Once access to the Internet became a reality for large swathes of the world's population, the amount of data generated each day became huge, and continues to grow exponentially. It includes all our uploaded documents, video, and photos, all our social media traffic, our online shopping, even the GPS data from our cars."Big Data" represents a qualitative change, not simply a quantitative one. The term refers both to the new technologies involved, and to the way it can be used by business and government. Dawn E. Holmes uses a variety of case studies to explain how data is stored, analyzed, and exploited by a variety of bodies from big companies to organizations concerned with disease control. Big data is transforming the way businesses operate, and the way medical research can be carried out. At the same time, it raises important ethical issues; Holmes discusses cases such as the Snowden affair, data security, and domestic smart devices which can be hijacked by hackers.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    It makes us aware of the world around us and our own self. How all this emerges from a kilogram of brain cells is one of the greatest unanswered questions. In Your Conscious Mind leading brain scientists and New Scientist take you on a journey through the mind to discover what consciousness really is, and what we can learn when it goes awry. Find out if we will ever build conscious machines, what animal consciousness can tell us about being human and explore the enigma of free will. ABOUT THE SERIESNew Scientist Instant Expert books are definitive and accessible entry points to the most important subjects in science; subjects that challenge, attract debate, invite controversy and engage the most enquiring minds. Designed for curious readers who want to know how things work and why, the Instant Expert series explores the topics that really matter and their impact on individuals, society, and the planet, translating the scientific complexities around us into language that's open to everyone, and putting new ideas and discoveries into perspective and context.

    In this Very Short Introduction, renowned evolutionary scholar Bernard Wood traces the history of paleoanthropology from its beginnings inthe eighteenth century to today's latest fossil finds. Along the way we are introduced to the lively cast of characters, past and present, involved in evolutionary research. Although concentrating on the fossil evidence for human evolution, the book also covers the latest genetic evidence aboutregional variations in the modern human genome that relate to our evolutionary history. Wood draws on over thirty years of experience to provide an insiders view of the field, and demonstrates that our understanding of human evolution is critically dependent on advances in related sciences such aspaleoclimatology, geochronology, systematics, genetics, and developmental biology. This is an ideal introduction for anyone interested in the origins and development of humankind.

    But defining happiness can be difficult. In this Very Short Introduction, Dan Haybron considers the true nature of happiness. By examining what it is, assessing its subjective values, its importance in our lives, and how we can (and should) pursue it, he considers the current thinking on happiness, from psychology to philosophy. Illustrating the diverse routes to happiness, Haybron reflects on the growing influence of secular Western ideas in the contemporary pursuit of a good life, and considers the influence of social context on our satisfaction and well-being. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    And while research into cancer is bringing huge improvements in the range of options available to cancer patients, these new therapies bring with them massive challenges for healthcare systems struggling to find the huge sums of money for the large numbers of patients involved. This Very Short Introduction explores the facts underlying these figures, starting with the basic facts about the disease before moving on to the bigger picture of the economics and politics of cancer care. Nick James, founder of the CancerHelp UK website, examines the trends in diagnosis of the disease and the constant improvements in treatment techniques that result in better cure rates and increased quality and quantity of life for cancer patients. The book also considers issues surrounding expensive drug development, highlights what can be done to reduce the risk of developing cancer, and discusses the use of complementary and alternative therapies.

    How then did it come to be that there was a Second World War causing twiceas much loss of life and more destruction than any other previous conflict? In this Very Short Introduction, Gerhard L. Weinberg provides an introduction to the origins, course, and impact of the war on those who fought and the ordinary citizens who lived through it. Starting by looking at the inter-war years and the German invasion of Poland in September 1939, he examines how the war progressed by examining a number of key events, including the war in the West in 1940, Barbarossa, the German Invasion of the Soviet Union, the expansion of Japan's war with China, developments on the home front, and the Allied victory from 1944-45. Exploring the costs and effects of the war, Weinberg concludes by considering the long-lasting mark World War II has left on society today. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    Dana Arnold also examines the many different ways of writing about art, and the changing boundaries of the subject of art history.Other topics covered include the canon of art history, the role of the gallery, "blockbuster" exhibitions, the emergence of social histories of art (such as feminist art history or queer art history), and the impact of photography. The development of art history using artifacts such as the altarpiece, the portrait, or pornography to explore social and cultural issues such as consumption, taste, religion, and politics is discussed. And the book also explains how the traditional emphasis on periods and styles originated in western art production and can obscure other approaches.

    Writing with a focus on Christianity, David Ford provides a trenchant and balanced discussion of the study of faith and religion. He describes the development of the field of theology, and explores such issues as knowledge, community, worship, salvation, God, prayer, and evil. Ford also weaves the idea of the quest for wisdom into the entire fabric of his discussion, and concludes with a look ahead to the theology of the next century. Theology: A Very Short Introduction tackles the questions raised by and about religion in a thought-provoking and engaging manner. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    To place Jesus in his proper historical context, as a Jew from Galilee in the early first century of our era, Bauckham looks at Jewish religion and society in the land of Israel under Roman rule. He explores Jesus' symbolic practices as well as his teachings, looks at his public career and emphasizes how his actions, such as healing and his association with notorious sinners, were just as important as his words. Bauckham writes that Jesus was devoted to the God of Israel, with a special focus on God's fatherly love and compassion, and like every Jewish teacher he expounded the Torah, but did so in his own distinctive way. After a discussion about the way Jesus understood himself and what finally led to his death on a Roman cross, Bauckham concludes by considering the significance Jesus has come to have for Christian faith worldwide.

    Agnosticism emerges here as a much more sophisticated, and much more interesting, attitude than a simple failure to either commit to, or reject, religious belief. Le Poidevin challenges the common wisdom about agnosticism among both believers and atheists, and invites the reader to rethink their own position on the issues. Indeed, in arguing in favor of agnosticism as a respectable position to take, this stimulating and provocative guide takes issue on many points with the assertions of prominent atheists such as Richard Dawkins.

    In this Very Short Introduction, Miri Rubin provides an exploration of the variety, change, dynamism, and sheer complexity that the period covers. From the provinces of the Roman Empire, which became Barbarian kingdoms after c.450-650, to the northern and eastern regions that became increasingly integrated into Europe, Rubin explores the emergence of a truly global system of communication, conquest, and trade by the end of the era. Presenting an insight into the challenges of life in Europe between 500-1500 -- at all levels of society -- Rubin looks at kingship and family, agriculture and trade, groups and individuals. Conveying the variety of European experiences, while providing a sense of the communication, cooperation, and shared values of the pervasive Christian culture, Rubin looks at the legacies they left behind. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    But despite the many measures taken to overhaul the educational system, student math and reading scores rarely seem to improve. Taking the reader from the schools of ancient times to the present day, this Very Short Introduction explains why education has followed the path that it has taken-and what we might do to improve it. Education expert Gary Thomas delves into some of the big questions of education and the twists and turns the field has taken over time, looks at the work of such key thinkers as Piaget and Vygotsky, and examines such recent innovations as the introduction of progressive education in the 20th century and the marketization of schools over the last few decades. Thomas repeatedly returns to the question of why education has recently become so test-orientated and he explores the consequences of this obsession with testing for children. He also looks at moves that teachers and policy-makers have made to try to improve what goes on in schools, from changing teaching so that it mirrors the way children learn, to making schools more inclusive and meaningful for a broader range of students. About the Series: Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    In this Very Short Introduction, Peter M. Higgins, a renowned popular-science writer, unravels the world of numbers, demonstrating its richness and providing an overview of all the number types that feature in modern science and mathematics. Indeed, Higgins paints a crystal-clear picture of the number world, showing how the modern number system matured over many centuries, and introducing key concepts such as integers, fractions, real and imaginary numbers, and complex numbers. Higgins sheds light on such fascinating topics as the series of primes, describing how primes are now used to encrypt confidential data on the internet. He also explores the infinite nature of number collections and explains how the so-called real numbers knit together to form the continuum of the number line. Written in the fashion of Higgins' highly popular science paperbacks, Numbers accurately explains the nature of numbers and how so-called complex numbers and number systems are used in calculations that arise in real problems.

    This Very Short Introduction looks at the Devil in the history of ideas and in the lives of real people. Darren Oldridge shows us that the Devil is an important figure in western history--a richly complex and contradictory one. Oldridge focuses on three main themes: the idea of the Devil being integral to western thought from the early Middle Ages to the beginnings of modernity; the belief that the Devil represents the mirror image of goodness; and the multiplicity and instability of ideas about the Devil. Oldridge concludes by exploring "demonological" ways of thinking in our own time, including allegations of "satanic ritual abuse."

    This Very Short Introduction tells the story of Chinese literature from antiquity tothe present, focusing on the key role literary culture played in supporting social and political concerns. Embracing traditional Chinese understandings of literature as encompassing history and philosophy as well as poetry and poetics, storytelling, drama, and the novel, Sabina Knight discusses thephilosophical foundations of literary culture as well as literature's power to address historical trauma and cultivate moral and sensual passions. From ancient historical records through the modernization and globalization of Chinese literature, Knight draws on lively examples to underscore theclose relationship between ethics and aesthetics, as well as the diversity of Chinese thought. Knight also illuminates the role of elite patronage; the ways literature has served the interests of specific groups; and questions of canonization, language, nationalism, and cross-cultural understanding.The book includes Chinese characters for names, titles, and key terms.