that Okonjo-Iweala resign from her position on live television and leave the country. Okonjo-Iweala did not resign, her mother escaped, and the program of economic reforms continued. “Telling my story is risky,” Okonjo-Iweala writes. “But not telling it is also dangerous.” Her book ultimately leaves us with hope, showing that victories are possible in the fight against corruption.