What does it take to run the American supermarket? How do products get to shelves? Who sets the price? And who suffers the consequences of increased convenience and efficiency? In this exposé, author Benjamin Lorr pulls back the curtain on this highly secretive industry. Combining deep sourcing and immersive reporting, Lorr leads a wild investigation in which we learn the secrets of Trader Joe's success from Trader Joe himself, why truckers call their job "sharecropping on wheels," what it takes for a product to earn certification labels like "organic" and "fair trade," the struggles entrepreneurs face as they fight for shelf space, including essential tips, tricks, and traps for any new food business, the truth behind the alarming slave trade in the shrimp industry and much more.

    Based on exhaustive research and interviews with driving experts and traffic officials around the globe, Traffic gets under the hood of the everyday activity of driving to uncover the surprisingly complex web of physical, psychological, and technical factors that explain how traffic works, why we drive the way we do, and what our driving says about us. Vanderbilt examines the perceptual limits and cognitive underpinnings that make us worse drivers than we think we are. He demonstrates why plans to protect pedestrians from cars often lead to more accidents. He shows how roundabouts, which can feel dangerous and chaotic, actually make roads safer and reduce traffic in the bargain. He uncovers who is more likely to honk at whom, and why. He explains why traffic jams form, outlines the unintended consequences of our quest for safety, and even identifies the most common mistake drivers make in parking lots. The car has long been a central part of American life; whether we see it as a symbol of freedom or a symptom of sprawl, we define ourselves by what and how we drive. As Vanderbilt shows, driving is a provocatively revealing prism for examining how our minds work and the ways in which we interact with one another. Ultimately, Traffic is about more than driving: it s about human nature. This book will change the way we see ourselves and the world around us. And who knows? It may even make us better drivers."

    These 24 intriguing and enlightening lectures lay bare the inner workings of our minds – and it's all brought to you by award-winning Professor Stephen P. Hinshaw, an instructor whose training as a clinical psychologist straddles both the science of the mind and its impact on individual lives. His comprehensive and unbiased approach to this subject reveals how the science of the human mind applies to the life of our species – and to your own life as well.

    Even those who don't consider themselves fans of this intriguing genre are familiar with names such as Hercule Poirot, Sam Spade, Hannibal Lecter, and Robert Langdon, and understand the deep and lasting impact this writing has had on literature as a whole. An utterly captivating and compelling genre, mystery and suspense has leapt off the pages of the old dime store paperbacks, magazines, and comic books onto big screens, small screens, radio serials, podcasts, websites, and more. You'll find elements, characters, and references permeating popular culture and news reports worldwide, and bleeding into other literary genres such as romance, political thrillers, sports stories, and even biographies. Nearly 200 years old, the genre of mystery and suspense literature is only growing more popular.How did it become so prevalent? Why is mystery and suspense a go-to genre for so many around the world? What makes the dark and sometimes grisly themes appealing? In 24 lectures of The Secrets of Great Mystery and Suspense Fiction, Professor David Schmid of the University at Buffalo examines these questions, as he guides you through an examination of the many different varieties of the genre, including classic whodunits, hard-boiled crime fiction, historical mysteries, courtroom dramas, true crime narratives, espionage fiction, and many more.Fans of the genre will be delighted by the breadth and depth of information presented, guaranteed to uncover gems they had not yet discovered. But anyone, whether they are admirers of mystery on radio and film, or simply fans of literature, history, or pop culture, will find something to enlighten and entertain in this study of a genre with such tremendous impact.

    But street addresses were not invented to help you find your way; they were created to find you. In many parts of the world, your address can reveal your race and class.In this wide-ranging and remarkable book, Deirdre Mask looks at the fate of streets named after Martin Luther King Jr., the wayfinding means of ancient Romans, and how Nazis haunt the streets of modern Germany. The flipside of having an address is not having one, and we also see what that means for millions of people today, including those who live in the slums of Kolkata and on the streets of London. Filled with fascinating people and histories, The Address Book illuminates the complex and sometimes hidden stories behind street names and their power to name, to hide, to decide who counts, who doesn’t―and why.

    With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.

    For this understandable reason, the idea has been banished from polite academic conversation. Arguing that race is more than just a social construct can get a scholar run out of town, or at least off campus, on a rail. Human evolution, the consensus view insists, ended in prehistory. Inconveniently, as Nicholas Wade argues in A Troublesome Inheritance, the consensus view cannot be right. And in fact, we know that populations have changed in the past few thousand years—to be lactose tolerant, for example, and to survive at high altitudes. Race is not a bright-line distinction; by definition it means that the more human populations are kept apart, the more they evolve their own distinct traits under the selective pressure known as Darwinian evolution. For many thousands of years, most human populations stayed where they were and grew distinct, not just in outward appearance but in deeper senses as well. Wade, the longtime journalist covering genetic advances for The New York Times, draws widely on the work of scientists who have made crucial breakthroughs in establishing the reality of recent human evolution. The most provocative claims in this book involve the genetic basis of human social habits. What we might call middle-class social traits—thrift, docility, nonviolence—have been slowly but surely inculcated genetically within agrarian societies, Wade argues. These “values” obviously had a strong cultural component, but Wade points to evidence that agrarian societies evolved away from hunter-gatherer societies in some crucial respects. Also controversial are his findings regarding the genetic basis of traits we associate with intelligence, such as literacy and numeracy, in certain ethnic populations, including the Chinese and Ashkenazi Jews. Wade believes deeply in the fundamental equality of all human peoples. He also believes that science is best served by pursuing the truth without fear, and if his mission to arrive at a coherent summa of what the new genetic science does and does not tell us about race and human history leads straight into a minefield, then so be it. This will not be the last word on the subject, but it will begin a powerful and overdue conversation.

    As sociologist and network science pioneer Duncan Watts explains in this provocative book, the explanations that we give for the outcomes that we observe in life—explanation that seem obvious once we know the answer—are less useful than they seem.Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire to mislead us into believing that we understand more about the world of human behavior than we do; and in turn, why attempts to predict, manage, or manipulate social and economic systems so often go awry.It seems obvious, for example, that people respond to incentives; yet policy makers and managers alike frequently fail to anticipate how people will respond to the incentives they create. Social trends often seem to have been driven by certain influential people; yet marketers have been unable to identify these “influencers” in advance. And although successful products or companies always seem in retrospect to have succeeded because of their unique qualities, predicting the qualities of the next hit product or hot company is notoriously difficult even for experienced professionals.Only by understanding how and when common sense fails, Watts argues, can we improve how we plan for the future, as well as understand the present—an argument that has important implications in politics, business, and marketing, as well as in science and everyday life.

    The truth is, while metaphysics is among the oldest strands of philosophical thought—an inquiry into the very nature ofreality—metaphysics is also on the cutting edge of today’s scientific discoveries.

    They affect how we grant legitimacy to authority, define what is possible, create standards of right and wrong, and even view the potential of human life. Between 1600 and 1800, such a revolution of the intellect seized Europe, shaking the minds of the continent as few things before or since. What we now know as the Enlightenment challenged previously accepted ways of understanding reality, bringing about modern science, representative democracy, and a wave of wars, sparking what Professor Kors calls, "perhaps the most profound transformation of European, if not human, life."In this series of 24 insightful lectures, you'll explore the astonishing conceptual and cultural revolution of the Enlightenment. You'll witness in its tumultuous history the birth of modern thought in the dilemmas, debates, and extraordinary works of the 17th and 18th-century mind, as wielded by the likes of thinkers like Bacon, Descartes, Hobbes, Pascal, Newton, Locke, Hume, Voltaire, Diderot, and Rousseau.And you'll understand why educated Europeans came to believe that they had a new understanding - of thought and the human mind, of method, of nature, and of the uses of knowledge - with which they could come to know the world correctly for the first time in human history, and with which they could rewrite the possibilities of human life.Disclaimer: Please note that this recording may include references to supplemental texts or print references that are not essential to the program and not supplied with your purchase.

    Moby-Dick. War and Peace. Ulysses. These are just four of what are considered the "Great Books"—works of literature that have been singled out as essential parts of a well-read individual's reading list. The only problem: The "Great Books" can be daunting, intimidating, and oftentimes nearly impossible to get through.The truth of the matter is that there is so much more to literature than these giants of the Western canon. In fact, you can get the same pleasures, satisfactions, and insights from books that have yet to be considered "great." Books that are shorter, more accessible, and less dependent on classical references and difficult language. Books that, in the opinion of popular Great Courses Professor Grant L. Voth of Monterey Peninsula College, "allow you to connect with them without quite so many layers of resistance to work through."When you take this skeptical approach to the "Great Books," you open yourself up to works that are just as engaging, just as enjoyable, and—most important—just as insightful about great human themes and ideas as anything you'd encounter on a college-level reading list. Professor Voth's course, The Skeptic's Guide to the Great Books, is your opportunity to discover new literary adventures that make worthy substitutes to works from the Western literary canon. In these 12 highly rewarding lectures, you'll get an introduction to 12 works that redefine what great literature is and how it can reveal startling truths about life—all without being such a chore to read.

    Yet behind that veil lies one of the most amazing civilizations the world has ever known. For most of its 5,000-year existence, China has been the largest, most populous, wealthiest, and mightiest nation on Earth. And for us as Westerners, it is essential to understand where China has been in order to anticipate its future. This course answers this need by delivering a comprehensive political and historical overview of one of the most fascinating and complex countries in world history.

    This is a world tour of prehistory with profound links to who we are and how we live today.2.5 Million Years of HistoryThis 36-lecture narrative covers human prehistory from our beginnings more than 2.5 million years ago up to and beyond the advent of the world's first preindustrial civilizations.Due to the large spans of time and geography covered in this series, these lectures are divided into six sections:Section I: BeginningsThis section surveys the archaic world of the first humans, you travel into the remote past, learning why the late Harvard biologist Stephen Jay Gould was probably right to observe that we all come from the same African twig on the bushy tree of human evolution.You examine prehistory from Australopithecus africanus through Homo habilis (the first tool-making hominid), and Homo erectus (whose remains were first found on Java but whose origins lie in Africa) through the hardy Neanderthals who lived and hunted successfully in Europe despite the bitter grip of the last Ice Age 100,000 and more years ago. You focus on the first human settlement of Africa as early as 800,000 years ago.Section II: Modern HumansThis section tells the story of the great diaspora of anatomically modern humans in the late Ice Age. Whether and how these modern humans spread from the African tropics into southwestern Asia and beyond remains one of the great controversies among scholars of prehistory.You follow Homo sapiens sapiens north into Europe some 45,000 years ago. You meet the Cro-Magnons, among the first known artists as well as hunter-gatherers, who exhibited degrees of spiritual awareness, social interaction, and fluid intelligence.You venture into the frigid open plains of the Ukraine and Eurasia, where big-game hunters flourished in spite of nine-month winters. Moving to the Americas, debate over the origins of the first human settlement continues.Section III: Farmers and HerdersThis section describes perhaps the most important development in all human prehistory: the beginnings of agriculture and animal domestication.This defining chapter began about 12,000 years ago, when hunter-gatherers in the Near East broke from the long human tradition of intensely mobile foraging and turned to more settled ways of life built around cultivating cereal grains or tending animals.Section IV: Eastern Mediterranean CivilizationsProfessor Fagan describes early civilizations in an increasingly complex eastern Mediterranean world, discussing many theories accounting for the appearance of urban civilization and overall attributes of preindustrial civilizations.You examine Sumerian civilization in Mesopotamia and the intricate patchwork of city-states between the Tigris and Euphrates Rivers. You explore ancient Egypt, the Minoan civilization of Crete, the Mycenaeans, and the Hittites.You learn about the Uluburun shipwreck of southern Turkey, a sealed capsule of international trade from 3,000 years ago.Section V: Africans and AsiansYou analyze the beginnings of South Asian civilization and the mysterious Harappan civilization of the Indus, which traded with Mesopotamia. Professor Fagan resumes the story of South Asian civilization after the collapse of the Harappan and shows how Mauryan rulers on the Ganges encouraged trading much farther afield.You see the impact of monsoons which revolutionized maritime trading among Africa, India, and Southeast Asia, and explore Meroe, Aksum, and the coastal civilization of East Africa.Several lectures cover the beginnings of civilization in China and Southeast Asia.Section VI: Ancient AmericansProfessor Fagan takes you into sophisticated chiefdoms and civilizations that developed in the Americas over the past 3,500 years, including Pueblo cultures of the North American Southwest and the Mississippian culture of the South and Southeast. You learn about Mesoamerican civilization, primordial Olmec culture of the lowlands, and the spectacular ancient Maya civilization.Moving to the highlands, you visit the city-states of Monte Albán in the Valley of Oaxaca and Teotihuacán near the Valley of Mexico. Professor Fagan also describes the rise of Aztec civilization, followed by a journey to the Andes. Finally, you explore the southern highlands, with the rise of Tiwanaku near Lake Titicaca, the Chimu civilization of the coast, and the huge Inka empire.The series closes by analyzing the closing centuries of prehistoric times during the European age of discovery and summarizing the main issues and themes of the course: * What was involved in the archaic world * The appearance and spread of modern humans * Food production * The development of states.

    And yet, we are the safest and healthiest humans in history. Irrational fear seems to be taking over, often with tragic results. For example, in the months after 9/11, when people decided to drive instead of fly—believing they were avoiding risk—road deaths rose by more than 1,500. In this fascinating, lucid, and thoroughly entertaining examination of how humans process risk, journalist Dan Gardner had the exclusive cooperation of Paul Slovic, the world renowned risk-science pioneer, as he reveals how our hunter gatherer brains struggle to make sense of a world utterly unlike the one that made them. Filled with illuminating real world examples, interviews with experts, and fast-paced, lean storytelling, The Science of Fear shows why it is truer than ever that the worst thing we have to fear is fear itself.

    Digital technologies—with hardware, software, and networks at their core—will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human.In The Second Machine Age MIT’s Erik Brynjolfsson and Andrew McAfee—two thinkers at the forefront of their field—reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives.Amid this bounty will also be wrenching change. Professions of all kinds—from lawyers to truck drivers—will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar.Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape.A fundamentally optimistic book, The Second Machine Age alters how we think about issues of technological, societal, and economic progress.