Public Opinion


Walter Lippmann - 1922
    As Michael Curtis indicates in his introduction to this edition. Public Opinion qualifies as a classic by virtue of its systematic brilliance and literary grace. The work is divided into eight parts, covering such varied issues as stereotypes, image making, and organized intelligence. The study begins with an analysis of "the world outside and the pictures in our heads, " a leitmotif that starts with issues of censorship and privacy, speed, words, and clarity, and ends with a careful survey of the modern newspaper. The work is a showcase for Lippmann's vast erudition. He easily integrated the historical, psychological, and philosophical literature of his day, and in every instance showed how relevant intellectual formations were to the ordinary operations of everyday life. Public Opinion is of enduring significance for communications scholars, historians, sociologists, and political scientists.

Siddhartha's Brain: Unlocking the Ancient Science of Enlightenment


James Kingsland - 2016
    Twenty-five centuries later, humans have transformed everything about our world—except our brains, which remain the same powerful yet flawed instruments possessed by our ancestors. What if the solution we seek to the psychological problems of life in the digital age—distraction, anxiety, addiction, loss of deep meaning—had already been worked out by the Buddha in ancient India? Appealing to readers of Eastern wisdom and Jon Kabat-Zinn, as well as to fans of bestsellers by Oliver Sacks and Malcolm Gladwell, acclaimed science writer and practicing Buddhist James Kingsland reveals how scientists are now unlocking the remarkable secrets of Siddhartha’s brain.Moving effortlessly between science and scripture, Kingsland charts Siddhartha’s spiritual journey and explains how new research by leading neuroscientists and clinical psychologists—many of whom are interviewed in these pages—suggests that mindfulness practice reconfigures our brains to make us sharper, smarter, healthier, and happier, and that it can help treat stress, anxiety, depression, chronic pain, hypertension, and substance abuse. There have even been hints that meditation can enhance immune function, slow cellular aging, and keep dementia at bay. Featuring six guided meditations, Siddhartha’s Brain is a practical and inspiring odyssey of mind and spirit.“Our life is shaped by our mind; we become what we think.”—Siddhartha

Smile at Fear: Awakening the True Heart of Bravery


Chögyam Trungpa - 2009
    We might be aware of some of our fears—perhaps we are afraid of public speaking, financial hardship, or losing a loved one. But in this book meditation master Chögyam Trungpa shows us that most of us suffer from a far more pervasive form of fear: the fear of ourselves. We feel ashamed and embarrassed to look at our feelings or acknowledge our styles of thinking and behaving; we don’t want to face the reality of our moment-to-moment experience. It is this fear that keeps us trapped in cycles of suffering, despair, and distress. Chögyam Trungpa offers us a vision of moving beyond fear to discover the innate bravery, trust, and delight in life that lies at the core of our being. Drawing on the Shambhala tradition and on Buddhist teachings, he explains how we can each become a spiritual warrior: a person who faces each moment of life with openness and fearlessness. “The ultimate definition of bravery is not being afraid of who you are,” writes Chögyam Trungpa. In language that is fresh, accessible, and startlingly direct, this book explains:    • how the practice of sitting meditation can help us to uncover our inherent confidence and bravery,    • how fear and embarrassment about ourselves keep us trapped in cycles of suffering,    • the wisdom of loving-kindness and nonaggression,    • how true invincibility depends on becoming more open and vulnerable. Here are the essential insights and strategies that will allow us to finally claim victory over fear.

Discipline Equals Freedom: Field Manual


Jocko Willink - 2017
    In Discipline Equals Freedom, the #1 New York Times bestselling coauthor of Extreme Ownership describes how he lives that mantra: the mental and physical disciplines he imposes on himself in order to achieve freedom in all aspects of life. Many books offer advice on how to overcome obstacles and reach your goals—but that advice often misses the most critical ingredient: discipline. Without discipline, there will be no real progress. Discipline Equals Freedom covers it all, including strategies and tactics for conquering weakness, procrastination, and fear, and specific physical training presented in workouts for beginner, intermediate, and advanced athletes, and even the best sleep habits and food intake recommended to optimize performance.Within these pages discover the keys to becoming stronger, smarter, faster, and healthier. There is only one way to achieve true freedom: The Way of Discipline. Read this book and find The Way.

If I Understood You, Would I Have This Look on My Face?: My Adventures in the Art and Science of Relating and Communicating


Alan Alda - 2017
    With his trademark humor and frankness, Alan Alda explains what makes the out-of-the-box techniques he developed after his years as the host of Scientific American Frontiers so effective. This book reveals what it means to be a true communicator, and how we can communicate better, in every aspect of our lives—with our friends, lovers, and families, with our doctors, in business settings, and beyond.

Louder Than Words: The New Science of How the Mind Makes Meaning


Benjamin K. Bergen - 2012
    You can use it to talk about all sorts of things -- from your new labradoodle puppy to the expansive gardens at Versailles, from Roger Federer's backhand to things that don't exist at all, like flying pigs. And when you talk, your listener fills in lots of details you didn't mention -- the curliness of the dog's fur or the vast statuary on the grounds of the French palace. What's the trick behind this magic? How does meaning work?In Louder than Words, cognitive scientist Benjamin Bergen draws together a decade’s worth of research in psychology, linguistics, and neuroscience to offer a new theory of how our minds make meaning. When we hear words and sentences, Bergen contends, we engage the parts of our brain that we use for perception and action, repurposing these evolutionarily older networks to create simulations in our minds. These embodied simulations, as they're called, are what makes it possible for us to become better baseball players by merely visualizing a well-executed swing; what allows us to remember which cupboard the diapers are in without looking, and what makes it so hard to talk on a cell phone while we're driving on the highway. Meaning is more than just knowing definitions of words, as others have previously argued. In understanding language, our brains engage in a creative process of constructing rich mental worlds in which we see, hear, feel, and act.Through whimsical examples and ingenious experiments, Bergen leads us on a virtual tour of the new science of embodied cognition. A brilliant account of our human capacity to understand language, Louder than Words will profoundly change how you read, speak, and listen.

The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and Will Determine the Fate of the Human Race


Daniel Z. Lieberman - 2018
    In pursuit of these things, it is undeterred by emotion, fear, or morality. Dopamine is the source of our every urge, that little bit of biology that makes an ambitious business professional sacrifice everything in pursuit of success, or that drives a satisfied spouse to risk it all for the thrill of someone new. Simply put, it is why we seek and succeed; it is why we discover and prosper. Yet, at the same time, it’s why we gamble and squander. From dopamine’s point of view, it’s not the having that matters. It’s getting something—anything—that’s new. From this understanding—the difference between possessing something versus anticipating it—we can understand in a revolutionary new way why we behave as we do in love, business, addiction, politics, religion – and we can even predict those behaviors in ourselves and others. In The Molecule of More: How a Single Chemical in Your Brain Drives Love, Sex, and Creativity—and will Determine the Fate of the Human Race, George Washington University professor and psychiatrist Daniel Z. Lieberman, MD, and Georgetown University lecturer Michael E. Long present a potentially life-changing proposal: Much of human life has an unconsidered component that explains an array of behaviors previously thought to be unrelated, including why winners cheat, why geniuses often suffer with mental illness, why nearly all diets fail, and why the brains of liberals and conservatives really are different.

The Tao of Pooh and The Te of Piglet


Benjamin Hoff - 1992
    Through brilliant and witty dialogue with the beloved Pooh-bear and his companions, the author of this smash bestseller explains with ease and aplomb that rather than being a distant and mysterious concept, Taoism is as near and practical to us as our morning breakfast bowl. Romp through the enchanting world of Winnie-the-Pooh while soaking up invaluable lessons on simplicity and natural living.

What Every Body is Saying: An Ex-FBI Agent's Guide to Speed-Reading People


Joe Navarro - 2008
    Is it?She says she agrees. Does she?The interview went great - or did it?He said he'd never do it again. But he did.Read this book and send your nonverbal intelligence soaring. Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls, and look for deceptive behaviors. You'll also learn how your body language can influence what your boss, family, friends, and strangers think of you. You will discover:The ancient survival instincts that drive body languageWhy the face is the least likely place to gauge a person's true feelingsWhat thumbs, feet, and eyelids reveal about moods and motivesThe most powerful behaviors that reveal our confidence and true sentimentsSimple nonverbals that instantly establish trustSimple nonverbals that instantly communicate authorityFilled with examples from Navarro's professional experience, this definitive book offers a powerful new way to navigate your world.

Head Trip


Jeff Warren - 2007
    Jacobs's The Know-It-All in this entertaining field guide to the varying levels of mental awareness. Beginning with the mild hallucinogenic state that comes just before true sleep, he tries to hone his skills at lucid dreaming, subjects himself to hypnosis and joins a Buddhist meditation retreat, among other adventures. Along the way, he begins to realize that dreaming and waking are equivalent states, and that we can learn how to induce the subtle gradations of consciousness within ourselves. This could come off as New Age psychobabble, but Warren is well versed in the scientific literature, and he provides detailed accounts of his own research. (During one three-week period, for example, he goes to bed at sundown to recreate a period of wakefulness before returning to sleep that used to be common before electric light reconfigured our sleep schedules.) His self-mocking attitude toward his inability to achieve instant nirvana, along with a steady stream of cartoon illustrations, ensures that his ideas remain accessible. More important than the theories, though, may be the basic tools—and the visionary spirit—that Warren hands off to those interested in hacking their own minds.