Not since School House Rock have adjectives, adverbs, articles, conjunctions, interjections, nouns, prepositions, pronouns, and verbs been explored with such infectious exuberance. Read If You Catch an Adjective, Kill It and: Learn how to write better with classic advice from writers such as Mark Twain (“If you catch an adjective, kill it”), Stephen King (“I believe the road to hell is paved with adverbs”), and Gertrude Stein (“Nouns . . . are completely not interesting”). Marvel at how a single word can shift from adverb (“I did okay”), to adjective (“It was an okay movie”), to interjection (“Okay!”), to noun (“I gave my okay”), to verb (“Who okayed this?”), depending on its use. Avoid the pretentious preposition at, a favorite of real estate developers (e.g., “The Shoppes at White Plains”). Laugh when Yagoda says he “shall call anyone a dork to the end of his days” who insists on maintaining the distinction between shall and will. Read, and discover a book whose pop culture references, humorous asides, and bracing doses of discernment and common sense convey Yagoda’s unique sense of the “beauty, the joy, the artistry, and the fun of language.”

    Austin was one of the leading philosophers of the twentieth century. The William James Lectures presented Austin's conclusions in the field to which he directed his main efforts on a wide variety of philosophical problems. These talks became the classic How to Do Things with Words.For this second edition, the editors have returned to Austin's original lecture notes, amending the printed text where it seemed necessary. Students will find the new text clearer, and, at the same time, more faithful to the actual lectures. An appendix contains literal transcriptions of a number of marginal notes made by Austin but not included in the text. Comparison of the text with these annotations provides new dimensions to the study of Austin's work.

    We call people terrible names in conversation or online. We vilify those with whom we disagree, and make bolder claims than we could defend. We want to be seen as taking the moral high ground not just to make a point, or move a debate forward, but to look a certain way--incensed, or compassionate, or committed to a cause. We exaggerate. In other words, we grandstand.Nowhere is this more evident than in public discourse today, and especially as it plays out across the internet. To philosophers Justin Tosi and Brandon Warmke, who have written extensively about moral grandstanding, such one-upmanship is not just annoying, but dangerous. As politics gets more and more polarized, people on both sides of the spectrum move further and further apart when they let grandstanding get in the way of engaging one another. The pollution of our most urgent conversations with self-interest damages the very causes they are meant to forward.Drawing from work in psychology, economics, and political science, and along with contemporary examples spanning the political spectrum, the authors dive deeply into why and how we grandstand. Using the analytic tools of psychology and moral philosophy, they explain what drives us to behave in this way, and what we stand to lose by taking it too far. Most importantly, they show how, by avoiding grandstanding, we can re-build a public square worth participating in.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    Drout brings his expertise in literary studies to the subject of rhetoric. From history-altering political speeches to friendly debates at cocktail parties, rhetoric holds the power to change opinions, spark new thoughts, and ultimately change the world. The study of rhetoric not only leads to a greater understanding of how personages such as Martin Luther King Jr. and Winston Churchill elevated the power of speech to majestic heights, but also to a stronger proficiency in using rhetoric in anyone’s day-to-day life. Professor Drout examines the types of rhetoric and their effects, the structure of effective arguments, and how subtleties of language can be employed to engage in more successful rhetoric. Drout also ponders the role of rhetoric in our world and the ageold question of whether it is just a tool for convincing people of things that aren’t true, or whether it is indeed a force for good that will ultimately lead to truth.

    N. Volosinov's important work, first published in Russian in 1929, had to wait a generation for recognition. This first paperback edition of the English translation will be capital for literary theorists, philosophers, linguists, psychologists, and many others.Volosinov is out to undo the old disciplinary boundaries between linguistics, rhetoric, and poetics in order to construct a new kind of field: semiotics or textual theory. Ladislav Matejka and I. R. Titunik have provided a new preface to discuss Volosinov in relation to the great resurgence of interest in all the writing of the circle of Mikhail Bakhtin.

    Frank Kermode, Britain's most distinguished scholar of sixteenth-century and seventeenth-century literature, has been thinking about Shakespeare's plays all his life. This book is a distillation of that lifetime of thinking.The finest tragedies written in English were all composed in the first decade of the seventeenth century, and it is generally accepted that the best ones were Shakespeare's. Their language is often difficult, and it must have been hard even for contemporaries to understand. How did this language develop? How did it happen that Shakespeare's audience could appreciate Hamlet at the beginning of the decade and Coriolanus near the end of it?In this long-awaited work, Kermode argues that something extraordinary started to happen to Shakespeare's language at a date close to 1600, and he sets out to explore the nature and consequences of the dynamic transformation that followed. For it is in the magnificent, suggestive power of the poetic language itself that audiences have always found meaning and value. The originality of Kermode's argument, the elegance and humor of his prose, and the intelligence of his discussion make this a landmark in Shakespearean studies.

    Unlike a novel, history book, or scientific publication, essays provide you with the versatility to express all the various facets that make you you. The concise and direct nature of an essay means that you may tap into your sense of wit, share your individual point of view, persuade others to your perspective, and record a part of your memories for future generations in as many distinct essay forms as you wish.Hide Full DescriptionDiscover the keys to unlocking your potential in essay writing with Becoming a Great Essayist. These 24 illuminating lectures explore numerous genres or types of essays, challenge you with stimulating writing prompts, and provide insights into how to get to know yourself like never before so that you may write honest, compelling, and GREAT essays. And because essays are so flexible in their style and function, the skills you build writing great essays may be applied to almost all other forms of writing.Dr. Jennifer Cognard-Black, Professor of English at St. Mary’s College of Maryland, is your expert guide. Professor Cognard-Black—who is an award-winning author, a 2012 Fulbright Scholar, and a former student of the renowned author Jane Smiley—has an intimate, honest, and direct approach. She teaches you that the versatility and expressiveness of the essay make it an ideal medium for crafting stories and drawing perspectives out of even the most reluctant writers. As Professor Cognard-Black notes, “The essay has no fixed parameters apart from including a first-person narrator who is intent on telling the truth. An essay’s form and style is entirely dependent upon your purpose—and your audience. You get to create a new form, and adopt a new style, with each essay that you write.… Essays explore. Essays imagine. Essays digress. Their structures don’t have to have fixed rules.” The goal of a great essay is to connect a personal experience, an idea, or a memory to the world outside of yourself—and the first step is to look deep within your memories, knowledge, and opinions to find that experience. When mastered, the ability to write a great essay provides a solid foundation that allows you to move into other forms of writing with both confidence and skill.The first step in your journey with Professor Cognard-Black is to redefine what the essay means. For many, the word “essay” brings flashbacks of the schoolroom. Whether you were the kind of student who couldn’t wait to get started or one who faced each writing assignment with a feeling of dread, this course will change how you think about and approach the essay. From the very first lecture, you’ll see how the five-paragraph essay you might remember is vastly different from the master-level essays you’ll review, analyze, and learn to create. You’ll get instrumental insight into what makes an essay great; learn how to work your own stories, perspectives, and memories into a compelling piece; and investigate what to do once you’ve crafted an essay that you want to share.Essay Types: From Personal to PublicSince the 16th century, essays have served as a means of connection: a way to persuade others to a certain perspective, a medium to tell a story, and a written record of individual and national histories. The word “essay” comes from the French essai, meaning an attempt or a trial, which speaks to the flexibility of the form in both delivery and outcomes. The essay itself is a thought experiment which can employ a variety of lengths, styles, and genres, including political, personal, humorous, and historical approaches. Further, a well-written essay may evoke an assortment of emotions or reactions. These works, often short yet profoundly poignant, have the power to make readers laugh, cry, think, or change their opinions or actions. Even the delivery platforms are versatile—essays are published in journals and newspapers, anthologies and collections, blogs and web pages, and more.When it comes to crafting a great piece of writing, Professor Cognard-Black begins with well-established principles derived from Aristotle, who believed that writers are most convincing when they create a strong ethos (or credibility), and then support this ethos with appeals to reason (logos) and emotion (pathos). Similar rhetorical strategies are still utilized today in creating compelling stories and arguments. Most importantly, essays use a convincing and honest first-person voice because the writer has a deep connection to the material that comes from living, witnessing, or caring profoundly about an experience. By merging what Aristotle calls the artistic proofs (the pathos of the essay, or the personal experience and thoughts, and the logos of the essay, or rationality) with the inartistic proofs (or research and data), your essay will come across as credible even to skeptical readers.Over these 24 enlightening lectures, you’ll delve into the various genres of the essay.Epistolary essays originated in the politics, philosophy, and theology of Greco-Roman rhetoricians. Letters or “epistles” are unlike any other means of communication, which is exactly what draws essay writers to them. Epistolary essays adopt elements that define the genre of the letter—its intimacy, immediacy, and materiality.Polemical essays are essays that strongly support one side of an argument.Historical essays draw from historical artifacts and scholars, as well as a writer’s ideas within her or his own historical moment.Humorous essays, more often than not, focus on a predicament or a situation where something goes wrong. As Aristotle noted, laughing at tragedy may be cathartic for the writer and the audience.Memoirs recall and meditate on the writer’s past, using that contemplation for self-reflection. A memoir essay must evolve from a writer’s intimate recollections of the past brought together with thoughtful reflections on those memories.And because understanding what makes a great essay requires that you read great essayists, this course also contains a treasure trove of selections from famous and lesser-known writers. You’ll be introduced to some of the greatest essayists of the ages who have pushed the limits of how essays are defined, including:Michel de Montaigne, whose 1580 collection Les Essais established the essay as a literary genreJoseph Addison and Sir Richard Steele, 18th-century British wits and protégées of Montaigne, who circulated their essays about manners and society in highly popular and somewhat scandalous periodicalsRalph Waldo Emerson, an American philosopher-poet, who wrote some of the first essays on nature and the environmentRainer Maria Rilke, an Austrian poet, who created intimate essays through personal letters, often on the topic of what it means to be an artistVirginia Woolf, an author who is widely considered one of the finest essayists of the 20th century, who wrote episodic pieces which have a dreamlike qualityMary McCarthy, an American author, critic, and political activist, who used essays to articulate sharply observant and often self-scrutinizing pointsYou’ll also sample contemporary essayists hailing from diverse backgrounds, such as Naomi Shihab Nye, Annie Dillard, Joan Didion, Barbara Kingsolver, David Sedaris, and Maya Angelou. In addition, you’ll have the unique opportunity to dig into the process of essay writing by looking at drafts of works in progress, including some from Professor Cognard-Black’s own students. Finally, each chapter will give you a chance to put into practice everything you’ve just learned.The Right and Wrong Ways to WriteAs you attempt to start writing your own essay, looking at a blank computer screen or piece of paper might be daunting. Professor Cognard-Black invites you to overcome this common stumbling block by considering that, unlike other forms of writing that are often strictly plotted or outlined, essays create their own forms as they go along. Aristotle called this process inventio or invention. This method means that you explore what the essay wants to say as you draft your piece. Rather than focusing on how precisely you want to form your thoughts into a specific structure on the page, you get to discover what happens as you get the raw material down—and this explosion of ideas and words becomes your first draft. As Professor Cognard-Black puts it, “The purpose of invention—of that first attempt to get your thoughts down on paper and give them a shape—is to explore and to discover what your essay wants to be about.”The process of invention is specific to each writer, and so with each essay, there’s a certain version of truth or memory that is created. But striving for the truth is essential. Sometimes that truth will reveal flaws in a precious idea or shine a light on the imperfect sides of humanity—people you know, people you care about, even members of your own family—but maintaining the intention of honesty will help you create and sustain a strong ethos or credibility. Keep in mind that your truth is only one version of events; each situation you write about contains many possible truths.Once the central purpose of each essay you write is clear, you then need a sense of direction as you revise. Opening sentences that preview the place, people, perspective, and purpose of your essays give your reader an invitation to join you on a journey into your chosen subject.While the essay is a very flexible form, there are mistakes that will weaken your writing, which Professor Cognard-Black explains in depth. Known to rhetorical theorists as logical fallacies, these potential pitfalls are easy to fall into and will ruin your essay’s credibility. They include:Faulty generalizations: when a writer makes a sweeping comment, reaches a decision based on too little evidence, or makes claims that are impossible to validateAd hominem arguments: its literal translation meaning “against the man,” this fallacy occurs when a writer attacks a person, rather than the idea under discussion, and occurs often in American popular culture and politicsAppeals to bandwagonism: when a writer attempts to win readers over to a specific opinion by claiming that it’s the most popular positionAnother factor to consider is the length of your essay. While essays don’t necessarily have length requirements, they do tend to cut to the chase. To keep your writing concise, clear, and to the point, Professor Cognard-Black recommends cutting everything you’ve written in half between the first and second draft. If your essay is 6,000 words, cut it to 3,000. Don’t discard the excess copy, but do revisit your edited version after a few days. You may be surprised at how often you don’t need that extra text.As you examine many types of essays, build a toolbox of abilities to help you polish and perfect your writing, and analyze samples of masterfully composed essays, you’ll find yourself exploring your own memories, opinions and stories in an entirely new way. The essay is, above all else, one of the most profoundly personal outlets for writing.While the goal of this course is to provide you with fundamental abilities that will improve your essays, the skills you will learn also provide a foundation to develop any writing project you undertake. Becoming a Great Essayist is an unrivalled opportunity to advance your critical and creative thinking skills, enhance your ability to master a strong and persuasive style, and most importantly, allow you to get to know your own inner voice.

    Listen and speak more effectively, engage people through empathy (the most powerful word in the English language), avoid the most common conversational disasters, and use proven strategies that allow you to successfully communicate your point of view and take the upper hand in most disputes.

    Professional letter writer Samara O'Shea is here to spark your creativity and answer all your letter-writing questions in this charming guide. For the Love of Letters is an anecdotal primer on letter writing, with tips on how to write all types of notes: love letters, break-up letters, apology letters, thank-you letters, erotic letters (oh yes!), and more. It's filled with moving, funny, and embarrassing stories about letters Samara has written and received, including an apology from a guy who addressed her by the wrong name, a good-riddance e-mail to a capricious boyfriend, and multiple apology letters after getting fired from an internship at O: The Oprah Magazine. With a fresh, contemporary approach, Samara weighs in on appropriate methods for every situation—for example, when to handwrite, type, or e-mail (yes, e-mail) your letter. There is also a fascinating collection of engaging personal letters written by historical and literary icons such as Marie Antoinette, Beethoven, Edgar Allan Poe, Susan B. Anthony, and Emily Post. For the Love of Letters will show anyone who has ever shuddered at the idea of sitting down and putting pen to paper—or fingertips to keyboard—how to craft persuasive, interesting, and memorable letters.

    A Glossary of Literary Terms covers the terminology of literature - from literary history to theory to criticism - making it a valuable addition to any literary theory or literature course.

    Contemporary romance with lovable characters, lots of fun, and a Happily Ever After ambiance!

    Lincoln was asked to memorialize the gruesome battle. Instead he gave the whole nation “a new birth of freedom” in the space of a mere 272 words. His entire life and previous training and his deep political experience went into this, his revolutionary masterpiece.By examining both the address and Lincoln in their historical moment and cultural frame, Wills breathes new life into words we thought we knew, and reveals much about a president so mythologized but often misunderstood. Wills shows how Lincoln came to change the world and to effect an intellectual revolution, how his words had to and did complete the work of the guns, and how Lincoln wove a spell that has not yet been broken.

    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

     There's A Litte Bit Of Dino Inside All Of Us Lured by the promise of endless possibilities, Dino, a young man from Sicily tries to make a new home in Germany. Equipped only with an intense curiosity and a knack for meeting new people, he's eager to delve into local customs and cuisine, if there only wasn't this pesky business of learning German ... Follow Dino on his adventures through 4 different German cities, experience daily life in Germany through the eyes of a newcomer, learn about the country and its people, and learn German effortlessly along the way! This book is designed to help beginners make the leap from studying isolated words and phrases to reading (and enjoying) naturally flowing German short stories. Learning German Doesn't Have To Be A Chore Just got started on your German learning journey? Memorized a few words but struggle with longer texts? We've all been there. This book is designed to help beginners make the leap from studying isolated words and phrases to reading (and enjoying!) authentic German fiction. Using simplified sentence structures and a very basic vocabulary, this story series is carefully crafted to allow even novice learners to boost their confidence and speed up their German learning journey. Each chapter comes with a complete German-English dictionary, with a special emphasis on collocative phrases (high frequency word combinations), short sentences and useful expressions. By working with these building blocks instead of just single words, learners can accelerate their understanding, boost retention and active usage of new German language material and make the language learning process more fluid and fun. What You'll Find In This Book 40 German short stories about German culture, language and cuisine tons of phrases and expressions you will actually use in daily life a detailed German-English vocabulary after each chapter short quizzes to boost your text-comprehension a relatable protagonist and other fun characters hand-drawn illustrations by the author the beginning of a grand German learning adventure ... Read, Learn & Collect Them All Yes! That's right. Once you're done reading the four episodes contained in this collector's edition, the story continues! Follow our protagonist to Palermo, Zurich, Vienna and many other cities in the next installment! Before you know it, you'll have traveled half of Europe and picked up more German than years' worth of expensive courses. Learning German has never been more fun. What You'll NOT Find In This Book dull characters designed by academics archaic words and phrases nobody uses in real life