The book has the hallmark features for which Lippincott's Illustrated Reviews volumes are so popular: an outline format, over 600 full-color illustrations, end-of-chapter summaries, review questions, plus an entire section of clinical case studies with full-color illustrations. This edition's medical/clinical focus has been sharpened to provide a high-yield review. Five additional case studies have been included, bringing the total to nineteen. Review questions have been reformatted to comply with USMLE Step 1 style, with clinical vignettes.

    It introduces marketing from the perspective of real people making real marketing decisions at leading companies "every day. "Learners will come to understand that marketing is about "creating value"-for customers, for companies, and for society as a whole-and they will see how that is accomplished in the real world. A five-part organization covers making marketing value decisions, identifying markets and understanding customers' needs for value, creating the value proposition, communicating the value proposition, and delivering the value proposition. For individuals interested in a career in marketing.

    The first abnormal psychology book to present a thoroughly integrated multicultural perspective--based on the authors' view that cross-cultural comparisons can greatly enhance the understanding of disorders--the text provides extensive coverage and integration of multicultural models, explanations, and concepts. The book also helps you gain an understanding of abnormal behavior as scientific and clinical endeavors, while providing insight into the tools that mental health professionals use to study and treat disorders.

    Why people behave as they do is as much a focus as is their actual behavior. Through instructions given to Farrer by Bernard Second, her Apache teacher for fourteen years, readers gain insight into the importance of narrative, not just in ceremony but especially in everyday living on a contemporary Indian reservation in the American Southwest. Sights and smells are almost palpable as the author provides the best in reflexive ethnography by allowing readers to see her as a person rather than an all-knowing anthropologist. She neither romanticizes nor patronizes the Apachean people, who are presented as people with foibles as well as possessing much worthy of admiration.

    Their groundbreaking new reader, Writing About Writing, does exactly that, by encouraging students to draw on what they know in order to contribute to ongoing conversations about writing and literacy. Class-tested by thousands of students, Writing about Writing presents accessible writing studies research by authors such as Donald Murray, Mike Rose, and Deborah Brandt, together with popular texts by authors such as Malcolm X, Sherman Alexie, and Junot Díaz. Throughout the book, friendly explanations and scaffolded questions help students connect to readings and — even more important — develop knowledge about writing they can use at work, in their everyday lives, and in college. The conversation on writing about writing continues on the authors' blog, Write On: Notes on Writing about Writing (a channel on Bedford Bits, Bedford/St.Martin's blog for teachers of writing).

    How can students with widely varied levels of literary experience learn to write poetry, fiction, creative nonfiction, and drama — over the course of only one semester? In Creative Writing: Four Genres in Brief, David Starkey offers some solutions to the challenges of teaching the introductory creative writing course: (1) concise, accessible instruction in literary basics; (2) short models of literature to analyze, admire and emulate; (3) inventive and imaginative assignments that inspire and motivate.

    The approach, which focuses on intersecting inequalities, illustrates how racism, social class, ageism and heterosexism can compound the consequences of gender inequality. Although it focuses primarily on women and men in the United States, international issues and data are incorporated throughout.

    An interesting and reader friendly writing style makes for a clear presentation, complete with all the necessary assumptions and mathematical details. Chapter topics include probability concepts and applications, decision models and decision trees, regression models, forecasting, inventory control models, linear programming modeling applications and computer analyses, network models, project management, simulation modeling, and more. For an introduction toquantitative analysis, quantitative management, operations research, or management science-especially for those individuals preparing for work in agricultural economics and health care fields.

    With a clever mix of popular culture, everyday life, and extensive student activities, The Real World fully realizes sociology's unique ability to stimulate students intellectually as well as resonate with them personally.

    This is the only guide that includes 5 previously administered, full-length ACT tests written by the actual test maker (including 2 NEW practice tests). Also included is ACT content and procedures you'll follow when actually taking the test, along with in-depth review of the optional Writing Test and how it is scored; examples of all the question types; and suggestions on how you might approach the questions. The supplemental CD features a complete electronic copy of Peterson's Cool Colleges 101 and additional online college planning resources from Peterson's.The only guide that includes 5 previously administered, full-length ACT tests written by the actual test maker (including 2 NEW practice tests)ACT content and procedures you'll follow when actually taking the testValuable information about tuition payment plansAll the question types you can expect to find on the ACTSuggestions on how you might approach the questions and Peterson's tried-and-true test-taking strategies and tips

    In chapters that follow, detailed topic reviews cover polynomial, trigonometric, exponential, logarithmic, and rational functions; coordinate and three-dimensional geometry; numbers and operations; data analysis, statistics, and probability; and graphing calculators, their operations and applications. Six full-length model tests with answers, explanations, and self-evaluation charts conclude this manual.

    "The London, Upton, Stone series has helped over 1,000,000 photography students capture their potential. After a very successful first edition, this second edition returns with the most up-to-date industry knowledge. Modeled after the long-running and widely used "A ""Short Course in Photography, " a brief text which presents the medium entirely in its most updated form.

    Falk s encyclopedic knowledge of Wolverines football traditions and history make him a vital component of the staff that transforms talented college football players into true Michigan Men. And in his nearly four decades on the job, Falk has become one of the most beloved figures in team history. In If These Walls Could Talk, Falk shares his stories, memories, and friendships established in the locker room, on the sideline, and on the road with one of college football s most storied institutions. From legendary tales of Bo Schembechler s epic gridiron chess matches with Ohio State s Woody Hayes to the memorable day Falk introduced freshman phenom Anthony Carter to two-time All-American Ron Kramer, Falk s recollections connect the past and present to underscore the importance of building the relationships that drive the Wolverines to success. Win or lose, a game only lasts 3-1/2 hours, Falk said. Friends last a lifetime. He s an extra arm to the coaching staff. He s a shoulder to lean on for the players.... All players eventually have to leave the University of Michigan. But no one ever leaves Big Jon. Tom Brady, former Michigan quarterback, from his foreword [Falk] can tell stories going all the way back to Bo. That s a good feeling for a former player. That s what Michigan is all about. When you play football for Michigan, you never really leave. It will always be part of your home. Mike Hart, former Michigan running back Nobody knows more about Michigan tradition than Jon. Paul Jokisch, former Michigan wide receiver

    The text's major theme "Changes, Choices, and Constraints" explores: Contemporary "changes "in families and their structure Impacts on the "choices "that are available to family members ""Constraints ""that often limit our choices Through this approach, students are better able to understand what the research and statistics mean "for themselves"! Marriages and Families balances theoretical and empirical discussions with practical examples and applications. It highlights important contemporary changes in society and the family. This text is written from a sociological perspective and incorporates material from other disciplines: history, economics, social work, psychology, law, biology, medicine, family studies, women's studies, and anthropology. "More about the themes: " "Changes"Examines how recent profound structural and attitudinal changes affect family forms, interpersonal relationships, and raising children. It reaches beyond the traditional discussions to explore racial-ethnic families, single-parent families and gay families as well as the recent scholarship by and about men, fathers, and grandfathers. Contemporary American marriages and families vary greatly in structure, dynamics, and cultural heritage. Thus, discussions of gender roles, social class, race, ethnicity, age, and sexual orientation are integrated throughout this book. To further strengthen students understanding of the growing diversity among today's families, the author included a series of boxes that focus on families from many cultures. "Choices"On the individual level, family members have many more choices today than ever before. People feel freer to postpone marriage, to cohabit, or to raise children as single parents. As a result, household forms vary greatly, ranging from commuter marriages to those in which several generations live together under the same roof. "Constraints"Although family members choices are more varied today, we also face greater macro- level constraints. Our options are increasingly limited, for example, by government policies. Economic changes often shape family life and not vice versa. Political and legal institutions also have a major impact on most families in tax laws, welfare reform, and even in defining what a family is. Because laws, public policies, and religious groups affect our everyday lives, the author has framed many discussions of individual choices within the larger picture of the institutional constraints that limit our choices.To learn more about the new edition, click here to visit the showcase site.

    Combining historical perspective with analysis of modern trends, this expanded edition charts the evolution of modern American health care, providing a complete examination of its organization and delivery while offering critical insight into the issues that the U.S. health system faces today. From a physician-dominated system to one defined by managed care and increasingly sophisticated technology, this essential text explains the transformation underway and the professional, political, social, and economic forces that guide it today and will in the future. Exhaustive in breadth and balanced in perspective, Health Care USA, Seventh Edition, provides students with a clearly organized, straightforward illustration of the complex structures, relationships and processes of this rapidly growing, $2.5 trillion industry. The seventh edition has been thoroughly revised to reflect recent developments in this dynamic industry. The latest edition features: - A comprehensive overview of the complex and evolving U.S. health care system, plus revised data, material and analysis throughout. - The latest benchmark developments in health care, including the response of public health to swine flu and the Obama administration's health care reform. - A look at the recent recession's effects on hospital finances. - New projections and data trends on the country's health care spending. - A forward-looking perspective on the future of the U.S. health care system.