Book picks similar to
Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff Geismar by Ivan Chermayeff
design
graphic-design
business
branding
You Can Draw in 30 Days: The Fun, Easy Way to Learn to Draw in One Month or Less
Mark Kistler - 2008
With Emmy award-winning, longtime PBS host Mark Kistler as your guide, you'll learn the secrets of sophisticated three-dimensional renderings, and have fun along the way -- in just twenty minutes a day for a month. Inside you'll find:Quick and easy step-by-step instructions for drawing everything from simple spheres to apples, trees, buildings, and the human hand and faceMore than 500 line drawings, illustrating each stepTime-tested tips, techniques, and tutorials for drawing in 3-DThe 9 Fundamental Laws of Drawing to create the illusion of depth in any drawing75 student examples to encourage you in the process
Norah Gaughan's Knitted Cable Sourcebook: A Breakthrough Guide to Knitting with Cables and Designing Your Own
Norah Gaughan - 2016
Teacher, author, and master knitter Norah Gaughan shares her design principles and offers clear cable-making instruction throughout, always in a conversational, easy-to-understand voice that proceeds naturally, as one cable idea leads to the next. Master the art of cable knitting, then test your newfound skills with the 15 garment patterns for wraps, sweaters, and accessories. Also available from Norah Gaughan: Knitting Nature,Comfort Knitting and Crochet: Afghans and Comfort Knitting, and Crochet: Babies and Toddlers.
MTIV Process, Inspiration and Practice for the New Media Designer
Hillman Curtis - 2002
Divided into three parts, this book offers a methodology for artistic and professional work and also offers technical advice for translating this to the web.
The Anti-Inflammatory Diet Slow Cooker Cookbook: Prep-and-Go Recipes for Long-Term Healing
Madeline Given NC - 2018
The anti inflammatory diet can be easily incorporated into your daily life—especially with a little help from your slow cooker. The Anti Inflammatory Diet Slow Cooker Cookbook makes it easy to eat fresh, healthy foods that fight inflammation with prep-and-go recipes for ready-to-eat meals when you come home.Ready-made for your busiest days, the recipes in this anti inflammatory diet cookbook require a maximum prep time of 15 minutes. With no stove-top cooking needed, The Anti Inflammatory Diet Slow Cooker Cookbook is an effortless, everyday solution to healing your immune system.The Anti Inflammatory Diet Slow Cooker Cookbook helps you fight inflammation and stay healthy every day with: An introduction to the anti inflammatory diet that explains the basic principles of the diet, with a special focus on foods for fighting inflammation and foods that cause flare-ups. 100 quick and easy recipes that maximize the convenience of your slow cooker with a maximum prep time of 15 minutes and no additional steps. Slow cooking tips that include advice on getting to know your slow cooker, plus dos and don’ts for slow cooking. A little preparation makes it easy to cross self-care off of your to-do list—and with The Anti Inflammatory Diet Slow Cooker Cookbook, it only takes 15 minutes (or less).
The Icon Handbook
John Hicks - 2011
Thankfully we now have the place to go.Jon Hicks' 'The Icon Handbook' will become the go-to book for the modern designer; for uncovering the thought processes, the skills and the reference for designing your own icons.This book is aimed at designers who already have basic vector and bitmap drawing skills. It could be that you want to create a simple, unique favicon, or perhaps you've been asked to work on a mobile app that requires them. It starts at the basics and takes you right the way through to being able to create stunning iconography.
Commodork: Sordid Tales from a BBS Junkie
Rob O'Hara - 2006
As suddenly as they gained popularity, they were made obsolete by the next big thing - a newfangled system called the Internet. Commodork: Sordid Tales from a BBS Junkie takes its readers on an exciting journey through the BBS era. Through the author's personal tales and adventures, readers will discover more about these amazing times and what it was like to grow up online. With tales of copyfests, BBS parties and random acts of online debauchery, those who were there will find themselves reminiscing, while those who weren't will enjoy learning about life ""before the 'net."" You know, back when we used to modem uphill, both ways in the snow.
How Design Makes the World
Scott Berkun - 2020
But how did they decide on what was good for the rest of us? What did they get right and where have they let us down? And what can we learn from the way these experts think that can help us in how we make decisions in our own lives?In How Design Makes The World, bestselling author and designer Scott Berkun takes readers on a journey exploring how designers of all kinds, from software engineers, to urban planners, have succeeded and failed us. By examining daily experiences like going to work, shopping for food, or even just using social media on their phones, readers will learn to see the world in a new and powerful way. They'll ask better questions of the things they buy, use, and make, and discover how easy it is to use ideas from great designers to improve their everyday lives.
Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
Ann Handley - 2014
If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.Sections include:
How to write better. (Or, for "adult-onset writers": How to hate writing less.)
Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.)
Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too.
Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege.
"Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting.
Content Tools: The sharpest tools you need to get the job done.
Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.
New Masters of Poster Design: Poster Design for the Next Century
John Foster - 2006
The poster has now become a postcard and e-mail blast, leaving many to long for the lost age when posters were not only major promotional vehicles, but also artwork worthy of framing.Some of the world's best designers just could not stand idle while the poster fell by the wayside. They turned to the poster for personal expression and as an outlet from more restrictive mediums.This book showcases their breathtaking artwork, which has proven that the poster can still serve as a worthy communications tool. In doing so, they've brought the poster back to prominence. In this book, the author has compiled the world's finest new work at the height of this rebirth. There is currently no book on the market that can claim it features a "definitive" poster collection.
If You Didn't Bring Jerky, What Did I Just Eat?: Misadventures in Hunting, Fishing, and the Wilds of Suburbia
Bill Heavey - 2007
His work is adored by readers—one proclaims him “the greatest sportswriter who has ever walked the planet,” and another recently wrote in to nominate him for president of the United States in 2008—and his peers have recognized his work with two prestigious National Magazine Award nominations. If You Didn’t Bring Jerky, What Did I Just Eat? is the first collection of Heavey’s sidesplitting observations on life as a hardcore (but often hapless) outdoorsman. Whether he’s hunting cougars in the southwest desert, scheming to make his five-year-old daughter fall in love with fishing, or chronicling his father’s slow decline through the lens of the numerous dogs he’s owned over seventy-five years, Heavey is a master at blending humor and pathos—and wide-ranging outdoor enthusiasms that run the gamut from elite to ordinary—into a poignant and potent cocktail. Funny, warmhearted, and supremely entertaining, this book is an uproarious addition to the literature of the outdoors.
Raised Bed Revolution: Build It, Fill It, Plant It... Garden Anywhere!
Tara Nolan - 2016
Enhanced with gorgeous photography, this book covers subjects such as growing-medium options, rooftop gardening, cost-effective gardening solutions, planting tips, watering strategies (automatic water drip systems and hand watering), and more. The process of creating and building raised beds is a cinch, too, thanks to the extensive gallery of design ideas and step-by-step projects. This gardening strategy is taking serious root. Why? Several reasons:Raised beds allow gardeners to practice space efficiency as well as accessibility (the beds can be customized to be any height).Raised beds permit gardeners to use their own soil, and they can be designed with wheels for easy portability if partial sunlight is a problem.Water conservation is easier for gardeners who use raised beds.Pest control is assisted because most garden pests can’t make the leap up into the raised bed. For yards that struggle with drainage, raised bed gardening offers a no-brainer solution. Raised beds simply create a more interesting yard!Find out more about why everyone is joining the raised bed revolution, roll up your sleeves and join in!
The New Typography
Jan Tschichold - 1928
First published in English in 1995, with an excellent introduction by Robin Kinross, this new edition includes a foreword by Rich Hendel, who considers current thinking about Tschichold's life and work.
Well-Designed: How to Use Empathy to Create Products People Love
Jon Kolko - 2014
But in a world obsessed with the new, where cool added features often trump actual customer needs, it’s the consumer who suffers. In our quest to be more agile, we end up creating products that underwhelm.So how does a company like Nest, creator of the mundane thermostat, earn accolades like “beautiful” and “revolutionary” and a $3.2 billion Google buyout? What did Nest do differently to create a household product that people speak of with love?Nest, and companies like it, understand that emotional connection is critical to product development. And they use a clear, repeatable design process that focuses squarely on consumer engagement rather than piling on features for features’ sake.In this refreshingly jargon-free and practical book, product design expert Jon Kolko maps out this process, demonstrating how it will help you and your team conceive and build successful, emotionally resonant products again and again.The key, says Kolko, is empathy. You need to deeply understand customer needs and feelings, and this understanding must be reflected in the product. In successive chapters of the book, we see how leading companies use a design process of storytelling and iteration that evokes positive emotions, changes behavior, and creates deep engagement. Here are the four key steps:1. Determine a product-market fit by seeking signals from communities of users.2. Identify behavioral insights by conducting ethnographic research.3. Sketch a product strategy by synthesizing complex research data into simple insights.4. Polish the product details using visual representations to simplify complex ideas.Kolko walks the reader through each step, sharing eye-opening insights from his fifteen-year career in product design along the way.Whether you’re a designer, a product developer, or a marketer thinking about your company’s next offering, this book will forever change the way you think about—and create—successful products.
Be More Japan: The Art of Japanese Living
DK Travel - 2019
And while the country runs with clockwork precision, the cultural life of the inhabitants is transformed with the changing of the seasons, a testament to the enduring power of nature's rhythms.With each page alive with facts, history and inspiration, Be More Japan unlocks the secrets behind modern Japanese living - whether you're eating sushi in London or enjoying the cherry blossoms in San Francisco. And if you're dreaming of a future trip to Japan, this book will get you closer to your destination before you've even departed.
Logo, Font & Lettering Bible: A Comprehensive Guide to the Design, Construction and Usage of Alphabets and Symbols
Leslie Cabarga - 2004
The "Logo, Font & Lettering Bible" provides the start-to-finish information you need to succeed in today's competitive design market.